UC Options and Vendors Who s Offering What?

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1 Comparing UC Options and Vendors Who s Offering What? A VoiceCon Orlando 2009 Tutorial Reviewing: The Top Options for UC The Suppliers For Each Option Suggested Decision Criteria Marty Parker, Principal UniComm Consulting LLC MParker@UniCommConsulting.com

2 Overview TheUCOptions Challenge Unified Communications Definition and Value Unified Communications Options Review of Related Vendor Choices Recaps Vendor Panels Page 2

3 Some of the Things We Hear Don t We Get UC with an IP PBX? We Need to Keep Our Business Competitive We Want/Need to Pilot UC Clear on UC Apps; Want Best Interop. Need to Some Users Users Demanding Need to Buy new Don t Use UC Tools Provide UC PBX the PBX (a la consumers) to Users We Expect Don t tbother Us with UC, We Expect Free UC We Just Need (pick one) Free VoIP with PBX {IM, Conferencing, Mobility} with UC Page 3

4 Many Forces In Play With UC Money Technology Applications Operations Careers/Org. Page 4

5 UC Options Challenge Thechallenge comes in two parts: 1. Does UC justify attention, ti priority, it investment? t? 2. Ifso so, which UC approach should we take? Page 5

6 UC Value per User per Year* UC User Productivity Value Improve Conferencing: $3,034 Increase Utilization; Reduce Travel, Setup Time Reduce Wasted Time: $1,137 Avoid calls and messages via IM & Presence Eliminate Delays: $1,005 Find resources via IM and Presence vs. , VM Save Toll Costs: $246 Especially for Int l calling (assumes 25% Int l calls) Reduce Admin TCO: $43 One directory; fewer servers UC - Business Process Value Increase sales via UC $115,909 contact management Speed projects via collabo- $95,000 ration acceleration Lower process cost via communication-enabled job portals Cut operational costs via resource ID resolution Drive transactions via info to mobile devices $12,880 $11,875 $7,813 * Based on ROI modeling and Published Case Studies Page 6

7 UC Options Challenge Thechallenge comes in two parts: 1. Does UC justify attention, ti priority, it investment? t? 2. Ifso so, which UC approach should we take? Page 7

8 Selecting Your UC Option Yes What Platform Is Best For the Apps & Cases? Apps Descriptions & RFP Templates* UC Case Studies* * See Do You Know Your Apps & Use Cases? Yes No Find the Apps & Use Cases If Multiple Options, Refer to Enterprise & IT Strategy t Not Now Must you do something now? Yes Maximize Flexibility For Future Deploy Out of Box UC Tools If Strategic No Page 8

9 Overview TheUCOptions Challenge Unified Communications Definition and Value Unified Communications Options Review of Related Vendor Choices Recaps Vendor Panels Page 9

10 What is Unified Communications? Communications integrated to optimize business processes * * Page 10

11 UC Applications Are Based on Changes to Business Processes: New communications methods are the key to UC Previously: Communications was mostly an ISOLATED process step Communications had high MANUAL content Communications had location and network limitations In UC era: Communications are an INTEGRATED part of the business process flow Communication processes are SOFTWARE assisted Communication is uniform across locations, networks Many communication tracks can occur in parallel 11

12 Unified Communications: Two Categories of Opportunity and ROI UC-U: U: User Productivity UC-B: Business Process Helping individual users manage their communications Enhancing business activities with integrated communications Page 12

13 Major Zones of UC Opportunity UC-User Productivity (UC-U) User-oriented tools IM (with Presence) Softphones Mobility support Conferencing For generic groups (~ COS) or enterprise-wide Saves xx minutes per day Often the sizzle of VoIP UC-Business Process (UC-B) Process optimizations Rich Presence (with IM) Roles/skills vs. names Mobile information delivery Collaborative workspaces Targeted to process groups Involves system integration Cut costs, drive revenues 13

