Curriculum Vitae Personal Data Name Nationality Academic Degree Current Position Address e-mail Telephone Mobile Barbara Dibué German Dipl. Communication Sciences Managing Director / Red Ribbon Career Company Zeppenheimerweg 61, D - 40489, GE barbara.dibue@2r2c.net +49 (0) 211 405 96 18 +49 (0( 172 218-5428
Currently Red Ribbon Career Company 2006 - now Managing Director Seminar & Course Leader Courses. Effective Communication Brand Positioning & Brand Communication Creative Presentation Leadership Trainings & Personal Coaching Clients: Vodafone/ Nokia /Helsinki F&F Computeranwendungen & Unternehmensberatung /München Concept. Die Markenagentur./Frankfurt CMF Werbeagentur /Frankfurt Denkstatt /München Inncogito /Neuburg Ingenium / Regensburg jd Consulting / Hölters & Elsing / Corbix /, etc Euro Business College 2007 -now University of Applied Sciences /Business Studies Associate Professor Courses International Marketing Applied Market Research Cooperations with: SC Johnson Nikko Hotel, Brinker, Droste Verlag Grey WW Courses Team Management 2008 - now
Professional Background Grey Wordwide 1992-2005 International Creative Director Responsible for creative development, production and implementation for national and international advertising campaigns: Clients / Brands: P&G Europe / Pringles, Fairy, Vizir, Oil of Olaz Sara Lee /duschdas, natreen, ambipur Mars / Milky Way, Kitekat, Balisto Warner Bros./ Movieland Whitehall / Centrum, Vitasprint Rotkäppchen / Mumm OBI /DYS Home Improvement Stores Young & Rubicam New York 1981 1992 Creative Supervisor Clients / Brands: Johnson & Johnson Skin Care Products American Home Foods Whitehall /Advil New York Telephone / AT&T / Image Breyers/ Icecream Jell-o Gelatin Senior Art Director: Clients / Brands : Kraft / Mayonnaise People Magazine Gevalia Coffee Delta Airlines Colgate Palmolive RJ Reynolds
Professional Background /2 Leo Burnett Frankfurt Sr. Art Director 1979-1981 Benton & Bowles New York Art Director 1978 1979 Benton & Bowles Frankfurt Art Director 1975 1977 Young & Rubicam Frankfurt Jr. Art Director 1972-1975
Profile Skills and Strengths th < Inspiring team leader and motivator < US typical pragmatism and can-do attitude < Sets high creative standards < Creates, supports and defends provocative solutions < Passionate about her work and the brands she shapes < Encourages her team to Out of the Box -Thinking < Creates climate of Everything is possible < Deep understanding of consumer < Creates advertising based on true consumer insights and solid market research < Strategic thinking < Highly experienced in all issues of production < Finds and attracts best talent < Builds lasting client relationships < Never takes No for an answer < Infectious enthusiasm and energy Personal Credo Resist the Usual. Education Communication Sciences & Visual Communications, University of Wuppertal, Germany Various Leadership & Creativity Trainings - Y&R Leadership Academy, New York Certified Corporate Management Coach (IHK ) Languages Internship Gruner & Jahr Publishing House Hamburg German: English: Italian native fluent beginner
Key Achievements International Creative Director Creative Development, production & implementation of multinational TV Campaign for Pringles Potato Chips, leading creative teams from 4 countries resulting in highly successful Magnifying Characters campaign which ran in all European countries plus Australia, Russia, New Zealand, Israel, Lebanon, S.A. Creative Development, production & implementation of Pan-European TV Campaign for Kitekat, resulting in award winning and humorous Talking Cats campaign, Running in all European Countries and Russia. Creative development, production & implementation of all advertising efforts regarding launch Warner Bros. Movieworld in Bottrop, Germany Multinational TV, radio 6 print campaign running in Germany, Netherlands, Belgium, France, UK Creative development of duschdas relaunch Da ist Gut Drauf drin campaign, creating new long term brand perception on new positioning. Repositioning natreen via successful new brandplatform Schwachwerden erlaubt Development & Production of TV & print campaign. Successful pitch for OBI DYS Home Improvement stores, creating emotional yet hard selling image and merchandise campaign. Effective TV, print, radio, & outdoor under Mach Dir die Welt wie sie Dir gefällt umbrella Cannes Silver Lion: Johnson &Johnson Skin Care TV campaign. You must have been a beautiful baby... Etc.