Myrtle Beach Area Chamber dba Myrtle Beach Area CVB
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1 Myrtle Beach Area Chamber dba Myrtle Beach Area CVB Financial Accountability Public Reporting July through Sept $ Public Revenues State ATax - MB $631, State ATax - SSB $30, State ATax - HC $358, Local Atax - MB $0.00 Local ATax - HC $0.00 State of SC - SCATR $47, State of SC - Reg Tourism $21, TDF - MB $4,327, Total Public Revenues $5,416, Marketing Investment: Television Advertising $2,388, Print Advertising $131, $17, Digitial Advertising $1,674, Out-of-Home Advertising $25, Partner Advertising $193, Campground Advertising $14, Regional Advertising $14, Publicity & Promotion $733, Consumer Media Distribution $476, Creative Development $91, Group Sales & Marketing $46, Sports Marketing $42, Golf Promotion $947, Market Research $32, Govt Designated Promotion $25, General Consumer Promotion $326, $0.00 Total Marketing Investment $7,183, Details of Marketing Investment : Creative Development - Photography Website Development - French Translation Canadian Traveller Promo Canadian Traveller Promo Outdoor Advertising Outdoor Advertising Outdoor Advertising Website Development / Upgrade Website Development / Upgrade Website Development / Upgrade $ LABS INC $5, AAA CAROLINAS $ ACADEMY TRANSLATION BUREAU INC $2, ACT COMMUNICATIONS INC $2, ACT COMMUNICATIONS INC $8, Adams Outdoor Advertising, Brandon Agency $10, Adams Outdoor Advertising, Brandon Agency $6, Adams Outdoor Advertising, Brandon Agency $1, ADOBE SYSTEMS INC $1, ADOBE SYSTEMS INC $1, ADOBE SYSTEMS INC $18, AdReady $14, AdReady $6, AdReady $1, Affordable Meetings $2, AIBTM $82.10 AIBTM
2 Air Service Promotion - online, radio, print Marketing Research - Airport Visitors Creative Development - Software Creative Development - Software - Fam Trip - Fam Trip Publicity & Promotions NCC Media NCC Media TV Ad Production-golf Comcast Sportsnet-Wash DC - Golf Destination Promotion - Travel Collateral Media PR Retainer Print Promotion - Camping Vacation Ad Banner / Co-Op Promo TripAdvisor / Co-Op Promo Print Production Online Promotion - Camping Travel Industry / Co-Op Promo Travel Industry / Co-Op Promo Travel Industry Guide / Co-Op Promo Carolina Bride / Co-Op Promo Regional TV/Radio Production Guest Quest / Co-Op Promo Carolina Bride / Co-Op Promo Carolina Bride / Co-Op Promo Print Promotion - Camping Print Promotion - Camping New Market Media/Press Awareness H2X Stunts TV Promotion Tourism Promotion - NE region - radio, print, TV, consumer mktg Consumer Promotion - Broadcast NHRA National Promotion Tourism Research / Occupancy Study Regional Tourism Marketing Regional Tourism Marketing International Marketing Essentially America Insertion - International marketing Golf Promotion Groups & Meetings Magazine Television Advertising - Fall Campaign $6, AIBTM, Smart Mart $150, AIRPLANNERS $88.73 Airport Kiosk $26.39 Amazon $ Amazon, Apple Web Store, Newegg.com $1, ASAE $ ASAE $ ASAE $10, ASAE, Smart Mart -$34, Paid Search, Online promotion $ BIG Conference $2.82 Birds of Prey Site Visit $2.24 Birds of Prey Site Visit $62, Brandon Agency $42, Brandon Agency $39, Brandon Agency $38, Brandon Agency $36, Brandon Agency $34, Brandon Agency $17, Brandon Agency $22, Brandon Agency $9, Brandon Agency $6, Brandon Agency $5, Brandon