14 Growing List of UC Application Successes In Relevant Industry Sectors Application Application Effect Business Benefits Contact Management Dramatically increase Shorten sales/customer cycles access for relationship Increase customer satisfaction and immediate services. Seamless Information for Mobile Personnel Deliver information when needed d without t requiring i Speed issue resolution Reduce support costs time, effort by others Resource Identification for Problem Resolution Immediate access to right skill or knowledge; Speed transactions Increase revenues automatic follow-through Automate administrative tasks Collaboration Acceleration Communications- Enabled Portals Speed project completion with less effort, improved information access Communications functions embedded at point of need Eliminate delays Improve quality of result Cut meeting costs Improve speed and accuracy Use best communication tools for the job Reference: Top UC Applications Now Appearing, M. Parker, BCR Magazine, June Page 14

15 UC Value per User per Year* UC User Productivity Value Improve Conferencing: $3,034 Increase Utilization; Reduce Travel, Setup Time Reduce Wasted Time: $1,137 Avoid calls and messages via IM & Presence Eliminate Delays: $1,005 Find resources via IM and Presence vs. , VM Save Toll Costs: $246 Especially for Int l calling (assumes 25% Int l calls) Reduce Admin TCO: $43 One directory; fewer servers UC - Business Process Value Increase sales via UC $115,909 contact management Speed projects via collabo- $95,000 ration acceleration Lower process cost via communication-enabled job portals Cut operational costs via resource ID resolution Drive transactions via info to mobile devices $12,880 $11,875 $7,813 * Based on ROI modeling and Published Case Studies

16 New UC Solutions Are Based On New Communications Mthd Methods Presence Smarter, cheaper softwarebased solutions and controls Pervasive IP networks with multimedia endpoints Instant messaging / chat New Communications Methods Enhanced conferencing Collaborative workspaces Application-embedded communications Natural Speech Recognition Dashboards with metrics 16

17 Applications Use Subsets of UC Each UC App uses specific UC functionality* A guide to buying and/or deployment For simplicity, y,you can group the functions:** Presence, IM, and Click to Communicate Conferencing and/or Collaborative Workspaces Mobility and Tele working Portals, CEBP, Integration, Toolkits and Services ** These four will be used in Vendor Pricing Section * See detailed descriptions of the top five applications that identify the required functions at Page 17

18 Each UC Application Emphasizes Specific Application UC Technology Categories Contact Management Primary Secondary Secondary Seamless Information Secondary Pi Primary Secondary for Mobile Personnel Resource Identification for Problem Resolution Collaboration Acceleration Primary Secondary Secondary Secondary Primary Secondary Presence, Conference Mobility Portal & App IM, Click-to- Collaborate Integration Communications- Enabled Portals Secondary Secondary Primary Page 18

19 Overview TheUCOptions Challenge Unified Communications Definition and Value Unified Communications Options Review of Related Vendor Choices Recaps Vendor Panels Page 19

20 UC: One Size Does Not Fit All UC investments are driven by the Applications To meet these needs, UC can be installed: In phases and layers By work groups, teams or locations Based on specific business process improvements Let s examine four UC Options: 1. Extend Telecom 2. Extend Desktops 3. Extend Applications 4. Extend Mobility

21 UC Option 1: Extend Telecom Extend Telecom Add presence to voice, video Link to e mail, info resources, and desktop clients Include one or more mobility option(s) Why would you choose this option? If your operation has high number of voice calls If your operation has many field, retail or branch personnel Possible process / job examples: Retail stores or services, retail financial services, brokers, construction, education, field sales, local government Example: Contact Management for Shimano Sales Teams Increased annual sales by 20% with Siemens Openscape

22 Telecom Based UC Switch and Directory VM/ TUI Confer- encing UC/SIP SIMPLE PSTN (TDM, ATM Frame, etc.) Mobility SoftPhone Server Contacts Calendar LAN / WAN / Internet Enterprise Directory Applications Application Data Connectivity Legend TDM IP

