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1 Hospitality, Tourism and Event Management Undergraduate and TAFE Courses Want a career that can take you places? swinburne.edu.au

2 Hospitality, Tourism and Event Management Want a career that can take you places? A career in hospitality, tourism and event management can have you working back-to-back seasons in some of the world s most exotic and luxurious locales. Together, hospitality and tourism form Australia s largest service export industry. As a Swinburne graduate you ll be in high demand, with a long menu of career prospects to select from. Swinburne has all the right training facilities, industry links, and a focus on learning by doing. Harness your culinary flair or hone your front-of-house skills at Mitchell s View (Lilydale campus) or Mecanix (Prahran campus) our two fully-licensed training restaurants. Prove you re a born organiser within the Practice Firm, a venue dedicated to practical teaching in the field of event management. Venture overseas with a Swinburne-organised work placement in London. Or develop an appreciation for regional produce through our close links with the Yarra Valley Regional Food Group. There are even more opportunities behind the scenes. With your Swinburne qualification, roles in the corporate, strategic, management or administrative side of the industry await. Want variety, flexibility or scope? You don t need to settle on one; a career here will give you all three. Did you know? The Good Universities Guide has ranked Swinburne the best university in Melbourne for teaching quality ( ) and graduate satisfaction (2007, 2008 and 2010). In 2009, Swinburne was named amongst the top 500 universities in the world in both the prestigious Shanghai Jiao Tong University Academic Rankings and the Times Higher Education QS World University Rankings. You re interested in: Constant interaction with people Consumer trends Domestic and global economies Entertainment industry Food and wine Meeting new people and exploring new places Nutrition Sustainability Travel and adventure What skills will you develop and improve? Customer and interpersonal relations Food handlers safety certification High level organisation High level understanding of choosing and producing quality food and beverages Practical cooking Public speaking Responsible Service of Alcohol (RSA) certification Small to medium-sized business management and operation Supervisory skills Time management Understanding of consumer trends Understanding of small business operations Training provider of the year Swinburne TAFE won the Large Training Provider of the Year award at the 2009 Australian Training Awards, the peak national awards for vocational training, recognising innovation and excellence in the training sector across Australia. Swinburne pathways Swinburne is one of the few institutions in Australia to offer both TAFE and university courses. That allows us to offer our students unique pathways from one level of study to another. Guaranteed Entry Scheme We re leading the way when it comes to providing students with secured, continuous study options. Our Guaranteed Entry Scheme (GES) provides our diploma and advanced diploma students with a guaranteed university place, provided they successfully complete their TAFE-level course. This assurance takes the guesswork out of tertiary pathways, and gives you a guaranteed option for your university studies. The table on page 10 is a snapshot of some of the guaranteed pathways available. You may also be eligible to enter other specialised degrees. For a complete listing of all the GES pathways, check the website: Under the GES, students enrolling in Swinburne diploma and advanced diploma courses can commence their university degree course from Pathways Direct Through Pathways Direct, Swinburne TAFE students can apply directly to higher education faculties for admission into a degree program. The application is handled internally by Swinburne and does not require a VTAC application. Preference will be given to applicants with credit grade average (65% or above) and to those with no fails in their final year of study. Pathways go both ways We know that everyone has different educational needs and that s why our extensive pathway options not only go from TAFE to university but from university to TAFE. We also offer concurrent study options, meaning you can undertake a TAFE course while studying a university degree. It s all about enhancing your learning experience and building the qualification that s relevant to your personal and professional needs. Still want to know more? Visit 2

