Siteco Lighting Integrated Corporate Performance Management Thursday, Nov 6th, 2008 Andreas Schütte, CEO
Integrated Corporate Performance Management Siteco Lighting GmbH Siteco s Integrated Corporate Performance Management The Siteco Mangement Cockpit - SMC The Siteco KPI Incentivisation - SKI Integrated IT-Architecture Braincourt GmbH Discussion Page 2
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Siteco History Time only favours the prepared. Click to edit Dennis Master Gábor, Physician, title style Nobel Prize Winner (1900-1979) 1862 Siemens AG, Berlin starts with the production of luminaires i 1949 Production transferred to Traunreut 1962 100J Siemens Lighting Technology, Lighting Test Road 1975 Construction of new luminaire factory 1997 Siemens Lighting Technology taken over by U.S. Industries being named Siteco 2002 Siteco taken over by JP Morgan Partners 2007 Siteco taken over by Barclays Private Equity
Sales Offices & Production Sites in Europe Click to edit Master title style Headquarter Germany SITECO Lighting GmbH Sales Organisation Germany SITECO Beleuchtungstechnik GmbH Austria SITECO Austria GmbH Slovenia SITECO Sistemi d.o.o. Great Britain SITECO Ltd. Italy SITECO Lighting Systems S.r.I. Norway SITECO Belysing AS Switzerland SITECO AG Turkey SITECO Aydinlatma Poland SITECO Lighting Russia SITECO Rep. Czechia SITECO Lighting, spol. s.r.o. Belgium SITECO Lighting g BVBA Spain SITECO Lighting S.L. Portugal SIEMENS S.A. France SIEMENS S.A. Greece SIEMENS A.E. Ireland SIEMENS Ltd Production Sites Traunreut Istanbul
Sales Offices & Production Sites Worldwide Click to edit Master title style Sales Organisation China UAE, Dubai Singapore Malaysia Siteco Prosperity Lighting Co. Ltd. Siteco Lighting Systems / Arasca Siteco Lighting Pte. Ltd, Siteco Lighting Sdn. Bhd. Production Sites Traunreut Langfang g Hebei Province Istanbul Malaysia Employees Germany: 975 Worldwide: 1.350
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Click to edit Master title style Project: Glass Manufacture (VW), Dresden Architect: Henn Architects and Engineers, Munich, Berlin Consultant: Kardorff Engineers, Berlin
Click to edit Master title style Project: Taipeh 101, Taiwan Architect: Chang Yong Lee, Taipeh Consultant: Alan Lin, Lancaster Ltd., Taipeh
Click to edit Master title style Project: Allianz Arena, Munich Architect: Herzog & De Meuron, Basel Consultant: Alpine Bau Deutschland GmbH 4,250 custom luminaires
Click to edit Master title style Project: Old Town Luminaires, Istanbul Architect: Yunus Balta, Istanbul Consultant: Siteco Türkei Up to now more than 2,500 light sources with GALAXSiE outdoor luminaires i 2008 Siteco Beleuchtungstechnik GmbH
Integrated Corporate Performance Management Siteco Lighting GmbH Siteco s Integrated Corporate Performance Management The Siteco Mangement Cockpit - SMC The Siteco KPI Incentivisation - SKI Integrated IT-Architecture Braincourt GmbH Discussion Page 12
Integrated Corporate Performance Management The rest of our life will take place in future. To act or react: We have the choice! Page 13
Integrated Corporate Performance Management Integration of functional and corporate management and processes Increase of transparency, effectiveness and efficiency Reliable and focussed reporting in time Integration of planning, reporting and controlling Manage the performance of managers and company To be best informed To know what is today and what brings tomorrow To insure best quality decissions Page 14
Integrated Corporate Performance Management Methodology and Tools Management of the company, integrated and strategically Siteco Management Cockpit (SMC) Management of company Siteco functions, integrated and Functional operational Reporting Target-setting and Controlling for the Siteco Management, ongoing and once a year Siteco Incentive System (SKI) Page 15
Integrated Corporate Performance Management Siteco Lighting GmbH Siteco s Integrated Corporate Performance Management The Siteco Mangement Cockpit - SMC The Siteco KPI Incentivisation - SKI Integrated IT-Architecture Braincourt GmbH Discussion Page 16
SMC Siteco Management Cockpit Project Goals Focussing on Value Creation and directly linked KPIs within corporate reporting Integration, automation and acceleration of corporate reporting Support of controlling methods Increase controlling time by reduction of reporting time Delivery of a management cockpit including data entry module within a data warehouse architecture Project duration: 8 months Users: approx. 100 worldwide Page 17
