Assistant Professor, Faculty of Management (9/2012 onwards) Michigan State University, Eli Broad College of Business, East Lansing, Michigan, USA
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1 WORK EXPERIENCE Academic Hyunjeong Spring Han Assistant Professor, Faculty of Management Research Fellow, Center for Advanced Studies National Research University, Higher School of Economics Moscow, Russia Phone : hhyun@hse.ru National Research University Higher School of Economics, Moscow, Russia Assistant Professor, Faculty of Management (9/2012 onwards) Cornell University, School of Hotel Administration, Ithaca, New York, USA Research Associate, Center for Hospitality Research (7/2012 onwards) Visiting Research Scholar (7/2011 6/2012) Michigan State University, Eli Broad College of Business, East Lansing, Michigan, USA Visiting Research Scholar, The School of Hospitality Business, (1/2011 6/2011) Kyonggi University, School of Tourism, Gyeonggi-do, South Korea Lecturer, Department of Hotel Management ( ) Industry : Project Team Member, Industry Research Project. Sponsored by ASAE Foundation. USA Project Title: The Future of Tradeshows : Project Team Member, MICE Consortium Project sponsored by City of Seoul, South Korea Project Title: Establishing the Future-typed Urban Industry for Seoul Metropolitan City through Fostering the Convention Industry : Project Team Member, Wellbeing Hospitality Town Project, JeChon City, South Korea Project Title: Economic Impact of Developing JeChon Wellbeing Hospitality Town Employee, Accounting Department, Hotel Sofitel Ambassador, Seoul, South Korea EDUCATION Ph.D. Kyonggi University, 2010 Graduate School of Tourism & Hospitality o Dissertation The Effect of Corporate Culture and Strategic Orientation on Financial Performance M.S. Hanyang University, 2005 Graduate School, Tourism Science B.S. Sungkyunkwan University, 2000 School of Economics, Economics Page 1 of 5
2 HONORS AND AWARDS Research Awards Best Paper Award 2014, 2014 TOSOK International Tourism Conference [Research paper was given Grand Award by the Conference Award Committee] Best Paper Award for the Year 2012, Cornell Hospitality Quarterly [Each year, the journal acknowledges the contribution of its many authors by naming one article the best paper of the year] Teaching Awards Educational Innovation Award 2014, NRU HSE [In recognition of the fundamental and innovative contribution to education methodology and application] Honorary Titles Center for Advanced Studies, Research Fellow, Higher School of Economics (9/12 onwards) Center for Hospitality Research Associate, Cornell University (7/12 onwards) PEER REVIEWED RESEARCH PUBLICATIONS Journal Articles Salina S. Anastasiia and Hyunjeong Spring Han (2014). Sports Centric Tourism: Who Travels to Mega Sports Events? International Journal of Tourism Science 14(2), Hyunjeong Spring Han and Rohit Verma (2014). Why Attend Tradeshows? A Comparison of Exhibitor and Attendee s Preferences. Cornell Hospitality Quarterly 55(3), Hyunjeong Spring Han (2012). Relationship among Corporate Culture, Strategic Orientation and Financial Performance. Cornell Hospitality Quarterly 53(3), Hyunjeong Spring Han and Se Mok Yoon (2010). A Study on the influence of corporate culture on financial performance: Focusing on hotel corporate culture and perceived performance. Korean Journal of Hotel Administration, 20(1), Hyunjeong Spring Han and Se Mok Yoon (2010). A Study on the strategies for attracting Incentive Tour; Focused on JeJu Island in South Korea. Journal of Korean Convention Research, 24, Hyunjeong Spring Han, Se Mok Yoon and Kyung Sun Park (2009). Identifying the Success Factors and adoption of e-crm to CVB-Focused on Destination Marketing. Journal of Korean Convention Research, 22, Research Reports Hyunjeong Spring Han and Rohit Verma (2015). A Location-Planning Decision-Support Tools for Tradeshows and Conventions. Cornell Hospitality Reports 6 (2). Rohit Verma, Spring Han and Lilia Karimi. Personalizing Guest Experience Through Technology. International Luxury Hotel Association Oct. Dignam M., Verma R., and Han H. Current and Emerging Trends of Tradeshows. ASAE Foundation Research Series Feb Page 2 of 5
3 Hyunjeong Spring Han and Rohit Verma (2014). The Future of Tradeshows Evolving Trends, Preferences, and Priorities. Cornell Hospitality Reports 14 (13). Dignam M., Verma R., and Han H. Current and Emerging Trends of Tradeshows. ASAE Foundation Research Series Feb Hyunjeong Spring Han and Rohit Verma (2011). The Effect of Corporate Culture and Strategic Orientation on Financial Performance: An Analysis of South Korean Upscale and Luxury Hotels. Cornell Hospitality Reports 22 (4). WORKING PAPERS/CURRENT RESEARCH PROJECTS Review Becomes Reviews and Attentions Becomes Attention (with Shawn Mankad, Srinagesh Gavirneni and, Rohit Verma). o One research paper is under review in Service Science journal (One of INFORMS Journals) o We expect to submit one paper to Academy of Management Journal Sport Centric Tourism; The Aesthetics of Event Quality (with Anastasiia Salina). Under review in Journal of Service Research The Future of Tradeshows: An Assessment of Stakeholders Preferences (with Rohit Verma). Expect to submit two papers to (1) Production and Operations