NetApp Insight Brand and Presentation Guidelines

Transcription

1 NetApp Insight Brand and Presentation Guidelines

2 1. What s New in 2016 Table of Contents 2. Tips and Tricks 3. Content Development 4. Presentation Structure 5. Speaker Resources 2

3 New Template for

4 Tips and Tricks 4

5 Common Problems Step-by-step guides are posted in the Speaker Resource Center (SRC)! Use the correct version of PowerPoint! Software: PC: PowerPoint 2013 Mac: PowerPoint 2011 or run PowerPoint 2013 using a virtual PC! Tips and Tricks for Presentation Success Quick Reference Guide (QRG)! Importing Slides on the PC/Mac (QRG & Video)! Applying Template Theme Colors on the PC/Mac (QRG & Video)! Converting 4:3 Presentations (QRG & Video)! Presenter s Checklist (QRG) Quick Reference Guide PDF! Presentation Template 5

6 White Space Examples from last year Crowded Scannable 6

7 Animations and Layers that Build! Test animation while practicing speaking to slides to make sure timing works! If layers are built on top of one another, spread the layers out over many slides to easily edit! Slides will be flattened in a PDF so the intent could change from the animated version Animation appears flat in a PDF document; content cannot be read 7

8 Network Diagrams Content should be organized and clearly understood Slide is crowded and too detailed with overlapping content. Spread out on multiple slides. Scannable, clear path for viewers to follow with correct icon graphics. 8

9 Keep Charts Simple Use the template slides as a guide! Charts should be simple and clear! Use charts from the template and modify data! Use blue to represent NetApp in a chart or diagram! No outlines on bars! Values can be inside or above bars! Legend can be at the side, bottom, or inside chart Chart Example 9

10 Color Watch the demonstration video or review the Quick Reference Guide posted in the SRC Training Video Quick Reference Guide PDF Incorrect color; hard to read heavy text labels on the dark background Correct color; content labels read better than adjacent chart; data points stand out 10

11 Sample SmartArt Graphic Objects Diagram Using SmartArt? Align objects to Insight 2016 colors, fonts. and design Value Themes + Brand Value = NetApp Value, Speed, and Efficiency Business Breakthroughs Outstanding Customer Experience Emphasize Relationships Make it Relevant Get to the Point No outline Labels in title case 11

12 Troubleshooting Manually fixing text when it is not appearing correctly If you ve created manual text boxes outside template fields, you may still experience formatting issues when you import content even after you ve assigned and reset the slide layout. To fix, cut and paste copy. Issue Text does not adjust after applying and resetting layout Solution Cut and paste text into the proper placeholders 12

13 Vanishing Page Numbers To fix, make sure layouts have been chosen and reset 1. Check slide number box 2. Click Apply to All 3. Go to the Insert tab 4. Select Page Number PC Mac

14 Content Development 14

15 Engage Your Audience! Understand your audience and tap into their motivations! Focus content on audiences technical level! Make content inclusive! Remove confidential information 15

16 Option 1 Presenting to a Global Audience Keep analogies global Spell out all NetApp acronyms at first use Use graphics when possible to convey an important point 16

17 Getting Started Important details! No more than five bullets per slide! Speak at a pace of 25 slides per hour or approximately 50 minutes plus 10 minutes Q&A! To support your main ideas, include graphics from Do not include copyrighted images or retired NetApp illustrations: your presentation will be rejected! Keep the area around the footer clear of content Speaker Resource Site 17

18 Presentation Development Tips 1 Have a goal 2 3 Align content to your abstract Develop a clear story structure 4 Introduction - Gain the audience s attention 5 Support your key points with evidence 6 Conclusion 18

19 Readability Viewing tips! Make sure your slides are readable from the back row! View your slides by standing several feet away from your computer screen to test readability 19

20 Default Font Is Arial Do Not Change Aa Only use Arial font Points is the range for Body Text 11 Points is the minimum size for any font Points is the range for callouts and labels! Use bold and/or blue text for emphasis! Do not use italics! Limit use of underlines 20

21 Capitalization and Punctuation! Do not use periods at the end of bullets! In bullets, capitalize only the first word with the exception of company names and product names! Use initial caps (capitalize each word, except small words a, an, the, and, of, in, for, from etc.) for:! Slide Titles! Section Divider Slides! Labels on Diagrams Aa 21

22 Photography! Photographs can be downloaded at Product images should be shown without a colored background, frame, or border! Do not include copyrighted images or your deck will be rejected! Do not include retired NetApp illustrations 22

23 NetApp Icons Download these NetApp icons and more at Hardware Concepts FAS8040 6U Disk Shelves Secure Multi-Tenancy Intelligent Caching FlashRay 6U FAS8080EX FAS8000 3U Storage: DS4246 Software Computer - Laptop Computer - Desktop Cloud - Shaded Folder Protected SnapMirror Right Data Direction Technologies Small Tape Library Router Virtual Stack Linux OS Virtual Stack Windows Application Windows OS 23

24 Using Legal Footers Do not alter legal footers! Most NetApp Insight 2016 presentations are expected to use the legal footer embedded in this template including; Presentations Intended for Audiences Containing Partners, Customers and Others Who Are Not Covered by NDAs! Presentations Limited to NetApp Employees! Contact NetApp Insight at: for an Internal template! Reminder: Presentation materials must be truthful and accurate, and if making claims regarding competitors, must be substantiated 24

