Smart Cities. FRAM Smart Cities 2015!

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1 Smart Cities FRAM Smart Cities 2015!

2 You re invited! We are delighted to invite you to qualify for Innovation Norway s first ever FRAM Smart Cities business and knowledge exchange programme. It links closely to our voluntary initiative The Dream Commitment and the transition to a more sustainable economy. The requirements of the future will concern corporate social responsibility and a green renewal. For Innovation Norway it is important to identify good ideas, as well as talented management teams that can and should contribute to realise such transition. Where do we start? Cities are the growth hubs. The world s population living in urban areas is expected to accelerate to 60 percent before 2025, globally. The Western, developed world will reach 80 percent urbanization level during this time frame. It will become more important to make cities not only green, but also efficient. Anita Krohn Traaseth Join industry experts and world class peers to learn more about this $1.5 trillion market opportunity! Anita Krohn Traaseth CEO Ellen Rakneberg Hilde Hukkelberg Gaute Hagerup

3 ü Meet potential customers and partners ü Validate technology and business model in highly competitive markets ü Mentoring from industry experts ü Meet other startups and industry players ü Help with strategy, value proposition development and to shape a clear message ü Network and build valuable connections and relationships! What can you expect? Innovation Norway s new Smart Cities initiative is a collaboration between our dedicated and experienced value creation teams in Oslo, London and Madrid. Our core focus is identifying sustainable global business opportunities, and the pace of growth and transformation needed to execute them successfully. The challenge crafting this new initiative has been to identify what key aspects define a Smart City? We believe smart governance, smart energy, smart building, smart mobility, smart infrastructure, smart technology, smart healthcare and smart citizen are crucial to Smart Cities. While these are big challenges, they also present major new business and innovation opportunities. It is expected we will have around 26 global Smart Cities in 2025 and around 50 percent of these will be located in North America and Europe. In Europe the UK and Spain are at the front line in responding to Smart Cities challenges and great hubs for Norwegian business and industry, expert environments and politicians to gain deep insight and establish game changing collaborations.

4 How it works? The FRAM Smart Cities programme which is hosted in Norway, UK and Spain gives C-Level teams at Norwegian companies access to support and guidance to grow and transform their business. Key benefits: Dedicated mentors and professional training Access and introductions to relevant industry leaders/ experts, key decision makers, investors and likeminded peers in emerging Smart Cities hubs World-class profiling & showcasing opportunities (In August 2014, Forbes business magazine named London as the world s most influential city) Key topics: Some companies have impact (or output) many times larger than their peers. Why? The programme aims at enhancing skills necessary for companies looking to expand internationally at pace, specifically focusing on collaboration and business modelling for sustainable growth. How it works: FRAM Smart Cities is a mentor-led 8 months programme. The professional training is designed to fit busy CEO calendars and consists of 5 intensive 2 days business and knowledge exchange sessions. Price: Participation fee is NOK 60,000 (per company). Travel, accommodation, insurance living expenses during your stay in the UK and Spain, is not included and is to be paid by the participants. Aug/ Sept 2015 Sept 2015 Nov 15- April 16 Sept15- April 16 Current state and As-Is analysis of participating companies Kick-off session in Norway 4 mentor led business and knowledge exchange sessions in the UK and Spain involving government representatives, potential partners, entrepreneurs and knowledge institutes Access to industry specialists and mentors in Norway, UK and Spain (110h per company)

5 How we fuel growth Ellen Rakneberg Head of FRAM Smart Cities Extensive experience supporting SME s and listed companies in corporate, financial and business strategies. Core focus: Pace of growth and transformation Why: Some companies have impact (or output) at least 10 times larger than their peers How we assist: Challenge Add speed Help increase traction Sharing best practices and connecting executives across markets and industries Promote the Norwegian inventiveness Skills: How to target large markets (Europe and US) Transform C-Level teams Key assets: Talents Governmental support schemes A diverse business-development network Creativity Hilde Hukkelberg Head of UK & Ireland Office FRAM host with hours of specialisation in assisting C-level teams scaling businesses in Europe and the US. Vigdis Myhre Næsseth FRAM Smart Cities Project Manager FRAM Project Manager (external) with a track record of running more than 20 FRAM programmes during the last 7 yrs. Gaute Hagerup Head of Spain Office FRAM host, with more than 15 years of experience in managing strategy and innovation projects.

6 Important hubs are: LONDON global tech firms and UK engineering and infrastructure firms provide services to cities across the world from their London offices. Large firms including Intel, Cisco, Google, Simens, Arup, Atkins and Balfour Beatty are all based in London. GLASGOW future cities demonstrator NEWCASTLE science central GREATER MANCHESTER data synchronisation BIRMINGHAM smart city roadmap BRISTOL low-carbon energy! UK Welcome to the hottest tech scene since Silicon Valley In March 2015 the UK government announced a 140 million investment into national research institutes developing smart cities and the Internet of Things (IoT). Our aim is to identify and deliver smart city solutions that overcome the challenges faced by the UK, whilst at the same time opening up market opportunities to Norwegian SMEs. Here are 2x main categories: Development Projects. These are potential demonstration projects, which require a level of development and testing in a real life setting. Typically, projects will need to demonstrate a potential impact across UK cities as well as indicating a willingness to collaborate with local partners in their design, development and deployment. Quick Win projects. These should be previously tested and proven solutions that can be adopted within a relatively shorttime frame within the UK market. Solutions need to show the impacts which these have had and how they could potentially be rolled out across UK cities.