23 Telecom UC Solutions 2008 Supplier > Avaya Cisco Nortel Siemens UC Elements v Presence & IM SIP Enabl t Svr. CU Pres. Svr. MCS 5100 OpenScape UC Federation SES, Jabber CU Pres. Svr. NA OpenScape UC Voice Softphone ACM User Lic. CUCM User Lic. CS1000 User Lic. UC Desktop Client Desktop Voice/ Web/Video one X Communicator CU Personal Communicator MCS 5100 &/or Convrg d Office Switch < > Mobile Yes Yes Yes Yes OpenScape UC Server Mobility one X Mobile CU Mobility Svr Mob l Com 3100 Mobile Connect Audio Conf. Meeting MeetingPlace MCS 5100 HiPath Systs or Exchange MP Express OpenScape UC Web Conf. Meeting Exchange MP & MP Expr. MCS 5100 OpenScape UC Video Conf. Video Telephony MP & MP Expr. MCS 5100 OpenScapeUC Telepresence and Video (HD) VM/UM Application Tools Modular Messaging App Enabl t Svr. Comm Proc Mgr Unity Versions Call Pilot UM2000 Xpressions Unified Applic n Environment Various APIs OpenScape UC

24 Telecom UC Solutions 2008 Supplier > Aastra Mitel NEC ShoreTel UC Elements v Presence & IM UC Platform Your Assistant OW5000 Via OCS 2007 Federation Via OCS 2007 Voice Softphone UC Platform Your Assistant UC 700 Call Manager Desktop Voice/ Web/Video UC Platform Your Assistant Communicator UC 700 Switch < > Mobile Yes Yes Yes Yes ShoreWare Call Manager Server Mobility UC Platform Apps Suite Svr OW5000/UC530 Mobile Call Mgr. Audio Conf. Integrated Your Assistant + OW SW Converged Conference Mgr Apps Suite Svr Voice Conf. Brdg Conferencing Web Conf. Integrated Conference Mgr Your Assistant + Apps Suite Svr OW Conf. Server SW Converged Conferencing Video Conf. ViPr Conferenc g Polycom and/or OW SW Converged (ViPr =Virtual Presence) Your Assistant Conf. Server Conferencing VM/UM UC Platform NuPoint Messenger IP Application Tools UC Platform Unified IP Client + SunRay Svr. Active Voice VM/UM Family Sphericall Comm n Engine ShoreWare UM Telephony Web Server +Svcs.

25 Extend Desktops UC Option 2: Extend Desktops Add IM/Presence with voice, web and video Enable desktop features on wireless devices Link to collaborative workspace tools Why would you choose this option? If your operation is based on e mail and documents If your business is centered on knowledge and collaboration Possible process / job examples Professional services, HQ/staff, Marketing, Development, State t / National Nti government, Investment tmanagement Example: Problem Resolution for Global Crossing Costs down 75%, service up 80% with Microsoft LCS/OCS

26 Desktop Based UC Switch and Directory Conferencing VM/ TUI PSTN (TDM, ATM Frame, etc.) Contacts Calendar LAN/WAN/Internet Enterprise IM Directory Presence Applications Voice/ Speech UC/VoIP VOIP/TDM Gateway Application Data Connectivity Legend TDM IP

27 Desktop UC Solutions 2008 Supplier > UC Elements v IBM Microsoft Webex Google Presence & IM Sametime Entry OCS (Std CAL) WebEx Connect Google Talk Federation Sametime Adv. OCS Std. + WebEx Connect Limited Voice Softphone Sametime OCS Std & Ent WebEx Connect Google Talk Desktop Voice/ Web/Video Sametime Std or Adv. OCS Std & Ent WebEx Connect Google Talk: Voice, Files Switch < > Mobile Yes Yes NA NA Server Mobility Sametime Std OCS Ent NA GT on Cellular Audio Conf. Sametime Unyte OCS Ent Web Meeting NA Web Conf. Sametime Std OCS Ent Web Meeting NA Video Conf. Sametime Unyte OCS Ent Web Meeting NA VM/UM NA UM Exch Sync to Others Gmail Application Tools WebSphere etc OCS SDKs TBD SDKs

