SAP Best Practices. Prepackaged Industry & Cross-Industry Know-How. Jumpstart your Implementations with SAP Best Practices

SAP Best Practices Prepackaged Industry & Cross-Industry Know-How Jumpstart your Implementations with SAP Best Practices

Agenda SAP Best Practices Overview Implementation Approach Tools SAP Best Practices for CRM Success and Summary SAP 2010 / SAP Business All-in-One Page 2

Introduction to SAP Best Practices SAP Best Practices are packages that provide preconfigured business processes and project accelerators to streamline customer implementations. Adjustments within project Adjustments within project SAP Best Practices Standard System Traditional project Standard System With SAP Best Practices SAP 2010 / SAP Business All-in-One Page 3

What makes SAP Best Practices Best? SAP and partner experiences contribute to enhancing SAP Best Practices Over 35 years of experience, design, and input from companies of all sizes Over 36 SAP Partners contribute to direct development focused on efficiency and validity Over 40,000 implementations SAP 2010 / SAP Business All-in-One Page 4

SAP Best Practices are used for a variety of projects Microvertical SAP Business All-in-One SAP Best Practices packages provide a solid foundation for rapid development of microvertical solutions Prototype / Proof of concept Quickly preview and understand SAP applications and processes Reference System Quickly set up and accelerate blueprinting and solution scope definition Starting Point Meet an average of 30% to 80% of midsize company requirements Add additional requirements as needed throughout the project Subsidiary Rollout Accelerate rollout of SAP to subsidiaries in different regions or industries SAP 2010 / SAP Business All-in-One Page 5

SAP Best Practices enabling small & midsize enterprises as a key element of SAP Business All-in-One Industry Solutions Partners Single Business Application covering small business fundamentals Complete, Adaptable on-demand business solution Configurable and Extensible on-premise business solution with deep industry best practices Accelerated by SAP Best Practices SAP 2010 / SAP Business All-in-One Page 6

What s Included: SAP Best Practices deliver documentation and preconfiguration Complete documentation and preconfiguration are included in every SAP Best Practices package Contents include: Documentation Scenario overviews Business process documentation Quick Guide for prerequisites and guided activation of settings Configuration Guide Training material Preconfiguration Preconfiguration settings Sample master data Configuration documentation Automation tools Print forms User roles to leverage new SAP NetWeaver Business client Documentation Download Business documentation, technical documentation, documentation templates, and conversion forms Technical Download Configuration settings Automation tools Refined Print Forms and Reports provided in an SAP Add-On SAP 2010 / SAP Business All-in-One Page 7 Note: Some SAP Best Practices are delivered as a documentation dowload only, refer to the Quick Guide document for more details

Using SAP Best Practices involves five basic steps 1. Review & Download Review SAP Best Practices documentation and scenario scope to select the appropriate deployment scenarios on the SAP Help Portal, then download your selected package 2. Install Install SAP applications and required notes 3. Activate Upload and activate the preconfigured scenarios or manually configure the system, review or test the scenarios using the Business Process Documentation 4. Refine Identify and add other requirements on top of SAP Best Practices preconfigured scenarios 5. Adapt & Enhance Adapt and enhance the system to meet customer or microvertical requirements SAP 2010 / SAP Business All-in-One Page 9

Turn SAP Best Practices into a Live System SAP Best Practices Add-On Activate all scenarios Prototype Identify required scope Pick and choose scenarios Train the project team Understand the business flow Activate selected scenarios DEV QAS PROD SAP Best Practices are the foundation for the entire duration of your implementation project SAP 2010 / SAP Business All-in-One Page 10

IMPLEMENT - Solution Builder Simplified path to activate SAP Best Practices SCOPE ADAPT ACTIVATE Graphical scenario selection Standard scope templates delivered by SAP Best Practices Easy enhancements with further templates Graphical adaptation of enterprise structure Personalization of master data Automated installation of selected scenarios with personalized data Improved performance and usability SAP 2010 / SAP Business All-in-One Page 12

Solution Builder Components + basic functionality Solution Builder Solution Builder Manages different solution or package scopes Graphical scoping engine Organizational structure composer and personalization Application area editor + assignment Implementation Assistant Manages and monitors implementation of a solution/package (scenario based), access to logs Building block assignment, maintenance of information on scenario level/scenario edit view (e.g. pricing parameters) Building Block Builder Creation of building blocks Insertion of different task types for implementation activities Maintenance of installation data SAP 2010 / SAP Business All-in-One Page 13

