REAL BUSINESS. FUTURE LEADERS. GENEVA BUSINESS SCHOOL BACHELOR DEGREES MASTER DEGREES DOCTORATE DEGREES. Avenue Blanc 53 1202, Geneva Switzerland



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1 REAL BUSINESS. FUTURE LEADERS. GENEVA BUSINESS SCHOOL BACHELOR DEGREES MASTER DEGREES DOCTORATE DEGREES Avenue Blanc 53 1202, Geneva Switzerland W: gbs-ge.ch E: info@gbs-ge.ch T: +41 22 906 94 94 F: +41 22 906 94 90

Table of Contents 3 Accreditations 4 Why study in Switzerland? 5 Why... Geneva Business School? 6 & 7 Faculty Members UNDERGRADUATE PROGRAMS 8 Bachelor in Business Administration 9 Bachelor in Finance 10 Bachelor in Sports Mgmt & Mktg 11 Bachelor in Digital Communication 12 Bachelor in Entrepreneurship POSTGRADUATE PROGRAMS 13 Master of Business Administration 14 Master of Science in Finance 15 Master of Islamic Finance 16 Master of Digital Marketing 17 Doctorate in Business Administration 18 CFA Exams Preparation 19 Summer Courses

3 Accreditations We are Proud to announce that we have three principal accreditations. This comes from our willingness to reach high quality education and to ensure the best future for our students. The rich mixture of international accreditations allows our students to receive a high standard of training with a delicate blend of theory and practice. IACBE http://iacbe.org GBS possesses IACBE accreditation, this U.S. based accreditation is recognized by CHEA, the largest U.S. accrediting body for accreditations in education. ECBE http://www.ecbe.eu The university also possesses ECBE, a European accrediting body which allows easier transfer of students to other ECBE accredited institutes, the stringent standards set by this accreditation ensure that GBS meets the Bologna requirements and the ECTS system. EDUQUA http://www.eduqua.ch Eduqua is a recognized Swiss quality label that focuses primarily on the quality of teachers and the continuous training they receive. Dual Degrees Dual Degree BBA & MBA with ESC Chambéry (France) Dual Bachelor in Sports Management with WIU Florida (USA)

4 Geneva «Geneva, ranked No. 1 in 2011 offering the best quality of living standards» «Switzerland, ranked in 2012 No. 1 as world champion of competitiveness.» Why study in Switzerland? Switzerland is a haven of peace Situated in the middle of Europe, with 7 million inhabitants, Switzerland is a haven of peace and tranquillity. Its legendary neutrality, stability and superior quality of life, allows Switzerland to attract a large number of governmental and nongovernmental international organisations in addition to well known multinational companies and banks. As a result, Switzerland has acquired an unparalleled expertise in the domain of international management and finance. Geneva is the home of private banking and multinational companies Geneva is the base for more than 450 banks, insurance companies, international financial institutions and many other multi-national companies. It has been chosen by many leading international financial institutions (such as HSBC, Deutsche Bank, JP Morgan-Chase, Reuters, etc.) to host the worldwide headquarters of their international private banking and management activities.

5 Why... Geneva Business School? Welcome to the Geneva Business School. It provides an outstanding international environment for undergraduates, graduates and postgraduate students. Our students enjoy small classes allowing very high quality interaction with faculty members. All students can benefit from the learning opportunities owing to the internship and research possibilities available. The programs that we offer meet this century s challenge of globalization and complexity. They are planned with the most innovative educational concepts and taught by a team of international faculty, all recognized in their respective domains. They provide guidance and counseling; they also listen to you and defend your ideas, they are also able to discuss solutions to current business questions and to accompany you in your career plans. Career Workshop and Internships We have a dedicated career workshop support team to assist students in finding internships and practical experience. The service also covers preparation and interview techniques for jobs and interviews. Mentoring Our mentoring service is part of our goal to give students the real link in a business school between the academic and professional worlds, by having a personal mentor shadow them throughout their research projects in the latter stages of the degree. Languages Most of the courses at GBS are taught in English and prepare students for success in an international company or a bank. Other languages such as French, German or Chinese are also taught at GBS. Furthermore, the school prepares students for language diplomas. Accommodation The University provides accommodation to its students. Studios or apartments of various sizes can be rented. Most of the flats are situated within walking distance or a short bus/tram ride from the University. Location of the campus The campus of the University is located close to all facilities and amenities. Being situated near the lake, it allows you to quickly reach all of the services, businesses and transport means. The classrooms are designed and equipped to offer the best teaching and learning conditions. Leisure Activities & Sports There are numerous sporting activities organized by the university and its student body including Football, Paragliding, Laser-Tag, Bowling, Billiards and excursions by boat or to various international organizations.