3 Courses at a glance Study Area Course ATAR Minimum Prerequisites Campus Duration Apply page hospitality, tourism and event management University Degrees Tourism and Hospitality Management Bachelor of Business (Tourism and Hospitality Management) New Advanced Diploma of Hospitality Management L 1.5FT 3PT V 5 Tourism Management Bachelor of Business (Tourism Management) in English (any) L 3FT 6PT V 5 Dean s Scholarship Dean s Scholarship Lilydale ATAR L 3FT 6PT V 5 hospitality, tourism and event management tafe courses Commercial Cookery Certificate IV in Hospitality (Commercial Cookery) RC Year 10/11 or mature age L P 1.5FT 3PT D 7 Event Management Hospitality Certificate III in Hospitality (Commercial Cookery) RC Year 10/11 or mature age L P 1FT 3PT D 7 Advanced Diploma of Events incorporating a Diploma and Certificate III RC VCE or mature age P 2FT V/D 7 Advanced Diploma of Events/Diploma of Sustainability RC VCE or mature age P 18mFT V/D 8 Advanced Diploma of Hospitality/Diploma of Events incorporating a Certificate IV RC VCE or mature age L P 2FT V or D 8 Advanced Diploma of Hospitality/Diploma of Sustainability RC VCE or mature age L P 2FT V/D 8 Tourism Advanced Diploma of Tourism incorporating a Certificate III RC VCE or mature age L 2FT V/D 9 key ATAR CAMPUSES DURATION APPLY New RC New course Range of criteria L P Lilydale Prahran Courses are full-time or part-time in years, unless specified as months, weeks or hours m Months FT Full-time PT Part-time V D VTAC Direct For detailed course information, visit 3

4 University degrees How do Swinburne s flexible degrees prepare you for the real world? Swinburne s degrees give you the skills you need not just the theory. By giving you practical experience, you ll have first-hand knowledge of what s needed once you start work. What s more, the flexible course structure lets you change your interest areas as you work towards your qualification. Real-world learning Personalise your degree Industry-Based Learning (IBL) Available for six or 12 months, this optional work placement will differentiate you from other graduates when you start looking for work after graduation. IBL helps you get real experience in a real job while earning real money. Please note, IBL is not available to international students. Capstone Projects A great way to see how your studies apply to the real world. These community and industry-based projects allow you to put the theory you ve been learning into practice. Careers in the Curriculum This compulsory unit gives you the skills for winning your first professional job. It includes career planning with practical guidance on things such as job interviews and résumés. A flexible degree structure This allows you to integrate your passions and interests into your qualification. You can choose from an extensive range of professional majors, co-majors and minors from different disciplines*. This lets you build depth or breadth into your university studies. You can start a degree and, if you re unsure about your end career destination, you can change it as you go. Electives Plus minors Improve your employment prospects with this additional program of minors offered in Summer and Winter terms across the university. It enables you to study areas outside of your discipline so you add breadth to your résumé. Flexible study modes Shorten or spread out your degree. By taking advantage of Summer and Winter terms you can balance work and study. We also offer a range of flexible study modes including part-time, weekend classes, online and distance learning. International opportunities You can do one or two semesters of international study, a study tour in another country, or an international work placement. * Program restrictions apply. How you tailor your degree is up to you Professional Major 16 UNITS Co-major 8 UNITS or Professional Major 16 UNITS Minor 4 UNITS Minor 4 UNITS You can combine a professional major with a co-major or two minors. Here s how it works: A wide range of three-year degree programs at Swinburne comprise 24 units of study*. A professional major is 16 units and is mandatory. It gives you a professional speciality. All professional majors are linked to industry demands and offer clear career prospects. Your major is taught by your host faculty. A co-major is eight units and can be taken from a wide range of discipline areas. A minor is four units and can be taken from any discipline. You can even undertake study abroad as a minor. Your choice from a range of complementary co-majors or minors will either deepen your speciality or add breadth both are attractive options for a well-rounded résumé. * Engineering is a four-year degree. Subject to timetabling availability. 4