SAP Best Practices for CRM: Features Large Company Midsize Company Scenario scope suited for SMB market (business requirements and system landscape) Focus Small Company Telesales Inbound Inbound Lead Management Activity Management Telesales Outbound Campaign Management Extended Sales Order Processing Generic scenarios that can be easily combined into complex solutions Internet Sales B2C Outbound Lead Management Opportunity Management Internet Sales B2B Building block approach for modular usage of CRM components Flexibility Channels Enhanced CRM Core Core Support phase oriented CRM deployment BP Baseline BP Industry Integration SAP CRM BP CRM SAP BW SAP ERP Preconfigured integration with other versions of SAP Best Practices Integration with other SAP Business Suite solutions SAP 2010 / SAP Business All-in-One Page 15

SAP Best Practices for CRM: Content Scope (1) Scenario list MARKETING SCENARIOS Lean Campaign Management Lead Management Interaction Center Marketing SALES SCENARIOS Account & Contact Management Activity Management Opportunity Management Territory Management Integrated ERP Order and Quotation Management Pipeline Performance Management Interaction Center Sales SERVICE SCENARIOS Interaction Center Service Service Order Management Complaints and Returns Management Interaction Center Inquiry and Complaint Management E-Service: Solution Assistance E-Service: Service Request Management E-Service: Complaints and Returns Management ANALYTICS SCENARIOS Reporting for Marketing, Sales, and Service Scenarios via SAP BW or CRM Interactive Reporting SAP 2010 / SAP Business All-in-One Page 16

SAP Best Practices for CRM: Content Scope (2) Further Deliverables UI CONFIGURATION Preconfigured roles for CRM WebClient adapted to the BP CRM scenario scope GROUPWARE Complexity reduction via client-side groupware integration and One-to-One E-mail REPORTING Simplified customer intelligence reporting without SAP BW ERP INTEGRATION Master and transaction data integration between SAP ERP and SAP CRM tailored to BP CRM scenario scope Basic UI integration between ERP NetWeaver Business Client and CRM WebClient SAP 2010 / SAP Business All-in-One Page 17

SAP Best Practices for CRM: Building Blocks (1) Layer 0 Building Blocks Layer 1 Building Blocks BB Name BB Name C00 SAP Best Practices Installation B08 CRM Cross-Topic Functions B01 CRM Generation C41 CRM Interactive Reporting C71 CRM Connectivity C11 CRM Marketing Master Data C72 CRM Connectivity Standalone C23 CRM Basic Sales C04 CRM WebClient User Interface C13 CRM Service Master Data B09 CRM Customizing Replication C12 CRM Service Master Data Standalone C01 CRM Organizational Model C02 CRM Organizational Model Standalone C03 CRM Master Data Replication C10 CRM Central Master Data C09 CRM Central Master Data Standalone Fundamental BBs Mandatory for all scenarios SAP 2010 / SAP Business All-in-One Page 18 Cross-scenario BBs Mandatory only for specific scenario groups or optional

SAP Best Practices for CRM: Building Blocks (2) Layer 2 Building Blocks C22 C37 C31 C36 C32 C34 C06 C26 C40 C28 C78 C33 C35 C74 BB Name CRM Lean Campaign Management CRM Lead Management CRM Activity Management CRM Account and Contact Management CRM Opportunity Management CRM Integr. ERP Order & Quotation Mgmt. CRM Territory Management CRM Service CRM Service Standalone CRM Complaints CRM Interaction Center CRM Teleservice CRM IC Inquiry and Complaint Management CRM E-Service Scenario-specific BBs - mandatory for only one specific scenario SAP 2010 / SAP Business All-in-One Page 19

Pre-configured WebClient UI 1 3 4 The following WebClient UI elements are pre-configured to the SAP Best Practices scenario scope: Navigation Bar 5 Quick Create Link Work Center Work Center Link Group Logical Links 2 SAP 2010 / SAP Business All-in-One Page 20

Pre-configured WebClient Business Roles Marketing Marketing Employee Marketing Manager IC Agent Marketing IC Manager Sales Sales Employee Sales Manager IC Agent Sales IC Manager Service IC Agent Service IC Agent Support Service Employee Service Technician Service Manager SAP 2010 / SAP Business All-in-One Page 21

SAP Best Practices for CRM V2.70 Integration Topics SAP CRM <-> SAP ERP ERP Scenario CRM SAP Best Practices for CRM Deliverables Quotation and order processing takes place exclusively in SAP ERP, e.g. ERP quotation/sales order from CRM Interaction Center ERP quotation based on CRM opportunity ERP quotation/sales order creation directly from CRM WebClient UI with limited functionality No exchange of sales documents between SAP ERP and SAP CRM Organizational Model Master Data Customizing User Interface System Landscape 3 variants for organizational model integrated supported: Only integration with ERP SD sales area Integration with ERP HR organizational model No integration in case of standalone CRM Flexbility according to specific customer requirements Master data objects exchanged between SAP ERP and SAP CRM: Accounts, contacts Products Conditions (basic price) Recommendations for integration: leading systems, number ranges, etc. Integration between SAP ERP NWBC and SAP CRM WebClient ERP NWBC CRM WebClient Rendering of complete CRM WebClient in NWBC Entry level: CRM activity, e.g. Lead CRM WebClient ERP NWBC ERP SAP GUI transaction running in CRM WebClient frame Entry level: ERP transaction Configuration support for connectivity between SAP ERP and SAP CRM SAP 2010 / SAP Business All-in-One Page 22