6 Faculty members Our faculty members are not only specialists recognized in the field that they teach but also have enormous experience. They come from different countries, this is what reinforces the international dimension of our programs. Dr Catherine CHEYRE University of Montpellier, France Business English 34 years 34 years c.cheyre@gbs-ge.ch Dr Sonia HEPTONSTALL University of Harvard, U.S.A Sociology 8 years 14 years heptonstall@chenay.com Dr John HEPTONSTALL University of Harvard, U.S.A Finance 17 years 17 years heptonstall.j@gmail.com Dr Keltoum IRBAH University of Geneva, Switzerland Sociology 10 years 8 years keltoum.irbah@bluewin.ch Dr Daniel GERHARD University of Geneva, Switzerland Mathematics for Finance and Management 15 ears 16 years d.gerhard@gbs-ge.ch Dr James PATON University of Strathclyde, UK Business Policy & Strategy, Managing Organisations, Strategic Management 9 years 31 years j.paton@gbs-ge.ch Dr Nathalie ABI SALEH I.A.E.University of Paris I, Panthéon Sorbonne Human Resource Management Corporate Governance, Leadership 9 years 8 years nathalie_abi_saleh@hotmail.com Dr Jean Claude ESAKI University of Geneva, Switzerland Information Management Systems 9 years 8 years j.c.esaki@gbs-ge.ch Dr Jean Claude MANINI Ph.D from University of Geneva, Switzerland Financial Instruments, Portfolio Management, Principle of Finance 9 years 8 years jcmanini@bluewin.ch

7 Faculty members Dr Maurizzio VANETTI University of Geneva, Switzerland Strategic Marketing, Organisation, Human Resourses Management 25 years 8 years m.vanetti@gbs-ge.ch Dr Dhafer SAIDANE University of Paris l-pantheon-sorbonne, France Banking, Finance 20 years 18 years d.saidane@skema.educ Dr Philippe BUTTY University of Lausanne, Switzerland International Law, Trust, Foundation 8 years 20 years philippe.butty@gmail.com Dr. Victor Almeida YERRIS University of Geneva, Switzerland Finance, Banking, Portfolio Management & Accounting 25 years 8 years victor.yerris@gmail.com Dr Panayotis ZAMAROS Fairfax University Louisiana, USA Finance, Banking, Portfolio Management & Accounting 6 years 8 years dr.zamaros@gmail.com Dr. Yahia ZOUBIR The American University, Washington, DC. Multicultural Management, Int.Negotiations, Geopolitics 38 41 oubiryh@yahoo.com Dr Xardel DOMINIQUE University of Columbia, USA Paris Dauphine, France Former academic dean ESSEC Paris, France Strategic Marketing, Management 40 20 xardel@essec.fr

8 Bachelor in Business Administration The Bachelor of Business Administration (BBA) is designed to provide you with a strong and practical undergraduate education using the principles, theories and tools necessary to succeed in business today. Over our three or four year program, you will be taught to face the challenges of a rapidly changing global market. Course work is designed to develop your own leadership skills and train you to become a proficient and highly skilled professional. As with any of our degrees, you will be guided and mentored by one of the most highly educated group of experts, each recognized in the field that they teach. GBS emphasizes a combination of theoretical knowledge and case studies which allow you to be best prepared of your studies. Specialisation Accounting & Controlling Management Marketing Some Subjects Covered Organisation and HR Management Business Law and Ethics Entrepreneurship and Leadership Marketing and Sales Corporate Finance and Accounting Management Information Systems September / February 3 year full time program 4 year part time program High school diploma or equivalent Good knowledge of English Personal interview CHF 18 600.- per year - 4 year program CHF 23 500.- per year - 3 year program (not including new applicant administration fees of CHF 2 000.- to CHF 4 000.-)

