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FACTSHEET EMBEDDED mbddd in numbrs, facts and figurs 25th Intrnational Trad Fair for Elctronic Componnts, Systms and Applications Nw Munich Trad Fair Cntr Novmbr 13 16, 2012 www.lctronica.d

Focusing on ky tchnologis and applications Th xhibition thms, th ntir rang of futur-orintd innovations, and a grat rspons: lctronica mbddd at th trad fair lctronica dmonstrats its unrivald importanc to th ntir industry. Embddd: A complt succss in 2010 Strong prsnc: 230 companis had mbddd products and srvics at th fair Grat accptanc: 22,377 visitors, or 31% of all visitors, visitd lctronica mbddd High satisfaction: Excllnt ratings from xhibitors and visitors alik Divrsity that lavs nothing to b dsird lctronica mbddd topics Dvlopmnt tools, softwar Dvlopmnt tools, hardwar Hardwar Priphral systms DDI and othr ntwork-tchnology componnts Mmoris and storag priphrals Complt systm solutions mbddd Forum: An outstanding innovation platform Idal location: At th hart of lctronica mbddd Latst hot topics: Innovativ, markt-rlvant tchnologis Appaling attraction: Highly frquntd, grat dal of attntion Ratings: Why xhibitors and visitors com and com again Rating of good to xcllnt by xhibitors in th lctronica mbddd sctor 91 % Quality of visitors 90 % Transparncy / brakdown of xhibits 87 % Quality of xhibitor srvics providd by organizr 87 % Shar of intrnational visitors 85 % Fair s lading rol in th industry 85 % Fair s program of rlatd vnts (confrncs, forums, CEO Roundtabl, tc.)

Visitor rating: lctronica mbddd s xhibitors hav a high opinion of th fair in gnral and of th mbddd sctor in particular. 98 % gav lctronica a rating of good to xcllnt for th scop and compltnss of its xhibits 94 % gav th lctronica mbddd sctor a rating of good to xcllnt 86 % gav th mbddd Forum a rating of good to xcllnt Plan to attnd th nxt lctronica: 79 % of th visitors in th lctronica mbddd sctor said that thy would probably or dfinitly attnd th nxt lctronica. Visitor profil: Th 22,377 visitors in th lctronica mbddd sctor practically rprsnt th ntir lctronics industry and in all th ky catgoris. Job position 19 % Dpartmnt / tam / group / division had 14 % Slf-mployd ntrprnur, partnr / frlanc profssions 11 % Projct dirctor with managrial authority 7 % Managing dirctor / board mmbr 34 % Othr mploys, skilld workrs, civil srvants Ara of rsponsibility 44 % Dvlopmnt: Hardwar 39 % Dvlopmnt: Softwar 17 % Dsign 14 % Company/ businss / plant managmnt 14 % Rsarch (basic) 11 % Sals Visitors according to company siz (numbr of mploys) 17 % 1 to 9 16 % 10 to 49 19 % 50 to 249 8 % 250 to 499 5 % 500 to 999 24 % 1,000 and mor Branchs of industry 22 % Applications / us of lctronic componnts / assmblis / subsystms 21 % Elctronics assmbly/ subsystm manufacturing 20 % Rsarch and dvlopmnt 9 % Elctronic componnt manufacturing 8 % Srvics Primary sctors 39 % Industrial lctronics 22 % Automotiv 17 % Mdical lctronics 15 % Wirlss 14 % Elctronics for othr consumr goods 14 % Tlcommunications, wird 12 % Military/ dfns lctronics 11 % Powr nginring 10 % Elctronics for aviation / arospac tchnology 9 % Elctronics for offic quipmnt / IT 7 % Consumr lctronics Influnc on purchasing / acquisition dcisions 29 % Hlp to dcid 26 % Advisory capacity 24 % Primary dcision-makr

Advantag for xhibitors: Mor chancs to gt nw customrs Activat additional sals potntial Visitors from othr xhibition sctors com to lctronica mbddd in larg numbrs. Exhibitors in this sctor can xpct a high lvl of accptanc and to tap nw sals potntial. Shar of visitors from othr xhibition sctors who also visitd lctronica mbddd Visitors in managmnt positions Gav lctronica mbddd a rating of good to xcllnt Wirlss 51 % 53 % 90 % Elctronic dsign (ED/ EDA) 49 % 55 % 97 % Displays 48 % 49 % 94 % Snsors 40 % 53 % 92 % Powr supplis 32 % 56 % 95 % Smiconductors 40 % 53 % 93 % Automotiv 39 % 50 % 97 % Tst and masurmnt 39 % 50 % 95 % 34 % 50 % 93 % PCBs, othr unpopulatd circuit carrirs and EMS (lctronic manufacturing srvics) Passiv componnts 31 % 55 % 96 % All branchs of industry undr a singl roof Companis rprsntd at lctronica mbddd (xcrpt from 2010) AAEON Tchnology Inc. ABS Gsllschaft für Automatisirung, Bildvrarbitung und Softwar mbh ACTRON AG Adno Embddd admatc GmbH Elktronisch Systm und Komponntn Advantch Europ GmbH Andrs Elctronics plc Art of Tchnology AG Bck IPC GmbH Clvrscop Ltd. COMPOTRON GMBH congatc AG DSPECIALISTS Digital Audio- und Msssystm GmbH Embddd Dvlopr LLC Enrgy Micro AS Epson Europ Elctronics GmbH Frscal Halblitr Dutschland GmbH Garz & Frick GmbH Globaltch India Pvt. LTD Glyn GmbH & Co.KG Hilschr Gsllschaft für Systmautomation mbh IMST GmbH INCOstartc GmbH Industrial Computr Sourc (Dutschland) GmbH Inltro AG Inltro Elctronics GmbH Intgratd Dvic Tchnology JTAG Tchnologis BV Kontron AG Lantronix Inc. Lucius & Bar GmbH Marvll Smiconductor, Inc. MathWorks GmbH Mntor Graphics (Dutschland) GmbH MEV Elktronik Srvic GmbH Microchip Tchnology Microsoft Corporation Mikrap AG Mikroprojkt d.o.o. M-Tronic Dsign & Tchnology GmbH Nu Horizons Elctronics GmbH Opn Sourc Automation Dvlopmnt Lab (OSADL) G OSATEC Ltd Parasoft Prforc Softwar PHYTEC Msstchnik GmbH pls Programmirbar Logik & Systm GmbH Rnsas Tchnology Europ GmbH Silicon Labs Txas Instrumnts Dutschland GmbH TQ-Group GmbH VCE Virtual Chip Exchang Inc. Vctor Informatik GmbH Wstlin Elctronic Enginring Wintc Industris Zühlk Enginring GmbH

