Elizabethtown Area School District Advanced Graphic Design Name of Course

Transcription

1 Advanced Graphic Design Name of Course Course Number: 803 Grade Level: Length of Course: 1 Semester Total Clock Hours: Length of Period: 80 minutes Date Written: Periods per Week/Cycle: 5 days/week Written By: Kevin Goss Credits (if app.): 1.0 Course Description: This course is designed to expand upon the principles in Graphic Design. It emphasizes the components of visual thinking and visual language that are the basis of design concepts. The course will offer independent application of media and methods in producing two-dimensional and three-dimensional designs. Students will research and develop an in-depth unit study of the work within a students design-career choice. Course Prerequisite: Graphic Design Lab Fee: $10.00 page 1

2 I. Overall Course/Grade Level Standards Students will KNOW and be able TO DO the following as a result of taking this course. A. Students will think visually and communicate ideas in visual ways. B. Students will explore the most important media of design, and understand the limitations and opportunities offered to the designer by various materials and techniques. C. Students will produce well-balanced designs demonstrating various methods and techniques used for creating two-dimensional and three-dimensional works demonstrating growth in making sound aesthetic evaluations. D. Students will analyze complex components of design, and be able to use design language to discuss and evaluate designed objects. E. Students will understand major developments in decorative arts and design as they have occurred since the beginnings of modern design in the later 19th century. F. Students will demonstrate exceptional craftsmanship when producing works of art. page 2

3 II. Content Major Areas of Study List all units of study below: Unit Estimated Time Materials 1. Graphic Style (E) 3 weeks Computers, Various materials 2. Digital Drawing (E) 3 weeks Computers, scanners, imaging software 3. Illustration (E) 4 weeks Computers, scanners, various art materials 4. Publication (E) 4 weeks Computers, scanners, imaging software, various art materials, 5. Advertising (I) 4 weeks Computers, scanners, imaging software,various art materials 6. Product Design (I) 4 weeks Computers, imaging software various sculpture materials 7. Graphic Career (C) 3 weeks Computers, various art materials page 3

4 Name of Course: Advanced Graphic Design Unit: Graphic Style Essential Question for the Unit: How does design relate to history and culture? Priority Aligned to Course Standard Aligned to PA Standard A. What is style? E A D, K B, C D B. How do the Principles of Design and the Elements of Art relate to style? C. How can style be a function of media, techniques and processes? E D A, D, K K I B A-G A, D, K B, D D. What is the historical context for current design trends? C E D, J D, J C A page 4

5 Name of Course: Advanced Graphic Design Unit: Digital Drawing Essential Question for the Unit: What influence does technology have on how a graphic designer approaches a design task? A. How can a computer graphic program be used to produce a graphic design? B. How can various drawing tools be used to create graphic designs? C. What must be considered when using technology tools? E B E, H, J E B E, H, J E B, F A-C, F, G D. How can messages be incorporated into graphic drawings? C A, D E L B page 5

6 Name of Course: Advanced Graphic Design Unit: Illustration Essential Question for the Unit: What techniques do graphic designers use to affect the response to a message? A. How do graphic designers create a two-page magazine spread on a chosen theme? B. How does the selection of art material and methods impact an illustration? C. How do artists document the development of their process? D. What techniques can be used to create a strong response to a design? E A A-G E C A-L C B A, B, G I E, F A,B,C; G, B page 6

7 Name of Course: Advanced Graphic Design Unit: Publication Essential Question for the Unit: How does effective design facilitate communication? A. What is layout? E C A, C, D A, K, L B. How do graphic designers select layouts? E B, E E H-K C. How do designers choices affect the viewers perception and experience? I A, D A, B, C G B page 7

8 Name of Course: Advanced Graphic Design Unit: Advertising Essential Question for the Unit: How does advertising influence viewers or raise social awareness? A. What are different purposes for advertising? E D, E E C, D B. How does advertising influence an audience? C A, B A-C B C. How can the method of presenting, displaying or exhibiting work affect its visual statement? I B E G C page 8

9 Name of Course: Advanced Graphic Design Unit: Product Design Essential Question for the Unit: How do material and design impact the utility of a design? A. What are methods for preparing the design from conception to final adaptation with a chosen medium? E A, B, F A-K B. What disciplines impact product design? I B, D J K, L C. What must be considered when designing an object for Universal Accessibility? C D, E A, B A-D page 9

10 Name of Course: Advanced Graphic Design Unit: Graphic Careers Essential Question for the Unit: Why do people value and work in design professions? A. How do particular graphic designers approach a problem or present an idea? B. What distinguishes design from other disciplines? C. How has digital technology affected design professionals? E A, E A-G L B B C C, D D I E A-G page 10

11 III. Course Assessments Check types of assessments to be used in the teaching of the course. (Provide examples of each type.) Objective Tests/Quizzes Constructed Responses Essays Reports _X Projects Portfolios _X Presentations Performance tasks Response Journals Logs Computer Simulations Research Papers Class Participation Notetaking Daily Assignments _X Writing Samples Provide copies of common assessments that will be utilized for all students taking this course. Overall course/grade level standards will be measured by a common course assessment. Unit objectives will be measured on an ongoing basis as needed by the classroom teacher to assess learning and plan for instruction. List common assessements below and recommended date/time frame for administration (at least quarterly). Name of Common Assessment When given? 1. Rubrics Following each assignment and presentation 2. Final Project End of the Course (replaces Final Exam) page 11

12 IV. Expected levels of achievement Current grading scale: Same as High School PA Proficiency Levels Advanced Proficient Basic Below Basic Attach rubrics, checklists, or other documentation noting how levels of proficiency will be determined for common assessments. The following scoring documents have been developed for this course: page 12