App Design Tricks: Make Your Apps Beautiful and Increase User Adoption
|
|
|
- Beverly Lucas
- 7 years ago
- Views:
Transcription
1 App Design Tricks: Make Your Apps Beautiful and Increase User Adoption Jenny Loudis, Manager Mobile Solutions #mstrworld
2 The Mobile Service Line A commitment to Mobile excellence Worldwide perspective on Customer Successes (and failures) Over 100 years of combined Mobile Application experience Bi-directional relationship with MicroStrategy Engineering Committed to helping our customers succeed in every stage of their Mobile Strategy 2 #mstrworld
3 User-Centered Design
4 4
5 Once a system is in development, correcting a problem costs 10x as much as fixing the same problem in design. If the system has been released, it costs 100x as much relative to fixing in design.
6 EMPATHIZE DEATE DEFINE PROTOTYPE TEST
7 EMPATHIZE DEATE DEFINE PROTOTYPE TEST
8 EMPATHIZE DEATE DEFINE PROTOTYPE TEST
9 Who gets a seat at the table? Product Owner Project Manager Technical Developer Business Analyst Designer User
10 EMPATHIZE DEATE DEFINE PROTOTYPE TEST
11 EMPATHIZE DEATE DEFINE PROTOTYPE TEST
12 Why are you making an app? Use one sentence.
13 EMPATHIZE
14 Who are your primary users? Define the personas.
15
16
17
18
19 EMPATHIZE
20 Data isn t like your kids, you don t have to pretend to love them all equally Amanda Cox, NY Times
21 Pixel Media
22
23 23
24 As a <user> I want <goal/desire> So that <benefit> Marketing Manager Check on the status of a campaign I can see if there are any operational issues Marketing Manager Open a support ticket I can get any issues resolved quickly Marketing Associate See the KPIs of a campaign over time I can understand how a campaign is performing 24
25 As a <user> I want <goal/ desire> So that <benefit> Existing Report/ Data Marketing Manager Check on the status of a campaign I can see if there are any operational issues Campaign Status Marketing Manager Open a support ticket I can get any issues resolved quickly N/A Marketing Associate See the KPIs of a campaign over time I can understand how a campaign is performing Need to break down by day 25
26 EMPATHIZE DEFINE
27 Phone or tablet? Define a device.
28
29 Localytics
30
31 31
32 EMPATHIZE IDEATE DEFNE
33 33
34 EMPATHIZE IDEATE DEFNE
35 #mstrworld
36
37 How will the user navigate the app? Make it obvious and consistent.
38
39
40
41
42
43
44
45 How will you organize content and display the details? Follow the user scenario, and reveal information as the user expresses interest / as it becomes relevant.
46
47
48
49
50 #mstrworld
51
52
53
54 Choose the right visualizations for your data
55
56
57 EMPATHIZE IDEATE DEFNE
58
59
60 User Testing
61
62 Iterate
63 63
64 Why design?
65 Design doesn t need to be delightful for it to work, but that s like saying food doesn t need to be tasty to keep us alive. Frank Chimero, The Shape of Design
66 Grouping How do you use shapes to convey a hierarchy?
67 67
68 Contrast Direct the attention of the user
69
70
71
72
73
74 Dark contrast, more emphasis Bold for emphasis (metrics) Light for less emphasis (labels) Less contrast for less emphasis Smaller font for less emphasis
75
76 Color Stick to a well-defined palette.
77
78
79
80 Typography Stick with 1-2 readable fonts.
81 Sans-serif Serif Helvetica Neue Arial Futura Georgia Times New Roman Garamond Avenir
82 Comic sans
83 Iconography Use universal imagery that will be easily recognized
84 84 #mstrworld
85 85
86 86
87 87
88 Other Formatting Tips in MSTR Explore your options it s worth it.
89
90
91
92
93
94
95
96
97
98
99
100 100
101 101
102 102
103 103
104 104
105 105
106 106
107 107
108 Examples
109 109
110 110
111 111
112 112
113 113
114 114
115 115
116 116
117 117
118 118
119 119
120 120
121 121
122 122
123 123
124 124 #mstrworld
125 125 #mstrworld
126 126 #mstrworld
127 127
128 128
129 129
130 130
131 131
132 Perfection is achieved, not when there is nothing more to add, but when there is nothing left to take away. Antoine de Saint-Exuper
