Successful Painting Jobs Start Here.



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Successful Painting Jobs Start Here.

The Right Primer Makes All the Difference. Selecting the right primer for the job is a critical part of improving paint coverage and achieving the highest quality finish the first time around. Plus, priming not only increases your efficiency, it s also a great way to satisfy your customers reducing callbacks and preventing rework. Using a primer will help you: Achieve a smooth, professional finish Block stains, marks and odors Assure adhesion Speed topcoating Prevent peeling Attain the truest paint color in the fewest coats Improve touch-up performance of the topcoat Sherwin-Williams offers a complete line of top-notch primers designed to address any painting condition or problem you may encounter. In-Store Primer Display Simplifies Selection Our streamlined primer display makes selecting the right product easier and more straightforward. It features helpful product information, with a clear explanation of what each primer does and a listing of the surfaces it can be used on. Actual pieces of wood, drywall, tile and other common substrates are also mounted onto the display further illustrating primer capabilities. Visit your local Sherwin-Williams store to see for yourself.

Primers for Interior Use Synthetic Shellac Primer Performs like a shellac. The raw material required to manufacture shellac-based primers is in short supply, so this product will be reliably available because it does not contain shellac. Extremely effective in blocking the most resistant odors and stains including smoke damage, water stains, tannins and wood knots Compatible with a full range of latex topcoats Ideal for fire restoration Seals in damage caused by water leaks, pet odor, cigar smoke and similar problems in single-family homes or multi-family residential units Premium Wall & Wood Primer If you re looking for a top-of-the-line interior primer, you can t do better than this. Our Premium Wall & Wood Primer is the perfect choice for showcase rooms and upscale residential and commercial interiors giving you the finest, most luxurious finish when ProClassic or Cashmere are used as finishes. Assures professional results on wood trim, doors and walls and provides the smoothest primer base on decorative surfaces like crown molding and window and door casings Allows the finish coat to develop a full and consistent sheen and offers exceptional ability to maintain topcoat gloss Ideal for use under ProClassic and Cashmere topcoats Drywall Primer A dependable, economical primer you can count on to seal new drywall and previously painted walls resulting in a uniform, consistent finish. A great choice for basic priming at an affordable price Well-suited for priming under flat topcoats Use on drywall, wood and plywood Harmony Wall Primer Primes, seals and hides Prepares the surface to provide good topcoat performance Zero VOCs Drywall Conditioner A special-purpose repair primer ideal for new construction Seals and conditions drywall that has been severely scraped, scratched, punctured or gouged Clear formula creates a sound base for drywall patching and eliminates bubbling High Build Primer Covers a wide range of irregularities found in new construction interiors Ideal for minor drywall damage filling scratches, sanding grooves, nicks and pinholes Improves topcoat performance and produces a uniform, ready-to-finish wall surface

Multi-Purpose Water-Based Acrylic-Alkyd Seals and blocks stains especially water-based stains Dries quickly and ensures a uniform finish Interior use only PrepRite ProBlock Primer/Sealer Assures a uniform topcoat appearance Blocks stains Improved long-term adhesion and performance Versatile with low temperature application down to 35 F Easy Sand Primer Perfect for priming new residential bare drywall and wood trim Sands easily to a smooth surface saving time and yielding a professional finish Quick dry time allows for recoat in one hour ensuring fast production with great gloss retention ProMar 200 Zero VOC Wall Primer A premium commercial wall primer Great for interior use on walls and ceilings Provides excellent hide and can be used under flats and enamels ProMar 400 Zero VOC Wall Primer A commercial primer that provides an excellent value Good for priming and sealing drywall Can be used under flats and enamels Water Blocking Primer/Finish With a pin-hole free surface, resists hydrostatic pressure Odor Eliminating Technology helps reduce common indoor odors so rooms stay fresher, longer Quick Dry Stain Blocking Primer Multi-purpose commercial primer formulated for general interior use Dries in just one hour, so rooms can be topcoated soon after priming PVA Primer Perfect for priming new residential bare drywall and wood trim Sands easily to a smooth surface saving time and yielding a professional finish Quick dry time allows for recoat in one hour ensuring fast production * GREENGUARD Certified products are certified to GREENGUARD standards for low chemical emissions into indoor air during product usage. For more information, visit ul.com/gg. The length of time this product, when not topcoated, actively reduces odors depends on the concentration, the frequency of exposure and the amount of painted surface area.

