Social Media, Traditional Media & Election 2008
|
|
- Hortense Williamson
- 8 years ago
- Views:
Transcription
1 + Social Media, Traditional Media & Election 2008 Emily Metzgar ~ SNCR Fellow, Indiana University Albert Maruggi ~ SNCR Sr. Fellow, Provident Partners
2 + Historic Election First African-American major party candidate First credible female candidate in the primaries First female VP nominee for GOP
3 First election to resurrect a dying late night comedy show +
4 + About This Research First national election with active social media & the ability to track it Opportunity to compare social media with traditional media coverage of same topics/personalities/issues Radian6 as one tool to track & assess social media & traditional media We offer findings from a first, exploratory look at differences between social media & traditional media during the election
5 + Why Consider Social Media? Students Got Election News from Social Media Propelled by Internet, Barack Obama Wins Presidency Blogged Down in the Past Obama Won the Election Not Social Media Social Media Lessons from Election 2008 Election Day 2008: The Best Blogs & Social Media Resources
6 + Cause Célèbre Obama Girl 11.6 million views Yes We Can I.will.am 13 million views McCain Campaign Celeb Envy Ads
7 + Observations on Campaign 2008 The problem with the McCain campaign was not the age of the candidate. It was the age of the ideas dominating the campaign. ~Arianna Huffington
8 + SNL & Sarah Palin Now is Forever Sarah Palin SNL YouTube search Page 1 = 44 million views SNL has political agenda Chevy Chase on Ford Now SNL lives on-demand
9 + Comparing Mentions Traditional media 09/04/08 11/03/08 Social Media 09/04/08 11/03/08 Candidate mentions McCain: 143,611 Obama: 160, 207 Biden: 20,834 Palin: 84, 714 Candidate mentions McCain: 275,780 Obama: 271,400 Biden: 266,523 Pailn: 270,266
10 + McCain & Related Topics Social Media Traditional Media
11 + Obama & Related Topics Social Media Traditional Media
12 + Comparison: Traditional Media McCain Obama
13 + Comparison: Social Media McCain Obama
14 + Palin & Related Topics Social Media Traditional Media
15 + Biden & Related Topics Social Media Traditional Media
16 + Comparison: Traditional Media Palin Biden
17 + Comparison: Social Media Palin Biden
18 + Comparing Mentions Traditional Media Social Media 09/04/08 11/03/08 09/04/08 11/03/08 Topic mentions Iran: 34, 316 American economy: 204,258 Joe the Plumber: 8176 Afghanistan: 66,774 Iraq: 86,458 Topic mentions Iran: 130,015 American economy: 16,191 Joe the Plumber: 46,178 Afghanistan: 125,650 Iraq: 280,473
19 + Iran & Related Mentions Social Media Traditional Media
20 + Trends in Iran Social Media Traditional Media
21 + Economy & Related Mentions Social Media Traditional Media
22 + Trends in Economy Social Media Traditional Media
23 + Joe the Plumber & Related Mentions Social Media Traditional Media
24 + Trends in Joe the Plumber Social Media Traditional Media
25 + Afghanistan & Related Mentions Social Media Traditional Media
26 + Trends in Afghanistan Social Media Traditional Media
27 + Iraq & Related Mentions Social Media Traditional Media
28 + Trends in Iraq Social Media Traditional Media
29 + Social Media as a Movement Information Exchange Freedom Voice Isn t Social Media about Connecting?
30 + Preliminary Findings Social media wasn t about advertising a campaign message; it was about offering a mechanism for ongoing engagement. Is the medium the message? (McLuhan). CV suggests yes. Evidence suggests no. To the extent that SM got young voters to engaged in the campaign and to show up on Election Day, it played a role in the election outcome. Although scale varied considerably, priority given to topics in TM was typically an accurate reflection of topics in SM. And vice versa.
31 + Preliminary Findings Possible exceptions: Issue that appears to have arisen from SM to TM was issue of Sarah Palin s daughter s pregnancy The life cycle of debate-generated sound bites was typically short (see that one, can I call you Joe?, John is right & Joe the Plumber ) On big issues, SM & TM merge together. Why? Big issues merge, smaller issues just don t register Traditional media so focused on covering social media, that it becomes a picture of me looking at me looking at me looking at me.
32 + Preliminary Findings TM so plugged in, hard for an issue to emerge unnoticed in SM On a related note, with the presidential election campaign actually very few issues that the campaigns were focused on, therefore from day-to-day, no dramatic deviation from major issues and associated talking points From a topic perspective, SM not dramatically different than TM. From an organization and money standpoint, however, it was huge.