133 Questions?
134 Much credit to these sources Frank Chimero, The Shape of Design The Noun Project, for icons Smashing Magazine Adobe Digital Index Localytics Luke W Form Design 50 User Experience Best Practices Hack Design #mstrworld
135 Inspiration for better design Dribble 24 beautifully designed web dashboards that data geeks will love Designing to ios7 Icons Inspired by ios7 20 Excellent Wireframing Tools for Mobile The Mobile Single-Purpose App Strategy A Guide to Creating Dashboards that People Love to Use #mstrworld
Graphic Design Basics. Shannon B. Neely. Pacific Northwest National Laboratory Graphics and Multimedia Design Group
Graphic Design Basics Shannon B. Neely Pacific Northwest National Laboratory Graphics and Multimedia Design Group The Design Grid What is a Design Grid? A series of horizontal and vertical lines that evenly
MAKE IT PRETTY.» a few web design basics to keep your site looking swell. food allergy blogger conference november 2013
MAKE IT PRETTY» a few web design basics to keep your site looking swell food allergy blogger conference november 2013 HELLO. I M MARY FRAN» i write frannycakes & the chronic positivity project» in real
Interactive Brand Guidelines Brand Standards 2012
Brand Guidelines for 2012 Production Specifications Web Page Samples Interactive Brand Guidelines Brand Standards 2012 One of the most valuable advantages an organization has is it s brand - an image based
GRAPHIC DESIGN BITES FOR MARKETERS
GRAPHIC DESIGN BITES FOR MARKETERS VOL 1 2014 DESIGN EVALUATION Giving design feedback p3 HIERARCHY Learn why and how the hero leads the page p7 EPS What exactly is an.eps file? p5 More Maki COMING SOON
Designing a Marketing Email That Works
Designing a Marketing Email That Works Tips for designing marketing emails that get opened and help your business grow. 2013 Copyright Constant Contact, Inc. 13-3450 2013 Copyright Constant Contact, Inc.
By Peter Merholz, http://peterme.com. If you use it, please attribute it. Thanks.
Ideation/Generation Definition / Requirements Iterative design Implementation Ideation/Generation Definition / Requirements Iterative design Implementation Understand the market Customer empathy Ideation/Generation
Making a Great Poster. A Great Poster is:
Making a Great Poster Marilee P. Ogren PhD Ogren@mit.edu Readable A Great Poster is: Unreadable = grammatical problems, complex, passive sentences, misspellings Legible Illegible = small font, fancy font,
Citywide User Experience Design Guidelines: NYC.gov Style Guide. Final 1.2 - Public 11/8/2013
CITYWIDE GUIDELINES Citywide User Experience Design Guidelines: NYC.gov Style Guide 1.0 Overview Final 1.2 - Public 11/8/2013 City of New York Department of Information Technology and Telecommunications
Advice to USENIX authors: preparing presentation slides
Advice to USENIX authors: preparing presentation slides Congratulations on being asked to give a talk! This document will help you prepare an effective presentation. The most important thing to consider
abcdefghijklmnopqrstuvwxyz
Texas State University Brand Guidelines TEXAS STATE LOGO Do not use logos that include the words San Marcos. Alternate color options are available for download at umarketing.txstate.edu/logos Primary for
1.1. Design elements
1.1 Design elements 1 The fundamental design elements, color, typography, structure and imagery contribute to an optimal user experience. The following section details the specifics of these elements.
