CURRICULUM VITAE. frits de kok. 35 hollywood road, flat 1 uk-london chelsea sw10 9HT p: e: fdk@magnetic-concepts.

Transcription

1 CURRICULUM VITAE 35 hollywood road, flat 1 uk-london chelsea sw10 9HT p: e: fdk@magnetic-concepts.com

2 P R O F E S S I O N A L E X P E R I E N C E jan 2012 today managing partner, magnetic your concept consulting services in international business development, marketing, project management, turnaround management and fund raising. jan 2010 dec 2011 director and business ownder fdk consulting ltd consulting services in international business development, marketing, project management, turnaround management and fund raising. sept dec 2009 key achievements interim general manager, cts dental supplies uk market-leading dental oral hygiene distribution business managed all uk operations for this 14m turnover business, with a total staff of 42 including field sales and call centre. initiated performance management measures to raise the effectiveness of the field sales force. accomplished the main next step for the business by identifying a new growth vehicle. brought in new suppliers and drew up contracts, using these relationships as part of a new focus within the company. completed a clear and effective handover at the end of my fixed term contract sales & marketing director, miscea holland designer, manufacturer & distributor of dispensing systems managed an account management team, west & north europe. identified new countries with potential and worked to expand the distribution network internationally. planned rapid business growth while ensuring the maintenance of strong profitability. designed and implemented new procedures and systems for sales management, order handling and stock control. key achievements established new account management teams in asia, the middle east, eastern europe, russia, uk, ireland, france, italy, spain. successfully launched new distribution channels in 17 countries, including clear handover to new account management team. repositioned the brand and redefined its core market areas (medical, home, leisure and corporate). produced all-new marketing communications including internationalised print materials and website. repeatedly offered renewal of initial short-term contract and a permanent position in recognition of my contributions managing director, unident sa switzerland subsidiary of laboratoires anios, supplying dental products took over leadership of all business functions, facing challenges posed by several years of previous decline in turnover.

3 full p&l responsibility, accountability to the board, with autonomy to effectively run a separate business. analysed staffing & organisational structures with a view to better integrate with the new parent company. mentored, motivated, coached all staff to raise morale. recruited new people as part of the restructuring and redefining of the business, strengthening sales & marketing in particular. key achievements completed radical restructuring, dividing the company into 2 distinct business units and rebalancing staffing through a combination of recruitment and downsizing. implemented a substantial programme of new product development and launches, reaching the market within 8 months and refreshing the offer to the marketplace. rebuilt team identity and morale. achieved double digit growth at unident swiss after 5 years of continuous decline, halted decline at unident equipment. improved profits by 30% y1, 20% y2. moved production facilities to parent company in france, achieving cost savings. put in place a platform for sustainable, profitable growth, the company is still profitably trading today schülke & mayr uk manufacturer of specialist hygiene & protective products head of marketing led marketing to dental, medical and industrial sectors across the uk, ireland and benelux countries, managing a team of 6 across 3 subsidiaries, marketing budget 1m. accountable for global marketing of the private label business, tasked with raising turnover. established and subsequently managed 2 new medical testing laboratories in the uk and holland, with combined staffing of 5. key achievements efficiently handled the demands of managing multi jurisdictional marketing operations across several international locations. successfully launched a new hospital division in holland. initiated private label business concept and gained board approval, taking on its management in addition to existing responsibilities; brought turnover from zero to 3.5m with c.50% margins. achieved year-on-year growth of 10% throughout period consistently exceeded all targets and added new tiers of responsibility, displaying relentless enthusiasm and energy marketing manager led marketing of products across the uk and ireland, with 4 product managers as direct reports. successfully took responsibility for entry into the hospital segment, opening up a distinct new channel for the business from launch to 3m turnover by 2002, reaching market leader position for several categories of hospital equipment. took the dental sector business from less than 5% market share to 48% within 5 years. implemented & managed a new customer training programme.

4 sourced a new warehouse facility as part of leading the customer service function sanofi winthrop uk leading pharmaceutical manufacturer product manager met sales targets through implementation of balanced marketing strategies including running promotional plans to fixed budgets key account manager & national account manager 1990 medical representative, rentokil uk K E Y S K I L L S team & organisational leadership interpersonal innovation achieving results builds effective teams and inspires them to perform at their best - a track record of motivating and leading the teams to success in tackling demanding projects and tasks. swiftly identifies and resolves human resource issues in organisations, whether through restructuring, reruiting, retraining or a blend of all three. natural leader who has been excelling in team leader-ship with business results to show for it, since the age of 25. always enjoys the challenges of turning around individual and team performance for the benefit of all. uses a very outgoing personality to develop and maintain wide networks of fruitful relationships across a very broad range of stakeholders. builds effective relationships internally from the warehouse to the boardroom, getting the message across at all levels; engages customers and suppliers in true partnership, making the effort to understand peopleʼs needs and prove himself a trusted partner. backs up promises with actions, building loyalty and respect. frequently the first to identify new routes to growth and/or profits, incisively seeing key issues and swiftly gaining understanding of the key markets, existing and potential. persuasive and equipped with details in gaining the adoption of new approaches and targeting new markets including the construction of physical and virtual new facilities to build new turnover and profitability. always innovates to meet a clear objective and prepares thoroughly for success, turning ideas into workable, costed realities which have a real benefit to the business. highly results-oriented, driven by the top and bottom line. self-sufficient and eager to move swiftly, thriving on pressurised environments and enjoying the challenges of performing in even the most challenging of circumstances. comfortable with high-profile and highly visible roles, including multinationals. naturally capable in handling responsibility for p & l, always delivering or exceeding targets.

5 P E R S O N A L P R O F I L E flexible & accomplished business leader equipped with proven capabilities in growing and developing businesses both on consultancy/contract and permanent bases. experienced in co-ordinating and directly leading marketing/operations simultaneously across multiple international territories. possesses remarkable drive, stamina and a creative mind-set for finding new avenues to expand business, capture new revenue and increase profitability. equally confident in both the broad view and the minutiae of commercial, financial and operational management, without losing sight of either. vigilant and energetic, always able to work strategically and step back from the day to day in order to achieve real growth and change; a marketing specialist by training with evidenced capacity for running the whole businessʼ operations. C R E D E N T I A L S & P E R S O N A L I N F O R M A T I O N diploma in marketing, chartered institute of marketing hnd business & finance, canterbury college languages native language dutch fully fluent english working knowledge german & french interests co-founded (with my own capital funding) a successful bar/restaurant, property development, golf, squash, skiing, gym, travel london, june 2012