33 + Preliminary Findings The Internet and social media caused the death of Karl Rove politics, by changing the nature of the environment in which the campaign was conducted (Arianna Huffington) Social media was a necessary -- but not sufficient -- factor in Senator Obama s election victory Other factors included characteristics of party hierarchy, ideas & issues at center of respective campaigns, and distance or lack thereof from current administration The 1960 vs comparison: 1960: Television gave power to campaigns 2008: Social media helps retake some of it 1960 & 2008: New media attracts & engages new populations
34 + New Questions Does one source drive more of the discussion and coverage? Is one source more influential than the other? Are the two sources more alike than different? What kinds of issues/themes emerge in traditional media then migrate into social media? And the reverse? Is quality or quantity more important? Incoming & outgoing links Comments Size & composition of audience Overall buzz
35 + Contact Information Emily Metzgar Assistant Professor IU School of Journalism Albert Maruggi President, Provident Partners Twitter: emilym123
The Electoral Process STEP BY STEP. the worksheet activity to the class. the answers with the class. (The PowerPoint works well for this.
Teacher s Guide Time Needed: One class period Materials Needed: Student worksheets Projector Copy Instructions: Reading (2 pages; class set) Activity (3 pages; class set) The Electoral Process Learning
More informationObama Web-based Campaign Strategy
Obama Web-based Campaign Strategy We believed in human being to human being communication. - David Plouffe, Obama s campaign manager Content should come from the bottom up, not from the top down. - Jalali
More informationMUHLENBERG COLLEGE /MORNING CALL. 2008 Presidential Tracking Poll
MUHLENBERG COLLEGE /MORNING CALL 2008 Presidential Tracking Poll RELEASE #20 October 16, 2008 FIELDING PERIOD October 11-15, 2008 SAMPLE 595 Likely Voters in Pennsylvania MARGIN OF ERROR - +/- 4.0% at
More informationBarack Obama won the battle on social media too!
Think... Special Edition Barack Obama won the battle on social media too! On the 4th of April 2011, Barack Obama announced his candidacy for the 2012 US Presidential election on Youtube* Yesterday evening
More informationAs General Election Nears, Internet Gains Most as Campaign News Source but Cable TV Still Leads
Social Media Doubles, but Remains Limited As General Election Nears, Internet Gains Most as Campaign News Source but Cable TV Still Leads By Tom Rosenstiel and Amy Mitchell of PEJ With the election less
More information& Salford University
& Salford University Where is Salford? Salford a city or a suburb? Approx 220,000 people in Salford Over 2.2 million people in Manchester City or suburb??? One of 10 Greater Manchester councils; therefore
More informationDigital Training Academy. The Obama Campaign
The Obama Campaign Case study Digital Relationship Marketing (RM) Academy Extending the consumer journey with RM The Obama Campaign: Moving message changing the beliefs and engagement of a generation of
More informationMedia Channel Effectiveness and Trust
Media Channel Effectiveness and Trust Edward Paul Johnson 1, Dan Williams 1 1 Western Wats, 701 E. Timpanogos Parkway, Orem, UT, 84097 Abstract The advent of social media creates an alternative channel
More informationContinuing Partisan Divide in Cable TV News Audiences INTERNET NOW MAJOR SOURCE OF CAMPAIGN NEWS
NEWS Release. 1615 L Street, N.W., Suite 700 Washington, D.C. 20036 Tel (202) 419-4350 Fax (202) 419-4399 FOR IMMEDIATE RELEASE: Friday October 31, 2008 FOR FURTHER INFORMATION: Andrew Kohut, Director
More informationHow has Web 2.0 reshaped the presidential campaign in the United States?
How has Web 2.0 reshaped the presidential campaign in the United States? Dennis Anderson, Ph.D. Professor of Information Systems Pace University, New York, NY, USA dennis.danderson@gmail.com Abstract In
More informationSocial Media Lessons from the. Adrienne Royer Director of Development and Communications Girls Incorporated of Chattanooga February 2, 2009
Social Media Lessons from the 08 Election Adrienne Royer Director of Development and Communications Girls Incorporated of Chattanooga February 2, 2009 What is social media? Social media consists of electronic
More informationDemocratic Process and Social Media: A Study of Us Presidential Election 2012
Democratic Process and Social Media: A Study of Us Presidential Election 2012 Abstract Susanta Kumar Parida M.Phil Scholar Dept. of Political Science Utkal University, Vanivihar, Bhubaneswar, Odisha India
More informationOnline Advertising Media Kit. credibility. relevancy. reach. best audience. professionalism.