Management and (2) Journal of Hospitality and Tourism Research. Technology-based Innovations for Enhancing Service Experience in Luxury Hotels and Resorts (with Rohit Verma). Expect to submit one paper to (1) Journal of Service Research and one research report to (2) Cornell Hospitality Reports. CONFERENCE PRESENTATIONS Hyunjeong Spring Han (June. 2015). Text Analytics in Social Media. The 14th International Research Symposium on Service Excellence in Management, Shanghai, China Hyunjeong Spring Han (Nov. 2014). Review Becomes Reviews and Attentions Becomes Attention Annual Meeting of the Decision Sciences Institute, Technology and the Rapidly Changing Global Business Landscape Tampa, USA Hyunjeong Spring Han (Nov. 2014) INFORMS Annual Meeting, Bridging Data and Decisions. San Francisco, USA o Sustainable Practices in Convention Centers o In Hotel Reviews Numbers Do Lie - Pay Attention to the Text Hyunjeong Spring Han (Oct. 2014). In Hotel Reviews Numbers Do Lie - Pay Attention to the Text. Cornell Hospitality Research Summit, The Future of Service Innovation. Ithaca, USA Hyunjeong Spring Han and Anastasiia Salina (July 2014). Sport Centric Tourism; Do Buzzer-Beaters Matter? Tosok International Tourism Conference, Gangneung, Korea Hyunjeong Spring Han (May 2014). Determine The Desired Corporate Culture in Hotel Industry 2014 La Londe Conference in Service Management. La Londe les Maures, France Hyunjeong Spring Han (May. 2014). Sustainability Practices in Convention Centers. IMEX Europe. Frank furt, Germany Page 3 of 5
4 Hyunjeong Spring Han (Oct. 2013). The Future of Tradeshows; An Assessment of Stakeholders Preferences. IMEX America. Las Vegas, USA Hyunjeong Spring Han (Oct. 2013). Cambridge Service Alliance. Research Seminar for New Direction for Service Research, Cambridge, UK Hyunjeong Spring Han (June 2013). Meetings, Incentives, Conventions, and Exhibitions (MICE) Industry: Research Opportunities for Service Marketing and Operations Management. The 13th International Research Symposium on Service Excellence in Management (QUIS13). Karlstad University, Sweden Hyunjeong Spring Han (May 2013). The Annual Meeting of the Production and Operations Management Society, Denver, USA o o Desired and Perceived Corporate Culture in Hotel Industry: Implications for Performance Understanding Exhibitors and Attendees Preferences for Tradeshows Hyunjeong Spring Han and Rohit Verma (November 2012). The Future of Tradeshows. Decision Science Institute Annual Conference, Two Research Presentations, San Francisco, USA Hyunjeong Spring Han and Rohit Verma (August 2012). ASAE Foundation Annual Meeting, Keynote Panel, Dallas, USA Hyunjeong Spring Han and Rohit Verma (May 2012). Ataway Exchange, Keynote Panel, Orlando, USA Hyunjeong Spring Han and Rohit Verma (April 2012). The Future of Tradeshows; Stakeholders Preferences. The Annual Meeting of the Production and Operations Management Society, Chicago, USA Hyunjeong Spring Han and Rohit Verma (December 2011). Relationship among Corporate Culture, Strategic Orientation and Financial Performance. The World Research Summit for Tourism and Hospitality., Hong Kong Polytechnic University, Hong Kong Hyunjeong Spring Han (June 2011). Relationship among Corporate Culture, Strategic Orientation and Financial Performance The 12th International Research Symposium on Service Excellence in Management (QUIS12). Cornell University, USA Hyunjeong Spring Han (2010). A Study on The Relationship Between Hotel Corporate Culture and Financial Performance. 38th International Tourism Symposium, Korean Academic Society of Hospitality Administration, Seoul, Korea Hyuneong Spring Han (2009). Marketing Strategy for the Jeju Island Incentive Tour. 12th International Academic Conference, A Research Presentation Korea Convention Society, Jeju, Korea Hyunjeong Spring Han (2009). e-crm Marketing Plan on Convention Industry. 31th Academic Conference, A Research Presentation Korea Academic Society of Tourism Management, Pusan, Korea Hyunjeong Spring Han (2008). How to Poster MICE Industry; In the Context City of Seoul International Symposium, Korea Convention Society, Seoul, Korea INVITED SEMINAR Yonsei University, Fall 2014 Page 4 of 5
5 TEACHING National Research University, Higher School of Economics MICE(Meeting, Incentive, Convention and Exhibition) Industry (Spring/13,14,15 Masters elective course) Service Operations Management (Spring/14,15 UG elective course) Seminar in Research Methods Seminar in Empirical Research Cornell University, Johnson Graduate School of Management Teaching Assistant for Executive MBA Operations Management Course (Fall/ 2011) Kyonggi University, School of Tourism, Department of Hotel Management Financial Management for the Hospitality Industry (Spring/2008, 2009 UG elective course) Hotel Accounting (Fall/2010 UG elective course) Kyungbok College, Department of Tourism Hotel Marketing (Fall/2006 UG elective course) PROFESSINAL SERVICE ACTIVITIES Proceedings editor: The 14th International Research Symposium on Service Excellence in Management 2015 Guest Reviewer: Service Science. Special issue on CHRS 2014 Guest Reviewer: Cornell Hospitality Quarterly Guest Reviewer: Cornell Hospitality Report Page 5 of 5
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