5 Sam Gould Bachelor of Business (Tourism Management) I studied a TAFE Diploma of Hospitality Management followed by the Bachelor of Tourism and Hospitality Management Bachelor of Business (Tourism and Hospitality Management) Campus: Lilydale Duration: 18 months full-time or equivalent part-time Prerequisites: Advanced Diploma of Hospitality Management (or similar) Application: VTAC (Semester 1) VTAC code: (CSP), (IFP) 2010 Round 1 Clearly-in ATAR: New This program is specifically designed to be undertaken by students who have completed an Advanced Diploma of Hospitality Management, or equivalent. Building on the foundation of a strong hospitality management theme, this course focuses on the development of knowledge and skill in the area of both tourism and management. You will develop the skills, attitudes and confidence required for management roles. This course will prepare you to operate in diverse tourism and hospitality management environments, confront challenges and find solutions. In this 12-unit course, you will develop foundation knowledge in business through tourism, accounting, commercial law and marketing. Further units build discipline expertise in tourism and hospitality through tourist destination management, tourism enterprise development, regional issues in tourism, international hotel management and sustainable tourism practices. Career outcomes You may find employment or self-employment in tourist attractions, transport and tour services; in other enterprises where tourists are involved, such as museums and national parks, and in administrative or coordinating organisations such as regional tourism authorities. Tourism Management Bachelor of Business (Tourism Management) Campus: Lilydale Duration: Three years full-time or equivalent part-time. An optional and additional six or 12 months of IBL is also available. Prerequisites: A study score of at least 20 in English (any). Application: VTAC (Semester 1) VTAC code: (CSP), (IFP) 2010 Round 1 Clearly-in ATAR: Tourism impacts on both national and international economies, and demands a new breed of manager with both management skills and a specific tourism focus. This major gives you a thorough grounding in both general business principles and the specific discipline of tourism theory and practice. You will learn through a range of practical and real-life exercises and assignments. This course will help you to develop resourcefulness, creativity, and responsibility. Graduates will be prepared to operate in diverse environments, confront challenges, and find solutions. In this 24-unit course you will undertake a professional major in tourism management (16 units) and combine it with either a co-major (eight units) or two minors (four units each). You can choose from a range of co-majors or minors that add depth and breadth to your degree. You will develop foundation knowledge in business through marketing, accounting, management, statistics, commercial law and economics. Further units build tourism management expertise through marketing behaviour, tourism enterprise development, tourist destination management, sustainable tourism practice and events management. A double degree with the Bachelor of Communication or the is also available. Career outcomes You may find employment in museums, national parks, airlines, wholesale tour companies, regional tourism offices, tourist resorts, conference and reception centres. Graduates also have the ability and skills to establish and run their own business within the tourism field. Business (Tourism Management) through the pathway program. I got credit from my TAFE studies towards my university degree. I chose the course because I have a passion for attractions and love exploring new destinations. I enjoyed the diversity of the programs with hands on training at TAFE combined with strong academic skills learned at university. Some of the subjects were very involving especially running an airline, where weekly profit results were calculated from actions the group decided in the previous class. I currently work for Qantas Holidays they recognised the benefit of my tourism/business background during my application. I believe my qualification was a key advantage I held over other candidates applying for the position. Dean s Scholarship Dean s Scholarship Lilydale Campus: Lilydale See the relevant degree entry in this brochure for specific duration and prerequisite information. Application: VTAC VTAC code: Clearly-in ATAR: Under this program, students may select a single or double bachelor degree offered by the Faculty of Higher Education Lilydale and receive a waiver from student contribution amount payments for the duration of their course (subject to academic performance and other scholarship conditions). For detailed course information, visit 5