PMS 342 PMS 425 Black White
Section Eleven College Design Elements All college trademarks, including the college name, are federally registered trademarks. In order to protect the college s licensing agreements and graphic identity
A Guide to Creating Dashboards People Love to Use Part 3: Information Design
A Guide to Creating Dashboards People Love to Use Part 3: Information Design August 2009 Dashboard Design Matters Dashboards have become a standard business tool over the last decade. Dozens of dashboard
Guide to design and layout
Plain English Campaign: Guide to design and layout Copyright Plain English Campaign Guide to design and layout This is only a basic guide. If you have any suggestions, corrections or improvements, please
Digital Commons Design Customization Guide
bepress Digital Commons Digital Commons Reference Material and User Guides 6-2016 Digital Commons Design Customization Guide bepress Follow this and additional works at: http://digitalcommons.bepress.com/reference
The Point Cloud Library Logo
Identity Guidelines Point Cloud Library Identity Guidelines 1 The Point Cloud Library Logo The Logo The Point Cloud Library logo is a combination of the pointcloudlibrary or pcl wordmark and the cloud
Instructions to Create Your Rollup Poster in PowerPoint
Instructions to Create Your Rollup Poster in PowerPoint THE IDEAL POSTER IS DESIGNED TO... Provide a brief overview of your research Encourage discussion Stand alone when you re not there to provide an
MARKETING MATERIALS: POINTS TO CONSIDER
MARKETING MATERIALS: POINTS TO CONSIDER Marketing Design Questions/Things to consider when developing your Marketing Materials and your Marketing Plan These questions will help you prepare to work with
visual identity guidelines
visual identity guidelines Georgetown University Alumni Association s visual identity looks to the past for inspiration but must remain relevant for the 21st century and be responsive to the varied needs
Sample Cover Letter Format
Sample Cover Letter Format Your Contact Information Name Address City, State, Zip Code Phone Number Email Address (Times New Roman font, 11-12 point) Date Employer Contact Information (if you have it)
CREATING A GREAT BANNER AD
CREATING A GREAT BANNER AD We ve put together a guide on banner creation and optimization. This guide will cover how to create a great banner ad for your media buying campaigns. By doing this you can create
Colour Science Typography Frontend Dev
Colour Science Typography Frontend Dev Name Kevin Eger Who am I? Why should you listen to anything I say? Summary What the next hour of your life looks like Colour Science Typography Frontend Dev 1. 2.
Roles of Visuals in Instruction
Literacy Ms. Magdalena Galloway The ability to read and write verbal messages? What about knowing Shakespeare? Is knowing how to e-mail part of literacy? Language is Power? wordle.net Visual Literacy Learned
The plain English guide to forms
The plain English guide to forms Forms should be: easy to read; easy to understand; and easy to fill in. How do you make your form easy to read? Use a friendly type size. For most purposes, a type size
App Store Optimisation Ecommerce Apps
App Marketing Guide App Store Optimisation Ecommerce Apps 1 CHECKLIST Why Optimise? 2 Optimising Your Profile Title 2 Description 2-3 Keywords 3 Category 3 Screenshots 3-4 Reviews & Ratings 4 Icon 4 Preview
Making it clear. Guidelines to producing printed material for people who are blind or partially sighted.
Making it clear Guidelines to producing printed material for people who are blind or partially sighted. Contents 4 Did you know? 4 Clear print 5 Fonts 5 Typeface 6 Design and layout 7 Colour and contrast
Adobe Captivate Tips for Success
Adobe Captivate Tips for Success Before you begin editing your Captivate project, make sure you create a back up copy of your.cp file in case you delete something you need later. 1 Before You Record Your
> 1: logo design > objective(s): > curricular focus: > specifications: CMYK (do not forget!- this is the first time we have worked in this mode)
> 1: logo design > objective(s): Students will create a logo (in two-color and grayscale formats) for an existing school-sponsored team, group, club, organization, class, etc. > curricular focus: This
U T A H V A L L E Y U N I V E R S I T Y
U T A H V A L L E Y U N I V E R S I T Y W E B S T Y L E G U I D E V olume 1: Web Style Guide v1.0.1 HOW TO USE THIS STYLE GUIDE This guide is to be used in conjunction with, and is a expansion of, the
Designing a First-Class User Experience for Affordable Care Act Enrollment. Enroll UX 2014 Project Overview June 2012
Designing a First-Class User Experience for Affordable Care Act Enrollment Enroll UX 2014 Project Overview June 2012 OVERVIEW Project Objectives 1. Develop a highly customizable, first-class user experience
3 Things that Matter to Cash America: How Mobility and Integrations have made their business more reliable
CLIENT CASE STUDY CASH AMERICA 1 3 Things that Matter to Cash America: How Mobility and Integrations have made their business more reliable Matt Ivy Infrastructure Analyst, Cash America xmatters (alarmpoint)
1UNIVERSITY, The Logo STANDARD 2.1
Basic Standards 2.1 The Logo 2.2 Logo Versions 2.3 Adding Color 2.4 Reverse 2.5 Unacceptable Logo Versions 2.6 University Seal 2.7 University Typography 2.8 Brand Consistency The Logo The elements of the
web identity standards
section ten 86 contents introduction...87 official vs. non-official sites...88 banner... 89-90 tagline and the web...91 tagline and the web: improper use...92 typography for the web: live text...93 typography
A Simple Guide to. What makes a good website design? (by good, I mean a return on your investment)
A Simple Guide to What makes a good website design? (by good, I mean a return on your investment) Hello and welcome, My name is Katherine Kelleher and I have written this e-book to help you develop an
The Notebook Software Activity Guide
The Notebook Software Activity Guide The Notebook software activity guide is intended to act as a reference of the best practices for creating and presenting lesson activities using Notebook software.