9 Bachelor in Finance In order to provide you with the widest range of possibilities, Geneva Business School offers a Bachelor in Finance composed of three core themes: Corporate Finance, Banking & Insurance and Private Banking. By using these three specializations as the bedrock of our curriculum, GBS can ensure that you graduate with a global understanding of the concepts and international finance practices. As always, our Bachelor courses are lectured by highly respected professionals who can offer you an invaluable and practical insight to the world of finance through their many years of experience. Many of our students have pursued a career in finance at globally recognized institutions such as HSBC, Rothschild and Crédit Suisse. Specialisation Banking & Insurance Corporate Finance Private Banking Some Subjects Covered Political Economics & Institutional Strategy Financial Analysis and Accounting MIS & Quantitive Methods Banking Law and Governance Banking and Corporate Finance Risk Management and Insurance Portfolio Management September / February 3 year full time program 4 year part time program High school diploma or equivalent Good knowledge of English Personal interview CHF 18 600.- per year - 4 year program CHF 23 500.- per year - 3 year program (not including new applicant administration fees of CHF 2 000.- to CHF 4 000.-)

10 Bachelor in Sports Management & Marketing Geneva Business School & Webber International University (Florida) In recent years, a steady increase in the sport sector leads to a great demand for Professionals in the management of sports events, sports teams, sports federations and bodies. The program aims to respond to the growing interest in the Sports management sector. The objective of this 3-year Bachelor program is to prepare candidates for the management and marketing of clubs, events or sports. Instruction is provided in the first two years in Geneva (Switzerland) where students are equipped with the tools of management, organization and communication skills. The third year will be conducted in Florida (USA) where sports management courses are taught such as the principles of sport, club management, organization of sports events and sports promotion. Specific courses Sport Management and Sport Promotion Sport Administration Sports Information & Media Relations Facilities & Event Management Sports Management Information System Sports Organisation and HR management September / February 3 year full time program 2 years in GBS (Geneva), 1 year WYU (Florida) High school diploma or equivalent Good knowledge of English Personal interview CHF 23 500.- per year - 3 year program (not including new applicant administration fees of CHF 2 000.- to CHF 4 000.-)

11 Bachelor in Digital Communication Communication is now much more digital than before and the trend is continuously increasing. A good knowledge of the strategies in this new field and the marketing tools that are specific to this domain are the hallmark traits provided by GBS. New standards have been created for the consumer amidst the growing social network sector. The objective of this program is to educate candidates with the specifics of digital communications and to familiarize them with the different tools. In this program we examine the role of the Internet in marketing a business today, from product and pricing considerations to new distribution and promotional channels. It introduces the roles of digital media in creating a customer experience and facilitating business sales and advertising. It is an essential training for those who want to master the digital marketing today and become the forerunners of tomorrow s world. Specific courses Cyber Law Digital Marketing New Ventures Digital Communication tools Techniques of websites creation Media Effectiveness & Measurement Community Manager September / February 3 year full time program 4 year part time program High school diploma or equivalent Good knowledge of English Personal interview CHF 18 600.- per year - 4 year program CHF 23 500.- per year - 3 year program (not including new applicant administration fees of CHF 2 000.- to CHF 4 000.-)

