SPM professors named Falk College faculty of the year

Sport Management SPM professors named Falk College faculty of the year Two faculty members from the Department of Sport Management were honored for excellence in teaching and research with 2014 Falk College Faculty of the Year Awards. The honorees, who are nominated by their peers for outstanding performance and contributions to students, the Falk College, Syracuse University and beyond, were recognized during the Falk College s Convocation for the Class of 2014 on May 10. Professor Rodney Paul was honored by Falk College for Excellence in Research; and professor of practice Dennis Deninger was honored for Excellence in Teaching. DR. RODNEY PAUL, Excellence in Research Dr. Paul received the 2014 Award for Extraordinary Accomplishments in Research by the Academy of Economics and Finance, the organization that selected him as the Research Fellow in Economics in 2013. It was the first time the honor had been awarded since 2010. In January 2014, he reached the top 10 percent of Economists (by the Federal Reserve Bank of St. Louis) in terms of number of distinct academic articles published and in the number of journal pages published. As a sports economist, he brings a strong financial and analytical business background into the classroom, which is immeasurable in Sport Management. In the past year, his research has focused on attendance variables and predictability among different minor league baseball leagues; Department of Sport Management Summer 2014 Rodney Paul honored for research betting and wagering in college football; ticket pricing variables affecting Major League Baseball; fan satisfaction levels in the National Football League; and attendance predictability in minor league professional hockey, among other contemporary topics. It s an honor to be awarded the Falk College Excellence in Research Award and to be a part of the Department of Sport Management, said Paul, who teaches SPM 300 Data Analytics, SPM 315 Sport Finance and SPM 664 Financial Management of Sport Facilities and Events. I thoroughly enjoy teaching our students and assisting them with award-winning research projects. Paul also serves as the faculty sponsor for honors theses, independent studies, research projects and sport practicums, and advises the SPM Baseball Statistics and Sabermetrics Club. What makes Dr. Paul so exceptional is his extensive knowledge of Dennis Deninger honored for teaching sports and statistics and his ability to relate it to his students, said Sabermetrics Club president Matt Filippi. He is one of the smartest people I ve had the pleasure of working with, and in addition, he is very approachable and always open to new ideas and perspectives from his students. It is professors like him that make this program so great. I can think of no one more deserving of this award. Paul has taught at Syracuse University for three years. He also taught at St. Bonaventure University and Montana State University. He holds a B.S. in mathematics and a B.A. in economics from Lebanon Valley College; and a M.A. and Ph.D. in applied economics from Clemson University. Paul s research and articles have been featured in Journal of Economic Psychology, Journal of Sports Economics, Sport Marketing Quarterly, International Journal of Sport Finance, Academy of Economics and Finance Journal, Reading Eagle, New York continued on page 2

continued from page 1 Economic Review, Los Angeles Times, NBC Sports, The New York Times, and Journal of Prediction Markets, among others. Sport Management director and chair Michael Veley said, Professor Paul has proven himself on a number of pedagogical levels that bring great credibility, recognition and respect to Sport Management, Falk College and Syracuse University. Rodney is an incredibly ambitious academic author; has involved students in diverse research projects and writing academic papers for publishing; presented research at numerous academic conferences throughout the world; and incorporates real-world research projects into his classroom teaching. Veley added, Since his appointment at Syracuse, Dr. Rodney Paul has established high standards in terms of the quantity, quality and breadth of academic publications produced. He is a voracious writer of academic manuscripts and is recognized internationally for his research and scholarly focus in the areas of analytics, gambling, attendance predictability factors and other financial and analytical-based aspects that are applicable to the sport industry. During the 2013-14 academic year, Paul attended sport industry conferences in Denmark (European Sport Economic Conference), Spain (IX Gijon Conference on Sports Economics), and Chattanooga, TN (Academy of Economics and Finance Conference). He will attend the European Sport Economics Association (ESEA) conference in Belgium in September. His research focuses on two main areas. He uses sports betting market data to test the efficient markets theory, and he develops models for attendance and TV ratings. His classes focus on sport finance and research methodology. Modeling of attendance and TV ratings is important for both revenue and understanding how leagues and teams schedule games, he says. And his influence is felt on a new generation of sport managers. One of his students recently had the findings of an independent study project published in the Journal of Business, Industry, and Economics. DENNIS DENINGER, Excellence in Teaching Deninger is described as having a genuine passion for teaching and mentoring students. His courses draw from 25-plus years as a production executive and innovator at ESPN. Deninger, a threetime Emmy Award winner, recently wrote and produced his second documentary, Changing Sports, Changing Lives, which premiered at Syracuse University in April 2014 and focused on sports that have been adapted for people with disabilities. The 2013 documentary about the origins, culture, and rapid growth of lacrosse was entitled America s First Sport, and has aired nationwide on ESPNU. Veley said, Professor Deninger s teaching style and level of student engagement is contagious in the classroom and often leads to brisk dialog, critical thinking and deeper understanding of the subject matter. Dennis courses are characterized by thought-provoking lectures. His professional connections with industry practitioners add a wow factor into his lectures and courses and he has an infectious personality that is engaging and holds the students attention. In addition to service in the Falk College Department of Sport Management and Syracuse University, he has served as a national judge for the annual College Sports Media Awards. He also completed teaching and administrative responsibilities in the S.I. Newhouse School of Public Communications, where he was the founding director of the Sports Communications graduate program. I want to thank Michael Veley, Dean Diane Lyden Murphy, and especially all my students for their generous support in selecting me for the Excellence in Teaching award, said Deninger, who teaches SPM 199 Super Bowl and Society, SPM 325 Sport Communications, and SPM 346 Sport in American Society. I am honored to work with so many outstanding people who make what I do in the classroom possible. Deninger has written and published a book, Sports on Television: The How and Why Behind What You See. He joined ESPN in October 1982 as one of the first four coordinating producers for SportsCenter and held that position until 1986. A 1973 graduate of Syracuse University, Deninger started teaching at his alma mater in the year 2000 as an adjunct professor. Professor Deninger is by far one of my favorite professors at SU, said student Jesus Ortiz, who worked with Deninger on the film and took his History of Sport and Super Bowl and Society classes. His tremendous knowledge and passion for sports, along with a great attitude, make his lectures an absolute joy to be a part of. Professor Deninger will go above and beyond to ensure that his students succeed. Deninger is known for his extensive sports media knowledge and is often called upon by newspaper and television reporters to offer his expertise and insight on a particular topic. During the 2013-14 academic year, he was quoted by several local and national media outlets, including US News and World Report, Wall Street Journal Market Watch, the Sacramento Bee, CNY Central in Syracuse, the Charlotte (NC) Observer, PBS in Connecticut and Massachusetts, among others. In the summer of 2014 he visited Beijing, where he was invited to make a presentation for China Central Television and lecture at Beijing Sports University. SPMNews 2 Summer 2014

DIRECTOR S GREETING As we prepare to usher in another academic year which will be our 10 th in Sport Management I extend best wishes to each of you on behalf of our faculty, staff and students. Recently I was reflecting on the growth and development of our program, and thought I d share this experience. The very first assignment in their initial Sport Management class that I teach requires each student to conduct a personal interview with an industry executive or practitioner with at least 10 years of managerial experience. This is an exercise of getting the students out of their comfort zone ; learning how to network; building their personal brand; and navigating the system of connecting with sports executives. One of our enterprising students actually tried to get an interview with Art Michael Veley Rooney, the iconic owner of the Pittsburgh Steelers. Mr. Rooney s administrative assistant called the student to follow up on the interview request and asked, Who are you with? The student, somewhat shocked that the owner of the Steelers was actually contacting him for this assignment said, Nobody, I m by myself in the library! And so, the academic journey begins! We continually reinforce with our students that the world of sports is uber competitive. Engagement outside of the classroom is not only expected, but it is now an absolute necessity if students wish to succeed. Getting a job is a lot like sports. It s about skill, timing, and positioning. Rejection and disappointment are never easy for anyone, but students need to accept that failure is part of the overall learning process. Learn from the disappointment. But remember, no is only a temporary pause in life until YES! Sports remain a great metaphor for life s more difficult lessons. It was through athletics that many of us first came to understand that fear can be tamed; that on a team, the whole is more than the sum of the parts; and that the ability to be a hero, surprisingly, lies within. It s been said that only 10 percent of your life is what you experience; the remaining 90 percent is how you react to it. Some of you will succeed because you are destined to, but for the majority, you must prepare yourself to succeed because you are determined to. As you plan for this challenging mission, remember the words of the greatest college coach and humanitarian ever John Wooden who said, Today is the most important day of your life. Yesterday is gone, and tomorrow is dependent on today s preparation. If you fail to prepare, you are preparing to fail. Develop passion and demonstrate perseverance and you will likely reach your goals. I extend my heartiest congratulations to the Class of 2014, which established many noteworthy milestones. Twenty-one students in this year s class graduated with honors achieving a 3.4 and above GPA. Nearly one out of four students graduated magna or summa cum laude. A record 11 students earned the distinction of being named to the Academic Achievement Honor Roll by attaining a minimum 3.4 GPA for each of the seven consecutive semesters at SU, which is an outstanding accomplishment. Our second class of graduate students are all on track to receive their M.S. in Sport Venue and Event Management, and we wish them much success. The momentum continues. Our applications and enrollment have reached an all-time high, and we will welcome the largest first-year group of students in our 10-year history when the Class of 2018 arrives in August. Additionally, the number of Intra University Transfer applications has reached unprecedented levels. We have successfully completed 59 Senior Capstones with professional teams, leagues, sport marketing and communications agencies and other sport organizations that are documented in this issue. Students completed their 12-credit Senior Capstone not only in the U.S., but also the United Kingdom and Germany. Our SPM faculty have been quoted or interviewed in more than 25 print or broadcast media outlets including Sports Business Journal, National Public Radio, SportsBusiness International, The New York Times, Associated Press, Bloomberg, Sports Business Daily, ESPN s Outside the Lines, Wall Street Journal and ESPN Radio. We ve been fully engaged in the social responsibility and social justice aspects of sports throughout the year as you ll read in this issue. Final proceeds of the Sport Management Club s 9th Annual Charity Sports Auction netted $30,500 for the Food Bank of Central New York and the club received the 44 Stars of Distinction award for its community service involvement throughout the year, presented to individual students and student organizations by Bloomingdale s and Macy s. Two of our students, Lauren Strand and Fergus Barrie, were selected as 2014-15 Remembrance Scholars, one of the most prestigious honors given to SU students to honor the 35 SU students returning from a semester studying abroad who were killed in a Libyan terrorist attack over Lockerbie, Scotland, in 1988. Our undergraduate alumni base continues to grow with nearly 350 students. We re very proud of their accomplishments and wish them continued success. Please keep us updated on both your personal and professional accomplishments. The challenges facing higher education and the sports profession are numerous. Engagement in the global enterprise of sports is essential to meet the competitive structure of this industry and prepare students for a professional career. We pledge to continue to meet these needs and demands with your help and support, and I invite you to become engaged however you can. Best wishes for a productive year ahead. Sincerely, Michael Veley Director and Chair Rhonda S. Falk Endowed Professor Department of Sport Management SPMNews 3 Summer 2014