Agency $8, Brandon Agency $4, Brandon Agency $1, Brandon Agency $1, Brandon Agency $1, Brandon Agency $1, Brandon Agency $2, Brandon Agency $1, Brandon Agency $ Brandon Agency $ Brandon Agency $ Brandon Agency $ Brandon Agency $ Brandon Agency $5, Broadcast publicity $30, Celebrity Placement Services $12, CHANTICLEER ATHLETIC FOUNDATION $8, CHARLOTTE MOTOR SPEEDWAY $10, City of MB $34, Clear Channel Radio $15, COASTAL CAROLINA UNIVERSITY $3, COASTAL CAROLINA UNIVERSITY $3, COASTAL CAROLINA UNIVERSITY $35, Coastal SC, USA $5, Coastal SC, USA $ Coastline Sports $24, Collinson & Co., Group Travel Leader, MPI Publications, Schneider $1, Connect Marketplace $1, Connect Marketplace $49.96 Connect Marketplace $1, Contac Services $4, CONTINENTAL EVENTS & SPORTS MANAGEMENT LLC $872, Corinthian Media $663, Corinthian Media $610, Corinthian Media $118, Corinthian Media
3 Television Advertising - NE U.S., Canada Television Advertising - NE U.S., Canada Television Advertising - Fall Campaign Television Advertising - Regional Summer Promotion Television Advertising - Regional Summer Promotion Television Advertising - Fall Campaign Television Advertising - NE U.S., Canada Spring TV Campaign Print Advertising - Regional Tourism Print Advertising - Regional Tourism Print Advertising - Regional Tourism DC Promotional Event Research Publicity & Promotion - Media Expenses Market Research Video/TV Production Video / TV Production Video/TV Production Video Production - Group Markets Market Research Digital Promotion / Web Development Digital Promotion / Web Development Market Research Print Advertising - Targeted Audience Digital Promotion - camping Regional Tourism Promotion - International Digital Promotion Magazine Print/Online - Golf Magazine Magazine Print/Online - Golfers Guide Digital Promotion - SEO, PPC marketing Print Advertising - Targeted Audience Digital Promotion - Copy Development Consumer Print Marketing $37, Corinthian Media $29, Corinthian Media $9, Corinthian Media $3, Corinthian Media $2, Corinthian Media $1, Corinthian Media $1, Corinthian Media $1, Corinthian Media $1, Corinthian Media $1, Corinthian Media $1, Corinthian Media $ Corinthian Media $ Corinthian Media $36.00 Corinthian Media $36.00 Corinthian Media $18.00 Corinthian Media $182, Corinthian Media $ DATA PUBLISHING, INC. $ DATA PUBLISHING, INC. $ DATA PUBLISHING, INC. $162, DC Media Blitz, Kickoff for new air service $6, DMAI $ Discover America Day media marketplace $5, DMAI $20, DV3 PRODUCTIONS $4, DV3 PRODUCTIONS $4, DV3 PRODUCTIONS $ ENCORE VIDEO PRODUCTIONS, INC $8, EQUATION RESEARCH $16, Exact Target, Tulsa Connect, PatLive $9, Exact Target, Tulsa Connect, PatLive $4, FALLON RESEARCH & COMMUNICATIONS, INC. $ Fire Rescue EMS Journal $23, Fuel Interactive $17, Fuel Interactive $14, Fuel Interactive $6, Fuel Interactive $4, Fuel Interactive $3, Fuel Interactive $3, Fuel Interactive $3, Fuel Interactive $ Fuel Interactive $ Fuel Interactive $1, Georgetown Chamber of Commerce $ German Tour Operator FAM $331, Golf Channel $98, Golf Magazine $5, Golfers Guide $395, Google $270, Google $163, Google $10, Google $5, Google, Go Daddy $ GRAND STRAND MOAA CONFERENCE $ HOLLEY AUFDEMORTE $37, HomeAway.com $30, HomeAway.com $3, Hour Media $ IAEE $45.03 IIANC FAM
