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TOPICS OF ENTRANCE EXAMINATION TO DOCTORAL STUDYOF SPECIALIZATION BUSINESS ECONOMICS AND MANAGEMENT 1. Department of Management ACADEMIC YEAR 2013/2014 Role of Management and Management Fundamentals Competence Profile of a Manager and Management Etiquette Decision Making Planning Organisation and Corporate Governance Implementation Management Controlling HR Management Communications Managing Information Corpotate governance Project management Change management Customer relationship management Strategic management Knowledge management Risk management Crisis management History and Development of Management Literatura: ROBBINS, S. P., COULTER, M. K. Management. Prentice Hall, ISBN 978-01-3216-384- 2. NAISBITT, J. Megatrends - Ten New Directions Transforming Our Lives. Warner Books, Inc., New York 1982, ISBN 0-446-32922-3. HAMEL, G. The Future of Management, Harvard Business School Publishing, Hardcover: 288 pages, Publisher: Harvard Business School Press; 1 edition (September 10, 2007) ISBN-10: 1422102505, ISBN-13: 978-1422102503 2. Department of Human Resources Personnel management, human resource management, people management, human capital. Definitions of the terms. Identification of the specifics of various approaches to managing people. The personnel work and personal (HR) services in the organization. The role of HR managers, managers and employees in personnel management (HRM). Organizational structure of HR departments. Job design. Job analysis and evaluation. Personnel (HR) planning, concepts, areas and methods. Recruitment, concepts, objectives and methods. Selection, processes, methods and their validity and reliability. Orientation, objectives, concepts, process. Performance management and performance appraisal, objectives, concepts and methods. Integration of performance management into HR processes.

Appraisal interview, objectives, style, course. Principles of interviewing and common mistakes. Redundancy and dismissing workers, tasks, methods of laying off. Training and development, incl. management development, objectives, methods and evaluation of the effectiveness of T & D. Industrial relations, the concept of individual and collective labour relations, ways of their formation and development, information and communication. Trade unions and collective bargaining. Benefits, objectives and concepts, safety and health at work, services provided by employers. Personnel information system and computerized personnel information system. Diversity management. International human resources management and its characteristics. Briscoe, Dennis R.- Schuler, Randall S.- Claus, Lisbeth. International Human Resource Management: Policies and Practices for Multinational Enterprises. 3rd ed. Routledge. 2009, 424 p. ISBN 978-0-415-77359-5 (pbk). Dowling, Peter J. - Festing, Marion - Engle, Allen D. International human resource management. 5th ed. Thomson, 2008, 368 p. ISBN 978-184480-542-6. Dvořáková, Zuzana a kol. Řízení lidských zdrojů. Praha : C.H.Beck, 2012. 559 s. ISBN 978-80-7400-347-9.. Harzing, Anne-Wil- Pinnington, Ashly. International Human Resource Management. 3rd ed. Sage, 2011, 664 p. ISBN 9781847872937 (pbk). McGuire, John B. - Rhodes, Gary. Transforming your leadership culture. Jossey-Bass, 2009. 336 p. ISBN: 978-0-470-25957-3. Sparrow, Paul (ed.) Handbook of international human resource management. Integrating people, process, and context (Blackwell Handbooks in Management). Wiley, 2009. 518 p. ISBN 978-1-4051-6740-6 (hbk). 3. Department of Logistics Characteristics of the logistic position in the corporate strategy Supply chain optimisation and the synergic effect Outsourcing and partnering in Logistics Logistic market, its evolution and trends, causes, situation in EU and CR The role of transportation and freight forwarding in business transactions in CR Characteristics of transportation relations The role of the freight forwarder in transportation chain Mosolf, J. M., Pernica P.: Partnership in Logistics, 2000. ISBN 80-86031-24-1 Bowersox, D.J., Closs, D.J.: Logistical Management: The Integrated Supply Chain Process, 1996, ISBN 0-07-006883-6 Christopher, M.: Logistics and Supply Chain Management: Creating Value Adding Network, 2005. ISBN 0-273-68176-1 Stadtler, H., Kilger, CH.: Supply Chain Management and advanced planning, 2005. ISBN 3-540-22065-8 Emmett, S., Crocker, B.: The Ralationship-Driven Supply Chain, 2006, ISBN 978-0-566-08684-7 Blanchard, D.: Supply Chain Management: Best Praktice, 2007. ISBN 0-471-78141-X

