Cloud-Based Enterprise Integration Strategies

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1 Cloud-Based Enterprise Integration Strategies April 28, 2011

2 Brent Chalker Technical Account Manager Rally Software

3

4 Enterprise Adoption of Cloud Based Solution Driven By Integration Launch an Integration Strategy for Your Products Ease Enterprise Adoption and Create Happier Customers

5 WHAT IS

6 THE AGILE MANIFESTO

7 TRADITIONAL DEVELOPMENT AGILE DEVELOPMENT Plan Driven Fixed Scope Variable Resources Variable Time Value Driven Variable Scope Fixed Resources Fixed Time

8 Fixed Scope Resources Time Value Driven Plan Driven Resources Time Scope Variable

9 WHO IS

10 Leader in AGILE ALM

11 Forrester Ranks Rally Highest Overall Score Rally offers the best balance of product capability and strategic outlook The Forrester Wave: Agile Development Tools, Q2 2010

12 AGILE UNIVERSITY

13 AGILE COACHING

14 AGILE COMMUNITY

15 AGILE SOFTWARE

16 RALLY ALM PORTFOLIO s Agile ALM Solution

17 RALLY Integrations

18 Integration DILEMMA

19 disparate organizations

20 different connectors

21 no single owner

22 unsupported or disconnected architecture

23 frustrated customers

24 Integration MODELS FOR

25 Cloud to Cloud Integrations

26 Integrating Rally & Salesforce.com Increased Customer Satisfaction Salesforce.com CRM Leader Learn more about your customers and their behavior Develop long lasting relationships Rally ALM Leader Shorter development cycles Better software quality Better priorities Salesforce.com + Rally Focus on what matters most to customers Faster delivery of customer value Keep customers informed Hosted low-cost no-maintenance solution Confidential and Proprietary 26

27 Cloud to On-Premise Integrations

28 Test Management Usage Scenario Using Rally s Test Management integrations, agile teams can preserve existing tooling investments and workflow, to support a persistent heterogeneous tooling strategy or a migration toward consolidating these environments in Rally. Benefit to Customer Break down departmental silos to become more agile Protect current investment in tool/process Incrementally adopt the Rally tool Value Sell Preservation of, and co-existence with existing tooling investments and workflow Confidential and Proprietary 28

29 On-Premise to On-Premise Integrations

30 Source Code Management Usage Scenario Using Rally s source code management connectors, you can relate your Rally project artifacts to your source code files. Benefit to Customer Regulatory compliance for change reporting Identify problem areas of the code Help focus testing efforts Context: When that defect was last fixed, which source files were modified? Value Sell Developer productivity; traceability Confidential and Proprietary 30

31 Integration STRATEGIES FOR

32 point to point

33 Integrated Development Environments Usage Scenario Using Rally s IDE Connectors, developers can view and update their Rally artifacts without the need to leave their IDE. Benefit to Customer Developers are more efficient updating their Rally artifacts. Scrum Masters do not have to hound developers to update their tasks (as much) Value Sell Productivity and collaboration without changing the way developers work today Confidential and Proprietary 33

34 hub & spoke

35 Enterprise Integration Framework The Enterprise Integration Framework has built in extension points that can be used by our customers to implement specific customer needs Rally Connector Custom Extension to Rally Connector Your System Confidential and Proprietary 35

36 Rally s Web Service APIs Usage Scenario Customers can write software programs to read, write, update, and even delete data from their Rally subscription for many purposes including: extensions, reporting, and integrations. Benefit to Customer Rally supports three open standards: SOAP, REST, & JSON so it easy to find programmers with expertise Versioned APIs provide stability so customers do not need to change their code if the Rally API changes Value Sell Robust Integrations that are both standard and customizable with open and stable access to your data Confidential and Proprietary 36

37 partnerships

38 Using Pervasive to Deliver Results Usage Scenario Using Pervasive Connectors and Developers to build and support complex product integrations to Rally. Benefit to Rally Leverage Pervasive architecture, experience, and model for integrations. Cost Effective way to deliver integrations Value Sell to Customer Increase the Value of Rally as a core ALM platform for customer Provides Extensibility through the Rally Enterprise Confidential and Proprietary 38

39 so how do we get there?

40 we get there through Defining a Model for Integration Defining a Strategy for Integration Building Effective Partnerships Launching an Integration Initiative

41 WHY Integrate

42 bridge the enterprise gap

43 make your product sticky

44 deliver higher value

45 realize revenue

46 beat the competition

47 All enterprise customers are different

48 each one has unique needs.

49 If Rally can be customized to meet a customers needs

50 everyone will be happy! Mark Ringer, Product Owner, Integrations, Rally Software

51 Thank You!

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