A Broad Rental Market Area is an area within which a person could reasonably be expected to live having regard to facilities and services for the purposes of health, education, recreation, personal banking and shopping, taking account of the distance of travel, by public and private transport, to and from those facilities and services. A BRMA must contain residential premises of a variety of types, including such premises held on a variety of tenures, plus sufficient privately rented residential premises, to ensure that, in the rent officer s opinion, the LHA for the area is representative of the rents that a landlord might reasonably be expected to obtain in that area. [Legislation - Rent Officers (Housing Benefit Functions) Amendment (No.2) Order 2008] INNER WEST LONDON Broad Rental Market Area (BRMA) implemented on 1 st October 2009
Map of the BRMA
Overview of the BRMA The above map shows the areas of Hammersmith, Fulham, Ealing, Chiswick, Acton, Shepherd s Bush and their surroundings within a boundary marked in red. A mainly urban, densely populated, residential area, gradually giving way to a more suburban character in its western parts, most of the BRMA is situated between the River Thames in the south and the A40 in the north; with the industrial and trading estates of North Acton and Park Royal beyond. The BRMA measures approximately 5 miles east to west and 4 miles north to south. The area contains several well known attractions and many points of interest: such as Syon House, Chelsea Football Club at Stamford Bridge and Westfield Shopping Centre, the largest inner city shopping venue of its kind in Europe. Four tube lines serve the BRMA and the bus network operates throughout the public transport and road infrastructures have seen some improvement with the opening of Westfield.
Identification of Health, Education, Recreation, Banking and Shopping (HERBS) The above map shows how the facilities and services (HERBS) are distributed. They are spread fairly evenly through the BRMA with particular concentrations seen in Hammersmith, Fulham, Ealing and Shepherd s Bush.
Accessibility to facilities and services (Information sourced from publicly available websites) From Fulham Ealing Chiswick To Shepherds Bush Shepherds Bush Shepherds Bush Time by Car Distance By Car (based on the quickest rather than the shortest route) Time By Bus Time By Train Time By Tube 20 3 35-41 25 24 4.4 36-41 14 17 3.2 30-49 45 Chiswick Hammersmith 11 2.1 15-18 31 Brentford Hammersmith 19 4.8 50-52 North Acton Hammersmith 26 4.2 45-62 24 Ealing Hammersmith 16 4.7 41 36 Brentford Fulham 19 5.8 60 Ealing Fulham 21 6.3 50 32 Remarks (where applicable) The above table shows the approximate distances in miles and journey times in minutes from locations within the BRMA. Most journeys are under an hour, demonstrating the reasonableness of accessibility to the main facilities and services. By implication the table also indicates that journeys to and from nearer destinations are also reasonable.
Variety of Property Types and Tenures Totals Variety of Property Types All Household Spaces (Total) 170801 In an Unshared Dwelling 168888 House or Bungalow (Subtotal) 68814 Detached 4987 SD 21670 Terr or ET 42157 Flat, Maisonette or Apartment (Subtotal) 99950 Flat, Maisonette or Apartment: In a Purpose-Built Block of Flats 57728 Flat, Maisonette or Apartment: Part of a Converted or Shared House 38801 Flat, Maisonette or Apartment: In a Commercial Building 3421 Caravan or Other Mobile or Temporary Structure 125 In a Shared Dwelling 1913 Variety of Tenures All Households (Total) 165706 Owned (Subtotal) 85920 Owned: Owns outright 35558 Owned: Owns with a mortgage or loan 48676 Owned: Shared ownership 1686 Social rented (Subtotal) 42167 Social rented: Rented from Council (Local Authority) 25529 Social rented: Other social rented 16638 Private rented (Subtotal) 34487 The figures in bold in the above table show the number of houses and flats in the BRMA and how many of them are owned, socially rented and privately rented. The other figures show sub categories. The table demonstrates that the BRMA contains a variety of types of residential premises and that they are held on a variety of tenures. Note: The table was compiled by matching the Office of National Statistics 2001 Census data as closely as possible to the BRMA map boundary. Sufficient Privately Rented Premises The table shows 34,487 privately rented premises in the BRMA. We would expect to collect approximately 15% of the private rented sector market; this would be about 5,173 pieces of lettings information to include on our list of rents. This is considered sufficient privately rented residential premises to ensure that, in the Rent Officer s opinion, the Local Housing Allowance for tenancies in the area are representative of the rents that a landlord might reasonably be expected to obtain in that area.