NEWS AND EVENTS Moving to Campus Within the next year, Falk College will be moving to its new on-campus location! This will be the first time SPM has been housed on the campus and it couldn t be in a better place located adjacent to the Carrier Dome. The move will be phased-in over several months as departments relocate to the existing White and MacNaughton Halls. Renovation and construction planning for the new Falk Complex is well under way. The existing Law School will soon be moving to newly constructed Dineen Hall, located across the street from the Carrier Dome on Irving Avenue. Project Architect, Ashley McGraw, along with design partner, Gilbert Displays, are developing plans for teaching environments, technology advancements, meeting spaces and other needs that are specific for each academic and administrative department. Specifically for Sport Management, a new state-of-the art Sales Call Center and Technology Training classroom will be constructed. These new learning environments will help us maximize the instruction, training and overall student experience. The classroom will feature training modules for digital components associated with game-day entertainment experiences such as videoboards, and LED ribbon boards. We ll keep the specifics under wraps until you return to campus for our 10 th anniversary celebration in Fall 2015. Seeing is believing! NEWS AND EVENTS SPM professor Rick Burton named faculty representative to NCAA On July 1, 2014, David B. Falk Endowed Professor of Sport Management Rick Burton was named Syracuse University s Faculty Athletics Representative to the NCAA. Burton replaced Michael Wasylenko, the senior associate dean for academics and administration and a professor of economics in the Maxwell School of Citizenship and Public Affairs, who held the position since 2002. Burton was appointed to the role by Syracuse University Chancellor Kent Syverud. The Faculty Athletics Representative reports to the Chancellor and is an institutional liaison to Syracuse Athletics and also a representative of the University in conference and NCAA matters, Syverud said in a news release announcing Burton s appointment. Key issues this position has focused on in the past include overall student-athlete welfare, compliance with new and ongoing NCAA legislation, and generally advocating for the best interests of the University and its constituencies. Rick has considerable experience in athletics and sportsrelated management. Prior to his appointment at Syracuse in 2009, he served as commissioner of the Australia-based National Basketball League, and as the chief marketing officer for the U.S. Olympic Committee at the Beijing 2008 Summer Olympics, continued Syverud. I have spent significant time with Rick and can assure you his values regarding faculty governance match mine. I am confident that he will serve the faculty and University very well in this important role. Burton said he s honored to be chosen to represent the University to the NCAA. It s a great honor to serve the Chancellor and the University in this capacity, Burton said. And I m thrilled to be able to represent the Falk College and Sport Management in this role. Burton has taught at Syracuse University for five years. During the last 20 years, his scholarly research and commentary has been published in Sport Marketing Quarterly, the International Journal of Sports Marketing and Sponsorship, The Journal of Sport, SAIS Review, Marketing Management, Journal of Brand Strategy, Journal of Marketing Communications, Industrial Marketing Management, International Marketing Review, Football Studies, Sports Business Journal, and The Journal of Sponsorship, among others. He s often quoted by local and national media outlets on a variety of topics in the sporting industry. SPMNews 4 Summer 2014

STUDENTS Kylee Haggerty and Andrew Sagarin receive the Matt Brodsky Philanthropic Award from David B. Falk at the Sport Management senior reception on May 9, 2014. Students receiving Director s Highest Honors pose for a photo with David B. Falk (back left), SPM associate professor Gina Pauline (left) and SPM Director Michael Veley (far right). The SPM Class of 2014 at Falk College Convocation May 10, 2014. Congratulations to the Class of 2014 On May 10, the David B. Falk College celebrated its Class of 2014 Convocation ceremony at Manley Field House. Fifty-nine Sport Management graduates took part in the event. Twenty-six Sport Management students (44%) in the Class of 2014 graduated with honors with a GPA of 3.4 or higher. Six were summa cum laude, seven were magna cum laude, and 13 were cum laude. The Department of Sport Management kicked off the 2014 Commencement Weekend by celebrating the accomplishments of our 59 graduating seniors who came to Syracuse from 16 different states and two foreign countries. The celebration May 9 at Drumlins Country Club has become a tradition, with more than 200 students, parents, family members, friends, faculty and staff in attendance. This year s awards ceremony featured congratulations and encouragement from Sport Management Advisory Board member and college benefactor David B. Falk. Awards presented included: Director s Academic Achievement Award Steven Kozar Academic Excellence Award Tyler Wasserman Matt Brodsky Philanthropic Award Kylee Haggerty and Andrew Sagarin Sport Management VIP Award Meg Mankowski and Jack Wentzell Professional Engagement Award Brett Greenfield and Thomas Matschiner Jason Morales Perseverance Award Marcel Lewis Eleven students received the Director s Highest Honors for earning a GPA of 3.4 or higher seven consecutive semesters at Syracuse University. Those students were: Matthew Ashe Jeremy Philipson Kylee Haggerty Stephen Rathbun Max Jacobson Andrew Sagarin Steven Kozar Tyler Wasserman Chad Muratev Jack Wentzell Robert Murray Also, the M.S. in Sport Venue and Event Management program concluded its second year. (See page 6) SPMNews 5 Summer 2014

GRADUATE STUDENTS Sport Venue and Event Management master s program graduates its second cohort The Department of Sport Management s master s program in Sport Venue and Event Management (SVEM) welcomed its second cohort of graduate students to campus in July 2013. The program, which is interdisciplinary in nature, is offered in conjunction with SU s School of Information Studies (ischool), S.I. Newhouse School of Public Communications, and the Martin J. Whitman School of Management. It comprises 36 credit hours of intensive classroom learning, skill development and experiential opportunities in settings like SU s Carrier Dome. The 2013-14 group included 13 students, a diverse mix of educational backgrounds and geographic locations, with more than one-third of the group as international students. SVEM students took a full load of coursework in the Summer and Fall 2013 and Spring 2014 semesters, while also gaining valuable work experience during the school year at locations throughout Central New York such as SU Athletics, the Carrier Dome, the Syracuse Crunch, and Onondaga Community College s SRC Center. They will complete their practicum work in the Summer and Fall 2014 semesters with organizations such Harvard University Athletics, Disney Sports, and the Grammy Awards. The SVEM class began in a very immersive nature, with the students working three days at the Musselman Triathlon in the Finger Lakes region during the first week of the program. The program s first month also included a trip to Watkins Glen during NASCAR race weekend and a speed networking event, where students met with more than a dozen area industry executives to expand networks and identify experiential opportunities with venues, events, and sports organizations. Other highlights of the 2013-14 year included trips to Philadelphia and New York City, where master s students toured facilities such as Lincoln Financial Field, Citizens Bank Park, the Wells Fargo Center, and the Barclays Center. The SVEM curriculum has been refined for the 2014-15 year, with new courses in the areas of marketing, strategic management, and an advanced event management course in which students will utilize material learned throughout all of their coursework in the planning and execution of an event from start-to-finish during the Spring 2015 semester. Our young master s program continues to develop and become stronger, said Dr. Chad McEvoy, sport management professor and graduate program director. Our first two cohorts have immersed themselves in the program s academic and experiential opportunities, and leveraged the program s relationships to launch their careers in industry. Our curricular improvements and strong incoming cohort point toward an exciting future for the continued development of the Sport Venue and Event Management master s program. The third SVEM graduate class began July 7, 2014. Eight members of the Sport Venue and Event Management Class of 2014 took part in Falk College Convocation on May 10, 2014. The Class of 2014 poses with Sport Management instructor Pat Ryan (far right) during the Technology in Sport class. Also in Philadelphia, the student toured Lincoln Financial Field and met with Eagles executives. Practicum list for Sport Venue and Event Management master s program Chari Bayanker The Topps Company Danielle D Arcy Syracuse Crunch; Disney ESPN Wide World of Sports Emily Fiorini Disney ESPN Wide World of Sports Taylor Jackson Galaxy Communications; American Basketball League Kelly Johnson Carrier Dome Sierra Lever SRC Arena; The Recording Academy Yu Liu Point 3 Basketball Julie Rising Syracuse Athletics, Harvard Athletics Wendong Sun Western and Southern Open The students traveled to Philadelphia in November, where they met Philadelphia 76ers guard and former Syracuse University star Michael Carter-Williams (center). SPMNews 6 Summer 2014