Producing a Research Poster USING POWERPOINT 2013
Producing a Research Poster USING POWERPOINT 2013 Catherine McGowan & Elaine Williamson LONDON SCHOOL OF HYGIENE & TROPICAL MEDICINE JANUARY 2015 This handout accompanies the training session Producing
Designing a First-Class User Experience for Affordable Care Act Enrollment. Project Overview February 2012
Designing a First-Class User Experience for Affordable Care Act Enrollment Project Overview February 2012 OVERVIEW Project Objectives 1. Develop first-class user experience (UX) design for health insurance
Acrobat PDF Forms - Part 2
Acrobat PDF Forms - Part 2 PDF Form Fields In this lesson, you will be given a file named Information Request Form that can be used in either Word 2003 or Word 2007. This lesson will guide you through
BRAND GUIDELINES AND STANDARDS
EMS SOFTWARE BRAND GUIDELINES AND STANDARDS WE HELP PEOPLE CREATE GREAT MEETINGS EMS SOFTWARE BRAND GUIDELINES 2 WHY IS BRAND SO IMPORTANT? This brand guidelines and standards book is a tool designed to
Apple Health. An amazing app that visualizes health data in a useful and informative way!** By Nic Edwards
Apple Health An amazing app that visualizes health data in a useful and informative way!** By Nic Edwards Apple Health An amazing app that visualizes health data in a useful and informative way!** **Another
Brock University Content Management System Training Guide
Brock University Content Management System Training Guide Table of Contents Brock University Content Management System Training Guide...1 Logging In...2 User Permissions...3 Content Editors...3 Section
2015 Marketing Guidelines. 2015 Parallels IP Holdings GmbH. All rights reserved. Terms of Use Privacy Policy
2015 Marketing Guidelines 2015 Parallels IP Holdings GmbH. All rights reserved. Terms of Use Privacy Policy Master Brand Components The Parallels logo is the cornerstone of the Parallels brand. Please
USER EXPERIENCE TRAINING CLASSES New York City
USER EXPERIENCE TRAINING CLASSES City webcredible > user experience training classes - NYC Want to be a digital superstar? Want a team full of digital superstars? You re in the right place. Get in touch
Providing the Public with Data Visualization using Google Maps
GIS - T March 30 th, 2011 Providing the Public with Data Visualization using Google Maps Patrick Kielty and Matt Allen Pennsylvania Department of Transportation Purpose Quickly and Easily create web based
VIRGINIA WESLEYAN COLLEGE QUICK GUIDE TO GRAPHIC STANDARDS
VIRGINIA WESLEYAN COLLEGE QUICK GUIDE TO GRAPHIC STANDARDS All design projects relating to the College such as brochures, posters, photographs, web content, and advertisements, intended T for an external
Poster Design: The Basics
Poster Design: The Basics Presented by: Irene Svete, Washington NASA Space Grant Jennifer Harris, Associate Director, URP Jake Deppen, Graduate Staff Assistant, URP Purpose Academic posters are a summary
Loopagroup - Travel Network Logo and Website
Loopagroup - Travel Network Logo and Website By Erica Dang Department of Art & Design College of Liberal Arts Cal Poly, San Luis Obispo March 2009 Abstract This report contains information on working with
There are three responses to a piece of design yes, no, and WOW! Wow is the one to aim for. ~ Milton Glaser
Making Your Direct Mail Pieces Noticeable Understanding Basic Design Skills to Catch Your Customer's Attention Dr. Charles T. Weiss Clemson University ctweiss@clemson.edu http://sherpablog.marketingsherpa.com/wp-content/uploads/2012/02/mail.png
UX for Successful Products
UX for Successful Products CRAFTING THE BEST EXPERIENCE FOR YOUR USERS Our 360 solution enhance your product experience. We create digital experiences users want to interact with, which is the core of
user Experience Designing an Affordable Care Act Enrollment Project Overview
Designing a First-Class User Experience for Affordable Care Act Enrollment Project Overview February 2012 Project Objectives 1. Develop first-class user experience (UX) design for health insurance exchanges
The Marketer s Guide To Building Multi-Channel Campaigns
The Marketer s Guide To Building Multi-Channel Campaigns Introduction Marketing is always changing. Currently there s a shift in the way we talk to customers and potential customers. Specifically, where
Tips for Making Scientific Posters
Tips for Making Scientific Posters Source: The Craft of Scientific Presentations, Michael Alley See also http://www.writing.eng.vt.edu/posters.html Courtesy B. DeMarco Why a scientific poster? One of the
Making Textual Webpage Content Responsive
Making Textual Webpage Content Responsive Web page content can be quickly broken down into the following categories: 1) Textual Information 2) Image based information 3) Video information i.e. videocasts
VIDEO 1: WHY IS USER-FOCUSED DESIGN IMPORTANT?
