HI WE ARE. We are digital agency specialized in creating user journeys that generate lasting bonds between brands and their consumers.

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2 HI WE ARE web.burza ABOUT US We are digital agency specialized in creating user journeys that generate lasting bonds between brands and their consumers. OUR MISSION IS TO HELP YOU ACHIEVE BUSINESS GOALS IN A DIGITAL LANDSCAPE. 2

3 web.burza ABOUT US APPROACH We believe that only by working closely with you, as partners, we can truly understand your business needs and come up with a perfect digital solution. EXPERIENCE AS PREMISE OF KNOWLEDGE Experience allows us to understand your business faster. And better. It gives us broader perspective and makes us more effective when tackling challenges in digital landscape. USER CENTRIC APPROACH SUCCESS THROUGH ITERATIONS Successful stories are not written in one shot. To create a truly remarkable experience, we re committed to an ongoing process of testing, analysis, feedback and adjustments. Your brand is what people feel about it, not what you say it is. Having that in mind, it s clear that people have to be a central figure of all our efforts. And they are. 3

4 WHAT WE DO web.burza ABOUT US end-to-end digital solutions Responsive websites and applications e-commerce solutions services From strategic planning and creative solutions to implementation and digital advertising. Content Management Systems Mobile applications Emerging platforms Digital Strategy UX & Design Technology Growth 4

5 SERVICES web.burza SERVICES Digital Strategy Business goals meeting people s needs Understanding what lies in hearts and minds of your audience and aligning it with your business goals is essential to development of your digital strategy. Our team plunges into all relevant aspects of both your business and your brand in order to shape optimal approach for a challenge at hand. Stakeholder interviews Competitive audits Analytics User research Persona development Content, SEO and SEM strategy Social media strategy Strategic consulting 5

6 web.burza SERVICES SERVICES UX & Design Science + Empathy + Creativity Our UX experts and designers are obsessed with making every user journey smooth and pleasurable. By analyzing your potential user behaviour we will create adequate interface for your brand and test it through various iterations to be sure it s nothing less than great. Visual identity design Information architecture Wireframing Prototyping User interface design Interaction design Usability testing Copywriting Motion graphics and video Illustrations Photography Iconography Style guide development 6

7 SERVICES web.burza SERVICES Technology Bringing ideas to life Ideas are cool. But ideas that become alive, run fast and without glitches, on any device or browser - those ones are just marvelous. Our tech team is all about picking the right mix of technologies for your project, impeccable implementation, performance and stability. System architecture Front-end-development Back-end-development Databases - planning, administration, optimization Network Infrastructure, hosting and monitoring Technical consulting 7

8 SERVICES web.burza SERVICES Growth Making great even better Launch of your project is not the end of its journey, it s only the beginning. It needs to be groomed and nurtured in order to grow. Our most successful projects are those where we developed a long term relationship with clients. Monitoring, Analysis & Interpretation (Business goals, Performance, User behaviour) Industry trends tracking Continuous development Continuous strategic consulting Initiatives setting and project management Workshops 8

9 TEAM Some people wear several hats, but overall we fill the following web.burza TEAM From people, for people 35 guys and gals from Croatia, packed with passion, curiosity and attention to detail. Smart, creative, straightforward. disciplines: Project leading Analytics Strategy Copywriting Front-end development Back-end development Even though we take our job very User Experience Database administration seriously, jokes of questionable quality Design make a huge part of our everyday life. 9

10 FACTS & FIGURES web.burza NUMBERS 35 people 10 years of experience 50% of clients returning with more projects 200 projects and counting 3 out of top 10 websites in Croatia table tennis matches a day cups of coffee a day well fed dogs fast & furious bicycles well groomed beards 10

11 OUR WORK web.burza OUR WORK Over more than 10 years, we ve been creating success stories for major regional brands and small businesses. Across various industries and company types. Food & beverages industries, media and publishing, retailers and FMCG, telco, healthcare and tourism. Biggest food manufacturer (Podravka.hr) Biggest privately held corporation (Agrokor.hr) First department store to offer online shopping (Emmezeta.hr) Food and cooking themed social network, an all time top 10 site in Croatia (Coolinarika.com) Two biggest privately held TV/media houses (Dnevnik.hr, RTL.hr) Top croatian professional tennis player (Marin-Cilic.net) 11