STUDENTS Two SPM students honored as Remembrance Scholars Fergus Barrie 15 Lauren Strand 15 Syracuse University s Remembrance Scholar Committee has announced that two Sport Management students, Fergus Barrie 15 and Lauren Strand 15, are among the 35 students named as 2014-15 Remembrance Scholars. The scholarships were founded as a tribute to and means of remembering the 35 students who were killed in the Dec. 21, 1988, bombing of Pan Am Flight 103 over Lockerbie, Scotland. The students, who were returning from a semester of study in London and Florence, were among 270 people who perished in the bombing. Last December marked the 25th anniversary of the tragedy. I am extremely honored to have been chosen as a Remembrance Scholar, said Barrie, who grew up in the village of Lockerbie. The Pan Am 103 air disaster is something that is extremely close to my heart and is ultimately the reason that brought me to study at Syracuse University. Strand, of Branchburg, N.J., who also majors in marketing management in the Whitman School of Management, said, I can t put into words how honored I am to have been chosen as a Remembrance Scholar. I hope I can have a positive impact on the families of the victims, and that I can help expand the program by spreading awareness around campus about the memorial events. Barrie and Strand will participate in several activities on campus within the next year, culminating with Remembrance Week in Fall 2014. Previous SPM Remembrance Scholars include Sam Staton 10; Eileen Finn 10; Ashley Robbins 11; and Sarah Costello 13. The scholarships are funded through an endowment supported by gifts from alumni, friends, parents, and corporations. Remembrance Scholars are chosen in their junior year through a rigorous, competitive process. Applicants write three essays as part of a comprehensive application, and finalists are interviewed by members of the selection committee, composed of University faculty, staff and students. The $5,000 scholarships are awarded on the basis of distinguished academic achievement, citizenship and service to the community. The scholars will be recognized during a convocation in Hendricks Chapel on October 24. Remembering SPM student Matt Brodsky In December 2013, the Department of Sport Management mourned the loss of freshman Matt Brodsky, 19, who died unexpectedly of an illness while at his Pennsylvania home over the holiday break. A memorial service was held on campus in February joining Matt s family and friends together to celebrate his life and his short time at Syracuse University. Matt was an active member of the SPM Club, and in his memory the Club purchased a paver in the Orange Grove that will forever commemorate Matt s life and his time at SU. Sport Management will honor Matt s memory through the establishment of the Matt Brodsky Philanthropic Excellence Award given annually to two graduating SPM seniors. Matt was actively engaged in our program, said Michael Veley, director and chair of Sport Management. He was a dedicated and successful student academically. He loved sports and he loved life, but he also understood the value of giving back. Matt performed a great deal of community service that was the primary way he got to know a lot of his fellow classmates. The paver purchased by the Sport Management Club in Matt s honor is displayed in the Orange Grove on campus. Matt Brodsky at the Sport Management Club Charity Auction in the Carrier Dome on December 7, 2013. By keeping alive the spirit and memories of talented students who lost their lives well before their time, we create a legacy and strengthen the bonds of the SU community, Veley commented. It is with this kindred spirit that our faculty, staff and students will keep Matt s spirit alive through the establishment of the Matt Brodsky Philanthropic Award that will be presented to a deserving male and female senior graduate every year. This award recognizes: Outstanding service to the campus community, greater Syracuse community and society at large; Exemplary citizenship and individuals who serve as a role model for underclassmen; Excellence in establishing outreach opportunities for students within the Department as well as campus-wide; Quintessential representatives for Sport Management and SU. The inaugural recipients of the award were 2014 graduates Kylee Haggerty and Andrew Sagarin. SPMNews 7 Summer 2014

STUDENTS Welcome Class of 2018 undergraduates California 5 Connecticut 5 Georgia 2 Great Britain 1 Illinois 2 Iowa 1 Istanbul 1 Maine 1 Marine Corps, GU 1 Maryland 3 Massachusetts 6 Michigan 1 New Jersey 15 New York 26 Ohio 1 Ontario, Canada 2 Oregon 2 Pennsylvania 8 Singapore 1 Vermont 2 Virginia 1 Washington, DC 1 88 Class of 2018 Totals Percent Total matriculated students 88 Number of female undergraduates 24 28% Canada Cuba Great Britain Singapore Turkey SPM students named to Director s Honor List Congratulations to the following students for achieving an overall cumulative GPA of 3.4 or higher at the end of the 2013-2014 academic year: CLASS OF 2014 Matthew Andre Matthew Ashe Alexandra Ayres Zoe Bernstein Peter Corasaniti Andrew DiDonato Paige Feldman Brett Greenfield Kylee Haggerty Max Jacobson Robert Kelley Sunghwan Kim Steven Kozar Mari Lee Charles Lerner Tatum Lloyd Courtney Lyons Thomas Matschiner Chad Muratev Robert Murray Jeremy Philipson Andrew Sagarin David Sperino Jennifer Steverson Jack Wentzell John Wilson CLASS OF 2015 Zachary Albright Nico Amantia Meghan Baumer David Berger Keara Bynum Kelly Carr Michael D Accordo Brooke Del Guercio James DiDonato Catherine Dillon Ryan Evans Matthew Filippi Daniel Gorman Scott Kevy Colby Liemer Sydney McAlmont Stephanie Mindock Nicholas Neu Derek Peters Carly Raimo Matthew Rose Kate Ruben Jeffrey Saunders Jay Schaeffer David Skwiersky Austin Stevenson Lauren Strand Kyle Thweatt Sean Wildhack Brian Wilkinson Derek Wohlfarth Alyssa Wood CLASS OF 2016 Julie Bengis Hailey Billitier Jakob Bocianski Megan Brody Emily Campeas Jake Curran Jessica Daniels Sydney Doskow Brian Eo Michael Gutman Sung Ho Kim Adam Laubach Hannah Howe-Lubowich Adam Luther Cameron Lynn Brendan Major C Ara McCrea Anthony Mejia Jordan Mendelson Jeremiah Moriarty V Kathryn Petkevich Jake Polsky Sky Regan Christopher Robinson Jacob Rosen Adam Rothstein Tara Sadat-Tehrani Samuel Sherfey Sophie Siegel Jacquelyn Sparks Hannah Visnosky Marcus White CLASS OF 2017 Samantha Appleby Harrison Avigdor Emma del Sol Matthew Ellman Joseph Feola Jacob Gomolka Erika Larsen Jeremy Losak Jeffrey Maizes Zachary McDonald Casey McHale Pierce Milliken Matthew Mitchell Nicholas Montferret Daniel O Brien Nicholas Parauda Brian Robinson Matthew Russo Gina Safford Elizabeth Scala Talia Schoenbaum Samuel Spector Bradley Trust Sara Tumminia Simon Weiss Samuel Yusim Matthew Zysman SPMNews 8 Summer 2014

STUDENTS Senior Capstone Experience Among the most valuable facets of the Department of Sport Management is its connection with the sport industry, which impacts students in numerous ways, including the Senior Capstone Experience. As a part of their degree requirements, Sport Management students must complete a 12-credit Capstone providing an opportunity to gain valuable hands-on experience in the sports industry before graduation. Since the Capstone is the culmination of one s academic experience, the planning process begins during a student s freshman year. The process concludes with the full-semester experience with a specific sport entity typically in a location outside of Syracuse. The Capstone Experience requires the student to work with a sport-related organization for a minimum of 540 hours over the course of one semester, gaining experience in areas such as sales, marketing, finance, event management, administration, communication, law. The student gains valuable hands-on experience in a variety of areas under the supervision of qualified sport industry practitioners and executives. Listed below are Sport Management students and the organizations where they completed their Senior Capstone Experience in 2013-2014. We are grateful to our growing list of Capstone partners who continue to provide tremendous learning opportunities for our students. This all happens under the leadership of SPM internship placement coordinators Jaime Grillo and Jenna LaManna-Johnson. FALL 2013 Daniel Cohen Peter Corasaniti Paige Feldman Max Jacobson Jameson Kearney Steven Kozar Tatum Lloyd Matthew Pagano Jr Jeremy Philipson Stephen Rathbun Matthew Rosen Brandon Rosenblum Matthew Scott Logan Wallace Clayton Wilburn Buffalo Sabres Syracuse University Athletics Barclays Center Octagon San Diego Chargers NY/NJ Super Bowl Host Committee Madison Square Garden Humana Challenge Brooklyn Nets PUMA SE (Germany) New York Islanders Monumental Sports and Entertainment Onondaga Community College University of Pennsylvania Athletics Nashville Predators Benjamin Mahar Meg Mankowski Thomas Matschiner Amanda McLean Javier Morel Chad Muratev Robert Murray Eric Peterson Andrew Sagarin Benjamin Shapiro Tyler Southard David Sperino Jennifer Steverson Daisuke Sugiura Ryan Tessler Jack Wentzell John Wilson Onondaga Community College Inside Sports and Entertainment Group Turner Sports Brooklyn Nets Maxx Sports West Ham United Soccer London Bloomberg Sports New Jersey Devils Tempe Diablo Stadium United Sports (Eastern Sports Mgmt) Front Row Marketing PGA Cadillac Championship LeMoyne College Los Angeles Dodgers Philadelphia Union Boston Red Sox Play Rugby, Inc. SPRING 2014 Richard Ackah Matthew Andre Matthew Ashe Alexandra Ayres Curtis Baylor Brian Blewis Beau Brooks Andrew DiDonato Kylee Haggerty Robert Kelley Sunghwan Kim Mari Lee Marcel Lewis Courtney Lyons Virginia Beach Field House Todd Martin Tennis Academy Doman Group Cercone Brown Company Syracuse Chiefs Impact Sport Management PGA Cadillac Championship Burns Entertainment and Sports Marketing Octagon Front Row Marketing Services Turner Sports Zuffa, Ultimate Fighting Championship AEG Charlotte Bobcats SUMMER 2014 Stephen Bailey Andrew Beck Zoe Bernstein Alex Boory Anthony Dragona Molly Gilroy Nolan Hart Devin Hill Jasmine Jordan Andrew Ross Gabrielle Rubach Jordan Smith Jan Stransky Alex Tavernier Syracuse Post Standard - Football writer Syracuse Chiefs Van Wagner Philadelphia Soul Met Life Stadium City Islanders Excel Sports Inside Lacrosse Magazine Charlotte Bobcats United Soccer League Wheels Up Rice University Athletics Syracuse Crunch PMG Sports SPMNews 9 Summer 2014