28 UC Option 3: Extend Applications Extend Applications Build communication links into application portals Usually the Application Providers software Leverage established communication services Integrate to PBXs or other VoIP solutions Why would you choose this option? If your operation is primarily driven by software applications Ifyour people work on transactions, logistics, supply chains Possible process / job examples Manufacturing, distribution, ib ti insurance, health care, retail brokerage, logistics, transportation Example: Comm enabled Sales Portal at Brokerage Firm Customer contact t up 67% with Sl Salesforce.com tied to Cisco UCM

29 Application Based UC Switch and Directory VM/ TUI Conferencing PSTN (TDM, ATM Frame, etc.) LAN/WAN/Internet Contacts Calendar Enterprise Directory IM Presence UC/VoIP Applications CTI VOIP/TDM Gateway Application Data Connectivity Legend TDM IP

30 Application UC Solutions 2008 Supplier > UC Elements v SAP Salesforce Presence & IM Genesys Google Talk Federation Genesys Google Talk Voice Softphone Genesys CTI Integration Desktop Voice/ Web/Video In MySAP and MySAP Mobile CTI Integration; Desktop Tools Switch < > Mobile MySAP Mobile Cellular Portals Server Mobility One X Svr. Sf Mobile Audio Conf. Genesys CTI Integration Web Conf. SAP Portal Desktop tools Video Conf. NA Desktop tools VM/UM NA Integration to Outlook, Notes Application Tools Genesys, SAP Force.com As well as many Vertical Industry Application Software Producers

31 UC Option 4: Extend Mobility Extend Mobility and Wireless Devices Wireless Device becomes primary or only user end point PBX supports dial plan, gateway, and perhaps dual mode Calls to enterprise managed by Mobility server Includes most call routing and hand off functions Why would you choose this option? If your operations center on a mobile workforce If people are core to processes or transaction completion Possible process / job examples Manufacturing, distribution, transportation, insurance, health care, government, pro services Example: Mobile sales calls & info at FFF Enterprises Sales up 15% with fewer callbacks using BlackBerry portal

32 Mobility Based UC Switch and Directory VM/ TUI Confer- encing PSTN (TDM, ATM Frame, etc.) Mobility Server Contacts Calendar Enterprise Directory LAN/WAN/Internet IM Presence Applications Application Data Connectivity Legend TDM IP

33 Mobility UC Solutions 2008 Supplier > UC Elements v Presence & IM Federation Voice Softphone Desktop Voice/ Web/Video Switch < > Mobile Server Mobility Audio Conf. Web Conf. Video Conf. VM/UM Application Tools RIM Via Others Via Others Included Via Others Docking Option Ascendent or Not Needed Ascendent Others Plazmic Future Others Via Others Plazmic

34 Key Concepts Review Focus on UC solutions, not on VoIP or E Mail UC solutions selected based on Use Cases, Apps UC deployment selective by business process UC often best as incremental projects Before, during or after related platform changes UC usually requires open interoperability Page 34

35 Overview TheUCOptions Challenge Unified Communications Definition and Value Unified Communications Options Review of Related Vendor Choices Recaps Vendor Panels Page 35

36 Configuration Criteria For The Vendor Reviews 2,000 employee enterprise 500 in HQ; 300 in 2 Regions; 1200 in 24 branches Solution Characteristics: Presence and IM with click to communicate All employees. Conferencing, mix of audio, audio/web, video 150 employees in busy hour; 50% audio, 33% web, 17% video mix. Mobilityfor Field Sales and Managers/Execs (400) 240 field sales job specific; 160 managers/execs general purpose Comm enabled business processes and portals (600) 600 employees using ERP or Portals in daily jobs Page 36

37 Pricing Assumptions Prices based on: List Prices so remember to ask for your discount Software Licenses Per User and/or Server Licenses Sever or other hardware Three year maintenance Default: 24% per annum for software; 18% per annum for hardware Not Included Installation Services Customization orotherprofessional other Services Prices shown as $ per User per Year and 3 year Totals Page 37

