2013 Sponsorship Package

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1 2013 Sponsorship Package \ July 27, 2013 Lake Calhoun, Minneapolis, MN Proceeds benefit local Red Cross Blood Services Registration: 7:00 AM; Race Start Time: 8:00 AM Join with us in supporting American Red Cross Blood Services! The need for blood is constant, in fact, every two seconds someone in America needs blood. There is no alternative to blood transfusions for accident victims, women giving birth, cancer patients, people undergoing surgery, and children with blood disorders. The chances are high that you will need a blood transfusion in your lifetime. Blood is the gift of life. American.Redcross.org/RunforBlood

2 PRESENTING SPONSOR: INVESTMENT OF $50,000 Recognition as the 2013 RUN FOR BLOOD Presenting Sponsor Company representative participates in RUN FOR BLOOD Committee First option for renewal of Presenting Sponsorship for the 2014 RUN FOR BLOOD Use of Red Cross logo (National Red Cross usage guidelines apply), to recognize your company s support of the 2013 RUN FOR BLOOD Opportunity for company representative to provide opening remarks at the event Company logo prominently displayed on all pre-event signage Company logo listed on day-of-event signage Company logo prominently displayed during the program introduction Company logo prominently featured on the event collateral materials, including possible mailing to participants, posters, brochures, banners, day of event programs and t-shirts Company logo prominently featured on the RUN FOR BLOOD website and all other print materials Company logo featured on RUN FOR BLOOD event page on the Minnesota website Company s sponsorship prominently featured in all event print advertisements Company s sponsorship prominently featured in all event publicity activity, including press materials distributed to local television and radio stations Company logo included in Region s monthly direct mail piece, Cross Notes Opportunity to participate at the Heroes Breakfast with a RUN FOR BLOOD Informational table Tag advertising with RUN FOR BLOOD Red Cross Event logo and sponsorship statement Company name and logo featured on the Northern Minnesota Region Red Cross website homepage for one year (663,484 visitors last year and a redesigned site this year) Company name on the Funding Partners page on the Northern Minnesota Region website, hyperlinked to your company s site for one year Recognition at the Northern Minnesota Region Annual Meeting EMPLOYEE TRAINING AND VOLUNTEERISM Employee opportunity to volunteer at the event and wear company branded clothing

3 SIGNATURE SPONSOR INVESTMENT OF $25,000 Recognition as the 2013 RUN FOR BLOOD Signature Sponsor Day of Event Sponsorship of Welcome/Registration Area Company representative participates in RUN FOR BLOOD Committee First option for renewal of Signature Sponsorship for the 2014 RUN FOR BLOOD Use of Red Cross logo (National Red Cross usage guidelines apply), to recognize your company s support of the 2013 RUN FOR BLOOD Opportunity for company representative to provide closing remarks at the event Company logo prominently displayed on all pre-event signage Company logo listed on all day-of-event signage Company logo prominently displayed during the program introduction Company logo featured on the event collateral materials, including possible mailing to participants, posters, brochures, banners, day of event programs and t-shirts Company logo featured on the RUN FOR BLOOD website and all print materials Company s sponsorship featured in all event print advertisements Company s sponsorship featured in all event publicity activity, including press materials distributed to local television and radio stations Company logo included in Region s monthly direct mail piece, Cross Notes Opportunity to participate at the Heroes Breakfast (May 24, 2012) with a RUN FOR BLOOD Informational table Tag advertising with RUN FOR BLOOD Event logo and sponsorship statement Recognition at the Northern Minnesota Region Annual Meeting Company name on the Funding Partners page on the Northern Minnesota Region website, hyperlinked to your company s site for one year EMPLOYEE TRAINING AND VOLUNTEERISM Employee opportunity to volunteer at the event and wear company branded clothing

4 MEDIA SPONSOR INVESTMENT OF $ TBD Recognition as the 2013 RUN FOR BLOOD Media Sponsor Company representative participates in RUN FOR BLOOD Committee First option for renewal of Media Sponsorship for the 2014 RUN FOR BLOOD Use of Red Cross logo (National Red Cross usage guidelines apply), to recognize your company s support of the 2013 RUN FOR BLOOD Company representative included in the taping of PSA Company logo prominently displayed on all pre-event signage Company logo displayed on event signage Company logo printed on a banner at all events Company logo prominently featured on the event collateral Company s sponsorship included in all event advertisements Company s sponsorship featured on Chapter social media outlets including Facebook and Twitter Company name and logo featured on the Red Cross Minnesota website homepage for one year (663,484 visitors last year and a redesigned site this year) Company logo appears on the Funding Partners page on the Northern Minnesota Region website, with a hyperlink to your company s site for one year Recognition at the Northern Minnesota Region Annual Meeting EMPLOYEE TRAINING AND VOLUNTEERISM Employee opportunity to volunteer at the event and wear company branded clothing MEDIA PARTNERSHIP Provide RUN FOR BLOOD banner and link on company website/ /social media Provide opportunity for the American Red Cross spokesperson outlets to discuss the event on featured programs Air PSA is promoting RUN FOR BLOOD and Red Cross for approved distribution Provide event MC