12 Bachelor in Entrepreneurship Did you know that 99% of companies in the world of business are created and run by budding entrepreneurs? Starting a business or developing solutions to new challenges often requires a spark of genius, but more importantly, determination and enormous commitment. The objective of this program is to prepare highly motivated candidates to the ever-changing challenges of entrepreneurship and give them the necessary tools to succeed. The program is organized to reflect the theoretical concepts and practical aspects required to develop candidate s skills during the decision making process through to resolution of the entrepreneur s problems. Candidates will likely manage the process of setting up strategies for the creation/ development and management of a company with theintention of turning into a global success. Specific courses Fundamentals of Entrepreneurship and Leadership Business and Marketing Plans for New Ventures Entrepreneurship in a Global Economy Feasibility Analysis for New Ventures (New Product Devtpt) September / February 3 year full time program 4 year part time program High school diploma or equivalent Good knowledge of English Personal interview CHF 18 600.- per year - 4 year program CHF 23 500.- per year - 3 year program (not including new applicant administration fees of CHF 2 000.- to CHF 4 000.-)

13 Master of Business Administration «What truly separates Geneva Business School from the other schools is the accessibility students have to a team of world class, active professionals.» The MBA is one of the most coveted degrees in international business today. GBS places a strong emphasis on the expansion and reinforcement of your knowledge in business and management. What truly separates Geneva Business School from the other schools is the accessibility students have to a team of world class professionals. With classes of limited size, GBS ensures that you have an exclusive and privileged education. Specialisation Accounting & Controlling Management Marketing Some Subjects Covered Economic analysis at micro and macro levels Strategic Management and Marketing Leadership and Organizational Behavior 3 4 HR and Operations Management Corporate Finance and Tax/Cost International Business Law September / February 18 months Bachelor degree in a relevant field Good knowledge of English CHF 22 440.- 1st year CHF 8 400.- 2nd year (not including new applicant administration fees of CHF 2 000.- to CHF 4 000.-)

14 Master of Science in Finance «You will be guided and mentored by our faculty to maximize your own potential» The Master of Science in Finance program is designed to challenge your understanding of finance through rigorous training in the conceptual, analytical and empirical intricacies of modern international finance and investment. Over the course of 18 months you will be guided and mentored by our faculty to maximize your own potential while providing you with the academic knowledge needed to successfully navigate the complexities of the global financial matrix. Specialisation Banking & Insurance Corporate Finance Private Banking Some Subjects Covered Capital Markets and Bank Office Banking Organization and Administration Corporate and Technical Analysis Assets and Portfolio Management Risk Management and Insurance International Banking and Tax Laws September / February 18 months Bachelor degree in a relevant field Good knowledge of English CHF 22 440.- 1st year CHF 8 400.- 2nd year (not including new applicant administration fees of CHF 2 000.- to CHF 4 000.-)

15 Master of Islamic Finance Over the recent decades, Islamic banking and finance has emerged as a viable way of financial intermediation. It has gained credibility and has spread worldwide and is the preferred way of banking for one fifth of the world s population. Master in Islamic Finance (MSc. IF) is a comprehensive post graduate program for people who are seeking a detailed understanding of the concepts and mechanisms of Islamic Finance. The program is structured and designed to offer an overall understanding of the theories and principles of banking and Islamic Finance in a current context. The Course offers an opportunity to study the structure of the Islamic banking and finance industry, including its theoretical foundations, products, performance, Islamic financial instruments and risk management issues. The classes will be conducted by qualified academics having in-depth knowledge of Islamic Jurisprudence, Islamic finance and Islamic Banking. Specific courses Principle of Islamic Jurisprudence Introduction to Islamic Finance Islamic Banking Contracts and Partnership in Islamic Islamic Insurance - Takaful Creating and Measuring the Performance of Islamic portfolio Islamic Accounting Islamic Law and Financial Transactions September / February 18 months or site by distance learning Bachelor degree in a relevant field Good knowledge of English CHF 22 440.- 1st year CHF 8 400.- 2nd year (not including new applicant administration fees of CHF 2 000.- to CHF 4 000.-)