12 podravka web.burza OUR WORK A different way to think about food products Podravka.hr is the website of one of the leading food companies in the region. We helped them steer away from presenting their business towards fulfilling their customers needs. We dug deep into researching our target audience behaviour and created a personalized user experience. Then we thought of some of the most common life situations and built stories around them. Looking at things from consumer perspective, we offered ideas for those situations - such as which recipes to prepare, product suggestions and interesting facts. Doesn t matter if they re on a computer or a mobile device, we ve covered it all. Results? You bet! CLIENT Podravka, Food and Beverage SERVICES Research & Analysis, Strategy & Planning, User Experience, User Interface, Front-end and Back-end Development, Support & Consulting RESULTS Audience shift to 87% consumers. Organic traffic increased by 72% and mobile visitors by 175%. TIMEFRAME today 12

13 agrokor web.burza OUR WORK Responsive path from agriculture to retail Agrokor.hr content is carefully adjusted for all target groups business community, investors, media representatives and potential employees. In the spotlight you can find From Field to Table, a presentation depicting Agrokor s business model. It shows the way from agriculture to retail, explaining Agrokor s unique philosophy regarding consumers and their benefits. Developed using Responsive Web Design technology, the site will adjust to any screen size. This is extremely important since more and more people use mobile devices. Website is developed using our own core.web CMS, customized to exactly fit all requirements. CLIENT Agrokor, FMCG SERVICES Research & Analysis, Strategy & Planning, User Experience & Design, Front-end and Back-end development, Support & Consulting RESULTS 34% more users, 34% longer visit duration, bounce rate lowered to 12% TIMEFRAME ongoing 13

14 emmezeta Tale of a better retail web.burza OUR WORK Emmezeta is a retail company, trading mainly with household equipment. We started working with the company in 2008, at the beginning of their online journey. Step by step over these 7 years, using iterative approach, it became one of the largest and most used web shops in Croatia. In the process we aimed to ease the users purchase as much as possible, but we also made a lot of work under the hood, integrating the website with delivery services and suppliers. CLIENT Emmezeta, Retail SERVICES Stakeholder insights, Competitive analysis, Information architecture, User Experience & Design, System architecture, Front-end development, Back-end development, Support & Consulting RESULTS ROI achieved within 6 months since the launch of the webshop TIMEFRAME ongoing 14

15 coolinarika Largest regional cooking web.burza OUR WORK community Coolinarika.hr was the first Croatian cooking magazine site but very soon grew over our national borders and became top regional cooking and lifestyle destination. In fact, with our help it turned into a full blooded social network with more than members and recipes. As the result of ongoing developments, such as responsive layouts, printable books of user-chosen recipes and video recipes, Coolinarika continues to be in the top 10 sites in Croatia and keeps growing and helping people share recipes, eat better and have fun while at it. CLIENT Coolinarika, Podravka, Cooking Community SERVICES Continuous strategic consulting, Analytics, User Research, Persona Development, User journeys, User Experience & Design, System architecture, Front-end development, Back-end development RESULTS 3,6mil visitors / month; 77mil pageviews / month; >150k uploaded recipes; >1,1mil photos; >8,5mil comments TIMEFRAME ongoing 15

16 rtl Unique audio-visual web.burza OUR WORK media experience RTL is one of three biggest national TV stations in Croatia. Their website is a fusion of TV site, news portal, lifestyle, tabloid site, VOD service, and a lot of microsites created on monthly basis for new TV and web shows. All sites are running on our core.web CMS which enables fast and simple editing and allows client to create different layouts, information architecture and display logic. RTL.hr brings unique experience in delivering of video, photo, audio and news to users, while providing easy and fast publishing for content editors. CLIENT RTL, Media and Publishing SERVICES Analytics, Information architecture, User Experience & Design, System architecture, Front-end development, Back-end development, Support & Consulting TIMEFRAME ongoing 16

17 marin čilić web.burza OUR WORK Croatian Tennis Superstar Marin Čilić needed an official web presence and we ve stepped in to create a responsive website, knowing that this tennis player will soon be a superstar and his website in high demand from a range of devices. Working closely with the client, we have set up this website to be as informative as possible to fans, journalists and any casual surfer out there. It features news, full biography with career highlights, tournament results - and it s available in English, French and Croatian. We have also set up Marin s Facebook community, by getting the official fan page from scratch to fans back in Go see for youself what the headcount is today. CLIENT Marin Čilić, Tennis player SERVICES User Experience & Design, System architecture, Front-end development, Back-end development, Support & Consulting, Community management RESULTS 35% visitors from USA, 38% mobile users TIMEFRAME FOR THE WEBSITE TIMEFRAME FOR COMMUNITY

18 CONTACT web.burza CONTACT let s get in touch! web.burza.hr web@burza.hr Rusanova HR Zagreb Croatia Europe 2015 web.burza DIGITAL AGENCY 18