r Sta i R i m tll/motorway xit O l o f - P a l m - S t r a ß r S t r a ß Hall assignmnts at a glanc Towr Am Msss Parkhaus Wst Multi-story car park Wst Am Msss Nord Wst Münchn ICM Wst B 0 Msshaus Administration building Am Mssturm B 1 A 1 P Nord P2 P3 P4 C 1 C 2 C 3 C 4 A94 P5 P6 B 2 B 3 B 4 B 5 B 6 A t r i u m A t r i u m A 2 A 3 A 4 A 5 A 6 P Ausstllungsfrigländ Nord/ Outdoor xhibition ara North Ausstllungsfrigländ bzw. Parkplatznutzung/ Outdoor xhibition ara or for parking P7 Ost P8 P+R Parkhaus Park & Rid car park A m M s s f r i g l ä n d Anschlussstll/Motorway xit Fldkirchn-Wst A99/Passau A1 Elctronic dsign (ED / EDA)* A1 Tst and masurmnt A2 Micronano-systms A2 Srvo-tchnology / driv lmnts A2 P Snsors Nord A2 Elctromchanics / Systm priphrals casing tchnology A3 Displays A4 A5 A6 Smiconductors A4 Wirlss A6 Automotiv A6 Embddd systms B1 C1 PCBs, othr circuit carrirs and EMS B2 Powr supplis B3 B4 Elctromchanics / Systm priphrals Intrconnction componnts / systms P9 P10 P11 P12 B5 Elctromchanics / Systm priphrals Rlays, switchs, kyboards and cabls B5 B6 Passiv componnts in all halls Information gathring and srvics, Systm componnts D n - G a s g p - B o W i l l y - B r a n d t - A l l ICM lctronica automotiv confrnc U2 Mssstadt Wst ExprssWay Linin-Bus/ Rgular bus lctronica Airport-Shuttl Taxi U2 Mssstadt Ost A6 lctronica automotiv Forum Exhibition Hall diagram from 2010 A6 lctronica mbddd Forum Exhibition Participation altrnativs and stand construction Stand concpts to your spcifications in th lctronica mbddd xhibition sctor: Whthr you build your own stand or prfr a packag stand that includs stup and dismantling or an mbddd combination packag: Our participation altrnativs giv you th gratst flxibility possibl. A3 lctronica Forum B5 Forum ICM Wirlss Congrss Systms & Applications * Exhibitors in this xhibition sctor locatd throughout Hall A1 Additional information is availabl on our Pric list at: www.lctronica.d/n/2012 Prsntation timslot in th mbddd Forum: As an xhibitor, you can also rsrv a prsntation timslot (30 min.) in th mbddd Forum to showcas your products and srvics with an optimum prsntation in prominnt surroundings.

Hlpful information Exhibition Novmbr 13 16, 2012 Tims: Tusday Thursday: 9 a.m. 6 p.m. Friday: 9 a.m. 5 p.m. Nw Munich Trad Fair Cntr, Grmany Forign rprsntativs With subsidiaris oprating around th world and forign rprsntativs srving 90 countris, Mss Münchn Intrnational (MMI) has a global ntwork. An up-to-dat list of addrsss is availabl at www.lctronica.d > Exhibitors > Contact Stup From Wdnsday, Novmbr 7, 2012 (8 a.m.) to Monday, Novmbr 12, 2012 (6 p.m.) 24 hours a day Ntwork of fairs in th lctronics industry s growth markts In addition to lctronica, Mss Münchn Intrnational (MMI) organizs othr lading lctronics trad fairs in Asia and South Amrica. As a rsult, xhibitors profit from MMI s know-how in othr rgions of th global lctronics markt. www.lctronica.d/lctronicsntwork Dismantling From Friday, Novmbr 16, 2012 (6 p.m.) to Tusday, Novmbr 20, 2012 (6 p.m.) 24 hours a day Organizr / Information Mss Münchn GmbH, Mssgländ 81823 Münchn, Grmany Tl. +49 89 949-20313 / 20331 Fax +49 89 949-20339 info@lctronica.d CXXXXXX All figurs from th TNS Infratst survy of xhibitors and visitors at lctronica 2010. Multipl rsponss possibl in som cass. Publishd by Mss Münchn GmbH, Munich; Factsht mbddd E 08.2011 Subjct to chang without notic. Supplis limitd. Availabl only as long as supplis last. All prics ar subjct to VAT. Last updatd: 08/11