STUDENTS SPM senior Steve Kozar puts social media, management skills to work at Super Bowl XLVIII By Kathleen Haley SU News During the Fall 2013 semester, sport management major/marketing studies minor Steve Kozar completed his 12-credit Sport Management Senior Capstone working for the NY/NJ Host Super Bowl Committee Marketing Department for Super Bowl XLVIII, which was held Feb. 2, 2014, at MetLife Stadium in New Jersey. He was selected for the internship with the Super Bowl Host Committee Executive Department earlier in the summer. From project management of multiple fan experiences in the Join the Huddle Tour, to numerous detail-oriented logistics for Super Bowl Boulevard, including contests and sweepstakes, Kozar put his classroom skills and leadership experience as a member of the Sport Management Club to work. Through his hands-on work in multiple facets of the organization s operations, including ticketing, marketing, community relations and educational outreach. He was asked to remain with the organization through Super Bowl XLVIII. His assignments during Super Bowl Week included being a team captain at the Social Media Communication Center, which focused on listening to questions, comments and concerns regarding the Super Bowl. In this role, he responded to the fans tweets regarding the Super Bowl. He worked on Super Bowl Boulevard between 35th and 36th Streets, where the Join the Huddle Tour presented by P.C. Richard & Son was located. He was in charge of creating five different stage activities to provide family fun to fans, and managed the ceremony that took place on Super Bowl Boulevard. The true purpose of the Join the Huddle Tour is to give fans a taste of the Super Bowl even if they are not going to MetLife Stadium Feb. 2, notes Kozar. Thanks to Kozar s teamwork and leadership, the mobile tour made stops at military bases, Boys & Girls Clubs, Special Olympics New Jersey, family festivals and high school football games. While at SU, Kozar was active on campus, holding leadership positions in the SPM Club that, since its inception nine years ago, has raised more than $222,000 to benefit local charities. During the year that he was the chair of the Charity Sports Auction, the total raised for Special Olympics New York was $35,239. After seeing Steven shine in this environment, it reaffirmed for me his passion for engaging himself in the world, said associate professor of Sport Management Gina Pauline, who also serves as undergraduate director for the SPM program. I could not be any prouder of what Steven has accomplished. Kozar stands with the Vince Lombardi trophy. Steve Kozar 14 stands with other Super Bowl fans outside Met Life Stadium before the start of Super Bowl XLVII in February. Kozar spent his Sport Management Senior Capstone working with the NY/NJ Super Bowl Host Committee in Fall 2013. Kozar (left) joins New York Giants punter Steve Weatherford at the Tailgate Party before Super Bowl XLVIII. Kozar tried on Weatherford s Super Bowl ring for size. SPMNews 10 Summer 2014

STUDENTS SPM senior immerses himself in Red Sox spring training By Jack Wentzell SPM 2014 I completed my Capstone with the Boston Red Sox in the team s Florida Business Operations department as a ballpark operations intern. I worked at JetBlue Park, the spring training home and year-round training facility for the Red Sox and their minor league affiliates. As someone who grew up in the New England area, within 35 miles of Boston, working for this organization was a dream come true. It was truly special to receive paychecks from a world-renowned sports franchise like the Boston Red Sox. My direct responsibilities throughout the spring were to assist in the execution of successful events at JetBlue Park. Mainly, this consisted of being onsite at spring training workouts and games at the stadium. However, numerous other events were sandwiched in and around the baseball schedule. I played a significant role in ensuring the facility s cleanliness and overall presentation were top-notch for all events. I also learned to live on my own in an unfamiliar location. My favorite responsibility was operating the Green Monster manual scoreboard in left field. Just like Fenway Park in Boston, JetBlue Park features a large green Capstone leads to full-time job for Mari Lee 14 By Mari Lee SPM 2014 During the 2014 spring semester, I completed my Senior Capstone Experience at Zuffa, LLC, the parent company that owns and operates the Ultimate Fighting Championship (UFC) in Las Vegas, Nevada. I interned in the Event Development Department, which is responsible for planning, marketing, and implementing the schedule of events. Within the department, I worked on co-creating and launching various grassroots programs, and managing and growing UFC Fight Club, the official fan club of the UFC. I also helped plan and execute a successful VIP Experience at UFC events. In addition to these larger projects, I researched potential markets for future events. I worked closely with various professional fighters such as UFC Lightweight Champion Anthony Pettis, UFC Welterweight Champion Johny Hendricks, and UFC Bantamweight Champion TJ Dillashaw. I also worked with future UFC stars Michael Chiesa, Luke Rockhold, and Jake Ellenberger. Working with these professional athletes helped me develop a passion for mixed martial arts (MMA) because I was wall in left field, complete with a manual scoreboard, which had previously adorned Fenway s Monster. During spring training, I d fill the board with runs, hits, and errors while simultaneously updating the out-oftown scores. My access to the team was another priceless aspect of the position. I acquainted myself with players, coaches, and highlevel executives within the organization. I ll never forget introducing myself to Hall of Famer Jim Rice or exchanging head nods with 2013 World Series MVP David Ortiz. Special moments such as these were commonplace during the seven weeks of spring training, and it was an opportunity I ll always cherish. I took great joy in the chance to live out a childhood fantasy of working for the Red Sox. I parlayed this experience into a job with the Red Sox Team Store on Yawkey Way in Boston. This has proven to be a great way to remain close to the organization as I look for a full-time salaried position in facility operations or event management. able to see how down-to-earth they all are. They stand out from other professional athletes and are incredibly easy to work with not to mention their incredible athleticism. While it was difficult to be away from campus and all of my friends back in Syracuse, I learned more than I ever could have imagined during my Capstone. I learned about the sport industry as well as myself. I was able to take on the same responsibilities as full-time employees, which made this experience so different from any other internship I ve had. Because of this amazing opportunity I had with the UFC, I realized that my dream career would be with the UFC. I put in the hard work and dedication and was ultimately offered a full-time position as the event development coordinator for the UFC. SPMNews 11 Summer 2014

STUDENTS SPM introduces Undergraduate Summer Internship Fund Five Sport Management students completing internships in Summer 2014 were awarded the inaugural SPM Summer Internship Fund scholarships. Here are the five recipients, along with the organizations they are working for this summer: Jakob Bocianski: SU Men s Basketball Alexis LaCombe: Pittsburgh Penguins Jonathan Mastin: Rochester Redwings Samuel Spector: Camden Riversharks Austin Stevenson: Philadelphia Flyers/ Comcast Spectacor The SPM Summer Internship Fund will be used each summer to provide support to students pursuing unpaid summer internship opportunities, enabling them to gain industry experience in the sport management field for a period of up to eight weeks. The SPM Summer Internship Fund includes support of up to $2,000 each for five students. Students must meet the following eligibility requirements in order to apply: Must be a current, full-time, matriculated Sport Management major Student must be in good academic standing Must be a solid citizen, having had no judicial problems on or off campus Must have been offered and accepted an Internship opportunity The SPM department chair, or department designee, will use the following criteria to select recipients: Financial need provide a brief explanation detailing why taking this unpaid internship would be a financial hardship Is a legitimate internship opportunity in the field of Sport Management, as determined by the department chair or designee. SPM s international presence Sport Management students also leave the United States for their Senior Capstones. Here is a list of SPM s international capstones and internships: Fall 2012: George Alexander London Lions of the British Basketball League (London) Fall 2013: Stephen Rathbun PUMA (Germany) Spring 2013: Alvaro Voelker adidas (Germany) Spring 2014: Chad Muratev West Ham United FC (London) Summer 2014: Nico Amantia Twenty 3 Group (Melbourne, Australia) Summer 2014: Daniel Feinman Western Region Academy of Sport (Australia) Fall 2014: Mackenzie Kaseman Derby County FC (England) Students receive awards from Jennifer Corn Carter Fund, Student Learning Fund The Jennifer Corn Carter Senior Capstone Award for Sport Management supports students in the Department of Sport Management during their Senior Capstone Experiences. For the 2013-14 academic year, two students were honored with this award: Chad Muratev, who interned with West Ham United Soccer London in Spring 2014; and Kylee Haggerty, who interned with Octagon in Spring 2014. Each received $1,200. Jennifer Corn Carter is a graduate of Syracuse University, with bachelor s and master s degrees in social work. She was honored with the Falk College s 2010 Alumna of the Year Award for her ongoing support of our students and Syracuse University. Her vision and support created the Jennifer Corn Carter Resource and Career Center housed in the Department of Sport Management. Five students were awarded scholarships from the SPM Student Learning Fund. In Spring 2014, Andrew DiDonato ($500) interned with Burns Entertainment and Sports Marketing; Sunghwan Kim ($500) interned with Turner Sports; Courtney Lyons ($500) interned with the Charlotte Bobcats; Meg Mankowski ($1,000) interned with Inside Sports and Entertainment Group; and Jack Wentzell ($500) interned with the Boston Red Sox. For more information about the Jennifer Corn Carter Fund or the Student Learning Fund, contact Sport Management internship coordinators Jaime Grillo (315-443-5670/jlgrillo@syr.edu) and Jenna LaManna-Johnson (315-443-7418/jplamann@syr.edu). Andrew DiDonato Kylee Haggerty Sunghwan Kim Courtney Lyons Meg Mankowski Chad Muratev Jack Wentzell SPM student organizations meetings Sport Management Club: Meets 7 p.m. Tuesdays, beginning Aug. 26 in 010 Crouse Hinds Hall. Advisors: Michael and Kate Veley Women in Sports and Events (WISE): Meets 6:30 p.m. Wednesdays, beginning Aug. 27 in 001 Life Science Building. Advisors: Gina Pauline and Kate Veley SPM Sabermetrics Club: Meets 6 p.m. Wednesdays, in 241 Sims, beginning Aug. 27. Advisor: Dr. Rodney Paul Cuse Crew: Experiential learning opportunities working with SU Athletics Olympic sports teams. TBD. Call 315-443- 9881 for more information. SPMNews 12 Summer 2014