38 Observations Most PBX/IP PBX UC is linked to PBX base Some exceptions, e.g. Siemens, Nortel offer other options Thus, UC pricing is often bundled into/with PBX licenses Desktop, Mobile, Apps UC Solutions as Packages Interoperate withpbx/pstnas needed Interoperation is broadly accepted & provided But watch for details of versions on both ends Again, refer to UC Use Cases for Option Choices Page 38

39 Selecting Your UC Option Yes What Platform Is Best For the Apps & Cases? Apps Descriptions & RFP Templates* UC Case Studies* * See Do You Know Your Apps & Use Cases? Yes No Find the Apps & Use Cases If Multiple Options, Refer to Enterprise & IT Strategy t Not Now Must you do something now? Yes Maximize Flexibility For Future Deploy Out of Box UC Tools If Strategic No Page 39

40 TCO* Overview $ Per User Per Year Solution Prices Vary, but not so much List Prices per User per Year (excl. Suites): Presence/IM: Avg: $ 32 ($ 3 to $ 70) Conferencing : Avg: $ 36 ($ 9 to $ 65) Mobility: Avg: $ 59 ($ 15 to $149) CEBP & Services: Avg: $ 27 ($ 5 to $ 55) Total Wtd. Average: Avg: $ 80 ($ 47 to $124) * TCO based on software, hardware, 3-year maintenance Page 40

41 TCO* Overview $ TtlP Total Per User Per Year Functionality variations per following presentation details. All of these prices are fully funded by benefits on Slide 15! IP-PBX Feature Licensing Software Suite Pricing Aastra $ 47 IBM $ 52 Avaya $ 90 Microsoft $ 75 Cisco $ 75 Siemens $ 111 Mitel $ 115 NEC $ 81 Nortel $ 124 RIM $ 22 ShoreTel $ 92 * TCO based on software, hardware, 3-year maintenance Page 41

42 MITEL Page 42

43 MITEL Your Assistant & Apps Suite Your Assistant UC Server: User UC Client Presence, IM Links to Microsoft, IBM Application Suite Server: Mobility with Mobile Gateway Conferencing with Conferencing Servers Many desktop XML apps SunRay Virtual Desktop and SUN Alliance for UC B/CEBP Apps SunRay supports Virtualized communication endpoint. SUN application kits for CEBP Mobile Device Client Internal or external communications and web collab. Mitel Applications Suite Or Your Assistant servers IP Phone with XML Apps Display - directory server - Notes, Exchange - OCS integration - Presence Data Center/ Business Apps Mitel 5000 or 3300 ICP IP comms platform Page 43

44 MITEL Desktop and Mobile Clients Desktop: Calls Contacts Settings History Links to Microsoft & IBM Web Conferencing: Screen Sharing Video Co-Browsing Chat Mobile: Access PBX Network and Features: Nokia Windows Mobile Blackberry MVS Page 44

45 MITEL Virtualized Desktop Corporate Data Center Mitel Communications Suite Call Control / Communications Apps User Desktop Sun Ray Server Desktop & Telephony Integration Mgmt Page 45

46 MITEL Your Assistant & Apps Suite Highlights Efficient server configurations Solution Elements $/User/Yr 3 Yr Totals Innovative IP Phone Apps Virtual UC/IP Tel desktop Works With Microsoft OCS, IBM Sametime RIM, Nokia, Windows Mobile Sun solutions, middleware Unique Features Leadingin Virtual Desktop Use of phone as info portal Presence/IM $ 70 $419K Conferencing $ 16 $ 94K Mobility $149 $179K CEBP Integration * * Totals (Wtd. Avg.) $115 $693K Commentary on Configuration & Pricing: - Requires Mitel Apps or Your Assistant Svrs. - CEBP includes programmable IP Phones and SUN Platform options. - Excludes Microsoft or IBM elements Page 46

