Organ and Tissue Authority Community Awareness Grants Acknowledgement Guidelines

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1 Organ and Tissue Authority Community Awareness Grants Acknowledgement Guidelines Through the Community Awareness Grants Program, the Organ and Tissue Authority (OTA) supports community-based activities that directly assist in promoting public awareness and education about the importance of organ and tissue donation. To assist organisations in correctly acknowledging the financial support provided by the OTA through the grants program, the Community Awareness Grants Acknowledgement Guidelines clearly set out the required use of acknowledgement that must be included in all materials produced under the grant-funded project. (Examples are included in Attachments 1-3 from past grant projects) Community Awareness Grants activities are required to use the below key DonateLife messages: Key messages: One day you could transform the lives of 10 or more people by becoming an organ and tissue donor. If you have decided to become an organ and tissue donor, you need to register your decision on the Australian Organ Donor Register and most importantly, discuss your donation decision with your loved ones. Families almost always agree to donation proceeding if their loved one was a registered donor, and had previously discussed their donation decisions. To optimise every potential organ and tissue donation, we all need to register our donation decision on the Australian Organ Donor Register and discuss our decision with our loved ones. Family knowledge of donation decisions is important because in Australia the family of every potential donor is always asked to confirm their loved one s wishes. People from all walks of life depend on organ and tissue donations regardless of age, race, ethnicity, religion or language. More than 1,600 people are on official transplant waiting lists at any one time. Less than 1% of people (around 900 people in 2015) die in hospital in the specific circumstances where organ donation is possible. Many more people can become eye and tissue donors as tissues can be donated up to 24 hours after death regardless of where death occurred. All Australians are encouraged to: - Discover the facts about organ and tissue donation; - Decide and register your organ and tissue donation decision on the Australian Organ Donor Register; - Discuss your donation decision with close friends and family; - Visit donatelife.gov.au for more information. 1

2 1. How to acknowledge the OTA Community Awareness Grant All projects funded under the OTA s Community Awareness Grants Program must include the following acknowledgement in a prominent position on all promotional or educational materials produced under the scope of the funded project including: - Promotional materials such as brochures, invitations, programs, posters, flyers, media releases and signage - Multimedia products including videos, short films and animations - Online including on website pages providing information about the project s activities - Merchandise and clothing. Organisations must also provide transcripts of any audio-visual materials produced under the scope of the Community Awareness Grant project. Where other sponsors are to be acknowledged on project material produced under the scope of a Community Awareness Grant, the OTA acknowledgement must be in a prominent position. Limited space acknowledgement In exceptional cases, where space clearly prohibits the required use of acknowledgement with the OTA and DonateLife logos (as shown on page 2), such as with selected merchandise items, organisations can request approval to use one of the following two alternate forms of acknowledgement: Sponsored by or Sponsored by the Organ and Tissue Authority. 2

3 Written and media acknowledgement For all public announcements (such as speeches, media releases and media interviews), organisations must acknowledge the support of the OTA through using the below sentence: This project is sponsored by the Organ and Tissue Authority. Note: The correct use of the OTA s name is the Organ and Tissue Authority. The correct use of DonateLife is with a capital D and L. Organisations are also encouraged to include the donatelife.gov.au URL on all project materials: 2. Approvals process for OTA Community Awareness Grant acknowledgement Recipient organisations must advise their OTA grant liaison officer of all proposed materials to be produced under the project and of estimated production timelines. All project materials must be submitted in DRAFT form to OTA, through the OTA grant liaison officer, for approval to ensure correct use of acknowledgement of the OTA Community Awareness Grant. This includes: - Promotional materials such as brochures, invitations, programs, posters, flyers, media releases, merchandise and signage - Multimedia products including videos, short films and animations - Online copy including on website pages providing information about the project s activities. Approval for correct use of acknowledgement is a requirement under all Community Awareness Grant Funding Agreements. Unauthorised use of the OTA and DonateLife logos is not permitted. The OTA requires a minimum two working days to complete the approval process. Organisations are requested to factor this required approval timeline into their internal project deadlines. Organisations that fail to correctly acknowledge funding provided by the OTA may be considered ineligible for future funding. All materials produced under the Community Awareness Grant project are required to be submitted to the OTA with the organisation s Final Report (refer to Funding Agreement). Note: Organisations can only use the original logo formats as provided by the OTA. It is not acceptable to copy logos from other materials such as the DonateLife website. The logos provided by the OTA cannot be altered in any way and should not be any smaller than the stipulated dimensions (see Page 2). 3

4 Attachment 1 Example of correct use of acknowledgement for an OTA Community Awareness Grant (Classroom resource pack for Year 8 and Year 9 science teachers) 4

5 Attachment 2 Example of correct use of acknowledgement of OTA Community Awareness Grant (for website) 5

6 Attachment 3 Example of correct use of acknowledgement of OTA Community Awareness Grant (for promotional banners and signage) 6

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