Online Advertising Media Kit credibility. relevancy. reach. best audience. professionalism. Ad Size $375/month 10% Share of Voice Rotation guaranteed minimum of 30,000 impressions 1 Ad $375/month ($93.75/week)
More informationVOTE! GET OUT THE. Using MimioStudio and MimioVote This Election Season
GET OUT THE VOTE! Using MimioStudio and MimioVote This Election Season It s election year a great year to teach social studies, and a great time to use MimioStudio classroom software and MimioVote assessment
More information#Fail: The Misuse of Social Media in the 2012 US Presidential Campaign
#Fail: The Misuse of Social Media in the 2012 US Presidential Campaign Presented by: Jonathan Chavez @jschavez Co-Founder and Director of Analytics - SocialSphere, Inc. May 2012 1 Overview 1 Politics and
More informationHow do you enhance your readership? Give your audience what they want.
!"#" DAY 1 1 How do you enhance your readership? Give your audience what they want. 1 How do you enhance your readership? Finding answers is the primary motivator for audiences. Who What Why When Where
More informationPresidential Nominations
SECTION 4 Presidential Nominations Delegates cheer on a speaker at the 2008 Democratic National Convention. Guiding Question Does the nominating system allow Americans to choose the best candidates for
More informationWHAT MAKES AN EFFECTIVE AD?
WHAT MAKES AN EFFECTIVE AD? OBJECTIVE By viewing and analyzing selected presidential campaign advertisements, students will develop criteria for evaluating what makes a political ad effective. OVERVIEW
More informationInside the Obama Analytics Cave Andrew Claster, Deputy Chief Analytics Officer Obama for America 2011-2012 W INNING K N OWLEDGE T M
Inside the Obama Analytics Cave Andrew Claster, Deputy Chief Analytics Officer Obama for America 2011-2012 W INNING K N OWLEDGE T M Political Landscape Obama faced the highest unemployment rate of any
More informationLearn how the internet can help you become a more effective campaigner.
Using the internet Learn how the internet can help you become a more effective campaigner. The internet is a massively important resource for campaigners. While some campaigns may be effective without
More informationNBC News/WSJ/Marist Poll Florida November 3, 2012 Presidential Election Questionnaire
Screener Are you 18 years of age or older? Do you consider your permanent home address to be in Florida? HH SELECTION LANDLINE FRAME ONLY GENDER GUESS NBC News/WSJ/Marist Poll
More informationNoor College of Professional Education. Management
Noor College of Professional Education Proposed Course Outline for Social Media Management (Digital Interaction) 532/1, Business Recorder Road, Garden East, Karachi. Tel: 021-32256161, 021-32251034. Email:
More informationSocial Media and the 2008 U.S. Presidential Election
Social Media and the 2008 U.S. Presidential Election by Dr. Emily Metzgar, Ph.D. and Albert Maruggi Abstract This report is an analysis of social media in the 2008 U.S. presidential election from 30,000
More informationNew Media: Transforming Presidential Politics or Just the Usual?
