CURRICULUM VITAE. Assistant Professor Yu-Shing Chang, Ph.D.

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1 CURRICULUM VITAE Assistant Professor Ph.D. Website: Tel: ext Fax: Mail Address: 369 Wen-Hua Rd., Peetow, Changhua 52345, Taiwan,ROC. Current Position: ~Present: Assistant Professor, Department of Marketing and Logistics, MingDao University Education: 2009: Ph.D. in Institute of Technology, National Chiao Tung University. 2004: MBA in Institute of Technology, National Chiao Tung University. 2001: Bachelor, Department of Financial Operation, National Kaohsiung First University of Science and Technology. Work Experiences: ~2010.7: PhD. Teacher, Department of Business Administration, Asia University

2 2003.6~2009.8: Research Assistant (Under Professor: ), NSC, Education, ITRI, Transportation and Communications ~ : Special Assistant of General Manager, Sifeon Knowledge Technology Pioneering Company ~2004.6: Writer, Sci-Tech Policy Review, Science & Technology Policy Research and Information Center, NSC ~2004.6: Writer, Technology and Industry Report, National Science & Technology Program for Telecommunications Office, Transportation and Communications ~2009.6: Volunteer, The Hsin-Chu City Red Collar Association. Research Interests Brand Marketing Planning and Practice Hi-tech Industry Development Strategies Innovation Policy Technology Startups Honors and Awards : 5th Runners-up, The 4th IBT (Industrial Bank of Taiwan) We-Win Entrepreneurship Competition : 4th Runners-up, The 6th CSMOT (Chinese Society for of Technology) Innovative Product Competition : Scholar, The Chung Hwa Rotary Educational Foundation in the Rotary year : Presidential Award, Ph.D. Program, Institute of Technology, National Chiao-Tung University. 2009: Membership of The Phi Tau Phi Scholastic Honor Society. 2003: Presidential Award, Master Program, Institute of Technology, National Chiao-Tung University.

3 Certificates : Futures Specialist, Securities & Futures Information Center : Senior Securities Specialist, Securities & Futures Information Center : Securities Specialist, Securities & Futures Information Center. 1993:.3rd Level Certificate of Accounting Test, Chinese Society for Business Education. Consulting Reports: Title Position Year Unit The Feasibility Study of Establishing Vocational Training Center in Erlin Park, Central Taiwan Science Park The Propaganda Lectures of Brand The Successful Business Models of Taiwanese High-Tech New Ventures Co-Principal Investigator Principal Investigator Principal Investigator Central Training Center, Bureau of Employment and Vocational Training Changhwa County Government 2012 NSC The Success Business Models of High-Tech Startups In Taiwan Leader NSC Patent Strategies of RFID Products and Technology Leader NSC Development SoC Business Program Leader 2007 Education Venture Capital Leader 2007 ITRI SoC Business Program Leader 2006 Innovation, Communication, and Negotiation Education Leader 2006 ITRI SoC Business Program Leader 2005 The Issues, Technologies and Methodologies in Radio Spectrum beyond 3G Assessing ITRI OpenLab s Assistance to Incubate Startups Member 2003 Education Transportation and Communications Member 2003 ITRI

4 Publications: A. Refereed Paper ( 期 刊 論 文 ) Author Title Title of Journal Volume Issue/No. Page Publish Period I.F. Factor Chang and The Successful Business Models of Taiwanese High-Tech New Venture Journal of Entrepreneurs hip Research - - Accepted Nienchu Wu, Hsin-Hann Tsai, The Radio Frequency Identification Industry Development Strategies of Asian Countries Technology Analysis & Strategic Volume 22 Issue 4. pp May, 2010 SSCI I.F.=1.437 Corresponding Author) Tin-Ru Lin, ng-chi Shen Innovation Policy Analysis and Learning: Comparing Ireland and Taiwan Entrepreneurship and Regional Development Volume 22 No. 7/8 pp Nov-Dec., 2010 SSCI I.F.=1.770 Tin-Ru Lin,, Shih-Chi, Chang The Educational Background and Work Experience of CEOs in Hsinchu Science Park, Taiwan Research Technology Volume 52 No. 6. pp Nov-Dec., 2009 SCI I.F.= (Corresponding Author) Min-Jen Tsai, The Experience of Adopting MES by Taiwan IC Foundry Operators Chung Hua Journal of Volume 7 No. 4 pp Peng-Ting Chen, Sao-Chang Chiou, Hsiao-Chen Assessing ITRI OpenLab s Assistance to Incubate Startups International Journal of Innovation and Incubation Volume 1 No. 1 pp Ya-Wen, The Telecommunications Policy of Radio Spectrum in Advanced Countries Sci-Tech Policy Review No. 6 pp