STUDENTS Four SPM students attend Michigan Sport Business Conference By Scott Kevy SPM 15 In October 2013, fellow Sport Management students Dan Gorman 15, Marcus White 16, Nick Neu 15, and I attended the Michigan Sport Business Conference (MSBC) at the University of Michigan in Ann Arbor. Throughout the weekend, we networked with executives from the sports business industry, as well as sport management students from the University of Michigan and other universities. We met Seth Ader, senior director of marketing at ESPN, and heard numerous speakers, including ESPN president John Skipper, University of Michigan director of intercollegiate athletics David Brandon, as well as Tom Lewand, of the Detroit Lions, Leo Komoroski, of the Cleveland Cavaliers, Tom Garfinkel, of the Miami Dolphins, and Dennis Mannion, of the Detroit Pistons. It was an incredible opportunity for us to learn about the excitement and changes ahead in the NBA and the NFL directly from the executives. After the conference, we were invited to join the MSBC executive board for dinner, where we talked with Stephen Master, of The Nielsen Company, Gary Zenkel, of NBC Olympics, Marc Reeves, of the NFL, Terry Lefton, of SportsBusiness Journal, Matthew Kauffman, of Visa, and Dan Griffis, of Target, among others, who were staying in town for the Indiana-Michigan football game the next day. Being able to attend the Michigan Sport Business Conference allowed us to expand our horizons beyond the classroom and hear and learn from the leaders of our ESPN s Mike Tirico (center) was a guest speaker at the Michigan Sport Business Conference, which was attended by SU Sport Management students (from left) Marcus White, Dan Gorman, Nick Neu, and Scott Kevy. industry. Having the opportunity to travel from Syracuse to Ann Arbor to immerse ourselves in the sport business industry and network with numerous executives was truly an incredible occasion. It will have a large impact as we continue into professional careers in the sport business industry. SPM partners with Yankees to teach ticket sales tactics Sport Management Class of 2013 graduate P.J. Davidson works in the sales department for the Yankees. He is shown working a game on the concourse at Yankee Stadium. Sales is an essential function of the sports industry. Many students find that sales, and specifically ticket sales, is their best path to a career in professional sports. To this end, the Department of Sport Management established a partnership in 2012 with the New York Yankees toward the training and employment of SPM students in ticket sales. SPM instructor Pat Ryan teaches students essential sales skills and develops their understanding of the importance of sales to sport organizations. As part of the Yankees partnership, SPM created a second sales class, focused specifically on ticket sales. The class, taught by Dr. Chad McEvoy, involves significant collaboration with the Yankees and their senior sales executives, making it unique in sport management programs across the country, The Yankees involvement included helping with the design of the ticket sales class, participating in periodic video conferencing sessions with the students, visiting the SU campus annually to lecture in class and interview SU students, coordinating sales role-play exercises with Yankees sales staff, and hosting the class at Yankee Stadium every year in April. Aligning our program with the Yankees, as one of sports iconic brands, is a tremendous opportunity for our sport management program and our students specifically, McEvoy said. This partnership provides students with the chance to learn vital industry skills and potentially interview for jobs with the Yankees. The Yankees sales executives, such as Kevin Dart, Dan Rosenthal, and Joseph Leva, are some of the leading sales experts in the industry and are tremendous partners for our program and students. In addition to sales training, employment possibilities are a key aspect to the partnership between SPM and the Yankees. During each year of the partnership, the Yankees have interviewed more than a dozen SPM students for full-time positions on their inside sales staff, resulting in several hires. The Yankees have hired more inside salespeople from SU than any other school over the past two years, and SPM graduates such as P.J. Davidson 13 and Samuel Hochberg 12 have been among the Yankees most successful sales staff, resulting in their promotions within the Yankees organization. In the sales center, the New York Yankees have replicas of their outfield monuments to commemorate inside sales members who ve been promoted. Shown at left is SPM Class of 2012 graduate Sam Hochberg s plaque. SPMNews 13 Summer 2014

STUDENT ORGANIZATIONS SPM Sabermetrics Club research featured at MIT Sloan Sports Analytics Conference Club also places second at NYU SABR Diamond Dollars case competition The Baseball Statistics and Sabermetrics Club, which studies advanced baseball statistics, concluded its second year with two national honors. Dr. Rodney Paul, professor of sport management, and SPM students Matt Filippi, Greg Ackerman, and Zack Albright co-authored a research paper that was presented at the MIT Sloan Sports Analytics Conference Feb. 28 to March 1 in Boston. Their research paper, The Effects of Atmospheric Conditions on Pitchers, studied the impact of air density on pitch selection and pitcher performance. It was one of 16 papers selected (eight for presentation and eight for posters) from more than 300 submissions worldwide. Filippi, president of the Sabermetrics Club, represented the group at the conference. Student members of the Sabermetrics Club who were involved in the project s data collection process included Andrew Sagarin, Justin Mattingly, Marcus Shelmidine, James DiDonato, Colby Conetta, Curt Baylor, Greg Terruso, Jeremy Losak, Zack Potter, Matt Russo, Matt Romansky, Sam Friedman, and Justin Moritz. The research paper originated from a detailed data set on baseball from an earlier study Professor Paul had collaborated on with co-authors Andrew Weinbach (Coastal Carolina University) and Jeff Gurney (University of South Carolina). The student researchers used that data as a starting point, and the Falk College Sabermetrics Club added data on individual pitchers and the pitches they throw for each game (Pitch F/X data). From there, the group tested the impact of air density on pitch selection and performance compared to expectations, wrote the paper with their results, and submitted it in a competitive process for publication at the MIT Sloan Sports Analytics conference. Matt Filippi at MIT Sloan Conference. Club places second at NYU competition In the Fall of 2013, five members of the Sabermetrics Club finished second in the SABR Diamond Dollars case competition at New York University. Their task was to forecast free agent contracts for catcher Brian McCann and starting pitcher Ubaldo Jiminez, find the cost of a draft pick, determine which contracts the players would get if they did not receive qualifying offers and determine how the players average annual salaries would change based on the length of the contract. There were three divisions (New England, Mid-Atlantic, and Graduate) and SU participated in the Mid-Atlantic against Georgetown, University of Connecticut, NYU, Wesleyan and Fordham. Executives from the Yankees, Mets, Orioles, Nationals, Phillies and MLB organizations judged the students. After the competition, the students sat in on a debriefing session with the judges, listened to a panel about the current state of analytics in the games, and joined a question and answer session with Vince Gennaro, president of SABR and host of the event. The trip was capped off by a networking opportunity and time to talk to the judges that the student members said made for a great experience in a rich learning environment. They hope to return to the event this Fall. ESPN the Magazine report ESPN the Magazine s July 7, 2014 issue included an article by Peter Keating titled How air density affects pitchers. The article featured the SPM Sabermetrics Club and Dr. Paul s research. The SU group found that clubhouse atmosphere matters to baseball teams and discovered how physics affects pitch selection. Join the club In addition to the MIT and NYU competitions, the club participated in a fantasy baseball league, met with executives from Major League Baseball Network s headquarters in Secaucus, NJ, and attended a New York Mets game. The club hosted several guest speakers via Skype, including Eno Sarris, of FanGraphs; and Syracuse University alumni Matt Gelb, of the Philadelphia Enquirer, and Harry Pavlidis, of Baseball Prospectus. The club is also in the process of becoming an official SABR chapter. For more information on the Sabermetrics Club, contact the Department of Sport Management at 315-443-9881, club president Matt Filippi at mfilippi@syr. edu, or SPM professor Dr. Rodney Paul at rpaul01@syr.edu. The club meets weekly during the academic year on Wednesdays at 6 p.m. in Sims Hall Room 241. It s open to all SU students. SPMNews 14 Summer 2014

STUDENT ORGANIZATIONS SPM Club raises over $30,000 for Food Bank of CNY The Sport Management Club at Syracuse University raised $30,500 for Food Bank of Central New York at its 9th Annual Charity Sports Auction. During the SU men s basketball game on December 7, 2013, Food Bank supporters placed bids on hundreds of items, including sports memorabilia, electronics, and tickets to major sporting events. In conjunction with the silent auction, the Club hosted an online auction, in collaboration with Steiner Sports Memorabilia, which showcased a number of premium items up for bid. All proceeds from these efforts benefited Food Bank of Central New York. As a result of months of hard work on behalf of over 75 Syracuse University students, 79,300 meals were provided to those families in need in our community, said Kate Veley, SPM Club co-advisor. We simply couldn t be more proud of our students, or more thankful of the Central New York community who once again recognized a need and worked together to help us make a difference. A check presentation took place during the SU men s basketball game on February 19, 2014, at the Carrier Dome. Pictured (from left) are Alyssa Wood, 15, auction co-chair; Kathleen Stress, executive vice president of Food Bank of Central New York; Carly Raimo, 15, auction co-chair; and Kate Veley, SPM Club co-advisor. Food Bank is thankful to have been chosen as the charity partner for the Sport Management Club s 9th Annual Charity Sports Auction, said Kathleen Stress, executive director of Food Bank of Central New York. Their efforts will help ensure that families and individuals in our community have nutritious food available to them through the emergency food network. Food Bank of Central New York is a not-for-profit organization working to eliminate hunger through nutritious food distribution, education, and advocacy in cooperation with the community. Food Bank serves as the primary food supplier for 261 emergency food assistance programs in 11 counties of New York State, distributing 13,420,441 pounds of food last year. Food Bank of Central New York is a certified member of Feeding America. Visit www.foodbankcny.org for more information on the agency and its programs. The SPM Club is a studentrun organization in the David B. Falk College of Sport and Human Dynamics Sport Management Department. Since its founding in 2005, the Club has now raised over $222,000 for local charities. For a video recap of the 2013 event, or to find out how to contribute to the 2014 auction, visit www.sucharitysports auction.com. Charity Sports Auction to celebrate 10th anniversary December 2014 will mark the 10th anniversary of the Sport Management Club s Charity Sports Auction. Evolving from a stand-alone event the first four years and held in conjunction with speakers that included David B. Falk, Bill Walton, Donovan McNabb, and Jim Abbott, the auction has since grown to encompass the entire backcourt area of the Carrier Dome during a Syracuse University men s basketball game, typically in early December. Looking back, it s truly phenomenal to think of how a small group of students created this in 2005, and watch as it has grown to reflect donations totaling more than $222,000 to nonprofits throughout the Syracuse community, said Kate Veley, co-advisor to the SPM Club. Hundreds of students over the past 10 years have made an impact not only on the charities designated as beneficiaries, but on their own resumes as many obtained full-time jobs as a result of the role they played in this event. The Boys & Girls Clubs of Syracuse, the American Diabetes Association, Golisano Children s Hospital at Upstate, Ronald McDonald House Charities of CNY, the SPCA of CNY, Upstate Cancer Center, Special Olympics New York, and Food Bank of CNY have all been recipients of the work of students from across SU s campus. Our 2014 beneficiary is Make-A-Wish Foundation of Central New York. With these donations, the auction has sponsored a guest room at the Ronald McDonald House; afforded 88 athletes the chance to participate in Special Olympics for an entire year; provided 79,300 meals for families in the Syracuse community; funded an in-patient waiting area in the radiation oncology center at Upstate Cancer Center; assisted in funding an on-site medical facility for the SPCA; and helped to keep a Boys & Girls Club open in Syracuse. Plans are underway for the 10th annual event and students are working diligently to ensure it will be another banner year for the student-run organization. If you d like to get involved, email auction cochairs Brooke Del Guercio at badelgue@syr.edu or Hannah Visnosky at hmvisnos@syr.edu, or visit www.spmcharitysportsauction.com for videos and additional information. The Sport Management Club sponsored a work room in the Upstate Cancer Center. SPMNews 15 Summer 2014