HARTWICK COLLEGE New Media: Transforming Presidential Politics or Just the Usual? Political Science 490: Senior Thesis Fredelin Cabrera Fall 2010 Fredelin Cabrera Thesis New Media: Transforming Presidential
More informationNATIONAL: SENATE SHOULD CONSIDER SCOTUS PICK
Please attribute this information to: Monmouth University Poll West Long Branch, NJ 07764 www.monmouth.edu/polling Follow on Twitter: @MonmouthPoll Released: Monday, March 21, 2016 Contact: PATRICK MURRAY
More informationIf You Build It Will They Come? Social Media 101 and Beyond. January 14, 2010
If You Build It Will They Come? Social Media 101 and Beyond January 14, 2010 PBS Engage is for the audience www.pbs.org/engage PBS Engage is for stations & producers PBS.org and Station web sites ON SITE
More informationNEWSJACK YOUR WAY INTO THE MEDIA
1 HOW TO NEWSJACK YOUR WAY INTO THE MEDIA A Free Excerpt from Bestselling Author David Meerman Scott s Hit Book, Newsjacking. Brought to you by 2 Portions excerpted with permission of the publisher John
More informationObama s Wired Campaign: Lessons for Public Health Communication
Journal of Health Communication, 14:415 423, 2009 Copyright # Taylor & Francis Group, LLC ISSN: 1081-0730 print=1087-0415 online DOI: 10.1080/10810730903033000 Obama s Wired Campaign: Lessons for Public
More informationpolitifact.com /advertise Reach politically savvy decision-makers and independent thinkers. * Advertise on PolitiFact.com 2009 Pulitzer Prize winner
2009 Pulitzer Prize winner Reach politically savvy decision-makers and independent thinkers. * Advertise on PolitiFact.com *Source: Nielsen NetView 2009 politifact.com /advertise Meet the TRUTH-O-METER
More informationLEVERAGING WEB 2.0 FOR MARKETING ADVANTAGE
LEVERAGING WEB 2.0 FOR MARKETING ADVANTAGE Discover the By Professor Stuart Read - January 2009 IMD Chemin de Bellerive 23 PO Box 915, CH-1001 Lausanne Switzerland Tel: +41 21 618 01 11 Fax: +41 21 618
More informationThe Role of Media Influencers is Changing. The Media s Appetite for Digital Content is Strong
The Role of Media Influencers is Changing The role of media influencers has changed dramatically in the last few years. These changes are not just challenges, they are opportunities. As the D S Simon Media
More informationInternational Conference PRSSA meeting
International Conference PRSSA meeting Social Media and the 2012 Election Larry Parnell George Washington University David Almacy Edelman Joe Garofoli San Francisco Chronicle Agenda Introductions and Overview
More informationGetting personal: The future of communications
Getting personal: The future of communications Neil Wholey LGinsight and Head of Research and Customer Insight at Westminster City Council @neilwholey Accuracy of opinion polls http://thefutureplace.type
More informationIn early 2007, Barack Obama was a
The European Business Review Obama and the power of social media and technology This case was prepared by Victoria Chang under the supervision of Professor Jennifer Aaker as the basis for class discussion
More informationASSESSING THE EFFECTS OF SANDY ON THE ELECTION: THE DOG THAT DIDN T BARK
For immediate release: Wednesday, November 21, 2012 10pp Contact: Krista Jenkins 908.328.8967; 973.443.8390; kjenkins@fdu.edu ASSESSING THE EFFECTS OF SANDY ON THE ELECTION: THE DOG THAT DIDN T BARK In
More informationA Survey of Registered Voters in Pennsylvania s Third Congressional District October 7, 2010
A Survey of Registered Voters in Pennsylvania s Third Congressional District October 7, 2010 Prepared by: The Mercyhurst Center for Applied Politics at Mercyhurst College Joseph M. Morris, Director Rolfe
More informationWinning the Media Campaign 2012
NOVEMBER 2, 2012 Winning the Media Campaign 2012 Both Candidates Received More Negative than Positive Coverage in Mainstream News, but Social Media was Even Harsher FOR FURTHER INFORMATION: Tom Rosenstiel,
More informationSantorum leads GOP Twitter race despite Romney poll wins
Press Release March 01 2012 FOR IMMEDIATE RELEASE Santorum leads GOP Twitter race despite Romney poll wins Social media analytics firm Brandwatch has been tracking Republican candidates on Twitter since
More informationSocial Media How to use social media to enhance your reach. Ashton Wingate
Social Media How to use social media to enhance your reach Ashton Wingate Agenda The What & Why of Social Media Know Your Audience Language & Direction Facebook Twitter Social Media Making a Change Lessons
More informationMorra Aarons- Mele. Using Social Media to Launch Your Campaign or Organization
Morra Aarons- Mele Using Social Media to Launch Your Campaign or Organization Moms who blog have become citizen journalists, and remarkably, the top 15 mom bloggers influence more people than the New
More informationWAY OUT OF OFFICE. Notes from a Market Research Executive on Obama Campaign
WAY OUT OF OFFICE Notes from a Market Research Executive on Obama Campaign WHO AM I Nick Nyhan Worked in politics, advertising and market research for ~20 years Started a company called Dynamic Logic Bought
More informationThe Effectiveness of Internet Grassroots Movements