5 Hsin-Hann Tsai,, Gwo-Hshiun g, Tzeng A Study of Assisting Industry Development by Industrial Cooperation Program Sci-Tech Policy Review No. 4 pp B. Conference Papers, Yi-Shin, Lin, Nien-Chu Wu, Chung-Hsung, Shih, and Chih-Hsiang, Cheng (2013), Scenario Planning and Implementing of a Dairy Cattle UHF RFID System, The 4th International Asia Conference on Industrial Engineering and Innovation, Taiwan: Taipei, 2013/7/17. (EI) Yi-Shin, Lin and, Chang* (2013), Music Platform Competition and Advertising Strategy in the Duopoly Music Industry, The 4th International Asia Conference on Industrial Engineering and Innovation, Taiwan: Taipei, 2013/7/17. (EI) (*Corresponding Author) Ya-Wen, -Fu Chen, and Li-Sheng Chu, 2012, Entrepreneurial Success for High-tech Start-ups - Case Study of Taiwan High-Tech Companies, The Sixth International Conference on Innovative Mobile and Internet Services in Ubiquitous Computing, Palermo, Italy, Jul. 4th-6th, Ya-Wen,, Hon-Tai Chou, Establishing the Successful Business Models of Taiwanese High-Tech New Ventures, 2012 Business Innovation and Development Conference, Changhwa, Taiwan, Mar. 16, Tyng-Ruu Lin, ng-chi Shen, and Sam, 2008, Moving toward Successful Business Venturing: What Matters to IC Foundry, Offshoring & Outsourcing: The Organizational and Geographical Relocation of High-Value Company Functions, Milan, Italy, Apr. 23th-24th, Nienchu Wu, and, 2007, The RFID Industry Development Strategies of Asian Countries, RFID Eurasia 2007 Conference, Istanbul, Turkey, Sep. 5th-6th, Shih-Chi and, 2007, The Educational Background and Work Experience of CEOs in Hsinchu Science Park, Taiwan, The 7th International Entrepreneurship Forum, Shanghai, China, Aug. 30th-31st, and, 2006, The Study of Establishing a Process to Improve Employee Performance Appraisal, The 18th International Conference on Multiple Criteria Decision Making, Chania, Greece, Jun. 19th -23th, Shih-Chi and, 2004, The Competitive Advantages of Taiwan TFT-LCD Industry, International Business and Economy Conference, San Francisco, USA, Jan. 8th -11th, 2004.

6 and, 2006, The Correlation between Costs and Benefits of Taiwanese High-Tech Startups, 2006 Annual Conference of the Chinese Society for Of Technology, Hsinchu, Taiwan, Dec. 8th -9th, Fu Chen, and, 2006, Business Models of Start-ups Supporting High Tech Enterprises in Hsinchu Science Park, 2006 Int'l Conference on New Global Environment, Changhwa, Taiwan, Sep. 21th, Jinn-Fa Hsu, and, 2006, A study of Industrial Analysis and Competitive Strategy of Taiwan Silicon Wafer Industry, The 9th Academic Conference of Chiao-Tung Universities across Oceans, Hsinchu, Taiwan, Mar. 15th -16th, Chih-Chi Chien-Chung Lee,, 2004, Using Sun-Wu Art of War to Increase Global Market Penetration of Taiwan s Communications Components Industry, 2004 Proceedings of Industrial Innovation and Integrated technology thought, Changhwa, Taiwan, Dec. 27th, 2004., Gwo-Hshiung Tzeng, 2003, Analyzing the Pattern Characteristics of Operational Attributes for Motherboard Industry in Taiwan, 2003 Conference of Chinese Association of Value. Chien-Chuan Lu,, 2003, An Enhancement to Existing Performance Appraisal System--Example of Company R, 2003 Annual Conference of the CSMOT. Ming-Tseng Chiang,, 2003, How Enterprises Use Six-Sigma To Enhance Their Competitiveness, 9th Conference of Chinese Society for Quality., Chia-Ter Wong, Ko-Tsung Chu, 2003, A Study on the Independent Licensing of Radio Spectrum and Radio Services, 2003 Conference of the Chinese Institute of Decision Science. Joe Z. Cheng, Zon-Yau Lee,, 2003, The Impact of Adopting SCM by Global Telecom Giants on the opportunities and Threats towards Taiwan Manufacturers, 2003 Workshop on Consumer Electronics.

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