Nutrition in Finland Towards healthier food from childhood on

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Nutrition in Finland Towards healthier food from childhood on Marjaana Lahti-Koski development manager, health promotion PhD, MSc (nutrition) Finnish Heart Association marjaana.lahti-koski@sydanliitto.fi

Milk and sour milk consumption in Finland Kg/person/year 120 100 80 60 40 20 0 79-81 82-84 85-87 88-90 91-93 94-96 97-99 00-02 03-04 05-06 07* milk, on farms whole milk low-fat milk fat-free milk sour milk *preliminary Food balance sheets

Milk product consumption in Finland Kg/person/year 25 20 15 10 5 0 79-81 82-84 85-87 88-90 91-93 94-96 97-99 00-02 03-04 05-06 07* yoghurt cream ice cream cheese *preliminary Food balance sheets

Meat consumption in Finland kg/person/year 50 40 30 20 10 0 79-81 82-84 85-87 88-90 91-93 94-96 97-99 00-02 03-04 05-06 07* pork beef poultry fish *preliminary Food balance sheets

Fat consumption in Finland kg/person/year 25 20 15 10 5 0 79-81 82-84 85-87 88-90 91-93 94-96 97-99 00-02 03-04 05-06 07* fats,total butter margarine butter/oil-mixture oils *preliminary Food balance sheets

Type of bread spread in Finland, men 1978-2005 100 No fat at all 80 Low fat spread % 60 40 Plant sterol/stanol margarine Softmargarine 20 0 Mixture of butter and oil Butter 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92 93 94 95 96 97 98 99 2000 2001 2002 2003 2004 2005 year Source: AVTK Surveys

Fat used for cooking at home in Finland in 1978-2005 % 100 80 60 40 No fat at all Vegetable oil Liquid vegetable oil preparation Low fat spread Soft margarine Hard margarine 20 0 / / Mixture of butter and oil Butter 78 79 80 81 82 83 84 85 86 87 90 91 92 93 94 95 96 97 98 99 2000 2001 2002 2003 2004 2005 year Source: AVTK Surveys

Long-lasting work needed Changing the quality of fat in the population requires long-lasting, systematic work Cooperation with food industry important the availability of soft, healthy fats Products with less hard fat Consumer education

Fat intake in Finland 1982-2007 40 30 Recommendations Total fat (25-35 E%) E% 20 10 0 1982 1987 1992 1997 2002 2007 Year SAFA (10 E%) MUFA (10-15 E%) PUFA (5-10 E%) KTL: The Findiet Surveys

Intake of fat and fatty acids in 2002 and 2007 E% Men Women 2002 2007 2002 2007 Recomm. Total fat 34,9 33,1 32,4 31,2 25-35 SFA 14,4 12,9 13,6 12,0 ~10 MUFA 11,8 12,0 10,6 10,9 10-15 PUFA 5,2 5,9 4,9 5,7 5-10 - n-3 fatty acids 1,0 1,2 1,0 1,2 1 Trans fatty acids 0,5 0,4 0,5 0,4 - KTL: The Findiet Surveys

Serum cholesterol in men aged 25-64 mmol/l 7 years 6,5 6 5,5 Pohjois-Karjala Pohjois-Savo Turku/Loimaa Helsinki/Vantaa Oulun lääni Lapin lääni 5 1982 1987 1992 1997 2002 2007 KTL: The FINRISK Surveys

Serum cholesterol in women aged 25-64 years mmol/l 7 6,5 6 5,5 Pohjois-Karjala Pohjois-Savo Turku/Loimaa Helsinki/Vantaa Oulun lääni Lapin lääni 5 1982 1987 1992 1997 2002 2007 KTL: The FINRISK Surveys

STRIP project Special Turku Coronary Risk Factor Intervention Project goal: atherosclerosis prevention in childhood the first-ever continuous lifestyle intervention with onset in infancy, started in 1990 comprised 1062 children and families in Turku, Finland randomly selected for intervention and control group the intervention: individualized dietary and lifestyle counselling from age of 7 months, ongoing Results: counselling can influence children s lifestyles and contribute to early prevention of cardiovascular diseases

Mean fat intake and saturated fat intake Niinikoski, H. et al. Circulation 2007;116:1032-1040

ean serum cholesterol and LDL cholesterol Niinikoski, H. et al. Circulation 2007;116:1032-1040

Editorial Circulation 116:973-4,2007 Stephen R Daniels: The results of the STRIP study have important clinical and public health implications. Evidence is mounting that we should be implementing a diet similar to the one used by the STRIP investigators in infants, children, and adolescents in the United States a healthy lifestyle, including a healthy diet, should be adopted from the very beginning

