The Midas Awards 2008 Winners List AUSTRALIA BELGIUM GRAND MIDAS WINNER The Jupiter Drawing Room; Johannesburg, South Africa ABSA Capital Cubism Manifesto. The Power of 3 Book Clemenger BLUE Digital; Melbourne, Australia National Australia Bank Dreamwheel Lavender*; Sydney, Australia The Australian Financial Review Write Our Next Headline The Australian Financial Review Smart Investor If Only AUSTRIA Demner, Merlicek & Bergmann Werbe.ges.m.b.H. Vienna, Austria Wiener Staedtische Versicherung AG Vienna Group Photo Booth Lowe GGK Vienna; Vienna, Austria Austrian Central Bank Imagecampaign Austrian Central Bank Wien Nord Werbeagentur GmbH; Vienna, Austria CA IMMO INTERNATIONAL Strategy and Passion Best Illustration HYPO GROUP ALPE ADRIA ANNUAL REPORT 2007 darwin bbdo; Diegem, Belgium CENTEA Say it with flowers CANADA Draftfcb; Toronto, Canada TD Bank Grumpy Old Men CROATIA TF Marketing; Zagreb, Croatia HPB Annual HPB Omage to the Money! ENGLAND McCann Erickson London; London, England
Best Poster MasterCard Commentators Orchard Communications; Woking, England Winner Barclays What If? Best Non-Broadcast Video Tangible Financial; London, England Jump Child Trust Fund Mutual Funds Tangible Financial Invisible Brand The Partners; Smithfield, England Deloitte Deloitte News Wall ESTONIA Royal Service; Tallinn, Estonia SEB The Diamonds of Tornimae FINLAND Taivas; Helsinki, Finland Taivas Revelations GERMANY Atletico International; Berlin, Germany Allianz Accident Wishes Allianz Treasuries IndexSelect Rollercoaster ride Best Newspaper Advertisement Allianz Accident Wishes Allianz Accident Wishes Best Editing BBDO Germany GmbH; Duesseldorf, Germany Deutsche Postbank AG The Car Boot Flyer Best Place-Based Media Deutsche Postbank AG The Car Boot Flyer Lending Deutsche Postbank AG Twisted Words Retirement Financial Services Beaufort 8; Stuttgart, Germany CSS Versicherung AG Little Money BurdaYukom Publishing GmbH; Munich, Germany Hewlett Packard C Roland Berger Strategy Consultants think:act AUDI AG AUDI Deutsche Bank AG; Frankfurt, Germany Deutsche Bank - Group Brand Communications Winning in a World of Change (Corporate Film) Jung von Matt AG; Stuttgar, Germany L-Bank L-Bank Addressvertising KNSK Werbeagentur GmbH; Hamburg, Germany Financial Times Deutschland Oh Nordmann fir Best Radio Commercial Financial Times Deutschland Oh Nordmann fir McCann Erickson Frankfurt GmbH; Frankfurt, Germany DOMCURA Fishes mediaman; Mainz, Germany Future Designer Pleon GmbH; Duesseldorf, Germany Heliad Equity AG Investment Landscapes Best Photography Scholz & Friends Hamburg GmbH; Hamburg, Germany VHV The Burglary Promotion VHV The Burglary Promotion Strichpunkt GmbH; Stuttgart, Germany Daimler AG 2007 SKA Agentur für Relationship Marketing GmbH; Frankfurt, Germany Deutsche Bank Wallpaper 2
THE EVENT COMPANY/THE COMPANIES; München, Germany Pioneer Investments Faces of a new company wollmerstaedt.communications; Dresden, Germany Kreissparkasse Aue-Schwarzenberg Building Bridges HONG KONG Ogilvy Hong Kong; Hong Kong American Express The Power of the Personal Letter JAPAN McCann Erickson Japan Inc; Tokyo, Japan MasterCard priceless:roman Weekday MALAYSIA Ogilvy Malaysia; Kuala Lumpur, Malaysia CIMB Bank Berhad Double Window CIMB Bank Berhad Slave Best Television Commercial MEXICO DRAFTFCB MEXICO; Mèxico City, Mexico Bank of Mexico Truck