25 Presentation Structure 25

26 Choosing from Layouts Follow the steps on the next two slides, watch the training video or read the PDF to help import slides from previous presentations into the new template. Just click on a graphic icon below. 1. Open the new NetApp Insight 2016 template For more help watch the Training Video or review the Quick Reference Guide 2. Rename your file using Save As with the Session ID and title of your presentation, and save to your desktop 3. Open the old presentation in Slide Sorter mode 4. Select all the slides you want to move and copy 5. In the new presentation, view Slide Sorter mode. You will see the template slide layouts shown on right for use in your deck Continued Training Video Quick Reference Guide PDF 26

27 Choosing from Layouts Follow the steps on the next two slides, watch the training video or read the PDF to help import slides from previous presentations into the new template. Just click on a graphic icon below. 6. Click after the last sample slide and paste, choose Use Destination Theme under Paste Options For more help watch the Training Video or review the Quick Reference Guide 7. Slides will automatically use the new template s look and feel 8. Reset slides to the correct layout using Home/Layout. Make sure every slide is assigned to a new template layout. 9. After selecting the correct layout for slides, delete any layouts that remain in an older template as shown on right. 10. Format slide content as needed Training Video Quick Reference Guide PDF 27

28 Slides You Can t Forget Required slides are to be included Title Slide Confidential Notice Agenda Key Takeaways (Optional) Related Sessions Survey Slide Social Media Thank You 28

29 Insight File Name Convention Ensure your session ID is correct! Insight presentations are organized by session ID number and correspond to the conference catalog! Include your session number, title, version # at the beginning of the presentation file name and save as:! Session# title version.pptx! Example: MS Exchange Best Practices v2.pptx 29

30 Sample Slides 30

31 Key Takeaways! Point #1! Point #2! Point #3 31

32 Related Sessions and Resources Learn more about the topic! Attend Session! Attend Session! Meet the engineer! For additional information after the event visit: 32

33 Tell Us What You Thought Take an Insight survey on your mobile device Completed surveys are entered into a drawing to win prizes. Don t have the app? Download the Insight Mobile App at the Apple Store and on Google Play. 33

34 Stay Connected Follow NetApp Insight on Facebook and Twitter Speaker Name Here your business Facebook address here your business Twitter address here Insight 34

35 Speaker Resources 35

36 Insight Presentation Review Process Flow Presenter participates in mandatory dry run Presenter uploads revised PPT to SRC within 3 days of dry run Decca Account Manager (AM) reviews PPT Decca Editor, PPT Team, AM review and approve PPT Decca uploads to SRC with review slide at beginning of deck and a + SRC notifies presenter via If PPT requires significant edits or is out of brand, it will be rejected. Decca to contact presenter. 36

37 Presentation Review Process Upload slides to the SRC within 3 days of your dry run Presentations should be 90% final when submitting for review Branding team will review within one week of receipt A review note will be placed before your title slide with a summary of changes and recommended changes A + added at end of file name will indicate approval Approved slides will be posted to the SRC 37

38 Presenter s Checklist Steps to a successful presentation! Subscribe and bookmark the Speaker Resource Center (SRC) to obtain Insight presentation resources and manage your content development tasks! Download 2016 Insight PowerPoint Template and Brand Guidelines! Review videos, QRGs and Brand and Presentation Guidelines! Create presentation outline and upload to the SRC! Schedule walk-through review with your manager and track leader! Attend dry run scheduled by the Insight team! Submit complete presentation to SRC for review within 3 days of your dry run! Do not make any changes until you receive your notification that your slides have been approved! The branding team will review and edit your presentation deck as appropriate! Once notified that your presentation has been approved, log in to the SRC and download the latest version! Make any last-minute, minor edits and upload your final presentation to the SRC 1 week prior to the event 38

39 Review Actions Checklist Decca to track and provide feedback on these items! Added missing agenda slide (fill in agenda items)! Added missing summary/key takeaways slide! Added survey, social media, insight central placeholders slides (insert actual slides when available)! Added missing NetApp proprietary limited-use-only footer! Retained the NetApp confidential footer (If, in fact confidential, remove slide(s) prior to posting final presentation; if not confidential, replace footer with NetApp proprietary limited-use-only footer)! Adjusted font sizing and/or changed font to Arial! Corrected capitalization Title Case for slide headlines and Sentence case for bulleted text! Corrected grammar and/or punctuation! Spelled out acronyms at first use! Reworded text to eliminate slang/americanism/idiom/etc.! Removed non-brand-compliant clip art and/or photos! Inserted recommended brand photo to enhance slide (note: changed illustration to photo)! Added trademark symbols or! Added legal trademark text to thank you slide! Adjusted diagrams and icons for correct proportion! Replaced incorrect or outdated NetApp icon/photo with correct icon/photo! Removed excess animation! Split slide into two slides for better readability! Page numbers turned on! Track if videos are embedded or linked or aren t working Notes:! Changed colors to brand-compliant colors 39

40 Resources Visit the SRC to download template and access training materials! Presentation Training (WebEx recording)! Brand and Presentation Guidelines! Tips and Tricks for Presentation Success (QRG)! Importing Slides on the PC/Mac (QRG & Video)! Applying Template Theme Colors on the PC/Mac (QRG & Video)! Converting 4:3 Presentations (QRG & Video)! Presenter s Checklist (QRG)! Presentation Template Quick Reference Guide PDF Speaker Resource Site 40

41 Thank you 2016 NetApp, Inc. All rights reserved. No portions of this presentation may be reproduced without prior written consent of NetApp, Inc. Specifications are subject to change without notice. NetApp and the NetApp logo are registered trademarks of NetApp, Inc. in the United States and/or other countries. All other brands or products are trademarks or registered trademarks of their respective holders and should be treated as such.