SMARTDEVICELINK CONNECTIVITY FROM THE CAR S POINT OF VIEW
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Continuing to open highways 3
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Developing for the car ~68 million vehicles sold globally in 2013 6
Developing for the car ~68 million ~978 million vehicles sold smartphones sold globally in 2013 globally in 2013 Developers want volume, so they should build for the phone platform 7
Developing for the car 68 Million 8 The problem compounds when recognizing that global vehicle sales do not all share the same solution and have a wide-variety of in-vehicle technology solutions.
What is SmartDeviceLink? Is an open-source version of software for in-vehicle headunits and mobile phone SDKs which allows automakers, their suppliers, and app developers to connect enabled applications to in-vehicle head units Head unit software that can be deployed to Linux, QNX and other popular embedded operating systems Can leverage different HMI technologies to meet (HTML5, QT, etc.) Software SDKs for application developers on Android and iphone devices.
Principles to developing SmartDeviceLink Leverage the immense volume of smartphones globally Use the apps already on a customer s smartphone no need for new app stores Extend the phone ecosystems instead of building specifically for vehicle head units 10
What is SmartDeviceLink? Offers a number of strategic advantages for OEM s and Tier 1 s Allows OE s to control HMI branding and customer experience Individualized and personalized control of vehicle data Provides greater flexibility for the development of branded applications Includes a broad and global ecosystem SmartDeviceLink is an auto industry driven standard, not phone or phone OS specific
What is SmartDeviceLink? Write to the display Use buttons in the vehicle Voice commands Get Vehicle Data Text-to-speech engine SmartDeviceLink is a standard and reusable set of Application Programming Interfaces (APIs) that allow apps on mobile phones to use in-vehicle resources such as the display, buttons, and the voice engine to create the appearance of a fully integrated app on the head unit. AppLink is a Ford s version of SmartDeviceLink technology 12 SmartDeviceLink is designed to allow apps to look, feel and act like a part of the in-vehicle system.
SmartDeviceLink Step-by-Step Concept Device and car connect via Bluetooth or USB Application will make requests to the vehicle and the vehicle responds (Remote Procedure Calls.) Application appears to be running inside the vehicle, but all business logic is contained on mobile device. User interacts with their vehicle and vehicle notifies application of any system or user events Application reacts by sending requests to modify application behavior or appearance in the vehicle.
SMARTDEVICELINK DEMONSTRATION KEVIN BURDETTE
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Ford s Connectivity Strategy Built In Brought In Beamed In
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AppLink allows driver s to keep their hands on the wheel and their eyes on the road by locking the screen of a mobile device and transferring controls to the vehicle interface (HMI). Drivers perform the app commands that they already know by using Dash Mounted Buttons, Knobs, Touch Screens, Steering Wheel Buttons and of course, Voice Command
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Ford s AppLink Ecosystem Phone and connect safely Communication Be a better driver. Be safe. Vehicle Crew Chief Enjoy my music & my essential information Music Navigate with ease Food and Dining Entertainment Productivity Travel/Wayfinding 22 Innovations??? News
The same principles apply to AppLink Leverage the immense volume of smartphones globally Use the apps already on a customer s smartphone no need for a new app store Extend the phone ecosystems instead of building specifically for vehicle head units 23
Ford s Commitment to SmartDeviceLink = Ford will continue to support SmartDeviceLink in future Ford head units and work with our app partners globally to adopt SmartDeviceLink for their apps. Ford will collaborate with automotive manufacturers and suppliers looking to adopt SmartDeviceLink. 24
SmartDeviceLink Partners Pateo becomes the first Chinese partner to publicly demonstrate SmartDeviceLink integration in their user interface Xiaoling Shao Ford China & William Lai Pateo China 25
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