STUDENT ORGANIZATIONS A letter from the SPM Club president We are busy networking, fundraising, traveling and having fun By Dan Gorman, SPM 15 SPM Club President 2013-14 Dribble, pass, shoot, score. SPM Club is up the floor and out the door! It s Tuesday night. Do you know where your future Sport Management leaders are? Probably interacting with awesome guest speakers, planning for the annual charity auction, and consuming large quantities of pizza at club meetings in 010 Crouse-Hinds. Creating an atmosphere for my fellow SPM students to learn (and have fun) has been the highlight for me as president of the Sport Management Club this past year. Along with the Executive Board (Hannah Visnosky, Austin Stevenson, Josh Walls, Scott Kevy, and Greg Ackerman), we built a strong membership base (over 100 regular attendees), brought in premiere guest speakers (from the NFL, ESPN, SU Athletics, UFC), enhanced the Club s online presence (LinkedIn, Facebook, and its new website), generated revenue through Super Fan Sports Fundraising, and planned an exceptional networking trip to Toronto in April. In Toronto, we met with TrojanOne s senior management team, experienced a Raptors-Knicks game, and discussed the city s soccer culture with Toronto executives. Through our 9th Annual Charity Sports Auction and Leveling The Playing Field Equipment Drive, we demonstrated a longterm commitment to philanthropy in the Syracuse community. SPM Club members have shown the ability to persevere, adapt, and achieve great things. As with life, there were some low points especially the unexpected passing of freshman member Matt Brodsky but these served as reminders to the unique opportunities SU provides us, and brought us closer as a Sport Management community. Special thanks to Kate and Michael Veley for their ongoing interest and support of our activities. I highly recommend getting involved in a leadership role with the SPM Club. While the time commitments can be significant, the rewards are well worth it! I hope to see you at the Sport Management Club meetings this fall. Participating in the SPM Club s equipment donation drive for Leveling the Playing Field were (back from left) Jeff Maizes, Dan Gorman, Austin Stevenson, Jeremy Losak, (front from left) Mikayla Mizruchi, Kathryn Wickham, Mallory Miller, and Emma del Sol. Dan Gorman 15, president of the Sport Management Club, and Hannah Visnosky 16, vice president of community service, accepted the Student Organization Philanthropy Award at the 2014 44 Stars of Excellence Gala on behalf of the SPM Club. 2014-15 SPM Club meetings SPM Club members Sara Tumminia (left) and Carly Raimo volunteered at the Zoo Boo event at the Rosamond Gifford Zoo in the Fall. President: James DiDonato (jjdidona@syr.edu) Meetings: 7 p.m. Tuesdays during the academic year. The first meeting for the 2014-15 year is Aug. 26, 2014. Meetings are open to all SU students Location: Crouse Hinds Hall Room 010 (main-floor auditorium) Advisors: Sport Management director Michael Veley, and Falk College alumni and events manager Kate Veley For more information: Call 315-443-9816 SPMNews 16 Summer 2014

FACULTY AND STAFF Dr. Patrick Walsh joins SPM faculty Dr. Patrick Walsh joins the Department of Sport Management from Indiana University, where he was an assistant professor of Sport Management from 2010 to 2014. He previously held a faculty position at the University of Miami (FL) from 2008 to 2010. Dr. Walsh s research focuses on the brand management practices of sport organizations and how they can best harness the power of their brand to further their business objectives. Specifically, his research has examined topics such as the effectiveness of brand extensions in sport, the brand associations consumers hold for sport organizations, and the use of new media forums, specifically sport video games and social media outlets, as marketing and branding tools. Prior to entering academia, Dr. Walsh worked in marketing with the NFL s Buffalo Bills, and was an associate with Velocity Sports and Entertainment (now Team Epic), where he developed and executed strategic marketing plans for a number of today s top sponsors of professional and collegiate sport properties. He earned his Ph.D. in sport management from the University of Minnesota, M.S. in sport administration from Canisius College, and B.S. in Marketing from Syracuse University. Dr. Walsh also currently serves on the editorial boards of Sport Marketing Quarterly and the International Journal of Sport Management, and is an executive board member of the Sport Marketing Association. His office is located at 810 Nottingham Road (Drumlins Complex). He can be reached at 315-443-9881 or ptwalsh@syr.edu. Jaime Grillo joins SPM as internship coordinator Jaime Grillo started as an internship placement coordinator in Sport Management in December 2013. Previously, she worked as an academic counselor at Syracuse University in The College of Arts and Sciences. As an academic counselor she worked with a diverse population, ranging from students who are on academic probation to students who are pursuing Pre-Law and Pre-Health professions. Prior to working at Syracuse University, she served as interim head softball coach at Colgate University for 2011-2012. From 2007-2011, she implemented a Retention Program and served as a retention counselor for On Point for College, Inc., a non-profit educational organization whose mission is to enhance access to Higher Education for low-income, inner city youth in Syracuse, and provide them the necessary support to succeed. Grillo is a former softball student-athlete and an alumna of Syracuse University, where she completed her Bachelor of Arts in sociology in 2004 and Master of Arts in student affairs counseling in 2007. Her office is located at 808 Nottingham Road (Drumlins Complex). She can be reached at 315-443-5670 and jlgrillo@syr.edu. SPM Parents Organization The organizational culture of Sport Management at Syracuse University strives to create a family atmosphere and keep you connected and informed. We ve created a Parents Organization to keep the lines of communication open. We are looking forward to continuing and expanding this organization throughout the upcoming year. The organization provides a forum for parents to communicate with each other as well as the SPM Department. Meetings are held via conference call with Sport Management director Michael Veley and internship coordinator Jenna La Manna-Johnson. If you would like to participate, email La Manna-Johnson at jplamann@syr.edu with your contact information (name, email address, home address and phone number) and the name of your student. Outside the classroom SPM students, faculty and staff were engaged in a wide variety of community service work, fundraising projects, and sport-related experiential learning, including: New York State Winter Special Watkins Glen International Olympics New York Yankees ticket sales trip Syracuse Festival of Races Musselman 70.3 Triathlon Syracuse Chiefs baseball NBA Development League Syracuse Crunch hockey Networking trips to Michigan, Rescue Mission Philadelphia, New York City, Zoo Boo at Burnet Park and Toronto Leveling the Playing Field equipment Experiential learning trips to donation drive Los Angeles, Lake Placid, Europe, and Australia. SPM faculty university service included appointments on: 2014 Remembrance Scholars review Syracuse University Senate and selection committee SPM Faculty Search Committees 25th Anniversary Remembrance SPM Graduate Program Committee Scholars committee Point 3 Basketball Falk College Faculty Council SPM Advisory Board Falk College Grievance Committee SPMNews 17 Summer 2014

FACULTY AND STAFF SPM news and notes The 2013-14 academic year was an incredibly productive time for SPM faculty and staff on campus, domestically, and internationally. From presenting research at conferences worldwide to mentoring students on campus and in the community, SPM faculty and staff continue to bring new and important perspectives impacting today s most critical issues in sport. Listed below is a small sampling of select accomplishments. We invite you to visit the Falk College and Department of Sport Management web sites regularly (falk.syr.edu/sportmanagement) to stay current with SPM students, faculty, and staff news. Rick Burton David B. Falk Endowed Professor of Sport Management Burton attended the International Sport Business Conference, in Buenos Aires, Argentina, and presented at the 2014 Baseball Hall of Fame Symposium in Cooperstown. His article, Australia, Baseball s Diamond in the Rough, was featured on the front page of the Sports section of the New York Times in March. He had articles published by Sports Business Journal, the Baseball Hall of Fame s Memories and Dreams, and in the Syracuse University Magazine. He served as a guest professor at Kufstein University in Austria, and served as a faculty panelist for the National Association of Academic Advisors Region I conference at SU. He also teaches in the Renee Crown University Honors Program. Dennis Deninger Professor of Practice Deninger was an invited lecturer in China at Beijing Sports University, Peking University, and China Central Television, where he spoke about The Sports Product & Building Fan Connections, Sports Television Communication, Story Telling & Viewer Engagement, and Sports Television Rights, Programming & Production. He served on the SPM intra-university transfer committee, was featured in a Syracuse Crunch radio broadcast about the Winter Olympics, and guest lectured in the Setnor School of Music s Film Scoring Class about the role of music in sports. Dr. Mary Graham Professor Dr. Graham was a visiting scholar at The Federal Reserve Bank of Atlanta in January, where she presented a paper on gender in management to their research department. She serves on the editorial board of Human Resource Management, and serves as an ad hoc reviewer for Administrative Science Quarterly and the Academy of Management Journal. Internally, she was elected to serve on the Falk College Faculty Council, and she continues to serve on the Executive Committee of RvIdea (idea.syr.edu), which focuses on entrepreneurship at Syracuse University. Dr. Graham attended the Academy of Management national conference in Philadelphia, where she was a session chair and paper presenter. Dr. Teresa MacDonald Instructor Dr. MacDonald taught two graduate-level SPM classes in 2013-2014. She served as a faculty panelist for the National Association of Academic Advisors (N4A) Region I conference hosted by the Syracuse University Athletic Department in Fall 2013. She was a featured panelist and co-founder of the Dream Big Symposium for high school students in March at SU. MacDonald also teaches in the Child and Family Studies program at SU. Dr. Chad McEvoy Graduate Program Director Dr. McEvoy attended the Sport Marketing Association Conference in Albuquerque, New Mexico, to present his co-authored research on The Valuation Analysis of Corporate Naming Rights for Collegiate Sport Venues. He attended the North American Society for Sport Management National Conference in Pittsburgh, where he presented his abstract entitled BIRGing 40 Years Later: A Replication of Cialdini s Seminal Study. McEvoy has been quoted in several media outlets this year, including ESPN Radio and ESPN s Outside the Lines. He was published in the Journal of Issues in Intercollegiate Athletics, and traveled to Chicago to participate in a research mentoring program sponsored by Northern Illinois University. Dr. Rodney Paul Professor Dr. Paul attended the European Sport Economic Conference in Denmark, and the Academy of Economics and Finance Conference in Chattanooga, where he acted as a judge for the undergraduate student paper competition and received the 2014 award for extraordinary accomplishment in research in the field of Economics. His paper, Information, Prediction Markets, and NCAA Basketball Attendance: The Big East Conference, was published in the Journal of Business, Industry, and Economics. He was quoted as part of an international blog on the 2014 FIFA World Cup soccer championship, and by Crains New York Business about the New York Rangers in the NHL playoffs. Dr. Gina Pauline Associate Professor Dr. Pauline attended the Sport Recreation and Leisure Association conference in Orlando, where she presented her abstract on Triathlons: Participate At Your Own Risk. She also attended the Sport Entertainment and Venues of Tomorrow conference in South Carolina as a guest lecturer. She co-authored an article titled An Investigation of Risk Management Protocols at Triathlon Events that was published by the Journal of Venue and Event Management, and had articles published in the Sport Management Education Journal, and Journal of Physical Education, Recreation, and Dance. Pauline serves as the undergraduate director for the Sport Management program. SPMNews 18 Summer 2014