47 SHORETEL Page 47

48 ShoreTel UC Elements ShoreWare Mobile Call Manager PSTN ShoreGear Voice Switch Applications Voic Auto Attendant ShorePhone PSTN Analog Phone ShoreWare Call Manager Office Anywhere SoftPhone ShorePhone IP WAN ShoreGear Voice Switch OCS 2007 Analog Phone ShorePhone Converged Conferencing Applications pp Voic Auto Attendant System Administration Contact Center (WG) ShoreWare Call Manager Video Conferencing PSTN 2009 M Parker UniComm Consulting LLC Page 48 ShoreWare Director

49 ShoreTel User Interfaces ShorePhone IP 565g ShoreTel Mobile Call Manager ShoreTel Professional Call Manager Page 49

50 ShoreTel Professional Services Integration Web Front End Module SOAP/XML HTTP User 1 User 2 User 3 Partner at Telephony Web Services TAPI COM Control HTTP/SOAP XML Click-to-Dial ShoreTel HQ Server ShoreGear Voice Switch ShorePhone Modified ERP displays with embedded click-to-dial for contacts stored in the ERP PSTN Custom communications pane for calling other users and for adding them to conference calls Page 50

51 ShoreTel UC Solutions Highlights Wide range of apps Solution Elements $/User/Yr 3 Yr Totals Customizable UC options Fits modular ShoreGear base Works With Microsoft OCS 2007 Unique Features Appliance type packaging ShoreTel Call Manager deployable alongside Microsoft Office Communicator Video via HD capable server Presence/IM $ 41 $ 246K Conferencing* $ 44 $261K Mobility $ 31 $ 38K CEBP Integration $ 5 $ 9K Totals (Wtd. Avg.) g) $ 92 $554K Commentary on Configuration & Pricing: *Conferencing includes voice, web and video server; HD End points additional. Microsoft OCS assumed to be in place. Page 51

52 NEC Page 52

53 NEC UC for Enterprise(UCE) OW5000 as core component Presence Mobility Conferencing OW5000 Mobile Gateway & UC Collaboration Video/Web Conferencing Server Voice Servers OW5000 and NEC Sphericall for CEBP Apps 100+ Connectors SIP/Simple, XML,.NET, Java SDK with WSDL Attendant Console Page 53

54 NEC Desktop and Mobile Clients Page 54

55 NEC CEBP OW5000, Sphericall / UC for Enterprise Solution Diagram: The NEC communication engine is standards based integration into third party backend system. Communication connectors are utilized to plug presence, IM, click to call, and system logs into CRM, BI, ERP and more. It is application driven and available to any user based on the backend user rights. SOAP/XM L Communication Rules / Policy Database / Scripts Media Collection / Sourcing (e.g.- recording/playback) 3 rd Party & Web-based system administration Administration Web Services Media Services 3 rd party Media Applications 3 rd Party Control Communication & access to all Web Services communications services Media Controls & Media Streams (SIP/MGCP) IP Core Network Open/Standards XHTML/XML Web Pages SIP Trunking Voice Routing Browserbased Devices Peer Soft Switch 3 rd Party Network Media Device Media Device Media Device Media Device Business Applications Media Device Media Control/Data Page 55

56 NEC OW5000 and UniVerge 360 Highlights Rich, consistent user functions Solution Elements $/User/Yr 3 Yr. Totals Straightforward Packaging Flexible deployment, scale Works With Microsoft OCS IBM Sametime Range of 3 rd Party Apps Unique Features UCEfor CEBP is proven, fully functional suite Presence/IM $ 44 $269K Conferencing $ 9 $ 56K Mobility $ 91 $109K CEBP Integration $ 29 $ 52K Totals (Wtd. Avg.) $ 81 $486K Commentary on Configuration & Pricing: - Based on NEC OW5000 servers - Maintenance specified to devices, licenses Page 56