Smart family tool

Challenges in nutrition Less: Saturated fat Salt Sugar More: Vegetables, fruit and berries Fibre, whole meal products Energy balance

Guidelines concerning salt Long-lasting, systematic work needed Recommendation to reduce salt intake by the National Nutrition Council in 1978 The most recent recommendation in 2005: Daily intake <6 g/d for women and <7g/d for men Salt content: <0,5 g/mj No added salt for children Goals: to decrease salt intake gradually and systematically to get used to less salty taste To get used to low salt from early childhood

Salt intake in Finland 1977-2007 NaCl g/d 18 16 14 12 10 8 6 4 2 0 1977 1979 1981 1982 1987 1991 1992 Year 1994 1997 1998 2002 2007 Calculated, men Calculated, women 24h urine, men 24h urine, women Lin. (Calculated, women) National Public Health Institute

NaCl g/day Sources of salt in the Finnish diet 14,00 Milk products 12,00 Fat spreads 10,00 Bread Sweet bakery 8,00 Meat products 6,00 Fish products 4,00 2,00 Prepared, canned or frozen food, condiment sauces Catering 0,00 1980 1991 1997-1999 YEAR Salt used in households Other sodium sources. Source: Reinivuo et al. Eur J Clin Nutr, 2006

Compulsory labelling of salt Cheese Sausages and other meat products Fish products Bread, crisp bread and thin crisp bread Broths, soups and sauces, also as powder and concentrate Other prepared or semi-prepared foods Mixed spices containg table salt PP 31.10.08

Labelling of salt : criteria NaCl % limits Food category Highly salty (reduced by 0.1 %) Reduced salt >25 % less salt than normal product Fresh bread >1.2 max 0.9 Crisp bread >1.6 max 1.2 Cheese >1.3 max 1.0 Sausages >1.7 max 1.3 Cold whole meat cuts >1.9 max 1.4 Breakfast cereals >1.6 max 1.2 Soups, broths, sauces >0.9 max 0.7 Prepared and semiprepared foods >1.1 max 0.8

How to influence? Research and monitoring Nutrition policy - collaboration Legislation Education (nutritionists, nurses, doctors, teachers, food scientists, catering sector) Nutrition recommendation and dietary guidelines + Implementation programs Food production and development Catering services PP 31.10.08

Dietary guidelines for schools issued by National Nutrition Council, April 2008 includes recommendations for nutritional quality lunch to fulfill a third of the daily nutritional requirements criteria for both lunch and afternoon snacks served at school The plate model and a sample meal School meals should be served from 11 am to 12 noon every school day Self-service catering in a comfortable dining area co-operation between headteachers, teachers, parents and catering staff http://wwwb.mmm.fi/ravitsemusneuvottelukunta/

Smart Snacks Research: Recommendations vs. real life Source: Sini Garam s presentation www.sitra.fi

An easy tool for monitoring = A method for monitoring the nutritional quality of food provided by industrial kitchens four criteria: basic, fat, salt and information printed and electronic material launced in October, 2005 included in dietary guidelines for schools education for food service professionals March and September 2006 15 occassions, ~1100 participants by Finnish Heart Association in co-operation with e.g. National Nutrition Council

www.sydanliitto.fi/ruokapalvelut

Heart Symbol From year 2000 Goal: to help consumers make better choices regarding the quality and quantity of fat and the quantity of sodium >350 products

Better choices since 2000

Healthier meals Goal: to help consumers make better choices when eating out Criteria for healthier/better meals Main dish: energy, fat (quantity and quality), salt Other meal components available: Non-fat milk/sour milk Low-salt bread + spread (fat quality) Fresh vegetable + salad dressing (fat quality)

Meals with heart symbols at schools Heart week 13.-20.4.2008 Lunch campaigns included since 1990, in 2008 targeted to schools healthy lifestyle from the very beginning: food, physical activity and sleep meals that fulfill the criteria for Heart Symbol served in ~2000 schools posters and leaflets at schools web-pages (www.energiaveijari.fi) for students, parents and teachers

Smart Snacks Communications: Healthy snacks = 1+1(+1)

Promoting healthy snacks - Practical tips for parents www.hyvavalipala.fi

Communication campaign - The little one follows the big one s example Background: The aim - healthy lifestyle from the very beginning Key messages: It is up to adults You have the responsibility You are the example For parents, professionals working with children, policy makers