FACULTY AND STAFF Dr. Jeff Pauline Associate Professor Dr. Pauline presented his research on increasing stair usage in a university residential complex at the Association of Applied Sport Psychology (AASP) Conference in New Orleans. He participated in a virtual seminar titled Performance Enhancement for College Athletes provided by the AASP, as well as attended the Sport Recreation and Leisure Association conference in Orlando, where he presented his abstract on Sport and Exercise Psychology. He was awarded a $10,000 grant from the Association of American Colleges and Universities for his research on From Self to Civic: Promoting Student Wellbeing through Communities of Engaged Learning. Pauline is the Sport Management minor coordinator, summer internship supervisor, and serves on the SPM intra-university transfer committee. Pat Ryan Instructor Ryan traveled with members of the Sport Management Club to Toronto in April, where they met with executives from TrojanOne Marketing and Maple Leaf Sports & Entertainment. Ryan then took nine students to Europe in May as part of SPM 400 Olympic Odyssey. He also took students from SPM 356 Olympic Sport Management on an overnight trip to Lake Placid to learn about Olympic history. Ryan wrote a chapter titled Selling Olympic Sponsorship for a book titled Olympic Marketing and Sales, due out later this year. Michael Veley, Director and Chair, Rhonda S. Falk Endowed Professor Veley was a keynote speaker at the Syracuse Sports Summit held at the Onondaga County War Memorial in November. He was quoted in several media outlets this year, including as part of an international blog on the 2014 FIFA World Cup soccer championship. He is working with Roosevelt Bouie to bring an NBA Development League team to Rochester, to be affiliated with the NBA Toronto Raptors. He made guest lectures with high school students in courses from Liverpool, Westhill, Canton, Norwood-Norfolk, and Ogdensburg high schools. Veley serves on the board of directors for the Syracuse Sports Corporation and the board of directors for the Center for Sports Business and Research at Penn State University. He has been selected to lead an accreditation review of the Sport Management program at SUNY Tompkins-Cortland Community College during the 2014-15 academic year Dr. John Wolohan Professor Wolohan attended the International Sport Business Conference in Buenos Aires, Argentina, and the International Association of Sports Law Congress 19th annual Conference in Bali, Indonesia, where he spoke about Sports Betting in the United States: Past Present and Future. He attended the I Play Fair Sports Law Conference in Cape Town, South Africa, and the World Conference on Doping in Sport in Johannesburg, South Africa, where he spoke about A Critical Analysis of the Lance Armstrong Case. He lectured about Baseball s War on Drugs at the 2014 Baseball Hall of Fame Symposium in Cooperstown, and attended the Sports Lawyers Association Annual Conference in Chicago in June. Wolohan twice traveled to Beijing Sport University, where he is working to form a partnership between BSU and Syracuse University. Sport Management staff member updates Margie Chetney celebrated her first year at SU in March as SPM office coordinator. She works closely with students and faculty, and organizes SPM office events. Chetney serves as editor of the SPM newsletter and handles the social media for the department as well as distributes SPM news. Kim Desmond finished her sixth year as an administrative assistant in Sport Management and in Falk College s Office of Advancement and External Affairs, where she works closely with Falk College Assistant Dean David Salanger, as well as SPM students. Margie Chetney Jenna La Manna- Johnson Kathryn Tunkel Kim Desmond Jaime Grillo Kate Veley Jaime Grillo joined Sport Management in December 2013 as an internship coordinator and academic advisor, working with undergraduate students on internships, career events, networking and Senior Capstones. Jenna LaManna-Johnson recently finished her second year as Sport Management internship coordinator and academic advisor. She works with SPM students to secure internships and Capstones, as well as with the Sport Venue and Event Management students on practicums. LaManna-Johnson and Grillo will both teach sections of SPM 201 in Fall 2014 and will also oversee the SPM Learning Community. Kathryn Tunkel, who celebrated her 20th year at Syracuse University in 2013, is administrative assistant to SPM director Michael Veley. She handles all SPM course scheduling, intra-university transfer and SPM minor applications, and student enrollment. Kate Veley is the alumni and events manager for Falk College. She is the co-advisor of the Sport Management Club, SPM Auction, and WISE. Veley is a member of the Sport Management advisory board, plans the Los Angeles Immersion trip, and was recently named president-elect of SU s Women of the University Committee. SPMNews 19 Summer 2014

FACULTY AND STAFF Research and publications: SPM by the numbers Applied research and academic publishing in peer-reviewed journals were prevalent during 2013-14, with several SPM faculty members presenting their findings at national and international conferences: SPM faculty had 20 refereed journal articles published or accepted during the academic year. An additional 15 other academic papers have been submitted for review. Faculty members Rodney Paul, Rick Burton, Pat Ryan, and John Wolohan all wrote book chapters. More than 20 academic journals published SPM faculty research manuscripts and peer-reviewed articles, including: Academy of Economics and Journal of Physical Education, Finance Journal Recreation and Dance Athletic Business Journal Journal of Prediction Markets The Economics of Excellence in Journal of Sport International Sport Journal of Sports Economics International Journal of Sport Journal of Venue and Event Finance Management International Journal of Sport Legal Aspects of Sport Management New York Economic Review Journal of Applied Sport NINE Management SportBusiness International Journal of Business, Industry and Economics Sport Management Education Journal Journal of Economic Psychology Sport Management Quarterly Journal of Economics and Finance Sports Marketing Quarterly Journal of Issues in Intercollegiate Athletics SPM faculty presented research findings and gave industry-related presentations at more than 20 conferences across the world, including: Academy of Economics and Finance Conference (Chattanooga, TN) Academy of Management (Philadelphia, PA) Association of Applied Sport Psychology Conference (New Orleans, LA) Cooperstown Symposium on Baseball and American Culture (Cooperstown, NY) European Sport Economic Conference (Denmark) Federal Reserve Bank of Atlanta (Atlanta, GA) Federation Internationale de Natation Aquatics World Water Polo Conference (Cancun, Mexico) IX Gijon Conference on Sports Economics (Spain) Hamburg Symposium (Hamburg, Germany) I Play Fair Sports Law Conference (Cape Town, South Africa) International Association of Sports Law Congress Conference (Bali, Indonesia) International Sport Business Conference (Buenos Aires, Argentina) MIT Sloan Sports Analytic Conference (Boston, MA) National Association of Academic Advisors Conference (Syracuse, NY) North American Society of Sport Management (Pittsburgh, PA) NYU Baseball Research Analytics Conference (New York, NY) Sport Recreation and Leisure Association Conference (Orlando, FL) Sports Lawyers Association Annual Conference (Chicago, IL) Syracuse Sports Summit (Syracuse, NY) World Conference on Doping in Sport (Johannesburg, South Africa) SPM faculty have been quoted or interviewed for more than 25 published or broadcast media interviews including: ABC News The Post-Standard (Syracuse) Associated Press Reading Eagle Baseball Hall of Fame s Memories Reuters and Dreams magazine Sports Business Daily Bloomburg News Sports Business International CNBC.com Sports Business Journal Crains New York Business Syracuse.com ESPN Radio Sacramento Bee LA Times Time Warner Cable News and Meriden (CT) Record-Journal Sports Naples.com US News and World Report Naples News Wall Street Journal National Public Radio WSYR-TV The New York Times WSTM-TV NBC Sports WAER Radio Connect with SU Sport Management Department of Sport Management main number 315-443-9881 Michael Veley, Director and Chair mdveley@syr.edu Kathryn Tunkel, Administrative Assistant to Michael Veley kmtunkel@syr.edu Margie Chetney, Office Coordinator mchetney@syr.edu Gina Pauline, Undergraduate Program Director gapaulin@syr.edu Jaime Grillo, Internship Coordinator jlgrillo@syr.edu Jenna La Manna-Johnson, Internship Coordinator SPM Parents Organization jplamann@syr.edu Chad McEvoy, SPM Graduate Program Director cmcevoy@syr.edu David Salanger, Assistant Dean, Advancement & External Affairs dasalang@syr.edu Kate Veley, Events and Alumni Manager koveley@syr.edu Web: falk.syr.edu/sportmanagement Facebook: SU Falk College Department of Sport Management Twitter: @SUSportMgmt LinkedIn: tinyurl.com/sufalkcollege LinkedInAlumni SPMNews 20 Summer 2014