4 Marketing Research - Survey Cards Marketing Research - Survey Cards Creative Development - Radio Ads Group Promotion Publicity & Promotion - Media Expenses Creative Development - Software Golf Promotion Website Development Publlicity & Promotion services Publlicity & Promotion services Publlicity & Promotion services SMERF Promotion SMERF Promotion SMERF Promotion Fall Tourism Promotion - Direct Mail Small Lodging Property promotion Regional Promotion - Fall Events Consumer Marketing - direct reach - Group & Meeting $7, INLET PRINTING CO $1, INLET PRINTING CO $28.99 INLET PRINTING CO $ JOHN FERGUSON $40, Jordan Investment Corp. $28, Jordan Investment Corp. $5, Jordan Investment Corp. $34, Jordan Investment Corp. $4, KAESER & BLAIR INC. $1, KAESER & BLAIR INC. $ KAESER & BLAIR INC. $91.00 Letterhead Fonts $21, M BOOTH & ASSOCIATES, INC. $21, M BOOTH & ASSOCIATES, INC. $26, M BOOTH & ASSOCIATES, INC. $26, M BOOTH & ASSOCIATES, INC. $15, M BOOTH & ASSOCIATES, INC. $9, M BOOTH & ASSOCIATES, INC. $9, M BOOTH & ASSOCIATES, INC. $5, M BOOTH & ASSOCIATES, INC. $5, M BOOTH & ASSOCIATES, INC. $3, M BOOTH & ASSOCIATES, INC. $1, M BOOTH & ASSOCIATES, INC. $ M BOOTH & ASSOCIATES, INC. $ M BOOTH & ASSOCIATES, INC. $279, M BOOTH & ASSOCIATES, INC. $ M&C Interact $29.16 M&C Interact $2, Making The Turn Sponsorship $ MARVIN SCHMUCKER $4, MEDIA COAST $ Media Hosting $ Media Hosting $72.12 Media Hosting $ Media Hosting $79.00 Media newsroom online distribution $79.00 Media newsroom online distribution $79.00 Media newsroom online distribution $2, MHD SERVICES $2, MHD SERVICES $2, MHD SERVICES $165, Miller Direct $87, Miller Direct $37, Miller Direct $52, Miller Direct $46.00 Mini Marathon promotional support $58, MMG WORLDWIDE $ MMG WORLDWIDE $ MMG WORLDWIDE $ MMG WORLDWIDE $ MMG WORLDWIDE $5, MPI Publications, Stamats Meetings Media, Buses $ MPI-WEC $ MPI-WEC
5 Online Marketing - Group / Meetings Print Advertising - Regional Audience Marketing Research - Golf Broadcast Media - Golf Group Promotion Publicity & Promotion - Group & Meeting $ MYRTLE BEACH CONVENTION CENTER $ NASC, USOC Sportslink $ National Association of Subrogation Professionals FAM $ NATIONAL BARBECUE NEWS $10, National Golf Foundation $11, NCC Media Spots $6.00 NCCW Site Visit $19.08 NEW WAVE EMBROIDERY $10, NHRA / Mark Mason / Sandtastics $3, Northstar Travel Media Northstar Travel Media, Group Tour Media, Stamats Meetings Media, NTA Services, Serendipity Publishing, Buses LLC, Schneider Groups & Meetings Magazine $44, Publishing, Sports Events Magazine, Network Media Partners - Group & Meeting $7, Northstar Travel Media, Serendipity Publishing, ASAE $4, OMCA $ OMCA $ Pitney Bowes $ Pitney Bowes $ Pitney Bowes $ Pitney Bowes $ Pitney Bowes $ Pitney Bowes $61.92 Pitney Bowes $41.88 Pitney Bowes $30.68 Pitney Bowes $17.84 Pitney Bowes $12.48 Pitney Bowes $11.18 Pitney Bowes $10.22 Pitney Bowes $9.60 Pitney Bowes $3.02 Pitney Bowes $2.38 Pitney Bowes $1.56 Pitney Bowes $1.28 Pitney Bowes $0.88 Pitney Bowes $0.64 Pitney Bowes International Marketing $ Pow Wow 2011 International Marketing $90.01 Pow Wow 2011 Regional Advertising - Beach Blast $15, PREMIER FESTIVALS Beach Blast Promotion - advertising, publicity $100, Premier Festivals Creative Development - QR Code $ PRINTING PORT Group Promotion $2, Promomedia Group $ Rejuvinate $ Road Show Minneapolis - Fam Trip $13.10 Sales Blitz Regional Tourism Promotion, Research $3, SCATR Schneider Publishing, ASAE, Naylor (Canada), Collinson & Co., MPI Publications, Northstar Travel Media, Buses LLC, Carden Jennings Groups and Meetings Magazine $37, Publishing $ SCSAE $ SEDC $1, SEDC, M&C Interact International Promotion - Group Market $2, SEUS Canada International Promotion - Group Market $ SEUS Canada International Promotion - Group Market $14, SEUS Canada $5, Smart Mart $ Smart Mart $ Smart Mart $ Smart Mart
