Experiences from Lennox in Integrating SAP Cloud for Sales with SAP CRM using SAP HANA Cloud Integration

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1 Orange County Convention Center Orlando, Florida June 3-5, 2014 Experiences from Lennox in Integrating SAP Cloud for Sales with SAP CRM using SAP HANA Cloud Integration Sam Varghese (Lennox) Karthik SJ (SAP)

2 LEARNING POINTS What is SAP s Cloud for Customer Integration Strategy and Offering What were the key experiences from implementing Cloud Integration at Lennox What are the Best Practices for Integrating SAP Cloud for Customer with SAP CRM

3 Integration is Top-of-mind for every customer Standard integration? On-premise SAP? Real-time? Non-sap systems? Upgrade? Master data? Customized SAP? Integration technology? Tibco or Cast Iron? Monitoring? Cost to implement? Time to implement?

4 Integration is key to achieve desired business outcome in the cloud End-to-End Business Processes Customers have complex on-premise landscapes As customers adopt cloud solutions, hybrid landscapes will become a norm Market-to-Cash Source-to-Pay Recruit-to-Retire Integration across the boundaries of cloud and on-premise is a must to prevent application silos As companies adopt cloud, real-time end-to-end business process integration is critical

5 SAP s Cloud Integration Strategy SAP HANA Cloud Integration technology iflows (prepackaged integrations) Open APIs and deployment choice Cloud-based multi-tenant technology for real-time process integration and data integration Design time with graphical flows and mappings Centralized monitoring and administration Community marketplace (planned) Prepackaged integration flows with prebuilt logic for integration scenarios, routings, and mappings for o o o SAP Cloud-SAP On-Premise SAP Cloud-SAP Cloud SAP Cloud-3 rd Party Clouds iflows developed on SAP HANA Cloud Integration, NW PI, or point to point Rich set of open standards based APIs to build custom integrations To provide choices to customers, in addition to offering our own integration technologies, SAP also certifies connectors developed by third-party integration platforms like MuleSoft, Cast Iron, and Boomi

6 INTEGRATION USING SAP HANA CLOUD INTEGRATION OR SAP NETWEAVER PI INTEGRATION 1 SAP HANA Cloud Integration Minimal on-premise footprint. Add-on only for integration Cloud for Customer 2 NetWeaver PI ERP or CRM Leverage existing APIs. Mappings between available on-premise APIs/IDocs and Cloud for Customer APIs Integration content portable between NW PI and HANA Cloud Integration Simple to extend. Extend mapping instead of new development in onpremise systems Cloud for Customer ERP or CRM

7 Open API s and Deployment Choice Option 1 Option 2 Option 3 Option 4 SAP Cloud Applications Direct Integration APIs/Web Services SAP HANA Cloud Integration Third-Party Integration Platform Rich set of public SOAP Web Services (A2A, mass-enabled A2X) New OData APIs planned Can be used by customers or partners with SAP s or third party integration platforms SAP NetWeaver PI Certified connectors by third-party integration platforms SAP On Premise Third-Party On Premise Third-Party Clouds Customers have a choice in deploying integrations on-premise or in the cloud

8 Packaged Integrations SAP CRM Orange : 1402 Released Blue : 1405 Released soon SAP Cloud for Customer Business Partner Material Sales Org Hierarchy Campaign Header Lead Opportunity Service Request Product Category Marketing Attributes Account Hierarchy Employees Territories Activity Sales Quote SAP CRM Business Partner Product Sales Org Hierarchy Campaign Lead Opportunity Service Request Product Category Marketing Attributes Account Hierarchy (BP Relationships) Employees Territories Activity Pricing Sales Order Real-time integration of master data (accounts, prospects, competitors, contacts, account hierarchy, territory assignment, products, employees, campaign headers) Real-time integration of transactional data (leads, opportunities, activities, service requests) Integration of attachments bi-directional for opportunities, attachments for leads from CRM to Cloud coming in 1405 Integration of marketing attribute definitions (CRM -> C4C) and marketing attributes assignments to customers. (coming in 1405) Real-time call to from C4C quote to CRM pricing supporting the full pricing flexibility of CRM pricing. (coming in 1405)

9 Packaged Integrations (iflows) iflows are the standard integration content from SAP iflows run on HCI and Netweaver PI Each iflow contains logical and technical routings User defined functions required for standard integration delivered. Customers can customize them. iflows contain predefined mappings with 100+ fields mapped and several user defined functions and routing rules.

