RECRUITMENT QUALITY-CONTROL SYSTEM OF ANEIMO. Welcome to SACC



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RECRUITMENT QUALITY-CONTROL SYSTEM OF ANEIMO Welcome to SACC

Make sure that the same people do not participate again and again. If you want to have 100% valid discussion groups in your qualitative studies Ask for the SACC Certificate from your research company.

WHAT IS SACC? SACC is ANEIMO s Recruitment Quality-Control System. The purpose of SACC is to guarantee proper recruitment procedures for qualitative studies. Thanks to SACC, both the research company and the client can verify if the people recruited have taken part in qualitative studies before. As such, the same people will not be recruited over and over again. Since ANEIMO designed this system at the end of 2004, more than 30,000 entries have been added to the database annually. Many of ANEIMO's companies now trust SACC to guarantee quality recruitments. SACC is a pioneering system in Spain and one of the first ones with such a wide application in the world. It is part of the Quality Program promoted by ANEIMO.

DO NOT GREET YOUR INTERVIEWEES WITH 'YOU AGAIN?' With SACC you will not always recruit the same people. How? It is very simple Each research company has its own password to access the on-line SACC database. When the interviewee s national ID number is entered in the system, you will automatically know if he/she is a valid candidate for the study. In order for the interviewee to be a valid candidate, he/she: Must not have taken part in a study of the same sector in the past 12 months. Must not have taken part in any study conducted by a SACC-member company in the past 6 months. Of course, SACC respects the anonymity of candidates.

THE SACC CERTIFICATE, A GUARANTEE OF RECRUITMENT VALIDITY. The SACC Certificate is the client's guarantee that recruitment has been conducted properly and validly. The client must request the SACC Certificate from the research company. The client will then be able to confirm on-line that this Certificate is original and has not been manipulated. Each Certificate includes the information for 1 group or 10 interviews. DON'T GO WITHOUT SACC, ASK YOU RESEARCH COMPANY FOR THE SACC RECRUITMENT VALIDITY CERTIFICATE. More information at www.nosgustalabuenainvestigacion.com

Something more on ANEIMO ANEIMO is the National Association of Market Research and Opinion Poll Agencies of Spain. Its 21 associate companies represent 60% of the sector. The objectives of the Association include, above all, the development of each one of its partners and that their research projects adhere to the highest standards of quality in accordance with its codes of professional ethics at all times. QUALITY DECALOGUE OF ANEIMO: Ten Principles of Excellence 01. STANDARDIZATION of proposals and projects presented by different research suppliers. 02. PROFESSIONAL QUALIFICATIONS. Guarantee of professional experts in each phase of the research process. 03. ONGOING TRAINING of research experts with regard to methods, new products and innovation. 04. TRANSPARENCY. Clients have complete access to the information, work systems, schedules and incidents. 05. RELIABLE DATA. Control systems, supervision and validation processes. 06. COMPREHENSIVE QUALITY CONTROL, from the initial design to the final report. 07. HISTORICAL MEMORY, with easy-access systems into the historic know-how of each client. 08. DATA PROTECTION in accordance with regulations and advising clients so they can protect their consumers. 09. CONFIDENTIALITY. Absolute security in accessing, using and archiving all the information of the studies. 10. GENERAL COMMITMENT WITH THE SECTOR. Pursuing excellence, seeking the best practices within the sector. Hence, we are active in the ISO Committee and we adhere to the CCI/ESOMAR codes of ethics. Asociación Nacional de Empresas de Investigación de Mercados y Opinión Pública More information about the Decalogue at nosgustalabuenainvestigacion.com Velázquez 146, 3º-2 28006 Madrid Tel: 91 411 06 85 Fax: 91 562 38 09 aneimo@aneimo.com