IPR-Helpdesk-China.eu. A Proposal for a SME Helpdesk on IPR Issues in the PRC

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1 IPR-Helpdesk-China.eu A Proposal for a SME Helpdesk on IPR Issues in the PRC

2 Background: EC Grant Work Programme The EU assuming its role in a globalized world July 2007: European Commission Call for Proposals ENT3/IMA N.R./ on a China IPR SME Helpdesk August, 20th: proposal submission deadline Several proposals submitted December 2007: grant notification deadline January 2008: project start Budget: Community co-financing 90% of eligible costs (max. 3 mio.) Duration: 3 years austria wirtschaftsservice 2

3 IPR-Helpdesk-China.eu Objectives Provide European SME with an one stop support on IPR issues in China through a personal helpdesk support telephone hotline and web-based information center in order to procure and protect their IP through formal and informal means austria wirtschaftsservice 3

4 IPR-Helpdesk-China.eu Partner European Patent Office (EPO) Eurochambres (EUC) Chamber of Commerce of Venice (CCV) Austria Wirtschaftsservice (AWS) coordinating partner austria wirtschaftsservice 4

5 IPR-Helpdesk-China.eu Supporters AT - Federal Ministry of Economics and Labour; AT - Austrian Federal Economic Chamber; AT - Austrian Patent Office; BE - Instituut voor de Aanmoediging van Innovatie door Wetenschap en Technologie BE - Flanders Investment and Trade; CZ - Industrial Property Office of the Czech Republic; DE - Gesellschaft für technische Zusammenarbeit (GTZ); DE - PROvendis GmbH; DK - Håndværksrådet International A/S; ES - Consorci de Promoció Comercial de Catalunya; FI - Helsinki Chamber of Commerce; FR - Institut National de la Propriété Industrielle (INPI); IT - ASTER Scienza Technologia Impresa; NL - Netherlands Patent Office; NL - Ministry of Economic Affairs and TechnoPartner; PL - Podlaska Fundacja Rozwoju Regionalnego; RO - State Office for Inventions and Trademarks; SE - European Information Centre for Central and Eastern Sweden austria wirtschaftsservice 5

6 IPR-Helpdesk-China.eu Structure AWS project coordination HelpDesk-China.eu ASSOCIATIVE PARTNER EPO HELPDESK Offices (Beijing, Shanghai, Kanton) ASSOCIATIVE PARTNER EUC NPO NPO NPO NPO CCV NCC NCC NCC NCC SUPPORTING GROUP austria wirtschaftsservice 6

7 IPR-Helpdesk-China.eu Workpackages austria wirtschaftsservice 7

8 IPR-Helpdesk-China.eu Work Plan austria wirtschaftsservice 8

9 IPR-Helpdesk-China.eu Milestones austria wirtschaftsservice 9

10 IPR-Helpdesk-China.eu Offices austria wirtschaftsservice 10

11 IPR-Helpdesk-China.eu Operation Focus austria wirtschaftsservice 11

12 IPR-Helpdesk-China.eu Work Flow austria wirtschaftsservice 12

13 IPR-Helpdesk-China.eu Personal Support Formal Means: IPR application, registration and prosecution assistance Translation faciliation Litigation assistance Network maintainance and enlargement with legal service providers and public authorities Cost transparancy austria wirtschaftsservice 13

14 IPR-Helpdesk-China.eu Personal Support Informal Means: Lobbying activities with infringers and authorities Market research Competitor surveillance Trade fair assistance Licencing and contractual support Trade secret protection strategy (technical audit) IP Coaching Questionnaire Application of technical and optical security features austria wirtschaftsservice 14

15 IPR-Helpdesk-China.eu Goals Create transparancy for SME on formal means of IPR protection Reduce costs of ob- and maintaining IPR Protect Intellectual Property by all means Backbone function: reduce SME inhibition threshold for activities on the Chinese market Sustainability austria wirtschaftsservice 15

16 IPR-Helpdesk-China.eu Sustainability PPP Model: agreed on by partners by M24, implemented by M36 Public funding European partner institutions and national associative partner Membership system Advisory membership (incl. complete access to web-portal) Litigious membership Business model Translation services Publication sales Commercial advertisements on web-portal and in publications austria wirtschaftsservice 16

17 IPR-Helpdesk-China.eu Thank you for your attention! Please deposite your comments and improvements! austria wirtschaftsservice 17

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