16 Master of Digital Marketing The Master of Digital Marketing is designed for freshmen and professionals interested in furthering their career in industry and are willing to take a lead role in the marketing career. It is a highly relevant innovative degree that prepares candidates for success in an ever changing professional field. It provides a powerful skill set in new marketing ethics in the emerging digital field and it will raise your value with potential employers. Marketers must now take account of this technological behavioral, they must also adapt their approaches and continuously integrate new developments in their work process and decisions. The digital marketers have a duty to learn new communication technologies continuously and develop skills to anticipate and adapt quickly. Specific courses Cyber Law Digital Marketing New Ventures Digital Communication tools Techniques of websites creation Media Effectiveness & Measurement Community Management September / February 18 months Bachelor degree in a relevant business field 10 year experience in a lead business position Good knowledge of English CHF 22 440.- 1st year CHF 8 400.- 2nd year (not including new applicant administration fees of CHF 2 000.- to CHF 4 000.-)

17 Doctorate in Business Administration The DBA (Doctor of Business Administration) is the most common type of professional doctorate degree and is offered by GBS to students who have already gained a vast amount of knowledge in 1 or more of the 3 fields mentioned below. It allows students to carry out extensive research and to acquire competency as an independent researcher; to design and conduct research and to disseminate the outcomes to others in the related field. A candidate for the DBA program must have excellent results from their Masters degree in Finance or Management with an average GPA of (5.0 out of 6.0) from GBS or from an alternative accredited university.the DBA is oriented research and the applicant will be advised by a supervisor who will help in achieving his research papers. Specialisation International Finance Strategic Management Strategic Marketing Program Schedule The average duration of the DBA program varies between 3 and 5 years. A minimum of 3 major publications are required and will be assessed by the heads of the 3 centers and the panel of judges. After completion of these major publications, the student must also defend his reports in front of a panel of judges. Following this, the successful student will be awarded the DBA from GBS. Rolling admission Minimum 3 years Good knowledge of English Master degree in related field CHF 23 700.- per year. (not including new applicant administration fees of CHF 2 000.- to CHF 4 000.-)

18 CFA Exams Preparation Geneva Business School (GBS) with its partner «Institut de Formation de Gestionnaire de Patrimoine» (IFGP) has already prepared candidates for CFA Exams for over 12 years. Our mission is to provide CFA candidates with a broad array of training of the highest quality. We utilize our renowned trainer and staff resources to produce the most effective, relevant, concise, comprehensive study materials and training session on the market. We propose an innovative, adequate and interactive academic approach with a small number of students per classes (less than 16) and study material composed by professionals, specially dedicated for the CFA exams preparation. CFA Program Content The duration for the course preparation is six and a half months from October to May. The courses are structured according to a four step approach: Step 1 (Preparation) is designed to help establish a sound foundation before the beginning of the formal study (Pre-CFA); From: October to December. 5 Saturday morning Step 2 (Repetition) is based on the comprehension of the Learning Outcome Statements (LOS); From: January to March every Tuesday, Thursday evening and Saturday morning. Step 3 (Exam preparation) contains a review of critical topics using old exam questions and new questions compiled by professional s material; From March to May every Tuesday, Thursday evening and Saturday morning. Step 4 (Self review) is the Self study which is the most personal and final step to succeed the CFA exams. Pre-CFA: CHF 1950.- CFA level 1, part 1: CHF 2750.- CFA level 1, part 2: CHF 2550.- The Course material is provided free of charge to each person registered for all progams.

19 Summer Courses Switzerland s summers are postcard picture perfect, so what better place could there be to sharpen your skills and knowledge of business and finance? Imagine spending your vacation with us, learning from some of Geneva s top professors in our summer classes, reading in our amazing park right across the street, and visiting Geneva s famous landmarks with other students from around the world! By staying with us this summer you will not only get the chance to study in the worlds financial capital, but also to enjoy all its summer festivities including the Fêtes de Genève, Lake Parade and the Swiss National Holiday! First week of July 4 Weeks High school diploma or equivalent CHF 2 650.- plus CHF 150.- Application Fee

GENEVA BUSINESS SCHOOL REAL BUSINESS. FUTURE LEADERS. www.gbs-ge.ch info@gbs-ge.ch Avenue Blanc 53 CH 1202 Geneva T +41 22 906 94 94 F +41 22 906 94 90