Bank of Mexico Dealer NEW ZEALAND Sugar; Auckland, New Zealand TSB Bank Flight Instructor TBWAWHYBIN/TEQUILA; Auckland, New Zealand Pago for ASB BANK Money Goes Digital ASB HOME LOANS I want a home SLOVAK REPUBLIC MUW Saatchi and Saatchi; Bratislava, Slovak Republic Car Truck SOUTH AFRICA The Jupiter Drawing Room (South Africa); Johannesburg, South Africa Grand Midas Winner ABSA KKNK: Long Arm / Tummy / Heart Best Art Direction ABSA Bones / Pesach / Desmond Tutu Best Illustration ABSA Feet ABSA Inheritance Best Radio Commercial Velocity Films; Johannesburg, South Africa Best Music Standard Bank Murray SPAIN SHOOT!; Alcobendas, Spain AXA Institutional Best Photography AXA Institutional Best Art Direction 3
SWEDEN Akestam.Holst; Stockholm, Sweden SBAB No difference SBAB No difference SBAB Get your own mortage coach Hallvarsson & Halvarsson; Stockholm, Sweden Hallvarsson & Halvarsson Första AP-Fonden Annual Report 2007 SWITZERLAND ABN AMRO Private International Clients Brochure Zee; Overveen, The Netherlands ING Temptation TURKEY MagiClick Digital Solutions; Istanbul, Turkey HSBC Advantage HSBC Advantage Collectors! - Facebook Based Social Advergame United Arab Emirates Visa Life Takes Visa Brand Campaign Visa Life Takes Visa Visa Life Takes Visa - Travel Hotspot Visa Life Takes Visa - Online Ads Bank of America; Wilmington, Delaware U.S. Trust, Bank of America Private Wealth Management U.S. Trust, Private Wealth Management capabilities brochure Best Printing BBDO Atlanta; Atlanta, Georgia ING Your Number Campaign Retirement Financial Services Publicis Zurich; Zurich, Switzerland Zurich Quick Fix HelpPoint Stickers TAIWAN OgilvyOne Worldwide; Taipei, Taiwan Sheraton Hotel Sheraton Hotel Butler Service DM Packs THE NETHERLANDS JWT International; Amsterdam, The Netherlands ABN AMRO Private International Clients Brochure Financial Planning Bates PanGulf; Dubai, United Arab Emirates Dubai First We Know Who You Are Dubai First We Know Who You Are UNITED STATES OF AMERICA AKQA; San Francisco, California Visa Signature Visa Signature - Mobile Visa Signature Visa Signature - Mobile Best Point-of-Purchase Visa Life Takes Visa Commonwealth Financial Network; Waltham, Massachusetts Commonwealth Financial Network Opening Day Prospect Mailing Recruiting McCann Erickson; New York, New York MasterCard Priceless Search Best Pre-Printed Magazine Insert MasterCard Priceless Search 7 Wonders Studious Pupil Priceless Search Best Television Commercial MasterCard Studious Pupil MasterCard Cachet Puppy Best Magazine Advertisement
2008 MIDAS AWARDS mcgarrybowen; New York, New York Chase Secret Agent Man Ologie; Columbus, Ohio Cityspace The Jeffrey Brochure Real Estate Legg Mason Legg Mason Workshop Kit Corporate Image myleggmason.com Launch Education Publicis; New York, New York Citi 2007 Citi Card Campaign: Father & Son / Suit / Restaurant / Dog Print / Palm Tree Print / Goal Post Print Venables Bell & Partners; San Francisco, California ipath Sticky Note Financial Planning Charles Schwab We Believe In The Individual Charles Schwab We Believe In The Individual Saatchi & Saatchi; New York, New York Ameriprise Financial Crossroads American Dream Topolewski LLC; Ferndale, Michigan USA Credit Union What s Your Money Up To VSA Partners; Chicago, Illinois Harley-Davidson, Inc. 2007 Caterpillar Build Avery Dennison Every Day, 2007