57 AVAYA Page 57

58 AVAYA Bundled one X Suite Avaya one -X Communicator Available Optional Video Avaya - one -X Portal Portal Avaya one X Portal W/Intelligent Presence Server MS OCS & IBM Sametime Communication Manager VPNremote Extension to Cellular Avaya one -X X Mobile 2007 Avaya Inc. Page 58

59 AVAYA UC Configuration Options S6200 Conference Bridge Avaya Meeting Exchange + Avaya Web Conferencing Microsoft LCS 2005* Microsoft OCS 2007* IBM Lotus Sametime 8.0* AE Services 4.2 End Points one-x Deskphone H.323 Avaya Video Telephony Solution Co-branded with Polycom Avaya presence in MSFT/IBM MSFT/IBM presence in Avaya Avaya CTI TDM / Analog one-x Communicator one-x Mobile behind firewall one-x Mobile in DMZ Avaya one-x Mobile handset clients Intelligent Presence Server* one-x Communicator one-x Portal Server* one-x Portal Avaya Communication Manager 5.X Regional or Metro Office Avaya Gateway * Customer Provided Page 59 one-x Portal VPN Remote IP Softphone Cell Phone: Extension to Cellular / one-x Mobile

60 UC Solution Type: Communication Enabled Business Processes Avaya Application Enablement Solution Diagram: ERP Portal CEBP Portal ERP SOA Platform Notify & Respond invocation ERP Alert Framework SOAP Application Enablement Server Notify & Respond Web Service ERP SC Other.. SIP Logistics Mobile Workers Closed loop SMS text Speech Auto-conference Communications Resources Communication Manager Meeting Exchange Voice Portal Page 60

61 AVAYA Complete UC Suite Highlights Servers deployed by function Solution Elements $/User Totals Supports many mobile devices Works With Third party apps, systems Microsoft OCS, IBM Sametime Multiple Mobile Devices Federated Presence/IM Apps and Databases Unique Features Consistent Avaya one X theme Supports server virtualization Presence/IM $ 48 $288k Mobility Conferencing $ 42 $252K CEBP Integration $ incl. $incl. Totals $90 $540k Commentary on Configuration & Pricing: - Avaya one-x Applications included in UC All Inclusive pricing bundle - IM/Presence/Mobility/AES ($0/$50 Communication Manager Enterprise/Std.) - Meeting Exchange Express - All users are video enabled - Uses AES from All Inclusive for CEBP Page 61

62 CISCO Page 62

63 Cisco Unified Communications IP based Solution: Cisco Unified Communications Manager (CUCM) Scale based on server role/capacity Complete solution environment Presence Conferencing Mobility Application tools Interoperability Mobile Connect Unified Mobile Communicator (For latest information, please refer to Cisco Solution Reference Network Design SRND) Page 63

64 Cisco Unified Clients Personal Communicator Presence for CUCM and federated sources Click to Communicate Select and switch modes Desktop videolinksto conferencing syst. Mobile Communicator RIM, Nokia/Symbian and Windows Mobile CUCM presence Personal/enterprise directories Click to call via CUCM Voice Mail playback Unified Personal Communicator Unified Mobile Communicator Page 64

65 Cisco WebEx Connect Options UC and Collaboration workspace Includes VoIP, web and video calls/conferences Workspace environment for teams and projects Launches WebEx Meetings for customers or partners Hosted solution Web 2.0 Development platform Planned interoperation with CUCM/Conferencing Page 65

66 Cisco Unified Communications Highlights Complete UC package Server scalability for each UC app Many interoperations, mostly SIP Works With Microsoft OCS, IBM Sametime Federated Presence/IM Apps and Databases Unique Features WebEx Connect introduction Works with Cisco Telepresence Solution Elements $/User/YR 3 Yr Totals Presence/IM (w/cucm) $ 3 $ 18K Conferencing $ 65 $392K Mobility $ 15 $ 18K CEBP Integration $ 11 $ 18K Totals (Wtd. Avg.) $ 75 $448K Commentary on Configuration & Pricing: - CUWL UC License $100 per user (Requires Cisco Unified Comm. Mgr.) (Presence is server only; license with CUCM) - 4 Servers (CUPS, CUMC, MPE, CUAE) - MeetingPlace Express (software-based) with Add l 45 add l voice session licenses - Maintenance for 3 years Page 66