VIDEO 1: WHY IS USER-FOCUSED DESIGN IMPORTANT? Hello again! Are you ready to think about the user experience? This is Angela with HubSpot Academy. Feel free to connect with the me on twitter or the entire
How to Write a Research Report and Give a Presentation. A. Darwish
How to Write a Research Report and Give a Presentation A. Darwish Things to Remember When Starting A Presentation Start with something to get your audience s attention. Tell your audience what your argument
WBU PowerPoint Guidelines
WBU PowerPoint Guidelines Guidelines on how to make the use of PowerPoint and other visual presentations accessible to audience members who have a vision or print impairment Published by the World Blind
A Guide to Creating Dashboards People Love to Use
A Guide to Creating Dashboards People Love to Use To get a Designing Dashboards Poster, go to: http://www/juiceanalytics.com/poster/ November 2009 2009-2010 Juice, Inc. All rights reserved. Dashboard Design
Campaign Guidelines STEP IN. STAND UP.
Campaign Guidelines STEP IN. STAND UP. Created August 2015 Purpose Purpose of These Guidelines With the launch of the new marketing campaign, it is important to maintain the integrity of communications
My Fuelly Mobile Tablet Application: Usability Testing Reveals Consumer Preferences
Minna An Megan McCarthy NMS 502--Final Project March 2013 My Fuelly Mobile Tablet Application: Usability Testing Reveals Consumer Preferences Introduction Technological theorists study the relationships
Brand Identity Guide. (Updated July 2015)
Brand Identity Guide (Updated July 2015) Contents. The brand. 3 The Essence of Acadia Acadia s Promise Key Elements in the Acadia Story Visual identity. 6 The Acadia Logo Restrictions on Use of the Logo
Mobile Web Site Style Guide
YoRk University Mobile Web Site Style Guide Table of Contents This document outlines the graphic standards for the mobile view of my.yorku.ca. It is intended to be used as a guide for all York University
WEB & MOBILE UI / UX ICON DESIGN ILLUSTRATOR
WEB & MOBILE UI / UX ICON DESIGN ILLUSTRATOR INTRODUCTION Hey, I am Erman. I m a designer and I ve been doing this for 10 years. During this time I ve had a chance to work with clients and companies from
Getting Started with WebSite Tonight
Getting Started with WebSite Tonight WebSite Tonight Getting Started Guide Version 3.0 (12.2010) Copyright 2010. All rights reserved. Distribution of this work or derivative of this work is prohibited
A form of assessment Visual, attractive and engaging. Poster presentations are... A conversation starter
Poster presentations Aims and Objectives This guide shows you how to produce a poster that is clear and creative, helping you make the most of your poster design Introduction Why do we make posters? A
REPUTATION MANAGEMENT SURVIVAL GUIDE. A BEGINNER S GUIDE for managing your online reputation to promote your local business.