10 SAP HANA Cloud Integration SAP Cloud Applications Cloud-based technology Real-time, bi-directional process integration Real-Time Process Integration SAP HANA Cloud Integration Data Integration Prepackaged Integration flows Community and Marketplace Data integration Graphical flows & mappings Centralized monitoring and administration Pre-built adapters Community marketplace (future) Compatible with SAP NetWeaver PI content (e.g. mappings) and SAP Data Services (planned) Lower cost of change over time SAP On-Premise 3 rd Party On-Premise 3 rd Party Cloud Solutions

11 SAP HANA Cloud Integration: Technical Overview ECLIPSE USER INTERFACE Simplified BPMN modeling of integration flows Model abstraction using xml-based configuration Manage integration flows with expert monitoring, deploy/undeploy, start/stop instances Cloud for Customer SuccessFactors BizX Financial Services Network Sales & Operations Planning. WEB USER INTERFACE Configure prepackaged process integration flows Design data integration Monitor messages and data loads SAP HANA Cloud Integration RUNTIME & REPOSITORY Cloud ESB for message execution Cloud Repository for storing Integration projects and data integration flows Multi-tenancy Cluster based message processing Cloud runtime for process integration On-premise agent for data integration On-Premise Agent OnPremise SAP/ 3 rd party systems

12 Lennox C4C Project Scope LENNOX INTERNATIONAL, INC HVAC Industry 3+ billion$ company Ticker symbol: LII LOB: Residential, Commercial & Refrigeration

13 Lennox C4C Project Scope Architecture: SAP CRM (On Prem)- HCI- C4C Master Data: Org Model/Accounts/Employees (On Prem) > C4C Contacts (C4C) > SAP CRM (On Prem) Prospects remain only in C4C. Transactional Data: Activities: SAP CRM <> C4C<> MS Outlook Opportunities: Remain in C4C without replication

14 High Level Architecture Lennox Firewall SAP Firewall Lennox Mobile Device SAP CRM On Premise SAP HCI SAP Cloud for Customer Mobile Cloud for Customer App

15 Lennox C4C Project Scope

16 Lennox C4C Project challenges SAP CRM (On Prem middleware filters): what s available out of the box and what needs to be custom built for a C4C integration. Aligning years of SAP CRM On Prem design with nimble C4C design/architecture for a smooth integration. C4C is a rapidly evolving product in terms of Cloud & Mobility functionality: setting business expectations. Single Sign On (SSO) between C4C web and C4C mobile App. Quarterly releases with added functionalities.

17 Lennox C4C Project KEY LEARNINGS Focus on C4C-On Prem integration middleware filters. During Blueprint be clear on Master Data replication design; master data clean up may be required in On Prem. Crawl, walk, run in terms of overall scope especially the integration objects.

18 Best Practices Cloud Integration Methodology for Implementation is SAP s recommended roadmap for implementing Cloud solutions in a cost-effective and timely manner. It provides proven, repeatable implementation methodology best practices, to streamline projects and to reduce overall implementation costs Connect Configure Extend Data Load & Test Go-Live Monitor Upgrade Integration On-boarding Receive Provisioning s from SAP Request Users and Roles Authorization Prepare for technical connectivity (user/password in test landscape and certificate in production landscape) Integration configuration Configure on-premise backend Configure HCI Configure Cloud for customer Integration extension Cloud for Customer extension using KUT/PDI HCI mapping and iflow adjustment Integration Data Load Perform codelist mapping Adapt value mapping Run reports for Initial load of Master data Run reports for Initial load of Transaction data Integration Go-live Promote from Test to Production Transport configurations, extensions Copy code list mapping Copy value mapping Integration Monitoring Message Flow overview monitoring in HCI web UI Message flow monitoring in HCI Eclipse E2E Monitoring in SAP Solution Manager Alerts and Incident Management in SAP Solution Manager Forward Incidents from SAP Solution Manager to SAP Cloud Operations Integration Upgrade View Updated Integration content in HCI web UI Import Updated Integration content from HCI web UI without losing custom modifications Adapt newly imported Integration content with custom modifications Deploy Adapted Integration content View SAP delivered mappings and customer introduced mappings

19 Customers implementing SAP HANA Cloud Integration

20 SUMMARY FUNTIONALLY RICH AFFORDABLE SPEED TRUSTED Higher business value through rich and deep bidirectional near real-time master data and process integrations Up to 80% * lower cost to design, build, test, deploy, support, and maintain integrations Faster to not only implement but also subsequently consume quarterly innovations of cloud application Lower risk for implementation and support through access to trusted SAP domain knowhow and support * SAP estimates for 5-year cumulative cost

21 THANK YOU THANK YOU FOR PARTICIPATING Please provide feedback on this session by completing a short survey via the event mobile application. SESSION CODE: 0711 For ongoing education on this area of focus, visit

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