ROGERS STATE UNIVERSITY The Effectiveness of Internet Grassroots Movements Communication Research Methods Josh Gammon Fall 2010 This assignment was my first major research project at RSU. In this article
More informationDoes Social Media Impact Political Campaigns? Volatility and Salience in Political Discourse
NCSL Symposium for Legislative Leaders Scottish Parliament, 9-12 July 2013 www.ncsl.org Does Social Media Impact Political Campaigns? Volatility and Salience in Political Discourse Dr Dimitris Christopoulos
More informationHow a Mouse Became an Elephant: The. Obama Campaign
How a Mouse Became an Elephant: The Obama Campaign Kathleen Conley Keiara Tenant Stephanie Weber December 2009 How a Mouse Became an Elephant: The Obama Campaign The main strategy for the Obama campaign
More informationSOCIALBAKERS STUDY: 2012 Social Media Campaign of Mitt Romney
SOCIALBAKERS STUDY: 2012 Social Media Campaign of Mitt Romney INTRODUCTION The 2012 Presidential election confirmed the vital role of social media in politics. During the Republican primaries, seven of
More informationFOR RELEASE: MONDAY, SEPTEMBER 10 AT 4 PM
Interviews with 1,022 adult Americans conducted by telephone by ORC International on September 7-9, 2012. The margin of sampling error for results based on the total sample is plus or minus 3 percentage
More informationEssential Communication Methods for Today s Public Social Media 101. Presented by Tom D. Trimble, CIO Tulsa County Government
Essential Communication Methods for Today s Public Social Media 101 Presented by Tom D. Trimble, CIO Tulsa County Government What you will learn today Why Social Media is important to you Today s Social
More informationFred Thompson Moving Up in the Republican Primary Horserace to the Detriment of John McCain
FOR IMMEDIATE RELEASE June 11, 2007 STUDY #545 Fred Thompson Moving Up in the Republican Primary Horserace to the Detriment of John McCain Hillary Rodham Clinton Still Has Solid Lead in Democratic Primary
More informationclosed primary A primary in which only party members can vote to choose that party's candidates.
Australian ballot A secret ballot that is prepared, distributed, and counted by government officials at public expense; used by all states in the United States since 1888. campaign strategy The comprehensive
More informationNEW JERSEY: OBAMA RATINGS UP
Please attribute this information to: Monmouth University Poll West Long Branch, NJ 07764 www.monmouth.edu/polling Released: Monday, February 9, Contact: PATRICK MURRAY 732-263-5858 (office) 732-979-6769
More informationIn Partnership with Zignal Labs
Media Weekends at Bernie s (and other highlights of the first wave of presidential candidate announcements) May 28, 2015 A PEORIA Project Report Associate Professors Michael Cornfield and Lara M. Brown
More informationObama Outspending McCain 3 to 1 on TV; Nearly 75% of Presidential Ad Spending in Red States
FOR IMMEDIATE RELEASE October 31, 2008 CONTACT: Steve Rabinowitz Rabinowitz/Dorf Communications 202-265-3000 Obama Outspending McCain 3 to 1 on TV; Nearly 75% of Presidential Ad Spending in Red States
More information1.0 INTRODUCTION. FIRST MEDIA MONITORING REPORT (22 MARCH TO 2 ND April 2014) OF THE 2014 MALAWI TRIPARTITE ELECTIONS
FIRST MEDIA MONITORING REPORT (22 MARCH TO 2 ND April 214) OF THE 214 MALAWI TRIPARTITE ELECTIONS 1. INTRODUCTION This is the first media report of the IWPR/USAID/DFID Media Monitoring Project. It covers
More informationObamanomics A Study in Social Velocity
Obamanomics A Study in Social Velocity Jalali Hartman Edited by Mike Nolan and Emily Paterson Thank you to the visionaries who are helping to shape Social Velocity Michelle Amos, Kelly Dyer, Tameesha Desangles,
More informationCampaign 2012 The 24 second news cycle. Vincent Harris www.harrismediallc.com
Campaign 2012 The 24 second news cycle Vincent Harris www.harrismediallc.com The Video that Started it all. http://www.youtube.com/watch?v=r90z0pmn KwI The internet can t win an election by itself (yet)
More informationFLORIDA: TRUMP WIDENS LEAD OVER RUBIO
Please attribute this information to: Monmouth University Poll West Long Branch, NJ 07764 www.monmouth.edu/polling Follow on Twitter: @MonmouthPoll Released: Monday, March 14, Contact: PATRICK MURRAY 732-979-6769
More informationNEARLY $200 MILLION SPENT ON PRESIDENTIAL CAMPAIGN TV ADS TO DATE. Democrats Dominate the Airwaves
FOR IMMEDIATE RELEASE June 2, 2008 CONTACT: Steve Rabinowitz Rabinowitz/Dorf Comm. 202-265-3000 NEARLY $200 MILLION SPENT ON PRESIDENTIAL CAMPAIGN TV ADS TO DATE Democrats Dominate the Airwaves Obama,
More informationClinton Leads Sanders by 29%
P R E S S R E L E A S E FOR IMMEDIATE RELEASE: February 8, Contact: Steve Mitchell 248-891-2414 Clinton Leads Sanders by 29% (Clinton 57% - Sanders 28%) EAST LANSING, Michigan --- Former Secretary of State
More informationThe State of the Internet
The State of the Internet 2 nd Quarter 2012 #SOI12 Agenda 1. The State of the Internet Overview 2. Competition in Online Music 3. Traffic Patterns in Online Video 4. The Changing Face of Social Media 5.