Primers for Exterior Use Exterior Oil-Based Wood Primer Our Exterior Oil-Based Wood Primer penetrates deeply into wood surfaces. This one-of-a-kind primer dries slowly giving it the chance to really sink into the wood surface for maximum adhesion. Primes and seals a variety of woods including pine, fir, oak, maple, ash and hardboard Resists mildew and blocks severe wood tannin stains common in bleeding woods like red cedar and redwood Ideal for use under A-100 and SuperPaint Exterior or Resilience Exterior Latex Wood Primer Looking for a solid, dependable wood primer that dries quickly? Our Exterior Latex Wood Primer is a proven performer. It s a great choice when stain blocking isn t required, or when you re priming clear pine that doesn t have knots. Adheres tightly to previously painted surfaces and bare wood including fir and other softwoods Also adheres well to plywood, aluminum, galvanized metal and pre-primed metal Resists mildew on the surface of the primer film Primers for Interior and Exterior Extreme Bond Primer For substrates that require a greater degree of adhesion than our standard primers, Extreme Bond Interior/Exterior Primer is up to the challenge. Promotes adhesion on hard-to-paint surfaces Tightly bonds to many glossy surfaces Assures uniform appearance of topcoats One-coat application Fast dry Universal, will accept high performance coatings such as epoxies and urethanes Multi-Purpose Primer A general-utility primer ideal for both interior and exterior applications. Its wide versatility and adhesion properties make it a universal favorite. Excellent stain-blocking and hiding Good adhesion and bonding Can be used as a pre-wallcovering primer to promote easy removal Can be applied in temperatures as low as 35ºF White Pigmented Shellac Primer A favorite for fire restoration work, White Pigmented Shellac Primer blocks stubborn stains caused by fires, floods and pets as well as imbedded cooking and cigar smoke odors. It s our highest performing primer for sealing out the toughest stains and odors in one coat. Provides excellent adhesion to virtually any interior surface from previously painted surfaces, wood and paneling, to cured plaster and ceiling tiles Can be used as a spot primer for exterior applications Also effective for spot priming knots and severe tannin stains on bare wood Loxon Concrete & Masonry Primer/Sealer Loxon Concrete & Masonry Primer/Sealer is perfect for sealing and conditioning porous above-grade masonry surfaces. It tolerates the high ph common in new masonry and ensures a uniform look and long-lasting finish. Seals to concrete, plaster, brick, stucco, fiber cement siding and EIFS exterior insulated siding Masks pinholes and surface imperfections while preventing peeling caused by alkali salt damage Saves time and money typically lost while waiting for complete curing of concrete surfaces Fast Drying Primer Gets the job done quickly allowing for faster production and recoats in one hour Alkyd formula blocks stains and can be used on both interiors and exteriors Ideal for cold-weather priming even in temperatures down to 40 F PrimeRx Peel Bonding Primer Seals and bonds tightly to sound marginally prepared or peeling exteriors Saves time, money and labor so you can get the job done faster with less sanding and scraping Goes on milky-white for ease of application and dries clear Penetrating, heavy-bodied formula is thick and flexible to create a smoother, more even basecoat on rugged, weathered surfaces Compatible with any of our exterior acrylic topcoats and meets the most stringent VOC regulations Can be applied by brush, roll or airless spray with backrolling to establish good surface contact, and cleans up easily with soap and water * GREENGUARD Certified products are certified to GREENGUARD standards for low chemical emissions into indoor air during product usage. For more information, visit ul.com/gg.

PRIMERS AND SURFACE GUIDE (Some primers may not be available in VOC-restricted areas. Consult your local Sherwin-Williams.) INTERIOR ONLY Latex (L) / Oil (O) Previously Painted Surfaces Plywood Hardboard Drywall Wood Sheet Paneling Ceiling Tiles Cured Plaster Preprimed Metal Wood Trim & Doors Pine Fir Cedar Redwood Oak Maple Ash Aluminum Galvanized Metal Concrete (Cured) Concrete Block Premium Wall & Wood Primer L Drywall Primer L Harmony Wall Primer L Drywall Conditioner L High Build Primer L Multi-Purpose Acrylic Alkyd Primer L/O PrepRite ProBlock Primer/Sealer L Easy Sand Primer O ProMar 200 Zero VOC Wall Primer L ProMar 400 Zero VOC Wall Primer L Water Blocking Primer/Finish L Quick Dry Stain Blocking Primer L PVA Primer L Synthetic Shellac Primer O EXTERIOR ONLY Exterior Oil-based Wood Primer O Exterior Latex Wood Primer L INTERIOR/EXTERIOR Latex (L) / Oil (O) / Shellac (S) Previously Painted Surfaces Plywood Hardboard Drywall Wood Sheet Paneling Ceiling Tiles Cured Plaster Aluminum Galvanized Metal PVC Piping Wall Laminate Ceramic Wall Tile Plastics Glossy Surfaces Varnished Woodwork Glass Fiberglass Plexiglass Concrete Concrete Block Brick Stucco Fiber Cement Siding Plaster Mortar Multi-Purpose Latex Primer L White Pigmented Shellac Primer S Loxon Concrete & Masonry Primer/Sealer L Fast Drying Primer O PrimeRx Peel Bonding Primer L Extreme Bond Interior/Exterior Bonding Primer L Sherwin-Williams.com 2015 The Sherwin-Williams Company #2005982PD