Course Title: Banking and Financial Services
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1 Course Title: Banking and Financial Services Unit: Marketing Content Standard(s) and 1. Analyze marketing strategies utilized by financial institutions to determine how they impact customer base. Examples: community relations, customer service, advertising Learning Objective(s) and Describe marketing strategies used by financial institutions. Determine how marketing impacts a financial institutions customer base. 1. Analyze various methods of marketing towards various customer bases. 2. Evaluate effectiveness of a financial institution s marketing. Essential Question(s): What criteria should a financial institution use in selecting marketing strategies? Why are these criteria important? Content 1.Marketing a. Community relations b. Customer service c. Advertising Suggested Instructional Activities Rigor & Relevance Framework (Quadrant) Lecture Discussion Problem Based Learning SWOT Analysis Case Studies Lecture Discussion Vanity Plates SWOT Analysis Case Studies Suggested Materials, Equipment and Technology Resources Textbook Textbook Printer
2 Lecture Discussion Case Studies Guest Speaker Collaborative Learning Textbook Guest Speaker Videos Printer Interactive Whiteboard Unit Assessment: Online Activities, Scenarios, Group Projects, Case Studies, Quizzes CTSO Activity: Students prepare for competitive event. Students prepare a community event with a local financial institution. Culminating Product: Students will research a financial institution and prepare an appropriate marketing strategy based on its customer base. Course/Program Credential(s): Credential Certificate Postsecondary Degree University Degree Other: Leads to...
3 Course Title: Banking and Financial Services Unit: Securities Market Content Standard(s) and 2. Analyze the history and role of the securities market to determine its impact on the global economy. Learning Objective(s) and 1. Explain the securities market 2. Compare the stock and bond markets 3. Compare the primary and secondary markets 4. Analyze how the securities market impacts the global economy Essential Question(s): How do the decisions you make daily impact the securities market and the global economy? Content 2. Securities Market d. Stock vs. Bond Market e. Primary vs. Secondary Market Suggested Instructional Activities Rigor & Relevance Framework (Quadrant) Ten Plus Two KWL Group Investigation Application Cards Simulation Five Plus One Research Listen-Think-Pair-Share Suggested Materials, Equipment and Technology Resources Textbook Note cards Printer
4 Unit Assessment: Teacher Observations, Performances, Test, Oral Presentations CTSO Activity: Students prepare for competitive event. Students participate in the Stock Market Challenge game. Culminating Product: Demonstrate the evolution of the securities market on a poster or a PowerPoint slide. Course/Program Credential(s): Credential Certificate Postsecondary Degree University Degree Other: Leads to...
5 Course Title: Banking and Financial Services Unit: Loans and Credit Content Standard(s) and 3. Utilize research results to determine ethical and legal issues associated with the banking and financial industry. 4. Compare credit and loan options provided to consumers by banking and financial institutions. Examples: unsecured loans versus secured loans. Learning Objective(s) and 1. Explain how ethics is important in the financial industry. 2. Identify legal issues that the financial industry must consider. 3. Compare secured and unsecured loans. 4. Analyze the various types of loans offered by financial institutions. Essential Question(s): Is it ethical for banks to offer ANY loan to ANY person? Is it legal? What criteria should be considered to determine the appropriate loan for a person? Content 3. Loans and Credit a. Ethical and Legal Issues b. Unsecured vs. Secured Loans Suggested Instructional Activities Rigor & Relevance Framework (Quadrant) Five Plus One Four Corners Position Paper Group Discussions Vanity Plates Ten Plus Two SWOT Analysis Case Studies Guest Speaker Collaborative Learning Graphic Organizer Suggested Materials, Equipment and Technology Resources Textbook Guest Speaker Printer
6 Unit Assessment: Teacher Observations, Test, Rubrics, Activities, Oral Presentations CTSO Activity: Students prepare for competitive event. Students create a brochure explaining unsecured and secured loans to present at a PTO meeting or other group meeting. Culminating Product: Present a workshop on loans and credit to middle school students. Create a wiki on loans and credit and publish it to a website. Course/Program Credential(s): Credential Certificate Postsecondary Degree University Degree Other
7 Course Title: Banking and Financial Services Unit: Workplace Professionalism Content Standard(s) and 5. Use personal and technical skills needed for entry-level banking and finance occupations. Examples: money-handling skills, communication skills, money balancing. Explain the importance of money-handling skills, including arranging cash drawer, verifying change fund, giving correct funds, balancing cash drawer, and practicing theft control. 6. Demonstrate skills needed to provide effective customer services, including assisting customers with essential information to select appropriate services, explaining customer rights and responsibilities, providing feedback to customers in a timely manner, processing customer information efficiently and effectively, and maintaining customer privacy and confidentiality. 7. Analyze various financial services to determine best products for meeting individual customer needs. Examples: investment banking, commercial banking, cash management, insurance, other corporate and personal services. Learning Objective(s) and The student will: 1. Explain the importance of money-handling skills, including arranging cash drawer, verifying change fund, giving correct funds, balancing cash drawer, and practicing theft control. 2. Analyze how communication skills impact job performance in financial institutions. 3. Demonstrate the proper method of money balancing. 4. Analyze customer needs to determine the product needed. Essential Question(s): How would you describe the PERFECT candidate for a position at your financial institution? Content 1. Workplace Professionalism a. Money-handling skills b. Communication skills c. Money balancing d. Customer Service e. Analyzing customer needs Suggested Instructional Activities Rigor & Relevance Framework (Quadrant) Demonstration Guided practice Field Trip Demonstration Guided practice Collaborative Learning Portfolio Suggested Materials, Equipment and Technology Resources Demonstration money Supplies s