7 Spain Spain is in 3rd place in Europe with regards to the number of Smart Cities initiatives. Barcelona s core positioning is based on being a world reference in smart cities. Madrid hosts the most powerful world cluster of infrastructure developers, that also deliver globally urban services. Fifty cities in Spain have formed the network for Smart Cities in Spain a platform to share experiences, competence, as well as visibility. Tourism and strong links to Latin-American add an amplifying effect to the presence in the Spanish smart city market Several of Spain Smart Cities offer themselves as living labs for testing technologies such as sensors, energy efficiency, smart light, zero emission, smart mobility, and e-health. The European Commission awarded the European Capital of Innovation prize to Barcelona for introducing the use of new technologies to bring the city closer to citizens in In addition to living labs, the Spanish market offer opportunities in regards to partnering with big international players. There have been more Spanish companies in the ranking of the world s top infrastructure developers than any other country. The latest ranking had five Spanish companies in the worlds top 10. These companies are not only involved at a global scale in road, rail, port and airport concessions: they are truly world urban service providers as they also operate sewage, waste management, public lighting and traffic management. Spain is the perfect door opener to Latin America a market of 500 million people and many big cities. No other country in the EU has better connections to this market. Important hubs are: BARCELONA Awarded European Capital of innovation 2014 SANTANDER World leader in sensor installations MADRID Smart City cluster and gateway to Latin America MALAGA Living lab in renewable energy and energy efficiency

8 General Electric, Siemens, IBM and Cisco, as well as global consultancies such as Accenture, Arup and WSP, are addressing the challenge of how cities can use technology to optimise resource use. We have listed below some of the major players in the smart city space where IT meets cleantech. Accenture Accenture has developed the Intelligent City Network to assist utilities and cities in deploying smart grid solutions. Accenture also runs the Global Cities Forum, which works on nearly 100 smart grid and smart city pilot projects. Alstom Alstom is working with Microsoft, using MS technologies applied to Alstom s energy management and control systems for distributed power generation. Arup Engineering consultancy Arup runs a Smart Cities programme working to develop the cities of the future. Arup is also working with C40 Cities to tackle climate issues. Cisco In addition to the investments mentioned above, Cisco runs the Smart +Connected Cities programme using intelligent networking capabilities to weave together people, services, community assets and information into a single pervasive solution. Cisco s connected city partners include Amsterdam, Bangalore, Barcelona, San Francisco, and the South Korean cities of Incheon and Busan. General Electric GE s Ecomagination brand provides technologies for renewable energy, water filtration and wastewater treatment, smart building initiatives, sensing and detecting equipment, traffic signalling and transportation monitoring and management systems. The company also runs a GE Cities of the Future programme. GE is partnering with national and regional governments to build innovation centres while encouraging those areas to adopt smart grid incentives, such as in Markham, Ontario and Masdar in Abu Dhabi. Hitachi Hitachi is working on the development of clean energy supplies and waste recycling systems. Honeywell Honeywell is working with utilities on demand response deploying smart thermostats through Baltimore Gas and Utility. Honeywell recently acquired Akuacom for OpenADR technology and partnered with EnergyHub for home energy management. IBM IBM is involved in pilot smart grid projects around the world, ranging from smart meter roll-out to countrywide integration. IBM also launched the Smarter Cities Challenge, involving the award of $50 million in grants to 100 cities worldwide over the next three years. Of the first 24 which have been announced, eight were US cities (including Boulder). The other recipients span six continents and include Bucharest, Glasgow, New Delhi, Rio de Janeiro and Tshwane-Pretoria. Intel Intel has launched a residential demand response offering. Johnson Controls Johnson Controls provides building management sensors, controls and systems. Landis & Gyr Switzerland's Landis+Gyr, which provides energy management solutions, recently announced the development of Gridstream MDUS (smart meter data unification and synchronisation), which is integrated with the SAP for Utilities solution portfolio.

9 Lockheed Martin Lockheed Martin entered the demand response market in Mitsubishi Mitsubishi, together with Hitachi, is working on the infrastructure for the development of new cities along the Mumbai-New Delhi corridor, as part of a collaboration between India and Japan. Schneider Electric Global energy management group Schneider Electric is piloting the Wiser Energy Management System, which involves 60,000 consumers using smart thermostats and in-home displays. Siemens Siemens has initiated the City of the Future programme and is involved in a broad range of city pilots globally. In partnership with the Economist Intelligence Unit, Siemens also runs the Green City Index, which measures and ranks the environmental performance of cities from around the world. If you like to know more about FRAM Smart Cities or get involved as a participant or partner please contact: Ellen Margrethe Rakneberg Head of FRAM Smart Cities Tlf Ellen.Margrethe.Rakneberg@ innovasjonnorge.no Hilde Hukkelberg Head of Innovation Norway London hilde.hukkelberg@innovationnorway.no Gaute Hagerup Head of Innovation Norway Madrid gaute.hagerup@innovasjonnorge.no Vigdis Myhre Næsseth FRAM Smart Cities Project Manager Tlf vmn@fossekall.no