Mentzer, J. T., Myers, M. B., Stank, T. P.: Global Supply Chain Management, 2007. ISBN 1-4129-1805-7 Saphiro, J. F.: Modeling the Supply Chain, 2007. ISBN: 0-4951-12611-X Dolgui, A., Soldek, J., Zaikin, O.: Supply Chain Optimisation: Produkt/Process, Design, Facility, Location and Flow Kontrol, 2005. ISBN 0-387-23566-3 4. Department of Marketing The essence of marketing and its importance, marketing principles Marketing environment Marketing information system Marketing research Consumer behaviour Market segmentation Marketing management Marketing mix Product in marketing concept Possibilities of distribution channels Marketing communication Marketing specifics of services International and global marketing Holistic marketing Philip Kotler Kevin Keller:Marketing Management,Prentice Hall; 2011, ISBN-13: 978-0132102926 Kevin Lane Keller Strategic Brand Management, Prentice Hall; 2007 ISBN-13: 978-0131888593 Kenneth E. Clow, Donald E. Baack Integrated Advertising, Promotion and Marketing Communications, [Prentice Hall; 2011, ISBN-13: 978-0132538961 Schiffman, L., Kanuk, L., Consumer Behavior. Prentice Hall; 2009, ISBN-13: 978-0135053010 Solomon, M, [at al.], Consumer behaviour : a European perspective / 4th ed. Harlow : Prentice Hall : Financial Times, 2010,, 978-0-273-71726-3 Usunier, J. -- Lee, J. A. Marketing across cultures, Harlow, Pearson Education, 2009, ISBN 978-0-273-71391-3 Pride,W.M., Ferrell,O.C., Marketing South-Western College Pub; 15 ed., 2011, ISBN- 13: 978-0547167473 5. Department of Arts -management Economics of culture, public private sectors Multicultural Europe, the role of national and regional cultures Economics of cultural monuments, societal animation, management and financing Interpretative culture, economic criteria Specifics of management of theatres and concert halls Regional and local cultures the economic point of view BELL, D. (1974) The Coming of Post-Industrial Society. London: Heinemann. BELL, D: (1979) The Cultural Contradictions of Capitalism. London: Heinemann.

HÄGERSTRAND, T. (1967) Innovation Diffusion as a Spatial Process. Chicago: The Chcago University Press. INGLEHART, R., WENZEL, C. (2005) Modernization, Cultural Change and Democracy. The Human Development Sequence. Cambrdge: The Cambridge University Press BECK, U., GRANDE, E. (2007) Cosmopolitan Europe. Cambridge: Polity Press. DOSTÁL, P. (2010) Multi-Speed European Union: Differentiated Integration and Spatial Development in Public Opinion. Prague: Geographica Series, vol. 6, Czech Geographic Society. GIDDENS, A. (2007) Europe in the Global Age. Cambridge: Polity Press. MANSVELT BECK, J. (2005) Territory and Terror: Conflicting Nationalisms in the Basque Country. London: Routledge Press. ANHEIR,H. ed. The Cultural Economy, London, SAGE, 2008, ISBN 978-1-4129-3473-2 OWARD, P. Heritage, Management, Interpretation, Identity London, N. York, 2003 LADRY,C. The Creative City, a Toolkit for urban Innovators, 2000, London Comedia, Earthscan Publ. Ltd. GREFFE, X., PFLIEGER, S. (eds.) Culture and Local development,2005 OECD Publishing 6. Department of Business Economics Asset, Capital and Organizational structure of enterprise Financial management of enterprise Corporate objectives and activities and their reciprocal relations Assumptions of business competitiveness Corporate strategy Enterprise valuation Strategic Capital Investment, approaches to measure effectiveness and impact of means of entrepreneur financing on final decision making Revenues, Costs, Operating Result and their reciprocal relations Phases of business life cycle and their specifics, solution of going concern principle Enterprise performance and its analysis, Controlling, External and Internal Audit The dependence of financial and non financial indicators of corporate performance The importace of benchmarking Reorganization and Restructuring of enterprise, Insolvency Treasury and Risk management Monte Carlo simulations in risk analysis Financial derivatives and thein role in the market risk management in a non financial company THOMAS, Christopher R. a MAURICE, S. Charles. Managerial economics: foundations of business analysis and strategy. 10th ed. New York: McGraw-Hill/Irwin, 2011. xx, 747 s. The McGraw-Hill series economics. ISBN 978-0-07-122120-7. HIRSCHEY, Mark. Managerial economics. 10th ed. Mason: Thomson/South-Western, 2003. xix, 771 s. ISBN 0-324-18330-5. Recommended reading: MARREN, Joseph H. Mergers & acquisitions: a valuation handbook. New York: McGraw-Hill, 1993. xxiii, 548 s. ISBN 1-55623-676-X. MADDEN, Bartley J. CFROI valuation: a total system approach to valuing the firm. Oxford: Butterworth-Heinemann, 1999. xviii, 356 s. ISBN 0-7506-3865-6.

BOETZEL, S., SCHWILLING, A., Managing for Value: Successful Strategies for Creating Company Value, Capstone Publishing Limited: London, 1999, ISBN 1-84112- 080-4 7. Department of Psychology and Sociology Executive s personality and activities Working groups and teams Culturological concept of a company Social psychology and sociology methods in management research Furnham,A.: The Psychology of Behaviour at Work, Psychology Press, 2005 Arnold, J. Silvester,J.: Work psychology: understanding human behaviour in the workplace, Pearson Education, 2005