Welcome Your options Why Crowne Plaza? Our hallmarks IHG support IHG at a glance Our other brands Contact us

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1 Crowne Plaza Helsinki Next >

2 Crowne Plaza Manchester City Centre Crowne Plaza Verona Fiera Crowne Plaza Vilamoura Algarve Crowne Plaza Brussels Airport Crowne Plaza London Gatwick Airport

3 Welcome to the industry s fastest-growing upscale brand Invest in a Crowne Plaza hotel and you ll be part of a brand that is leading the way in its segment. Consistently rated No. 1 by business travellers *, we are recognised as The Place to Meet and for delivering innovations such as our Sleep Advantage Programme which helps guests enjoy a better night s sleep. *Travel buyers rated Crowne Plaza the No. 1 upscale brand in Business Travel News 2010, US Hotel Survey. 1 of 2 Crowne Plaza Moscow World Trade Centre

4 Welcome to the industry s fastest-growing upscale brand When you work with IHG, you re joining forces with an operator that combines global scale and attractive brands with an experienced management team. The quality of IHG s hotels and ability of our people to deliver a consistently great guest experience present an outstanding opportunity to grow the return on your investment. That s why more than 2,000 hotel owners now choose our brands in over 4,400 hotels around the world. Crowne Plaza has more hotels in the pipeline than any other upscale brand globally 2 of 2 Crowne Plaza Moscow World Trade Centre

5 Options to suit you From a downtown city centre hotel to an airport or suburban location whatever the vision for your hotel, we can work with you to realise it. Our team is here to support you from day one, starting with looking at the various business models available and deciding which will work best for your hotel. Choose your relationship model The type of property Crowne Plaza Birmingham City Centre

6 The choice for business leaders By establishing ourselves as a firm favourite with business travellers, we have created a compelling proposition for our investors too. Which is why our development pipeline is the strongest in the upscale hotel marketplace with over 115 new properties planned around the world. Most of our hotels are located in city centres and all offer high levels of comfort, service and amenities aimed at guests who want to get the most out of their business trip. You ll find Crowne Plaza hotels strategically located in key cities around the world we now welcome guests in over 60 countries Crowne Plaza Madrid Airport

7 Our guests We love to help our guests accelerate their journey to success. We do this by combining the best facilities with great service so our guests can re-energise and be more productive during their trip. Our target market Our target guests are positive, ambitious, hard-working and like to be in control. They set high standards for themselves and others and know that achievement comes from a positive attitude. However, they also value quiet, personal time to relax, reflect and re-energise. 1 of 4 Crowne Plaza Amsterdam City Centre

8 What makes us unique? Our brand hallmarks Our guests choose Crowne Plaza because they know they will be able to enjoy a consistently great experience thanks to our brand s core hallmarks, including: Crowne Plaza Manchester City Centre The Place To Meet The Place to Meet programme allows meeting planners to custom tailor their events to best suit their needs and meet their goals. Sleep Advantage A combination of luxury bedding, a dedicated quiet zone and guaranteed wakeup call all ensure guests get a good night s sleep as part of a dedicated sleep programme. 2 of 4 Crowne Plaza Reading Crowne Plaza Amsterdam City Centre

9 What makes us unique? Our design features Public Areas Distinctive design and welcoming sense of arrival Well-defined, flexible spaces to meet, work and relax Guest rooms Intimately designed zones to work, eat and relax Large, comfortable bed with luxury bedding, pillows and linen Bespoke furniture Luxury bathrooms Meeting rooms Natural daylight, executive boardrooms, breakout areas The latest audio visual technology Food & beverage Destination bar or restaurant International, contemporary brasserie feel Club lounge Exclusive space to work, eat and relax Dedicated check-in and complimentary breakfast Crowne Plaza Heythrop Park Oxford Leisure facilities Well-equipped gyms and pool facilities 3 of 4 Crowne Plaza Manchester City Centre

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11 Crowne Plaza has more hotels in the pipeline than any other upscale brand globally 1 of 2 Crowne Plaza Marlow

12 The best support system in the business Even before your Crowne Plaza hotel opens its doors, you ll benefit from IHG s central reservations system that has been fine-tuned over many years. 2 of 2 Crowne Plaza Marlow

13 Be part of the hotel industry s biggest success story IHG is a global hotel company the world s largest by number of rooms. We operate seven well-known brands internationally and our Vision is to become one of the world s great companies. Great brands lie at the heart of Great Hotels Guests Love. We want people to feel good about what we do and how we do it. Around the world, we aim to delight our guests, inspire our people, act responsibly and generate financial returns for our owners and investors. Our owner s association, the IAHI, is unique in the industry and is key in helping us all work together to evolve our brands. And with around 1,100 hotels in our development pipeline, we re as ambitious as ever to keep improving our hotels and forging new relationships with owners and investors. 1 of 2 Crowne Plaza London The City

14 7leading hotel brands 60m members and adding 600,000 new members every month Priority Club Rewards is the world s first and largest hotel loyalty programme 146m Over 146m room nights per year 330,000 people work across our hotels and corporate offices 2 of 2

15 Our other brands in Europe Luxury full service Upscale full service Upscale branded boutique Midscale full service Midscale limited service Upscale extended stay We ve been on the international scene for decades, so no-one knows the world like we do. We love to share our knowledge with our guests and they love our understated service and style. We love to help our guests accelerate their journey to success. We do this by combining the best facilities with great service so our guests can re-energise and be more productive during their trip. We love the fact that we re different, right down to our local take on design. We re all about neighbourhoods and take every opportunity to share the colour, ambience and flavours of our localities with our guests. Our friendly people love to make our guests feel totally comfortable, whether they arrive in their suit or shorts and a t-shirt. Our friendly people love to make our guests feel totally comfortable, whether they arrive in their suit or shorts and a t-shirt. We love our guests to feel like family and our hotels to feel like home. The high-end, residential-style all-suites brand for extended stays, Staybridge Suites reached its 100th hotel opening faster than any other brand in its segment.

16 Answering your questions We hope this brochure has given you an insight into what it would be like to team up with Crowne Plaza and of the great things we could do together. Our team is here to answer your questions and we would be delighted to tell you more about what IHG can offer whether you d like a quick chat or to arrange a meeting, please contact us on the details below. Development Team IHG Broadwater Park Denham Buckinghamshire UB9 5HR United Kingdom United Kingdom and Continental Europe Telephone: +44 (0) ihg.com/development The content of this material is confidential and proprietary to InterContinental Hotels Group and may not be reproduced, disclosed, distributed or used without the express permission of an authorised representative of InterContinental Hotels Group. This is not an offering. Facts and figures are provided without representation or warranty, are subject to change without notice and are believed to be correct at the time of printing. InterContinental Hotels Group is not responsible for misrepresentation, errors or omissions InterContinental Hotels Group. All rights reserved. IHG is the world s largest hotel group by number of rooms. All data correct as of 30 June < Previous