8 i. Investment banking ii. Commercial banking iii. Cash management iv. Insurance v. Other corporate and personal services Demonstration Guided practice Field Trip Ten Plus Two Research Case Studies Collaborative Learning Graphic Organizer Videos Demonstration money Unit Assessment: Teacher Observations, Performances, Test, Oral Presentations, Activities CTSO Activity: Students prepare for competitive event. Students attend a field trip to a local financial institution to see how money is handled and how customer needs are determined. Culminating Product: Open and maintain a checking account. Course/Program Credential(s): Credential Certificate Postsecondary Degree University Degree Other
9 Course Title: Banking and Financial Services Unit: Accounting Procedures Content Standard(s) and 8. Demonstrate accounting knowledge to perform manual and electronic financial functions as they relate to the financial institution and customer. Examples: generating financial documents, creating customer accounts 9. Interpret basic financial policies, procedures, and state and federal regulatory guidelines and laws that control financial institutions. Examples: laws related to Federal Deposit Insurance Corporation (FDIC) insurance, identity theft, and interest rate 10. Analyze various expenses associated with consumer loans to determine their advantages and disadvantages. 11. Interpret banking financial records. Examples: deposit reports, bank statements, bad debt reports 12. Calculate debt-to-income ratio to evaluate customer credit. Learning Objective(s) and Essential Question(s): 1. Generate financial documents. 2. Explain procedures for opening accounts. 3. Explain how laws affect financial institutions. 4. Compare the costs associated with various loans. 5. Analyze financial statements. 6. Explain how a customer s credit is determined. If you owned a bank, would you give yourself a loan for the new car you want? Why or why not? Is your decision ethical and legal? Is your decision based on sound lending practices? Content 1. Accounting Procedures a. Generating financial documents a. Creating customer accounts b. Laws c. Federal Deposit Insurance Corporation (FDIC) insurance d. Identity theft Suggested Instructional Activities Rigor & Relevance Framework (Quadrant) Lecture Demonstration Guided practice Collaborative learning Simulations Demonstration Guided practice Suggested Materials, Equipment and Technology Resources Simulation Software
10 e. Interest rate f. Costs of a loan g. Financial records i. Deposit reports ii. Bank statements iii. Bad debt reports h. Customer credit iv. Debt-to-income ratio Listen, Think, Pair, Share Research Five Plus One KWHL Guest Speakers Five Plus One Flash Cards Collaborative Learning Demonstration Guided Practice Simulations Demonstration Guided Practice Challenge Envelopes s Guest Speaker Videos Notecards Simulation Software Teacher Made Materials Unit Assessment: Teacher Observations, Performances, Test, Simulations, Oral Presentations CTSO Activity: Students prepare for competitive event. Students present a lesson about identity theft to another group (i.e. middle school, faculty meeting, civic organization, etc.) Culminating Product: Create a wiki and/or podcast demonstrating how to compare and contrast various consumer loans and publish it to a website. Course/Program Credential(s): Credential Certificate Postsecondary Degree University Degree Other Course Title: Banking and Financial Services
11 Unit: Federal Reserve Bank Content Standard(s) and 13. Interpret the relationship of the Federal Reserve Bank to local banking institutions. Learning Objective(s) and 1. Explain the functions of the Federal Reserve Bank. 2. Describe the role that the Federal Reserve Bank plays in the local bank. Essential Question(s): What would happen if there was no Federal Reserve Bank? Content 1. Federal Reserve Bank a. Purpose and functions Suggested Instructional Activities Rigor & Relevance Framework (Quadrant) Lecture KWL Field Trip Group Investigation Suggested Materials, Equipment and Technology Resources Textbook Unit Assessment: Teacher Observations, Test, Oral Presentations CTSO Activity: Students prepare for competitive event. Students participate in a field trip to a federal reserve bank. Culminating Product: Create a 3-minute infomercial about the Federal Reserve Bank.
12 Course/Program Credential(s): Credential Certificate Postsecondary Degree University Degree Other:
13 Course Title: Banking and Financial Services Unit: Career Opportunities Content Standard(s) and 14. Determine career and entrepreneurial opportunities, responsibilities, and educational and credentialing requirements related to banking and financial services. Learning Objective(s) and 1. Describe various occupations in the financial industry. 2. Compare the educational requirements for various occupations in the financial industry. 3. Describe the credentials required for various occupations in the financial industry. Essential Question(s): What occupation in the financial industry fits best with your interests, skills, and abilities? What other education and/or credentials would you need to apply for this occupation? Content 1. Career Opportunities a. Occupations in Finance b. Education requirements c. Credentialing Suggested Instructional Activities Rigor & Relevance Framework (Quadrant) Guest Speaker Group Investigation Oral Presentations Vanity Plates SWOT Analysis Group Investigation Oral Presentations Group Investigation Oral Presentations Suggested Materials, Equipment and Technology Resources Guest Speaker Supplies
14 Unit Assessment: Teacher Observations, Oral Presentations, Activities CTSO Activity: Students prepare for competitive event. Students create a brochure of financial careers to present to students in the middle and/or high school. Culminating Product: Create a PowerPoint presentation about a career in banking and financial services. Include entrepreneurial opportunities, responsibilities, and educational credentialing requirements. Course/Program Credential(s): Credential Certificate Postsecondary Degree University Degree Other
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