6 TAFE courses Swinburne Large Training Provider of the Year When you choose a TAFE course at Swinburne you re choosing to study at the 2009 Large Training Provider of the Year. The award recognises innovation and excellence in training. That sounds good on paper, but what does it mean for you? It means you can come to Swinburne knowing you ll get more than a great course. You ll have access to high-quality student services and get the support you need to make the most of your study experience. What kind of TAFE course can you do? The course you choose depends on what you want to achieve. Certificate III and IV courses often called Skills Building, provide entry into various trades, traineeships or other jobs that require skills and knowledge beyond a basic level. Diplomas and advanced diplomas often called Skills Deepening, help you to progress to a higher level or to get you started in a para-professional job. They might just give you the skills to get a promotion, or the confidence to handle increased expectations at work. There are many opportunities it s all a matter of helping you get the education you need to get you where you want to be. Training provider of the year Swinburne TAFE won the Large Training Provider of the Year award at the 2009 Australian Training Awards, the peak national awards for vocational training, recognising innovation and excellence in the training sector across Australia. Showing employers the skills you have learnt Employers tell us that knowing how to do the job is not enough anymore. They have told us that they want individuals who are adaptable and able to work in complex environments. Many employers see employability skills as being just as, or even more important than technical skills. Your studies at Swinburne will not only help you develop employability skills but will provide you with a Skills Passport to add to your résumé. You start with a record of your existing skills and capabilities and as you develop new skills they are recorded in your Skills Passport. This shows employers not only that you can do the job, but how you will go about the job and what added value you will bring to it. Our teachers are experienced in their industries and recognised as experts in their field, so you get the best possible chance to be skilled in the very qualities employers look for. So you re more likely to graduate with the skills to help you get a better job faster. Recognition for the skills you already have If you have previous work experience or education, you might be closer to a qualification than you realise. We learn in many different ways and the skills we develop through work or personal experience need to be recognised. Recognition of Prior Learning (RPL) recognises any prior knowledge and experience and measures it against the qualification in which you are enrolled. You may not need to complete all of a training program if you already possess some of the competencies taught in the program. Why should you apply for RPL? Eliminate or reduce the need for training in skills and knowledge you already have Save time in attending classes and completing unnecessary work Save money on textbooks and learning resources Complete your qualification in less time Advance more quickly to a higher-level qualification What are the pathways from TAFE to higher education? Certificate I Certificate II (Includes Pre-Apprenticeships) Certificate III (Includes Apprenticeships) Certificate IV Diploma/ Advanced Diploma PATHWAYS Degree 6

7 Commercial Cookery Certificate IV in Hospitality (Commercial Cookery) Campus: Lilydale, Prahran Duration: Eighteen months full-time or three years part-time Prerequisite: Satisfactory completion of Victorian Year 10 or 11 or equivalent, or mature age. Application: Direct to Swinburne This qualification provides the skills and knowledge for you to be competent as a qualified chef or cook in a supervisory or team-leading role in the kitchen. Qualified chef in restaurants, hotels, clubs, pubs, cafés, cafeterias and coffee shops. Certificate III in Hospitality (Commercial Cookery) Campus: Lilydale, Prahran Duration: One year full-time (or three years part-time as apprenticeship*) Prerequisite: Satisfactory completion of Victorian Year 10 or 11 or equivalent, or mature age. Application: Direct to Swinburne This course provides you with the skills and expertise to become a fully qualified cook. You will learn supervisory skills to be able to provide responsibility for others and provide technical advice and support to a team. Industry knowledge OH&S/Food safety Specialist methods of cookery Kitchen operations Qualified cook in restaurants, hotels, clubs, pubs, cafés, cafeterias and coffee shops. Event Management Advanced Diploma of Events incorporating a Diploma and Certificate III Campus: Prahran Duration: Two years full-time Prerequisite: Satisfactory completion of Victorian Year 12 or equivalent, or mature age. Application: VTAC* (February start) or direct to Swinburne. *Students must attend an information session and complete a supplementary application form. VTAC code: (VGF), (FTDP) You will develop competency in wide-ranging, highly specialised technical event management skills with a strategic research, planning and communication focus. Event organisation and management takes place across the full spectrum of business and community activity. The qualification has particular relevance in the community, cultural, hospitality, sporting and tourism sectors. Administration Audiovisual systems and equipment Business management Communications Conventions and exhibitions Environmental management Event management (festivals, meetings and conventions) Financial planning Fundraising Leadership and management Marketing Employment may be found in exhibition and event management companies, sporting associations, community organisations, hospitality and cultural venues. * To find out more about apprenticeship and traineeship opportunities, please see The VTAC code indicates the fee type. VGF: Government-funded place FTDP: Fee type determined by provider To find out which fee type you're eligible for, visit vtac.com.edu.au For detailed course information, visit 7