67 Break!!! Page 67

68 AASTRA Page 68

69 Aastra s Clearspan UC Platform 69

70 Aastra Clearspan / MS OCS Architecture Centralized Unified Messaging Centralized Conferencing Centralized Contact Center Fixed/Mobile Convergence Productivity it Applications MS OCS LAN SIP Video Conferencing Assistant-Mobile Personal Assistant Mobile Client Communicator Voice/Video Soft Client MS Exchange Clearspan Assistant Personal Assistant Plug-In for Outlook and Internet browsers 57i CT 70

71 Aastra CEBP Examples Open Interfaces Adobe Air Toolbar Voic to Text Facebook Click-to- Dial HTTP XSI XSI Server RESTful OCI P Provisioning OCI C Call Control Web Server HTTP OCI-P HTTP OCI-CC OCI R Reporting SalesForce.com Connector Voice XML Media Resources Voice XML 71

72 Aastra Clearspan Highlights Integrated Conferencing, UM, Call Center and FMC Web services interface; published APIs Thousands of CEBP developers Works With MS OCS IBM Sametime Other vendor s phones Solution Elements $/User/Yr 3 Yr. Totals Presence/IM $ 7 $ 40K Conferencing $ 32 $ 192K Mobility $ 32 $ 38K CEBP $ 5 $ 9K Totals (Wtd. Avg.) $ 47 $ 280K Dozens of 3 rd party apps C t C fi ti & P i i Unique Attributes Scalable to 100K users Highly fault tolerant Simple licensing Open standards; SIP to the Core Off the shelf hardware Commentary on Configuration & Pricing Assumes existing OCS or Sametime environment Conferencing includes meet-me, document sharing and application sharing, video-enabled soft client Mobility package not required for user s cell phone integration SCA, simultaneous ring, sequential ring Prices are MSRP 2000 users presence and conferencing package 400 users mobility package Professional services (as required) are not included 2009 Aastra Technologies, LTD. 72

73 SIEMENS Page 73

74 Siemens OpenScape Enterprise Biz Apps (e.g. CRM, ERP, SharePoint) Single Logical User (sync. user provisioning) OpenScape Clients Voice Platform WAN PSTN OpenScape UC Server Enterprise IM Platform Groupware Platform Page 74

75 Siemens OpenScape Enterprise User Interfaces Page 75

76 UC Solution Type: CEBP/Application Integration Siemens OpenSOA Rich Applications Framework And Reusable Software Assets Enabling Maximum flexibility and speed to respond to specific customer / channel needs Flexible Portfolio of holistic UC suite and distinct product/solution offerings Seamless IT Integration capabilities and full customization support Pre-packaged Solution Portfolio Distinct Solution Offering Holistic and modular UC suite Common User Experience and Multimodal Access Methods Specific for Markets, Channels and Customers Service Oriented & Component Based Architecture Common and Modular Application Services Core Framework Capabilities & Design Principles VoiceCon San Francisco UC M Solutions Parker UniComm Tutorial UniComm Consulting LLC Consulting Page Page 76 76

77 Siemens OpenScape Enterprise Highlights Fully Integrated Software Solution Solution Elements $/User/Yr 3 Yr Totals UC Solution standalone or overlay Easy integration with applications Presence/IM Works With Any IP/TDM PBX Microsoft OCS IBM Sametime SOA/Web Services Elements Unique Features Software packaging, licensing Multi vendor overlay option Conferencing $111 $665K Mobility CEBP API Incl. API Incl. Totals (Wtd. Avg.) $111 $665K Commentary on Configuration & Pricing: -~$180 per user license for entire suite. - Assumes 2 servers - Customer provides related OCS, Sametime or other applications. Page 77

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