SMC Siteco Management Cockpit Method of approach (1) The former scope of reporting was reduced, structured and focussed Daily Reports Financials Sales Production Logistics Human Resources KPI Benchmarking Page 18
SMC Siteco Management Cockpit Method of approach (2) Adjustment of data sources by harmonisation of data Design of the business logic, meta data management, security, etc. Streamlining of the processes extraction, transformation and loading of data and the follow up data flow Design of a unique and consistent set of reports for the Siteco management for daily, weekly and monthly, internal and external reporting Development of the modules of the solution architecture consisting of: ETL (Extraction, Transformation, Loading) Data Warehouse: SAP BW (+SQL Server) Management Cockpit: arcplan Enterprise Going Live Page 19
SMC Siteco Management Cockpit Some reports Page 20
SMC Siteco Management Cockpit Added value Increase efficiency of reporting and decision support Large scale process integration Reduced paper reporting Simplified processes High level of automation Independency from single-head knowledge Processes SMC Reporting and data quality Reduced redundancy Harmonisation of reporting layout Overall consistency Focus on relevant content Large scale business integration Feeed Freezed reporting content of the past Data Collection exten- Saving of time Transparency High transparency level sively automated High performance Data Entry harmonised analysis Very efficient generating of reports Data evaluation easy and quick Very effective decision support Extensiv support of controlling methodology Excellent Traceability Single Point of truth Page 21
Integrated Corporate Performance Management Siteco Lighting GmbH Siteco s Integrated Corporate Performance Management The Siteco Mangement Cockpit - SMC The Siteco KPI Incentivisation - SKI Integrated IT-Architecture Braincourt GmbH Discussion Page 22
SKI Siteco KPI Incentive System Project Goals Support an easier, transparent and more efficient creating, planning and controlling of the KPI-based incentive processes by implementation of SKI. Project duration: 6 months Users: approx. 300 worldwide Page 23
SKI Siteco KPI Incentive System Incentive process (1) Geschäftsjahr Planning fiscal year Running fiscal year Finalizing fiscal year Corporate- planning Incentive Goals KPIs Budgets Actual values Accruals Payment (sales empl.) Achieved Goals Payment Page 24
SKI Siteco KPI Incentive System Incentive process (2) Actual state Target state SAP BW Other sources SAP BW Other sources Reporting Reporting Reporting automatic ti input (80%) Timely intensive manual input (80%) manual input (20%) Incentive System manual input System (20%) Incentive sheets Incentive sheets Page 25
SKI Siteco KPI Incentive System User Groups Incentive sheet Owner Incentive supervisor Main user groups Employees who are directly involved within the incentive process Administrator S-K-I Data collector Support user groups Employees who support the incentive process with additional functions Accounting department Human Resource department Page 26
SKI Siteco KPI Incentive System System and user group functions S-K-I Incentive sheet owner Viewing personal incentive sheets Viewing historical incentive sheets Approving personal incentive sheets Page 27
SKI Siteco KPI Incentive System System and user group functions S-K-I Incentive supervisor Creating new incentive sheets Changing und approving incentivei sheets Incentive sheet analysis (detailed view, employee overview, KPI overview) Finalizing incentive sheets at the end of the fiscal year Viewing historical incentive sheets Page 28
SKI Siteco KPI Incentive System System and user group functions S-K-I Data collector Manual input of budget values* Manual input of actual valvues* Manual input of forecast values if a mathematical built forecast is not meaningful (feasible)* * If automatic data input is not available Page 29
SKI Siteco KPI Incentive System System and user group functions S-K-I Human Resources department Maintaining users Approving & printing i incentive i sheets Finalizing incentive sheets and calculating incentives at the end of the fiscal year (or quarterly for sales employees) Page 30