PT Nippon Indosari selects SAP Best Practices Based Package QUICK FACTS PT Nippon Indosari Corpindo Location: Bekasi, Indonesia Industry: CPG Products and Services: Baked Goods Employees: 760 Web Site: www.sariroti.com SAP Solutions and Services: SAP Business All in One, SAP Best Practices Partner: Metrodata e-bisnis The benefits in terms of lowering costs, increasing revenues and IT strategy we reap from SAP will be significant and bring Nippon Indosari to a new level of success Challenges and Opportunities Business Process integration and efficiency Management reporting Database centralized Objectives Streamline business processes and increase productivity Make the business more transparent Develop a system that can scale with the company Implementation Highlights Implementation was completed in 20 weeks Why SAP Strong references with similar projects and SAP s reputation in the consumer goods industry SAP offers the rich functionality that can address the full range of business processes Benefits Pre-configured solution made the implementation faster Full integration of supply chain and use of a full range of logical and analytical capabilities Information is accurate, reliable and available in real-time Enabled more analytics for decision making Alex Honki Project Manager PT Nippon Indosari Corp. SAP 2010 / SAP Business All-in-One Page 24

WEG China selects SAP Best Practices Based Package QUICK FACTS WEG China Location: Nantong, China Industry: IM&C Products and Services: Motors Employees: 600 Web Site: www.weg.net SAP Solutions and Services: SAP ERP, SAP Best Practices Partner: hartung:consult We would never have expected that it is possible to implement a full scale SAP solution in such a short time. Fernando Lima Project Manager WEG Nantong Challenges and Opportunities Users were not using any ERP solution prior to SAP Very short implementation period Objectives Rapid SAP Implementation Provide all business departments with an integrated application Use best industry practices Implementation Highlights Implementation completed in 3 months Why SAP Market expertise Availability of a SAP Best Practice package Company s headquarter is implementing SAP Benefits The SAP Best Practices package enabled the customer to have a prototype within a very short time. Only minor modifications were necessary to complete the system configuration. SAP 2010 / SAP Business All-in-One Page 25

Cereal Comércio selects SAP Best Practices Based Package QUICK FACTS Cereal Comércio Location: Rio Verde-GO, Brazil Industry: Consumer products, Mill products Products and Services: Soy and Derivates, Warehouse services Revenue: US$100 million Employees: 100 Web Site: www.grupocereal.com.br SAP Solutions and Services: SAP Business All-In-One, SAP Best Practices Partner: Inove Soluções The SAP Best Practices based solution has proven to be the fastest way to address our business issues. The project challenge of going from Zero to Live in less than 8 weeks was completed by our Partner, Inove Soluções with excellent results. Challenges and Opportunities Transparency of the business cash flow Financial controls and reporting Inventory control, production control and associated costs Objectives Achieve operational excellence Improve operational efficiency Reduce cost and improve productivity Better reporting and analytics Implementation Highlights Full implementation in less than 8 weeks Total initial cost below US$ 200K More than 90% SAP Best Practice Baseline Brasil used out of the box Why SAP Proven, robust enterprise resource planning (ERP) Support to quickly deploy business operations and processes Benefits The implementation has provided Cereal Comercio with total control of purchasing, inventory, production, sales and finance SAP solution supports every stage of manufacturing and distribution processes from goods receipt through production, to the completion of the sales process. Cash flow in addition to the standard cash flow feature in SAP, Cereal has developed the inventory/cash flow, a new way to asses the impact of goods movement in relation to the financial timeline. Evaristo Jr. CEO Cereal Comerico SAP 2010 / SAP Business All-in-One Page 26

