Pursue the Possibilities

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1 Emerging Trends in Retail Technology, Big Data Chad Mead Chief Operating Officer Acuative International Retail User Group Conference May Orlando, FL

2 The Definition of Insanity

3 A theory the current retail infrastructure support model is no longer effective. So what is the current model? Many diverse vendors Remote support Old equipment Self support

4 What do retailers want? Increased revenue Market percentage Prestige To be cool To be loved To be on the cutting edge

5 Why can t they have it? Fear Hesitation Bad press Early adoption risk Most importantly Cost!

6 According to RSR Research: 47% of retailers revealed that the existing technology/ infrastructure is preventing them from moving forward with new solutions. 35% of retailers state that they are trying to simplify their in-store technology, not make it more complex. 33% of retailers maintain that the stores already have too much going on they don t have the capacity to add more projects. 31% of retailers acknowledged that they are conflicted as to whether new technologies will be tools or distractions.

7 What does that mean for early adopters of new technology and IT support? Infrastructure challenges: Network capacity Performance degradation Security Device challenges: Reactive break-fix Additional overhead of spare devices

8 Additionally, there are operational challenges: Source: RSR Research

9 Evolution of the IT support model starts at the top There has been a generational change since IT was first supported in retail Today s leaders are not necessarily Technology Experts, but are instead business people

10 And it moves to the store front It started as support for the POS Migrated to multiple vendors Now a veritable cacophony of vendor and support voices

11 On top of this complexity You add the challenges or opportunities posed in today s world: Endless aisle RFID GPS tracking Interactive marketing Consumer presence And the inevitable BIG DATA

12 Why is Big Data so intimidating? Its not an issue of the value it can bring It s how you use it It s how you get it It s what it is telling you It s how you store and manage it

13 OK, so now what? I ve managed to tell you that everyone is wrong and that we are all going to fail That s not the case. All you have to do is learn from my mistakes and embrace some simple solutions.

14 My mistakes There are plenty.

15 Embrace 5 simple solutions

16 1. What your title is, where you are, who you report to, and what your organization looks like isn t as important as who you are.

17 2. Cookie cutter infrastructure makes your life easier, individuality doesn t.

18 3. Packet Loss does not mean anything to a business person, and explaining it in technical terms only confuses them.

19 4. The argument that investing in technology doesn t produce a return is not valid.

20 5. Don t try to do everything! Believe it or not, no matter how confident we are, we really can t do it all. Risk Reduction Data Privacy Data Encryption Privileged Access OSP Reviews Vulnerability Management Environment Separation Network Access Control Network Monitoring Source Code Management Secure Perimeter Infrastructure Application Development Change Management Admin ID Tools and Process Infrastructure Monitoring Known Secure Configurations Perimeter Monitoring Virus Management Remote Computing Awareness Messages Information Owners Achievability

21 Great. I can do that now what? Embrace new technology Leverage a single partner for brick and mortar Find the little engine that could and partner with them Hold the big firms accountable Most importantly, do what this organization is promoting: Communicate With Each Other!

22 Thank you! Chad Mead Chief Operating Officer Acuative

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