8 TAFE courses Event Management/Sustainability Advanced Diploma of Events/ Diploma of Sustainability incorporating a Diploma of Events Campus: Prahran Duration: Eighteen months full-time Prerequisite: Satisfactory completion of Victorian Year 12 or equivalent, or mature age. Application: VTAC* (February start) or direct to Swinburne. *Students must complete a supplementary application form. VTAC code: VGF), (FTDP) You will gain knowledge and skills in sustainable event management practices. The course has a strong focus on experiential learning activities in major events, festivals, exhibitions and conferences. You will be introduced to sustainability concepts and explore issues of developments and the impact they have on people and the natural environment. Administration Audiovisual systems and equipment Behavioural change for sustainability Business management Communications Conventions and exhibitions Environmental management Event management (festivals, meetings and conventions) Financial planning Leadership and management Marketing Sustainability concepts Sustainable business practices, production and consumption Employers are recognising the business benefits of operating in ways that deliver good outcomes for people and the environment. Opportunities exist through applying sustainability concepts in areas of meeting and conference administration, registration or supervision, on-site event management and function coordination. Hospitality/Event Management Advanced Diploma of Hospitality/ Diploma of Events incorporating a Certificate IV Campus: Lilydale, Prahran Duration: Two years full-time Prerequisite: Satisfactory completion of Victorian Year 12 or equivalent, or mature age. Application: VTAC* (February start) or direct to Swinburne. *Students must complete a supplementary application form. VTAC code: Lilydale: (VGF), (FTDP); Prahran: (VGF), (FTDP) This qualification provides you with the skills and knowledge to be competent as a senior manager in any area of hospitality. Senior managers need to have wide-ranging knowledge across technical, creative, conceptual and managerial areas to analyse, design and execute judgements. You will be prepared to work in various hospitality settings, such as restaurants, hotels, catering operations, motels, clubs, pubs, cafés and coffee shops. This dual qualification provides you with cross-sector skills and knowledge in hospitality management and event/conference coordination. You will gain practical skills in Swinburne s commercial training restaurants, Mecanix and Mitchell s View, and through on-the-job practical placement in industry. Accommodation management Administration Bar management Accounting Communications Customer service Event management Food and beverage management, production and service Food handling Food safety and regulation Hospitality management, sales and marketing Leadership Restaurant operations Employment in hospitality operations at a management level or further study at degree level. Hospitality/Sustainability Advanced Diploma of Hospitality/ Diploma of Sustainability Campus: Lilydale, Prahran Duration: Two years full-time Prerequisite: Satisfactory completion of Victorian Year 12 or equivalent, or mature age. Application: VTAC* (February start) or direct to Swinburne. *Students must complete a supplementary application form. VTAC code: Lilydale: (VGF), (FTDP); Prahran: (VGF), (FTDP) You will develop knowledge and skills in sustainable hospitality management. The course has a strong focus on the front and back of house hospitality operations and management. You are introduced to sustainability concepts and explore issues of developments and the impact they have on people and the natural environment. Administration Bar management Behavioural change for sustainability Accounting Communications Customer service Event management Food and beverage management, production and service Food handling Food safety and regulation Hospitality management, sales and marketing Leadership Restaurant operations Sustainability concepts Sustainable business practices, production and consumption Employers are recognising the business benefits of operating in ways that deliver good outcomes for people and the environment. Opportunities exist through applying sustainability concepts in areas of hospitality operations. 8

