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2 OFFICINATRES. Freedom to innovate

3 Innovation is a key feature of the way Officinatres develops and manages projects. Having the initial idea or the proposed problem as the starting point, we draw up a general map which allows us a thorough assessment. We use design thinking techniques to analyze the processes and sketches in order to obtain a better understanding. This methodology enables us to create operation models and controls and develop indicators to measure the results. The famous management, marketing and operational tools are easily implemented. The hospitality training courses approach we adopt is based in personal development, drama techniques and other pedagogical resources.

4 Restaurants, Bars and Emporiums Hotels Officinatres team is proud to have built a broad and diversified clients and partners portfolio: Small size industries Clubs Service, Governance, Food and Beverages Shoppings Centers

5 Our Services Assessment Corporate restructuring Enterprise concept development Costs, controls and purchases, finances and managerial accounting Outsourcing Cuisine, Nutrition and Production Hospitality Behavioral training, professional training and coaching Implementation Business planning and management models Team training and development IT automation projects and systems Customer service quality and sales quality

6 Who we are Officinatres is an experienced, professional and committed group of people. We are realistic, strategic and pragmatic. Our excellence s cornerstone is the high quality of our team. Thorough knowledge, logical theoretical basis, acute observation ability, intense practice, perception, hands-on learning, real experience and commitment to deliver.

7 Heloisa MÄder Velloso Tell the truth smoothly straight. Heloisa has a globe-trotter, entrepreneurial and creative spirit; her operational vision is the result of 35 years of hands on experience. She can sensibly and audaciously translate that into projects, training programs and operation models. She has graduated in the first university course on Tourism in Brazil at the Paraná Federal University and Hotel & Catering Management at Greenwich College in London. IZABEL Cristina Soares Believe in anything as long as it is incredible. Her excellent analytical skills are sharpened by a smart eye. For her it is key to keep an eye on the whole operation. Cristina is responsible for the management, planning and diagnosis of our clients businesses. Her consistent educational background reflects her personality. She has a Anhembi-Morumbi major in law, Finances post graduation at FAAP, Hotel Business post graduation at SENAC, Controllership extension course at FGV, MBA in Services Marketing at ESPM and Asset Management course at Cornell University.

8 Consolidating commercial relations Sound competitive STRATEGIES Hospitality Keeping brands on consumers top of mind Hospitality should not be considered only as a concept but also as a competitive edge guiding actions of hosting, promptness and kindness. In other words, it may be the key point for client satisfaction, the increase in the number of new ones and the loyalty of already existing customers. Motivating staff

9 Spreading concepts that help to modernize management practices with the goal of strengthening the quality and innovation in services, processes, systems and costs control. The tax legislation that takes great part of the business operational results, leaving the entrepreneur with the obligation of executing a plan and having an efficient management model. All the different aspects of the business interact and connect the two dimensions front of the house and heart of the house, we understand that the main challenge of our organization is to be flexible within our own management model in order to understand the client. We systematically monitor the operation and the results establishing targets and performance assessment.

10 The highlight in the people development area is perceived through the quality of the staff selection and training in both implementation or restructuring projects. The success of any project relies on sharing the acquired knowledge, and therefore, the human factor, besides other resources, is essential. Business owners must be aware of the importance of keeping their talents. Professional Training Development Officinatres development and training programs are based on performance excellence, which is perceveid through the technical and behaviorial analysis of all the people that have been involved in our projects along the years. Training courses Talent Management

11 our clients match hospitality - soccer world cup 2014 trench rossi & watanabe Law Firm Paulistano Club titãs band shopping centers rede olá Petrol Sations fiesp Federation of the Industries of the State of São Paulo new land group riomar fortaleza fashion mall riomar recife villa lobos

12 refúgio ecologico caiman pantanal insólito búzios guest 607 são paulo lar santana são paulo hotels txai resort itacaré guest urban são paulo bourbon atibaia cristalino lodge amazonia vila naia corumbau le canton teresópolis almentat extensão corporativa - são paulo

13 bars and restaurants botequim do conversa bar do copa copacabana palace clube chocolate viegas bistrot club du vin insalata dom dalva e dito dui folha de uva rodeio iguatemi la tambouille affari brasil a gosto a bela cintra suri cevicheria arturito trindade o navegador miya les amis rotisserie cooking buffet seletti tian restaurante club a venchi chocolates

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