More informationINFLUENCER MARKETING- A MARKETING TOOL IN THE AGE OF SOCIAL MEDIA
Volume 3, Issue 8 (August, 2014) Online ISSN-2320-0073 Published by: Abhinav Publication Abhinav International Monthly Refereed Journal of Research in INFLUENCER MARKETING- A MARKETING TOOL IN THE AGE
More informationNBC News/WSJ/Marist Poll. Indiana Questionnaire
Residents: n=2568, MOE +/- 1.9% Registered Voters: n=2149, MOE +/-2.1% NBC News/WSJ/Marist Poll Indiana Questionnaire Potential Republican Electorate: n=1110, MOE +/- 2.9% Likely Republican Primary Voters:
More informationCable Leads the Pack as Campaign News Source
TUESDAY, FEBRUARY 7, 2012 Twitter, Facebook Play Very Modest Roles Cable Leads the Pack as Campaign News Source FOR FURTHER INFORMATION CONTACT: Andrew Kohut President, Pew Research Center Carroll Doherty
More informationForecasting in a Polarized Era: The Time for Change Model and the 2012 Presidential Election
Forecasting in a Polarized Era: The Time for Change Model and the 2012 Presidential Election Alan Abramowitz Alben W. Barkley Professor of Political Science Emory University Atlanta, Georgia 30322 E-mail:
More informationFirst they Ignore You, Then they laugh at You, Then they fight You, Then YOU WIN!!! Be the Change that you want to see in the world!!
First they Ignore You, Then they laugh at You, Then they fight You, Then YOU WIN!!! Be the Change that you want to see in the world!! Mahatma Gandhi Presentation on Relevance of Social Media 2 INTERACTING
More informationThe Insurance Guide to: Preparing For Your Next Life Changing Event
The Insurance Guide to: Preparing For Your Next Life Changing Event Table of Contents: I Just Got Engaged! 3 I m Having a Baby! 4 I Put an Addition on My Home! 5 I Bought a Puppy! 6 My College Student
More informationMEMORANDUM INTERESTED PARTIES STEPHEN DEMAURA AUGUST 7, 2015
MEMORANDUM TO: FROM: SUBJECT: DATE: INTERESTED PARTIES STEPHEN DEMAURA STATE OF THE RACE AUGUST 7, 2015 We ve gotten used to this idea in the last 40 or 50 years that only professional politicians can
More informationA Declaration. Independents GREG ORMAN EXCERPT #2 GREENLEAF BOOK GROUP PRESS. www.gbgpress.com
A Declaration of Independents EXCERPT #2 GREG ORMAN GREENLEAF BOOK GROUP PRESS www.gbgpress.com This publication is designed to provide accurate and authoritative information in regard to the subject matter
More informationHow to Borrow from Obama s Online Fundraising Playbook
How to Borrow from Obama s Online Fundraising Playbook By: Mandy O Neill, President, ConnectedNonprofit The 2012 Obama Campaign juggernaut is on track to become the first billion dollar campaign in history
More informationSANDERS GAINS ON CLINTON IN IOWA DEM CAUCUS, QUINNIPIAC UNIVERSITY POLL FINDS; DEMS SAY 4-1 CLINTON IS HONEST
Peter A. Brown, Assistant Director, Quinnipiac University Poll (203) 535-6203 Rubenstein Associates, Inc. Public Relations Contact: Pat Smith (212) 843-8026 FOR RELEASE: JULY 2, 2015 SANDERS GAINS ON CLINTON
More informationTopline Report: Ohio Election Poll Baldwin Wallace University CRI HOLD FOR RELEASE 6:00 a.m., February 24, 2016
Topline Report: Ohio Election Poll Baldwin Wallace University CRI HOLD FOR RELEASE 6:00 a.m., February 24, 2016 The Baldwin Wallace CRI study was conducted during the period of February 11-20, 2016 among
More informationMillennials - Generation O!