SKI Siteco KPI Incentive System System and user group functions S-K-I Accounting department Calculating monthly accruals on a forecasted basis S-K-I Administrator Maintaining KPI pool Maintaining i i user authorizations ti Page 31
SKI Siteco KPI Incentive System Login Page 32
SKI Siteco KPI Incentive System Incentive Sheet I Page 33
SKI Siteco KPI Incentive System Incentive Sheet II Page 34
SKI Siteco KPI Incentive System Incentive Sheet III Page 35
SKI Siteco KPI Incentive System Welcome screen Human Resources Page 36
SKI Siteco KPI Incentive System Creating new manual KPI Page 37
SKI Siteco KPI Incentive System Accrual overview Page 38
SKI Siteco KPI Incentive System Added value Formalization and standardization Integrated system Automation of data input Before: 100% manual input After: 80% automatic input, 20% manual input Process security Processes Data quality SKI Single point of truth Higher detail of data More accurate calculation of accruals Better traceabilty of data Saving of time While creating incentive sheets During the fiscal year by automated data evaluation While finalizing the fiscal year While generating reports Transparency High Transparency by formalising processes Performance measures Self monitoring of employees Process transparency for supervisors Page 39
Integrated Corporate Performance Management Siteco Lighting GmbH Siteco s Integrated Corporate Performance Management The Siteco Mangement Cockpit - SMC The Siteco KPI Incentivisation - SKI Integrated IT-Architecture Braincourt GmbH Discussion Page 40
SKI and SMC Integrated IT Architecture Source Systems Persistence Layer Frontend Layer Output Layer PC-Konsol MS-SQL arcplan - SKI Mal SBT TRK AT CH SAP BW arcplan - SMC Browser SAP/R3 MS Excel MS-Access SAP Bus. Explorer Functional Reporting Page 41
Why using arcplan enterprise? Integration of business processes Combining information of different data sources in a single report (MS SQL + SAP BW) SAP BW MS SQL High flexibility in application development (i.e. Briefing Books & adding comments) Briefing Books SAP BW and arcplan enterprise = excellent fit Page 42
Integrated Corporate Performance Management Siteco Lighting GmbH Siteco s Integrated Corporate Performance Management The Siteco Mangement Cockpit - SMC The Siteco KPI Incentivisation - SKI Integrated IT-Architecture Braincourt GmbH Discussion Page 43
Braincourt GmbH Management Consulting & Information Systems Established July 2000 Portfolio Corporate Performance Management Solutions (CPMS) Project Management Services (PMS) Subsidiaries Leinfelden-Echterdingen Düsseldorf References Client references from first-class IT service provider and companies in the sector of telecommunication, manufacturing, automotive and energy 2008 Braincourt GmbH Page 44
Services in the sector of Corporate Performance Management Core competence Design, implementation, rollout and project management in the domain of IT-Solutions to support Corporate Performance Management: Controlling-Applications l Reporting-Solutions Planning Systems Risk Management-Solutions Balanced Scorecard-Solutions Market Medium-sized and large scale enterprises of all sectors Excellence IT expertise, subject specific knowledge and methodology combined with long-term experience in consulting of corporate performance management solutions 2008 Braincourt GmbH Page 45
The Y as a mirror of our competence as well as a link to our porfolio Design and Implementation of IT solutions in the sector of Corporate Performance Management Project management services in large scale IT projects ality Qua Communication with customers in their own business-specific languages 2008 Braincourt GmbH Page 46
Corporate Performance Management by Braincourt Business Intelligence Forecasting Planning Controlling Monitoring, Reporting Data Warehouse 2008 Braincourt GmbH Page 47
Integrated Corporate Performance Management Siteco Lighting GmbH Siteco s Integrated Corporate Performance Management The Siteco Mangement Cockpit - SMC The Siteco KPI Incentivisation - SKI Integrated IT-Architecture Braincourt GmbH Discussion Page 48
Georg-Simon-Ohm-Strasse 50 D-83301 Traunreut http://www.siteco.de Meisenweg 37 D-70771 Leinfelden-Echterdingen http://www.braincourt.de