The San Diego Blue Economy & MSP Story

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The San Diego Blue Economy & MSP Story Presentation to Bay Planning Coalition Ocean Planning Workshop February 12, 2014 Michael B. Jones President mbjones@themaritimealliance.org www.themaritimealliance.org

TMA tag line is "Promoting Blue Tech & Blue Jobs". The non-profit TMA is organizer of the SD BlueTech cluster Our mission is to promote the creation of sustainable, sciencebased ocean and water industries representing a balance of conservation and economic development. TMA Foundation tag line is Fostering Innovation through Collaboration, which is part of our national & intl. outreach. www.themaritimealliance.org 2

Legal entities with separate Boards of Directors: 1. The Maritime Alliance Foundation, a 501(c)(3) Public Benefit Corp.: Areas of focus: workforce development (including OceanSTEM & veteran transition); research (including Industry Data, Market Research & Academic Work); and community outreach/support & research Funding from Foundations, grants, research work and special projects 2. The Maritime Alliance, a 501(c)(6) Mutual Benefit Corporation: Areas of focus: economic development; business services & ecosystem development; and outreach domestically & internationally Funding from memberships, grants, conferences and special projects www.themaritimealliance.org 3

The Blue Economy in San Diego Top Line thoughts The industry is a fascinating mixture of declining old and growing new sectors No one knows how big it is and how fast it is growing nationally / regionally - San Diego Maritime Industry Report 2012 No common definitions & limited efforts to capture data Out of sight out of mind - Traditionally INVISIBLE. Heavy export orientation / fast growing/ blue & white collar jobs More focus among state, federal and international agencies on sustainability than the creation of sustainable Blue Jobs SD needs to recognize/support BlueTech to be world leader www.themaritimealliance.org 4

www.themaritimealliance.org 5

Blue Jobs: San Diego Maritime Industry Report 2012 (San Diego, July 2012)* 1,431 companies and organizations in maritime industry (200+ NAICS codes) 700+ self-report maritime focus (350+ report over 75% maritime revenue) 45,778 jobs and $14 billion+ annual direct sales only (Sept. 2011) Maritime technology industries (as a sub-group): Fastest growing segment with 18,948 jobs $6.2 billion annual revenue SD s Maritime Industry Cluster, and its functional sub-set, the maritime technology or Blue Tech industry set, create one of the most unique regional economies in the world Current industry codes and official occupational classifications are generally ill-suited to fully capturing the uniqueness of the SD maritime cluster and, especially, Blue Tech. (p. 4). * Sponsored by San Diego Workforce Partnership, San Diego Regional EDC and The Maritime Alliance www.themaritimealliance.org 6

www.themaritimealliance.org 7

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Economic activity in the Irish Sea & coastal hinterland and MSP Source: Defra Irish Sea Planning Pilot - 2006 Land Use Tourism Oil & Gas Mariculture Coastal Defence Ports & Navigation Military Activities Culture Conservation Dredging & Disposal Submarine Cables Fishing Renewable Energy Marine Recreation Mineral Extraction

Ocean Observation to Marine Spatial Planning Ocean Observation Data + Mapping Permits an Informed MSP Process Across Multiple Blue Economy Sectors Aquaculture & Fishing Integrated Ocean Data Biomedicine Physical Geological Chemical Biological Human Legal Mandates Laws Agreements Interstate/country Economic Working waterfronts Blue Sectors Employment Societal Community Economic Area Decision Making Baseline Boat & Shipbuilding Cables & Connectors Defense & Security Desalination & Water Treatment Marine Recreation Energy & Minerals Observation & Science 10 Ports & Marine Transportation San Diego should be a world leader in developing sustainable, science-base ocean & water industries. Being a leader in MSP is important to shape the dialogue and create Blue Jobs. www.themaritimealliance.org Robotics & Submarines Telecommunications Very Large Floating Platforms Weather & Climate Science

Marine Spatial Planning efforts in San Diego: TMA Introduction Visit to IHO in Monaco in March 2012, then: TMA arranged 2 meetings in Washington DC to promote multiuse of data First every outside guest speaker to IHO MACHC hydrographers in Nov 2012 The San Diego MSP story Initial proposal Feb/March 2013 constant educational process Three MSP events in 2013 culminating in 5th annual Blue Tech Summit Outreach in CA, nationally and internationally to learn from others & share NOAA study on economic value of ocean observation (3 one year studies) Identifying OceanGIS tools and institutions that can support MSP Marine Spatial Planning in SD & Stakeholder Overview Feb. 2014 Preparing a comprehensive regional MSP proposal with budget www.themaritimealliance.org 11

MSP Observations: Sustainability can be a loaded word on its own: Conservation is critical but so are the creation of food, water and jobs Sustainability is sometimes used to mean don t touch my ocean, but if CA and the U.S. don t lead the way we import problems from elsewhere Every stakeholder is important, but Industry participation is critical for the success of MSP They are environmentalists (who wants to kill the golden goose ) They create the jobs & wealth and they vote and have influence They create solutions to problems ( supply is created to meet demand ) They have money but are looking for return-on-investment (shouldn t we all?) They get the job done or go out of business and They want to be a respected partner and not have things done to them www.themaritimealliance.org 12