Accenture Life Sciences Cloud for Commercial Services

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1 Accenture Life Sciences Rethink Reshape Restructure...for better patient outcomes Accenture Life Sciences Cloud for Commercial Services Powered by Salesforce.com

2 A unique set of cloud-based capabilities helping life sciences companies build the customer-centric, digitally enabled commercial model of the future. Accenture Life Sciences Cloud for Commercial Services features a unique set of customized applications, assets, solutions and services that help increase physician and patient engagement using Salesforce.com. 2 Accenture Life Sciences

3 Meeting your needs by helping deliver the outcomes that matter most Accenture s Life Sciences practice works with our clients to solve today s critical business issues to help deliver better business and patient outcomes. One of the ways we do this is by integrating cloud services into their enterprise faster and more reliably through the Accenture Life Sciences Cloud for Commercial Services, powered by salesforce.com. These ground-breaking capabilities are helping life sciences companies achieve remarkable results: Up to 20 percent reduction in operating costs by rationalizing applications to the cloud Up to 20 percent faster migration of the full portfolio of applications onto the cloud Faster global expansion with new industrialized capabilities Improved customer reach and marketing effectiveness Improved collaboration and workplace productivity A unique commercial construct Our commercial model is highly flexible and adaptable to your business requirements. Our full suite of assets, apps, solutions and services is available to you in a variety of constructs including: Point solutions Subscription service Pay-by-use arrangement Pay-by-performance arrangement Accenture Life Sciences 3

4 A comprehensive service portfolio Our cloud-based solutions can help life sciences companies leverage the latest technology, work more effectively across their entire stakeholder ecosystems and drive the kind of innovation necessary to remain competitive in a dynamic and life-changing industry. Our service areas include: Infrastructure and Application Modernization Services We help clients consolidate capabilities, streamline their infrastructure and simplify their application portfolio all while reducing operating costs. Multichannel Customer Engagement Services We help clients quickly establish, integrate and manage new channels to provide the seamless, consistent, quality experiences that physicians and patients desire. Marketing and Collaboration Services We help companies develop a new collaborative operating model that allows them to serve their markets by being both super global and super local at the same time. Innovation Services We help life sciences companies seize new business opportunities utilizing next generation cloud based capabilities across the commercial spectrum. Cutting-edge applications, assets and solutions SaaS IT models have the potential to revolutionize the life sciences industry. The Accenture Life Sciences Cloud for Commercial Services offers a host of proprietary applications and assets to accelerate the move to the cloud and completely change the way life sciences companies interact with their physicians and patients. Some of our proprietary apps, assets and solutions include: Next Intelligent InterAction This field sales enablement marketing application provides sales and customer service representatives with personalized recommendations for the best next steps to take based on past actions and customer responses to those actions derived from irep database information. Customer Engagement Portal This self-service portal helps educate healthcare professionals on new products or initiatives. It allows physicians to order samples, submit medical inquiries and retrieve medical information. It helps foster transparency and collaboration between product manufacturers and the healthcare professionals. Call Center Integrator This single Life Sciencesspecific cloud-enabled call center solution helps support and integrate multiple functions from customer interactions and support, to patient reimbursement and inside sales enablement. Patient-Centric Hub This solution comprises of tools and capabilities that enable the tracking and storage of all interactions across all channels in a central hub. It enables clients to deliver more personalized solutions and gives patients the opportunity to collaborate with other patients in one location to improve patient relationships. 4 Accenture Life Sciences

5 Why Accenture? Innovation + field tested results Accenture is the go-to provider for life sciences companies looking to configure and deploy cloud solutions that enable high performance. We have helped dozens of life sciences organizations use cloud computing to foster growth, drive innovation, strengthen their customer experiences and improve competitive advantage. In fact, we directed the first global deployment of a SaaS platform in the life sciences industry. Here are a few examples: We worked with a top 10 global pharmaceutical company to move its largest business unit onto the cloud in less than 10 months, well ahead of schedule. The project which involved 37 countries across five continents in 11 different languages and retired 45 legacy systems significantly reduced operating costs and gave the company a scalable customerengagement capability that will help it establish its new Global Commercial Operations model. Accenture helped a major pharmaceutical company improve its customer experience by quickly consolidating five disparate call centers into a single, integrated customer care center powered by Salesforce. In addition to an 11 percent reduction in operational costs, the solution increased agent productivity, decreased callhandling time and significantly improved customer care. We teamed with a top 10 biopharmaceutical company to digitize its sales force in Japan and China as well as its emerging market portfolio. This solution resulted in a 5 percent increase in prescriptions and the company s first-ever view of global workforce productivity. Accenture Life Sciences 5

