WEB& WEBSITE DESIGN TRAINING

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1 WEB& WEBSITE DESIGN TRAINING Introduction to Websites Course Content: Introduction to Web Technologies Protocols and Port Numbers Domain Names, DNS and Domaining Client and Server Software. Static, Dynamic and Web Apps Introduction of Stock Photography Types of Image Licences Java Script Client and Server side scripting Introduction to Java Scripting Types of Java Scripts Variables, operators, loops Common Java Script Functionality Using Java script in Dreamweaver Java Script Validations Implementing Existing Scripts in Website. Adobe Photoshop CS3 Types of Images and Image Editing Tools Introduction to Adobe Photoshop Using Photoshop Tools Layers, Actions and Filters Creating Custom Effects Design Banners and Website Layout Conversation of PSD to XHTML

2 Adobe Flash CS3 Introduction to Adobe Flash Tools in Adobe Flash Shape Tween and Motion Tween Frame Animation Various Flash Effects Creating Flash Banners / Websites Action Script Basics HTML / XHTML Markup Languages Introduction to Doc Types Structure of HTML HTML Tags HTML Form Tags Difference between HTML & XHTML Concepts of XHTML Basics of HTML 5.0 Web Hosting Domain Registration Web Hosting Basics Types of Hosting Packages Changing Name Servers Using FTP Client (File Zilla) Server Control Panels Adobe Dreamweaver CS3 Intro to Adobe Dreamweaver Learning the interface Defining a Dreamweaver site

3 Adding Content and Multimedia Using the Insert Tool Bar Working with HTML CSS Creating HTML Forms Importing a website design Using DWT Template Spry Tools in DW Browser Testing Various Browser Versions Validating the XHTML & CSS Common Compatibility Issues Online Resources for Common Issues. Cascading Style Sheets Introduction to CSS Types of style sheets Types of CSS Selectors Complete CSS properties Simple CSS Layout Design Converting Table layout to CSS Creating CSS Menus. Creating Appealing forms using CSS CSS Optimization Tips Web Design Project Project Requirements Designing a Layout Conversion of Layout to CSS Adding Flash to Site Adding Form to Site Implementing Java Script Testing the Browser Errors. Uploading the Site to Server

4 Web Hosting Training Web Hosting Basics Types of Hosting Packages Changing Name Servers Linux and Windows Conrtrol Panel Using FTP Client Maintaining a Website Cascading Style Sheets Introduction to CSS Types of style sheets Types of CSS Selectors Complete CSS properties Simple CSS Layout Design Converting Table layout to CSS Creating CSS Menus. Creating Appealing forms using CSS CSS Optimization Tips Internet Marketing Training Search Engine Optimization Understanding Search Engines Introduction and Overview of Search Engine Optimization Website Structuring Search engine friendly content writing Keyword Research and Analysis On page Optimization Off page Optimization Link Popularity --- Crux of Search Engine optimization Social Media Marketing Google Miscellaneous SEO Activities Major SEO Tools

5 Three types of SEO Techniques: White Hat SEO, Black Hat SEO, Grey Hat SEO Common SEO Mistakes Common SEO Terms and Glossary PPC (Pay Per Click) Training PPC Course Module Structure: Introduction to Ad Words Google Ad words How to set up account Google Ad words Targeting Search, Contextual or placement 5Creation of Effective Campaigns and Ad groups Creation of Banners using Display Builders Writing Compelling Ad Copies Do s and Don'ts Keyword Grouping using Broad Match, Exact Match, Phrase Match, Negative Match Techniques Insertion of Google Conversion code and its importance in Effective Campaigning. Costs and Billing Tracking Ad Performance Optimizing Cost per Click Optimizing Ad Performance Optimize Account & landing page The Ad Words Toolbox Keyword Tool, Site Exclusion Tool, Ad Diagnostic Tool Etc. Google Analytics code study and Insertion Google Analytics Report Study and Comprehension Creating Multiple Report Types Google Insights Study Google Trends Study Managing Client Accounts Content Management System (CMS) Training Advantages of CMS over basic HTML How to use CMS How to log on to the CMS Installing CMS Managing Blog and Content Adding Content, Images and Graphics Adding Templetes Rich Text Publishing and Previewing the content Categorization

6 Adding External and Internal Links Using Various Plug-ins How to define 'Content Types' and how to add content Adding attachments to content Linking the files to the system Adding links within the content External Internal Understanding Workflow Selecting an Editor Attaching comments Editing content on the system Workflow notification Search for content Edit content Publish Content Finish/Unlock Complete Designing and Editing Logo Designing Banner Designing Poster Designing Graphic Designing Image Editing Photoshop Website Security Training What is website security? Why it is used in website designing? How to secure your website? How to secure you website s data? What is Scanning? Web based security

7 Bonus Tracks Blog Making and Editing Training Forums Making and Editing Training Shopping Carts and E-Commerce Training Domain Registration Resellers Website Hosting Resellers Working With Live Servers For more information or query please feel free to contact us: Byte Code Cyber Securities Address: 72-B, 3 rd Floor, VikasMarg,Laxmi Nagar, New Delhi: Near NirmanVihar Metro Station, Opposite Pillar No.50 Telephone: , Website:

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