9 Tourism Advanced Diploma of Tourism incorporating a Certificate III in Tourism (Guiding) Campus: Lilydale Duration: Two years full-time Prerequisite: Satisfactory completion of Victorian Year 12 or equivalent, or mature age. Application: VTAC* (February start) or direct to Swinburne. *Students must complete a supplementary application form. VTAC code: (VGF), (FTDP) This course provides you with strategic management skills to work in the tourism industry. You will develop skills and knowledge in operations, sales, marketing, product development, business planning, human resource management and financial management. You will select electives to develop a range of operational competencies. The first year of this course includes sustainable tour guiding (Certificate III in Tourism Guiding), leadership skills, and hospitality skills and knowledge. In the second year you will focus on tourism operations management, undertaking a major tourism/guiding project. You will implement the project as a field activity that may comprise of live tours in the Yarra Valley Ranges and interstate destinations on tours running up to ten days. Customer service Ecotourism Environmental and natural resource management Event management Human resource management Outdoor leadership and guiding Tourism: adventure, attractions and theme parks, natural and cultural heritage, visitor information services, and wine Travel and tourism management Possible roles within tourism include senior manager, general manager or owner operator of any style of tourism business, attractions manager, operations consultant, tour coordinator, specialist guide, event manager and function coordinator. The VTAC code indicates the fee type. VGF: Government-funded place FTDP: Fee type determined by provider To find out which fee type you're eligible for, visit vtac.com.edu.au For detailed course information, visit 9

10 Guaranteed GES Pathways Entry Scheme Swinburne s Guaranteed Entry Scheme (GES) presents you with the best possible options available as you move from TAFE studies into university studies. Under this scheme Swinburne diploma and advanced diploma students are guaranteed a place in a Swinburne university degree. The GES also offers assurance. It provides the security that comes from knowing you have a university place available based only on successful completion of your TAFE qualification. It also eliminates the uncertainty about what degree you can begin once you finish your TAFE studies. The table below is a snapshot of some of the guaranteed pathways available. You may also be eligible to enter other specialised degrees. For a complete listing of all the GES pathways, check the website: study area TAFE Course unit exemptions* university degree units to complete degree* Hospitality, tourism and event management Events Management Advanced Diploma of Events 12 units Bachelor of Business +12 units +12 units Advanced Diploma of Events/Diploma of Sustainability 12 units Bachelor of Business +12 units +12 units Diploma of Events 8 units Bachelor of Business +16 units Bachelor of Communication +16 units +16 units Diploma of Events/Diploma of Sustainability 8 units Bachelor of Business +16 units Bachelor of Communication +16 units +16 units Hospitality Advanced Diploma of Hospitality/Diploma of Events 12 units Bachelor of Business +12 units Bachelor of Business (Tourism and Hospitality Management) +12 units +12 units Advanced Diploma of Hospitality /Diploma of Sustainability 12 units Bachelor of Business +12 units Bachelor of Business (Tourism and Hospitality Management) +12 units +12 units Diploma of Hospitality 8 units Bachelor of Business +16 units Bachelor of Communication +16 units +16 units Tourism Advanced Diploma of Tourism 12 units Bachelor of Business +12 units Bachelor of Business (Tourism Management) +12 units +12 units * Eight units is equivalent to approximately one year of full-time study. A single degree normally requires completion of 24 units. The GES pathways listed above should be used as a guide and were correct at the time of publication. For a complete list of current GES pathways visit Commencements in degree courses under the GES will commence in

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12 Key Dates Sunday 15 August 2010 Swinburne Open Day Hawthorn, Lilydale and Prahran December 2010 Change of Preference Where are we? Croydon campus Norton Road, Croydon Vic 3136 Hawthorn campus John Street, Hawthorn Vic 3122 Lilydale campus Melba Avenue, Lilydale Vic 3140 Prahran campus 144 High Street, Prahran Vic 3181 Wantirna campus 369 Stud Road, Wantirna Vic 3152 Sarawak campus Kuching, Sarawak, Malaysia Questions? future.swinburne.edu.au How to apply VTAC Apply online at vtac.com.au Direct to Swinburne CRICOS Provider Code: 00111D The information contained in this course guide was correct at the time of publication, July The university reserves the right to alter or amend the material contained in this guide. The information in this guide does not apply to international students. For information about courses for international students please go to: SP

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