Millennials - Generation O! Rachel I. Reiser Associate Dean, Academic Services Babson College, Massachusetts On November 9, 2008, the New York Times published Generation O Gets Its Hopes Up, an article
More informationGroup Unweighted N Plus or minus Total sample 5,113 2.0 percentage points
METHODOLOGY The NBC News Online Survey was conducted online by SurveyMonkey September 16-8, 2015 among a national sample of 5,113 adults aged 18 and over. Respondents for this non-probability survey were
More informationTEXAS: CRUZ, CLINTON LEAD PRIMARIES
Please attribute this information to: Monmouth University Poll West Long Branch, NJ 07764 www.monmouth.edu/polling Follow on Twitter: @MonmouthPoll Released: Thursday, 25, Contact: PATRICK MURRAY 732-979-6769
More informationThe Research Insighter Podcast Interview Series 2013 Volume, Episode 1
The Research Insighter Podcast Interview Series 2013 Volume, Episode 1 Guest: Gillea Allison, Client Manager, Blue State Digital (Former Digital Operation Vote Lead, OBAMA FOR AMERICA) About The Research
More informationTHE PRESENTATION WILL BEGIN SHORTLY
THE PRESENTATION WILL BEGIN SHORTLY This webinar is powered by Thomson Reuters Multimedia Solutions Learn more at http://www.thomsonreuters.com/multimedia_solutions 6 SECRETS OF PRESS RELEASE SEO MEET
More informationVIRGINIA: TRUMP, CLINTON LEAD PRIMARIES
Please attribute this information to: Monmouth University Poll West Long Branch, NJ 07764 www.monmouth.edu/polling Follow on Twitter: @MonmouthPoll Released: Thursday, 25, Contact: PATRICK MURRAY 732-979-6769
More informationThe Many Types Of Marketing
The Many Types Of Marketing Lots of people are talking about all the new forms of marketing a company can pursue. It s true, certain traditional marketing has been around for a long time and is still used
More informationJon A. Krosnick and LinChiat Chang, Ohio State University. April, 2001. Introduction
A Comparison of the Random Digit Dialing Telephone Survey Methodology with Internet Survey Methodology as Implemented by Knowledge Networks and Harris Interactive Jon A. Krosnick and LinChiat Chang, Ohio
More informationONLINE & OFFLINE MEDIA WORKING LIKE A WELL-OILED MACHINE
ONLINE & OFFLINE MEDIA WORKING LIKE A WELL-OILED MACHINE Learn the Power of Integration Recently, a local financial services advertiser launched a major campaign touting its low-rate automobile loans.
More informationThe Economists Voice
The Economists Voice Volume 1, Issue 2 2004 Article 1 Experimental Political Betting Markets and the 2004 Election Justin Wolfers Eric Zitzewitz Wharton. U.Penn Stanford GSB Copyright c 2004 by the authors.