REPUTATION MANAGEMENT SURVIVAL GUIDE A BEGINNER S GUIDE for managing your online reputation to promote your local business. About Main Street Hub: Main Street Hub is the voice for more local businesses
PowerPoint Guidelines for CMG
PowerPoint Guidelines for CMG Speaker Notes & Presentation Tips 1 Objective: to provide a sample of speaker notes that would assist session attendees as well as referees in objectively evaluating the true
a bright bold creative web design agency
a bright bold creative web design agency People ignore design that ignores people. - Frank Chimero Design is not just what it looks like. Design is how it works. - Steve Jobs JADU SPACECRAFT AN INTRODUCTION
The Logo 3. Fiksu Logo
Brand Guidelines 2 Contents 3 Fiksu Logo 8 miq Logo 10 Brand Architecture 14 Color Palette 15 Image Treatment 16 Data Pattern 17 Typography 18 Applications 20 Email Signature The Logo 3 Fiksu Logo The
Quick Tip! Quickly create a partnership by right clicking on a folder! Welcome. Sync Butler. v1.0. Quick Start Manual
Welcome Quick Tip! Quickly create a partnership by right clicking on a folder! Sync Butler Quick Start Manual v1.0 Program Installation Thank you for choosing Sync Butler, the revolutionary and intuitive
A Guide to Creating Dashboards People Love to Use Part 1: Foundation
A Guide to Creating Dashboards People Love to Use Part 1: Foundation Dashboard Design Matters Dashboards have become standard business practice over the last decade. Dozens of dashboard building tools
8 Tips On How To Prepare A Proper PowerPoint Presentation
The following information was sourced from: http://rangit.com/discoveries/8-steps-to-a-good-powerpoint-presentation/ Presentations. One of the most prevalent forms of persuasion technology. PowerPoint
B R A N D I N G G U I D E L I N E S
B R A N D I N G G U I D E L I N E S At the very core of Hutchens Law Firm is a brand that has emerged after more than thirty years of dedicated legal service to business and individuals throughout North
CONTENTS. 3 Introduction. 7 Nuance Corporate Signature. 5 Nuance Corporate Signature Color. Minimum Size and Clearspace Requirements
NUANCE Interim corporate identity styleguide O C T O B E R 2 0 0 5 CONTENTS 3 Introduction 4 Nuance Corporate Signature 5 Nuance Corporate Signature Color 6 Nuance Corporate Signature Minimum Size and
Basics of HTML (some repetition) Cascading Style Sheets (some repetition) Web Design
Basics of HTML (some repetition) Cascading Style Sheets (some repetition) Web Design Contents HTML Quiz Design CSS basics CSS examples CV update What, why, who? Before you start to create a site, it s
Ready to Redesign? THE ULTIMATE GUIDE TO WEB DESIGN BEST PRACTICES
Ready to Redesign? THE ULTIMATE GUIDE TO WEB DESIGN BEST PRACTICES Web Development Your First Online Impression Web development is a complex, multifaceted process with a lot of moving parts. Much like
CAMPUS BRAND IDENTITY (for digital and print media)
CAMPUS BRAND IDENTITY (for digital and print media) Revised/Updated August 2015 ST. ANDREWS UNIVERSITY CAMPUS BRAND IDENTITY 2 GOAL In order to ensure the clear and accurate representation of status to
THIRD-PARTY BRAND. Version 1.1
COMCAST Business Class THIRD-PARTY BRAND Guidelines Version 1.1 July 2, 2012 Contents 1 Using the third-party brand guidelines 2 Third-party logos 3 Clearspace and minimum size 4 Third-party logo color
Developing a First- Class User Experience
Developing a First- Class User Experience for Affordable Care Act Enrollment Project Overview: Phases, Timeline, and Deliverables Enroll UX 2014 February 2012 project OBJECTIVES Project Overview 01 Develop
BRAND LOGO USAGE GUIDELINES SEPTEMBER 2002
SEPTEMBER 2002 BRAND LOGO USAGE GUIDELINES This document is subject to periodic revision. Please check with the NKU marketing department to make sure you have the most recent copy. BRAND LOGO INTRODUCTION
2015 Catalyst Global Branding
877.557.4273 catalystsecure.com STYLE GUIDE 2015 Catalyst Global Branding Rules for Proper Use of Collateral and Branded Content Table of Contents Brand Strategy Who is Catalyst? pg. 3 Visual Brand Summary
Brand Standard Guide
Brand Standard Guide Contents 03 Strategic Brand Strategy 04 itravel2000 identity - The logo 05 Clear Spacing 06 Correct Usage of Logo 07 Corporate Colours 08 Typeface Online & Print 09 Imagery & Visual
Tradeshow Overview. The Parker identity elements. Color palette. Typography. Graphics and imagery. Product displays. Apparel TRADESHOW BOOTH(S)