Mikro+Polo d.o.o. selects SAP Best Practices Based Package QUICK FACTS Mikro+Polo d.o.o. Location: Maribor, Slovenia Industry: Wholesale Products and Services: engineering, medicine and calibration laboratory products Revenue: 10.3 million Employees: 70 Web Site: www.mikro-polo.si SAP Solutions and Services: SAP Business All-In-One solution, SAP Best Practices package Partner: itelligence d.o.o. We chose itelligence s itwholesale solution because we were determined to get an information system that will support and automate our business processes to the highest level possible. SAP was chosen based on that, due to the outstanding references and for being the system of choice of our most important customers and suppliers. Challenges and Opportunities Lack of executive visibility Financial controls and reporting Accessibility of the right data at a given moment Objectives Improve operational efficiency Improve customer relationships Respond rapidly to changing business requirements Implementation Highlights Full scope implementation completed in 23 weeks Use of implementation tools Accelerated system and user documentation Expedited customer learning Reduced the number of consulting days required Why SAP Industry specific best practices built-in Proven, robust enterprise resource planning (ERP) Ability to tailor the final solution to growing or changing business needs Support for localized/country specific business practices Benefits Centralized data management and reporting Fully-integrated business system Marko Podgornik Managing director Mikro+Polo d.o.o. SAP 2010 / SAP Business All-in-One Page 27

Customer Success - Med-Health Companies Rapid deployment within 10 weeks using SAP Best Practices-based SAP Business All-in-One solution Selected industry best practices, that could scale to meet future needs Med-Health Companies, a leading medical products distributor, adopted SAP All-in-One solution implemented by Ki Solutions Rapid deployment within 10 weeks with very limited staff to sustain operations Med-Health, needed to ramp their systems with extensive functionality tailored for Pharmaceutical and Wholesale Distribution Management, to go-live with their web based distribution business for medical supplies SAP All-in-One solution based on SAP Best Practices with industry standard infrastructure helped establish credibility with customers and partners SAP 2010 / SAP Business All-in-One Page 28

Customer Success - Polyglass Cost-effective deployment for midsize company using SAP Best Practices-based SAP Business All-in-One solution Laying a foundation for future innovations that will follow Andy Hastings, COO, USA POLYGLASS, a leading manufacturer of modified bitumen roofing, implemented SAP All-in-One partner solution EDGE TM from Technology Solutions Company (TSC) Polyglass was looking to apply for ISO certification and was interested in a solution that would address the detailed documentation and business process procedure requirements. SAP All-in-One was the only solution that could deliver these requirements on time and within budget. Cost-effective deployment time-line met expectations Extensive documentation of business process and procedures to support ISO certification SAP 2010 / SAP Business All-in-One Page 29

Worldwide studies have proven the value of SAP Best Practices Implementation Acceleration: Average implementation time was 4.2 months for over 20 sample projects in US and Latin America in 2006. Reduce consulting and customer project resources by an average of 50%. Reduce total implementation time by an average of 32%. Meeting customer needs: On average, deliver a 72% match to customer requirements 1 Without SAP Best Practices, the project would have been more complex. The overall project was speedier. 2 1 Results of a 2006-2007 SAP survey among customers who incorporated SAP Best Practices in their implementation projects. 2 A 2004 study of SAP Best Practices by Ludwigshafen University of Applied Sciences SAP 2010 / SAP Business All-in-One Page 30 ERP SCM, SRM CRM/BI PLM IT SCM, SRM ERP PLM IT CRM/BI Time Reduction (person hours) 1045 375 150 15 0 200 400 600 800 1000 1200 Cost Reduction ( in 1000 Euros) 195 2250 436 400 65 30 15 3345 n = 51 Median Arithmetic Mean 0 1000 2000 3000 4000

SAP Best Practices Foundation for your success in the midmarket Packages Tailored to Meet Midmarket Needs Sound foundation for preconfigured, ready-to-use business scenarios based on SAP s deep industry experience Rapid Implementation and Reduced Costs Tools, content, and methodology to reduce costs compared to traditional approaches Prepackaged Business Expertise Reusable documentation and configuration which can be adapted to specific needs Create or Extend Your Business Solutions Use the fully documented implementation procedure including the automation and personalization tools as the basis to create your own SAP Business All-in-One solution Build a Working Prototype Have a working, fully-documented prototype in only a few days right out of the box Improve Project Performance and Customer Understanding Use SAP Best Practices as an integrated tool for evaluation, training, and implementation SAP 2010 / SAP Business All-in-One Page 31

Where to Find More Details SAP Public Website SAP Business All-in-One http://www.sap.com/businessallinone SAP Best Practices http://www.sap.com/bestpractices SAP Service Marketplace Partnes and Customers only SAP Business All-in-One http://service.sap.com/baio SAP Best Practices http://service.sap.com/bestpractices SAP Best Practices Portfolio Availability SAP Help Portal - Public SAP Best Practices http://help.sap.com/bestpractices SAP 2010 / SAP Business All-in-One Page 32

Thank you! SAP Best Practices SAP AG businessallinone@sap.com SAP 2010 / SAP Business All-in-One Page 33