6 Consumer Promotion - Central PA Consumer Promotion - Central PA Consumer Promotion - Central PA Consumer Politic Marketing / Targeted Myrtle Beach advertisements Regional Tourism Promotion Raycom Media - Summer Push $90.00 Spikes Baseball Promotion $ Spikes Baseball Promotion $ Spikes Baseball Promotion $1, SPORTS Conference, USA Triathlon $36, Sports Radio 790 The Zone $24, STARBOARD COMMUNICATIONS INC $50.00 Surfside Beach Promotion Giveaway $2, SYTA $70.40 SYTA $ TAP $93.63 TAP $13.00 TAP $ TEAMS Conference $ TEAMS Conference $44, Television Broadcast / production $4, THE CHARLOTTE OBSERVER $12, The Fan 590 $5, THOMAS TOWNSEND & KENT $9, TIMES PRINTING CO. INC. Canadian Promotion $9, Toronto Sales Mission $17.25 TPI FAM $23, Travel Ad Network $14, Travel Ad Network $5, Travel Solutions By Design $5, Travel Solutions By Design $5, Travel Solutions By Design $1, Travel Solutions By Design $1, Travel Solutions By Design $ Travel Solutions By Design $ Travel Solutions By Design $ Travel Solutions By Design $ Travel Solutions By Design $ Travel Solutions By Design $ Travel Solutions By Design $ Travel Solutions By Design $ Travel Solutions By Design $ Travel Solutions By Design Canadian Promotion / Pow Wow $53.96 Travel Solutions By Design $40.00 Travel Solutions By Design $50.00 Travel South 2011 $39.70 Travel South 2011 International Promotion - European Sales Mission $14, TRAVEL SOUTH USA - Summer Push $36, Travelscream.com $26, Travelscream.com $25, Travelscream.com $7, TRIP ADVISOR LLC $5, TRIP ADVISOR LLC $4, TRIP ADVISOR LLC $18, TRIPLE CROWN SPORTS INC Digital Promotion / Web Development $1, Tulsa Connect, PatLive $37.69 TV Segment - Ottawa Research, Destination Promotion $12, U.S. TRAVEL ASSOCIATION $1, UPS $1, UPS $ UPS $ UPS $ UPS $ UPS $ UPS
7 Spring Golf Promotion / Consumer Marketing International Marketing - Fam Promotion Video / TV Production costs Video / TV Production costs Creative Development Creative Development Regional Promotion - Broadcast / Digital - Summer Push Publicity & Promotions - Golf Event $ UPS $ UPS $34.90 UPS $31.14 UPS $25.75 UPS $7.51 UPS $1, UPS, Contac Services $2, US Postal Service $1, US Postal Service $ US Postal Service $17.60 US Postal Service $13.09 US Postal Service $11.90 US Postal Service $3.57 US Postal Service $ USATF $2, USATF - City of MB $ USOC Sportslink $19, Various Golf Promotions $1, VASCO FAM $4, Video (TV, Online) Production for future ad production $3, Video Shoot $204, VISIBILITY & CONVERSIONS - paid search, paid space $204, VISIBILITY & CONVERSIONS - paid search, paid space $ VO - Canadian Ads $ VO - Canadian Ads $ VSAE $8, WCHS Radio- West Virginia $5, WJFK CBS Radio $ WKQC-FM $6, WXII $4, WXII $40, Yahoo $20, Yahoo $20, Yahoo $3, Zero, Pawleys Plantation TOTAL $7,183,205.61
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