5 SERVICE AREA SPONSOR INVESTMENT OF $10,000 Recognition as one of the 2013 RUN FOR BLOOD Service Area Sponsors (2 available) Day of Event Sponsorship of Service Area (Blood Services, Canteen) Company logo displayed on pre-event signage Company logo listed on all day-of-event signage Company logo included on the event collateral materials, posters, brochures, banners, day of event programs and t-shirts and all other print Company s sponsorship featured in all event publicity activity, including press kits distributed to local television and radio stations Company name on the Northern Minnesota Regional Red Cross website homepage for one year (663,484 visitors last year and a redesigned site this year)

6 BIB SPONSOR INVESTMENT OF $7,500 Recognition as the 2013 RUN FOR BLOOD BIB Sponsor (2 available) Company logo listed on signage Company logo listed on BIB Company logo included on the event collateral materials, brochures, day of event programs and t-shirts Company name on the Funding Partners page on the Northern Minnesota Region website, hyperlinked to your company s site for one year AWARD SPONSOR INVESTMENT OF $7,500 Recognition as the 2013 RUN FOR BLOOD Award Sponsor Day of Event Award Sponsorship (1/4 Marathon, 5K and Individual) Company logo listed on day-of-event signage Company logo listed on Awards Opportunity to have company employees participate in event awards distribution Company logo included on the event collateral materials, brochures, day of event programs and t-shirts Company name on the Funding Partners page on the Northern Minnesota Region website, hyperlinked to your company s site for one year

7 PAPARAZZI SPONSOR INVESTMENT OF $5,000 Recognition as the 2013 RUN FOR BLOOD Photo Sponsor (2 available) Company logo listed on day-of-event signage Opportunity to have company employees at event Company logo included on the day of event programs and t-shirts Company name on the Funding Partners page on the Northern Minnesota Region website. T-SHIRT SPONSOR INVESTMENT OF $5,000 Recognition as the 2013 RUN FOR BLOOD t-shirt Sponsor Company logo listed on day-of-event signage Opportunity to have company employees distribute t-shirt at event Company logo included on the day of event programs and t-shirts Company name on the Funding Partners page on the Northern Minnesota Region website.

8 ENTERTAINMENT SPONSOR INVESTMENT OF $5,000 Recognition as the 2013 RUN FOR BLOOD Entertainment Sponsor Company logo listed on day-of-event signage Opportunity to have company employees at event MARKETING AND PROMOTIONAL MATERIALs Company logo included on the day of event programs and t-shirts Company name on the Funding Partners page on the Northern Minnesota Region website. HYDRATION SPONSOR INVESTMENT OF $2,500 Recognition as the 2013 RUN FOR BLOOD Hydration Sponsor Name recognition as Hydration Sponsor on day-of-event signage Company logo included on the day of event program

9 DAY OF EVENT SUPPORTER INVESTMENT OF $1,000 Recognition as the 2013 RUN FOR BLOOD Day of Event Supporter (10 available) First option for renewal of Sponsorship for the 2013 RUN FOR BLOOD Name recognition as Day of Event Supporter on event signage Company logo included on the day of event program Thank you for your consideration of supporting the American Red Cross through these sponsorship opportunities!

10 PARTNERSHIP FORM Yes, I would like to join the American Red Cross Northern Minnesota Region by supporting the RUN FOR BLOOD at the following level: $50,000 Presenting Sponsor NOT AVAILABLE $25,000 Signature Sponsor $10,000 Service Area Sponsors (3 available) Blood Services Canteen Health & Safety Services $7,500 BIB Sponsor (2 available) $7,500 Award Sponsor (3 available) $5,000 Paparazzi Sponsor $5,000 T-Shirt Sponsor $5,000 Entertainment Sponsor $2,500 Hydration Sponsor $1,000 Day of Event Supporter (10 available) Please accept a donation of $. Please sign my company up to participate with a RUN FOR BLOOD team! Please fill out the following information: Company Name (as you would like it to appear in print): Company Address: City: State: Zip: Contact Name (coordinates ad/logo/payment): Contact Contact Phone: Company Representative that will sit on the RUN FOR BLOOD committee (if applicable): Name: Contact Title: Contact Phone: Company Leader Name (coordinates company team participation): Contact Contact Phone: Deadline for sponsorship June 28, 2013 Recognition of company name and logo placement on event materials is subject to print deadlines.

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