Tradeshow Overview Tradeshows and exhibitions are marketing mediums that readily engage all the senses in ways impossible to achieve with print ads or video. This is a unique opportunity to help customers
HIT THE GROUND RUNNING MS WORD INTRODUCTION
HIT THE GROUND RUNNING MS WORD INTRODUCTION MS Word is a word processing program. MS Word has many features and with it, a person can create reports, letters, faxes, memos, web pages, newsletters, and
Best Practices to Increase Email Fundraising Response Rates
Best Practices to Increase Email Fundraising Response Rates programs so they re performing at the highest levels possible. Your campaigns may need just a few tweaks here and there. Or they may require
How To Design A Sans Serif Typeface
FontForum FontForum Designer Profile: João Henrique Lopes URW++ DESIGN & DEVELOPMENT GMBH Poppenbütteler Bogen 36 22399 Hamburg Germany TEL +49 (0) 40 60605 0 FAX +49 (0) 40 60605 111 info@urwpp.de www.urwpp.com
SMU Student Affairs Style Guide
SMU Student Affairs Style Guide 1 Strengthening Our Visual Communications 1 SMU Student Affairs is dedicated to creating a cohesive learning environment for SMU students. To do this, we must ensure that
Scientific Method, Scientific Abstract & Scientific Poster
Scientific Method, Scientific Abstract & Scientific Poster Dr. Juan F. Arratia Executive Director Student Research Development Center Ana G. Méndez University System Six steps of the scientific method
Branding & Design Standards
5.16.2011 TM Branding & Design Standards Standards Are Strictly Enforced FIRST Logo Our logo consists of uniquely configured components, a composite graphic element, the triangle, circle and square, and
Why A/ B Testing is Critical to Email Campaign Success
Why A/ B Testing is Critical to Email Campaign Success A / B Testing By systematically running controlled campaigns, A/B testing helps you determine which message or offer will resonate best with your
Discovery Day. Tips for Successful Posters
Discovery Day Tips for Successful Posters A great poster is Readable use clear language, good grammar in all poster text Legible all poster text should be readable from 5 feet away Well-organized group
Making a Poster Using PowerPoint 2007
Making a Poster Using PowerPoint 2007 1. Start PowerPoint: A Blank presentation appears as a Content Layout, a blank one one without anything not even a title. 2. Choose the size of your poster: Click
OVERVIEW ON PRWeek.com
CAMPAIGN NATIVE ADVERTISING OVERVIEW ON PRWeek.com A 21-day homepage A 21-day campaign homepage on PRWeek.com: campaign on First 7 days: slot 3 in PRWeek.com: middle column under Latest Second 7 days:
Recommendations for Designing Home Library Service Flyers NSW Home Library Service Working Group
Recommendations for Designing Home Library Service Flyers NSW Home Library Service Working Group These recommendations have been developed by the members of the Home Library Service Working Group, a working
Bounce Rate Benchmark Report
Report Benchmark data for B2B marketers with tips for decreasing your bounce rate www.gotranspose.com Transpose Contents 3 5 7 What is bounce rate? What is the average bounce rate? 6 Ways to Decrease Site
DESIGNING FOR THE USER INSTEAD OF YOUR PORTFOLIO
DESIGNING FOR THE USER INSTEAD OF YOUR PORTFOLIO AN INTRODUCTION TO USER EXPERIENCE DESIGN Wade Shearer wadeshearer.com Wade Shearer User Experience Designer and Evangelist Vivint, Omniture, LDS Church,
Table of contents. Overview... Page 2. Minimum size requirements... Page 8. Prohibited usage... Page 9. Symbol-only variations... Page 10.
Table of contents Overview... Page 3 Minimum size requirements... Page 8 Story... Page 4 Prohibited usage... Page 9 Geometry... Page 5 Symbol-only variations... Page 10 Variations... Page 6 Clear space
Bounce Rate Benchmark Report
Report Benchmark data for B2B marketers with tips for decreasing your bounce rate http://breakoutroom.co Breakout Room Contents 3 5 7 What is bounce rate? What is the average bounce rate? 6 Ways to Decrease
We help companies make digital products and services that are used by people.
We help companies make digital products and services that are used by people. Through strategy, design and technology, we craft experiences that create meaningful digital products and services across web,
PowerPointoint Presentations a n d T U S K [
Color Schemes PowerPointoint Presentations a n d T U S K [ [ T U F T S U N I V E R S I T Y S C I E N C E S K N O W L E D G E B A S E ] Limit color palette to two or three dark colors against a light background