More informationA conversation with Scott Chappell, CMO, Sessions Online Schools of Art and Design
A conversation with Scott Chappell, CMO, Sessions Online Schools of Interviewed by: Steven Groves, StevenGroves.com Guy R. Powell, DemandROMI Can you talk to us a little bit about Sessions and what Sessions
More informationPolicy Brief 9. The Use of Social Media in the 2010 Niagara Municipal Election. March 2011. Introduction
1 Policy Brief 9 March 2011 The Use of Social Media in the 2010 Niagara Municipal Election Introduction The traditional tool of the municipal election has been shoe leather. Candidates walked from door
More informationSocial Media and Voting
NOVEMBER 6, 2012 Social Media and Voting 22% of registered voters have announced their vote for president on social media like Facebook or Twitter Lee Rainie Director, Pew Internet Project Pew Research
More informationBundling for Favors: Open the Books on Bundled Campaign Contributions
Bundling for Favors: Open the Books on Bundled Campaign Contributions What Is bundling and Who Is a Bundler? August 10, 2012 Bundling describes the activity of fundraisers who pool a large number of campaign
More informationAP UNITED STATES GOVERNMENT AND POLITICS 2015 SCORING GUIDELINES
AP UNITED STATES GOVERNMENT AND POLITICS 2015 SCORING GUIDELINES Question 3 5 points Part (a): 1 point One point is earned for describing a reason that the framers chose the electoral college method to
More informationSOCIAL MEDIA MARKETING: STRATEGIES & ITS IMPACT
214 SOCIAL MEDIA MARKETING: STRATEGIES & ITS IMPACT VIVEK BAJPAI*; DR. SANJAY PANDEY**; MRS. SHWETA SHRIWAS*** ABSTRACT *Assistant Professor & Head, Department of Commerce & Management Dr. C. V. Raman
More informationALABAMA and OKLAHOMA: TRUMP LEADS IN BOTH CLINTON LEADS IN AL, SANDERS IN OK
Please attribute this information to: Monmouth University Poll West Long Branch, NJ 07764 www.monmouth.edu/polling Follow on Twitter: @MonmouthPoll Released: Monday, February 29, 2016 Contact: PATRICK
More informationAccelerated MA Program in Communication
Accelerated MA Program in Communication The Accelerated MA Program (AMP) in Communication is designed to enable outstanding University of Arizona undergraduates to complete both the B.A. and M.A. in Communication
More informationMontana Senate Poll. Conducted: April 27-28, 2013 Respondents: 771 Margin of Error: +/- 3.53% Results:
Montana Senate Poll Conducted: April 27-28, 2013 Respondents: 771 Margin of Error: +/- 3.53% Results: Q: In an election for United States Senator, who would you prefer to vote for: the Republican candidate
More informationWashington Post-Kaiser-Harvard Massachusetts special election poll
The Washington Post The Henry J. Kaiser Family Foundation Harvard School of Public Health Massachusetts special election poll This Washington Post-Kaiser-Harvard poll was conducted by conventional and
More informationAddress America: Your Six-Word Stump Speech Lesson Plan
Address America: Your Six-Word Stump Speech Lesson Plan Author: Marc Brasof, Education Fellow About this Lesson In this lesson students will investigate national election stump speeches and then create
More informationThe Effects of Internet Usage on Voter Choice in the 2012 United States Presidential Elections
The Effects of Internet Usage on Voter Choice in the 2012 United States Presidential Elections By: Media Ajir Creighton University The purpose of this study is to see the effects of Internet on modern
More informationLessons on American Presidents.com
Lessons on American Presidents.com BARACK OBAMA http://www.lessonsonamericanpresidents.com/barack_obama.html Photo from www.whitehouse.gov/about/presidents Follow Sean Banville on Twitter Facebook Google
More informationGeneral Election Snapshot & Final Report
General Election Snapshot & Final Report The votes have now been counted Throughout the 2015 General Election campaigns, the polls suggested that the out come was too close to call. With Labour and the
More informationResults Embargoed Until Tuesday, October 6 at 12:01AM. Clinton Leads Rivals among Maryland Democratic Primary Voters
Results Embargoed Until Tuesday, October 6 at 12:01AM Press Contact Information Mileah Kromer Director, Sarah T. Hughes Field Politics Center mileah.kromer@goucher.edu Chris Landers Office of Communications
More informationManaging Effective Brand Relationships. friend is someone you can rely on, truly enjoy being around, and depend on even when
Kristin Dziadul MK 440- Marketing Seminar Professor McKeon Marketing Theory Managing Effective Brand Relationships Think back to one of your first true friendships and what that meant to you. A true friend
More informationPOSITIVE SOCIAL MEDIA CASE STUDIES
POSITIVE SOCIAL MEDIA CASE STUDIES The world is talking. Are you listening? www.taurusmarketing.com.au Cold Rock. WHERE Facebook, Twitter Dessert franchise Cold Rock embrace social media at all levels
More informationSocial Network Marketing Strategy
Strategically Social Building Your Social Network You ve learned the ins and outs of social media. You know all there is to know about having the best Facebook page. But, before you can promote the latest
More informationNewsweek Poll Psychology of Voter Anger Princeton Survey Research Associates International. Final Topline Results (10/1/10)
Newsweek Poll Psychology of Voter Anger Princeton Survey Research Associates International Final Topline Results (10/1/10) N = 1,025 adults 18+ (691 landline interviews and 334 cell phone interviews) Margins
More informationPresident Obama, Public Participation, and an Agenda for Research and Experimentation
President Obama, Public Participation, and an Agenda for Research and Experimentation THOMAS A. BRYER* Abstract The Obama Administration has offered citizens and onlookers from other nations a host of
More information