6 The Power of Experience The Accenture Life Sciences Cloud for Commercial Services assets leverage the Salesforce TM platform to specifically address the requirements of the life sciences industry. Accenture + Salesforce.com As market leaders in their respective industries, Accenture and salesforce. com have a dynamic, client-centered alliance that is shaping the future of cloud computing. Salesforce.com s most strategic and experienced integration partner 10 years working together helping 100+ organizations around the world Largest Salesforce trained practice (2x that of other providers) 1.25 million+ Salesforce seats globally Leader in Salesforce.com implementations (Forrester Wave, 2013) 1 Accenture + Cloud As a leading provider of cloud and SaaS solutions, Accenture helps our clients navigate the cloud to drive business value. Our solutions are informed by our experience delivering: Hundreds of enterprise-scale Salesforce implementations 2 million+ seats in the cloud 6,000+ cloud projects in 50 countries Our solutions are supported by: Team of 2,400+ SaaS-skilled professionals A Global Delivery Network with 182,000+ professionals in more than 50 centers Deep industry research and thought leadership in emerging cloud trends An Accenture SaaS Global Deployment Accelerator 7 Accenture Cloud Centers of Excellence Accenture + Life Sciences Accenture brings a full suite of end-to-end, global capabilities infused with extensive life sciences industry experience to help our clients rethink, reshape and restructure to deliver better patient outcomes. Global network of 10,000+ dedicated life sciences personnel, including physicians, scientists and statisticians All of the top 10 global biopharmaceutical companies 6 Life Sciences Centers of Excellence with more than 3,000 people All of the top 10 medical device companies All of the top 8 biotech companies All of the top 10 pharmaceutical markets globally Ranked the number one preferred life sciences technology vendor by IDC Health Insights for the third consecutive year 2 1. L. Herbert, The Forrester Wave : Salesforce.com Implementation Services, Q2 2013, Forrester Research Inc., June 18, IDC Health Insights Top Preferred Life Sciences Technology Vendors for Accenture Life Sciences

7 The Accenture Life Sciences Solution Factory for Sales Force Automation Accenture launched the Life Sciences (LS) Solution Factory for Sales Force Automation (SFA) in The LS Solution Factory brings together Accenture s Life Sciences and technology specialists to further develop key delivery assets and teams under one central working body. The Life Sciences Solution Factory addresses the challenges of global implementation by delivering the right staffing and specialist resources while leveraging the apps, assets and solutions of the Accenture Life Sciences Cloud for Commercial Services. These capabilities and assets, paired with a defined and repeatable delivery model, allows us to help clients reduce costs, enhance their service quality, achieve faster speed to market, and increase flexibility. Highlights include: 250+ trained, experienced and certified resources in the Accenture India and China Delivery Centers 30+ solutions delivered in 2012 Trained SaaS resources in North and South America, Europe and the Asia-Pacific region Accenture Life Sciences 7

8 Contact us Rajive Wickramasing SaaS Practice Life Sciences Lead Sriram Ramani GDN Technology Life Sciences Lead About Accenture Accenture is a global management consulting, technology services and outsourcing company, with approximately 275,000 people serving clients in more than 120 countries. Combining unparalleled experience, comprehensive capabilities across all industries and business functions, and extensive research on the world s most successful companies, Accenture collaborates with clients to help them become high-performance businesses and governments. The company generated net revenues of US$28.6 billion for the fiscal year ended Aug. 31, Its home page is About Accenture Life Sciences Accenture s Life Sciences group is dedicated to helping companies rethink, reshape or restructure their businesses to deliver better patient outcomes and drive shareholder returns. We provide end-to-end business services as well as individual consulting, outsourcing and technology projects around the globe in all strategic and functional areas with a strong focus on R&D, Sales & Marketing, and the Supply Chain. We have decades of experiences working hand-in-hand with the world s most successful companies to improve their performance across the entire Life Sciences value chain. Accenture s Life Sciences group connects more than 10,000 skilled professionals people in over 50 countries who are personally committed to helping our clients achieve their business objectives and deliver better health outcomes for people around the world. About Salesforce Salesforce is the world s largest provider of customer relationship management (CRM) software. For more information about Salesforce (NYSE: CRM), visit: Stay Connected accenturemanagementconsulting accenture Accenture Life Sciences Blog Accenture experts share insights and opinions on opportunities and challenges in the pharmaceutical and medical technology industry. Accenture Life Sciences Rethink Reshape Restructure...for better patient outcomes Copyright 2013 Accenture All rights reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture. Salesforce and salesforce.com are trademarks of salesforce.com, inc and used here with permission.