NEWS AND EVENTS Tatyana McFadden is shown on her way to victory in the 2013 New York Marathon. It completed her historic sweep of the four major marathons: London, Boston, Chicago and New York, all in the same year. (Image from Changing Sports, Changing Lives) SPM produces its second research documentary Changing Sports, Changing Lives focuses on athletes with disabilities Students enrolled in SPM 346 Sport in American Society spent the 2013-14 academic year focusing their research efforts on sports that have been adapted to transform and enrich the lives of athletes with disabilities. In the fall semester, students worked as a research team, each one taking a specific assignment that became their final project. In the spring semester, these projects provided the collected body of research to produce a documentary film entitled, Changing Sports, Changing Lives. The film s world premiere was held in Watson Theater on the Syracuse University campus on April 28. The one-hour film was followed by an academic symposium and reception. Teaching the course and directing the film was Sport Management professor of practice Dennis Deninger, a three-time Emmy Award winner who spent 25 years at ESPN. This unique course is giving our students the opportunity to learn about the remarkable power of sports and to be part of a unique research project, said Deninger. Our goal in producing an annual Falk College documentary is to build an archive of scholarly work that will expand in each coming year. More than 65 people were interviewed across the country as the project explored a wide range of topics. The documentary covered the role of early innovators, such as Dr. Tim Nugent, in the development of wheelchair sports for soldiers who were disabled in World War II. Nugent, who coached his first wheelchair sports at the University of Illinois 66 years ago, is featured in the documentary. Symposium panelists included six-time Paralympian Bob Balk, chair of the International Paralympic Committee Athletes Council; Greg Callen, founder of Move Along Inc., which engages people with disabilities and their families in recreational activities; Dr. Nienke Dosa, medical director at SUNY Upstate University Hospital, who specializes in the treatment of children with disabilities; and Peyton Sefick, a member of the USA power soccer team and program coordinator for the Fitness Inclusion Network at Syracuse University s Burton Blatt Institute. The foundation of our program is experiential learning, said Michael Veley, director and chair, Department of Sport Management. It is a unique educational opportunity for our Sport Management students to research a topic that has influenced sports and create a timeless and influential documentary film. The following students were involved in the research and production of Changing Sports, Changing Lives: Andrew Feder, Jesus Ortiz, Jose Wells, Richard Ackah, Harrison Hascoe, Darius Joshua, Jenna Kielar, Bobby Krivitsky, Charles Lerner, Courtney Lyons, Matthew Miselis, Wayne Morgan, Tyler Piccotti, Michael Reiley, Kate Ruben, Ronald Schiltz, Benjamin Shapiro, Doug Shulman, and John Wilson. For professor Deninger to leave ESPN and spend his time creating opportunities for students to get hands-on experience like creating a professional documentary is absolutely admirable, Wells said. It shows that he is not only passionate about sports, but he is also willing to go the extra mile to make sure students are just as passionate as he is. Each year, SPM 346 identifies a single topic for students to conduct original research and interviews, use primary sources, and explore multiple facets of the subject. The history, culture and dramatic growth of lacrosse were the subject for the inaugural Falk College research documentary, America s First Sport. It premiered in Syracuse in April 2013, and has aired nationwide on ESPNU. Both films are available online. America s First Sport can be seen at https:// vimeo.com/64675548. Changing Sports, Changing Lives can be seen at https:// vimeo.com/93285524. Celebrating the premiere of Changing Sports Changing Lives are (front row from left) Sitrin STARS athletes Jimmy Joseph, Hermin Garic, who was presented with the Perseverance in Sports Award by the SU Sport Management Club, and Vincent Bevivino. In the back from left are SPM professor of practice Dennis Deninger and three of his History of Sport students: Jesus Ortiz, Jose Wells, and Matt Miselis. (Photo by Michael Barletta) Sport Management professor of practice Dennis Deninger (left) with Dr. Tim Nugent, the founder of the National Wheelchair Basketball Association, at the University of Illinois. Dr. Nugent organized wheelchair teams for basketball, football, bowling and cheerleading. (Photo by Michael Barletta) Women s wheelchair basketball is played at the intercollegiate level at five universities. Gail Gaeng, in the orange jersey, is an All-American for the University of Illinois. (Image from Changing Sports, Changing Lives.) SPMNews 21 Summer 2014

NEWS AND EVENTS A lesson in social responsibility SPM 101 students sleep overnight in cardboard boxes, collect personal care items to benefit Rescue Mission In the past year, an average of 235 people who might otherwise have been homeless stayed each night at Syracuse s Rescue Mission shelter. On October 10, 2013, 36 students enrolled in SPM 101 Personal and Social Responsibility slept in cardboard boxes overnight on the SU Quad to raise awareness about homelessness in the Syracuse area and beyond. As part of their effort, they collected personal care items to benefit men using the Rescue Mission shelter in the Syracuse community, including razors, soap, deodorant, toothbrushes, toothpaste, socks and underwear. We talked about this project the very first day of class, said Falk College associate professor of Sport Management Jeff Pauline, who leads the course. Many of the students were initially apprehensive about sleeping outside. However, the students are beginning to understand they have an important role to play in giving back to the communities where they live and work today and into the future. The Donation bins were set up around the Quad during the event. students are focused on educating others about the issues of homelessness and doing something practical, like collecting supplies. The Rescue Mission has been a great partner to work with the past few years and we were excited to be working with them again. The coursework and related projects address personal ethical principles and social responsibility. Partially funded through a gift by SPM Advisory Board member David Kleinhandler, it is offered through the Falk College Department of Sport Management. Sleeping on the quad in a cardboard box really made me realize how hard it is to be homeless, said Sport Management student Angela Diaz 16. I learned to appreciate my bed more, to appreciate my commodities because not everyone can have what I have. This event taught me appreciation and I feel that it would be a good experience for everyone. Boxes for the event were donated by Syracuse Moving and Storage and Dunk & Bright. Students could bring a sleeping bag/blanket, duct tape, and a small pillow but no electronics or other comforts were permitted. Students decorated their boxes and created educational signage for the campout area to raise visibility of the event. Pauline arrived at the SU Quad at about 11 a.m. that morning to begin setting up with the help of Sport Venue and Event Management graduate student Danielle D Arcy. Students began arriving after 2 p.m., with most staying overnight on the Quad, leaving about 7 a.m. the next day. According to the Rescue Mission, the Cardboard Campout is similar to a charity race in that participants approach others to ask for donations. In exchange, the participating students camp out overnight in a box Another Cardboard Campout is planned for Fall 2014 as part of SPM 101. Students spent the night in cardboard boxes on the SU Quad. Students in SPM 101 are shown with Sport Management associate professor Jeff Pauline (second from right) and Falk College Dean Diane Murphy (far right) at the Cardboard Campout in October 2013. Sport Management students Alyssa Wood (left) and Mikayla Mizruchi stop by the event with donations for the Rescue Mission. A student makes a donation at the event. SPMNews 22 Summer 2014

NEWS AND EVENTS SPM students embark on European Olympic Odyssey Nine students in the Department of Sport Management, led by instructor Pat Ryan, traveled to Europe in May as part of a 19-day, four-country Olympic Odyssey trip. The program began in London, where students experienced the impact of the 2012 Summer Games. From London, they traveled to Paris, birthplace of the modern Olympic movement, and then on to Lausanne to inspect the present-day Olympic Capital, headquarters of the International Olympic Committee (IOC) since 1915. The group then headed to Olympia, home of the ancient Olympics, and lastly on to Athens, site of the 2004 Summer Games. I really enjoyed interacting with the students on this trip, said Ryan, who completed his sixth Olympic Odyssey trip. They learned a lot about Olympic history, and being able to interact with senior Olympic management is a great experience for them. In addition, students met with representatives from the Court of Arbitration for Sport to better understand how the Olympic movement is managed and its relationship to the world of sport throughout history. Students spent the Spring 2014 semester learning about Olympic games past, present, and future in SPM 356-Olympic Sport Management. Ryan and his students kept a blog of the SU Abroad trip. Find it online at http://olympicodyssey2014.blogspot.com. SPM Winter Olympic Odyssey 2014 In February, 20 undergraduate Sport Management students traveled to Lake Placid as part of their Olympic Sport Management class. The students were accompanied by SPM instructor Pat Ryan, SPM professor John Wolohan, and Sport Venue and Event Management graduate students Elissa Roberts and Taylor Jackson. The group stayed overnight at the United States Olympic Training Center and toured the Olympic hockey arena, where the 1980 miracle on ice took place, as well as visited the Olympic Jumping Complex, where they took an elevator to the top of the 120-meter ski-jumping tower. They also toured downtown Lake Placid and visited the Olympic Sports Complex, home to the bobsled, skeleton and luge tracks, and the biathlon range. Students learned how Lake Placid continues to be one of the premiere winter Olympic sites in the world, Ryan said. It was another great trip for Sport Management students to experience the organization and activities of a true Olympic village in person. Guest speakers included Ambrose Serrano, United States Olympic Committee head strength and conditioning coach, as well as Lake Placid historian and tour guide Jim Rogers. Many on the trip played basketball and volleyball in the Olympic Training Center, where Olympic and Paralympic hopefuls were staying. It was the fifth annual Winter Olympic Odyssey trip to Lake Placid for Sport Management. SPMNews 23 Summer 2014

NEWS AND EVENTS Students immerse themselves in Los Angeles sports culture For the fourth consecutive year, with special thanks to Andrea and Jeffrey Lomasky for their continued generosity and support, the Department of Sport Management offered a course and eight-day trip to Los Angeles during spring break. Twenty-one students were allowed the opportunity to meet with more than 35 industry executives and practitioners in a variety of settings. The Lomasky s son Marc is a 2012 Sport Management alumnus. The students were accompanied by SPM director and chair Michael Veley, and Kate Veley, events and alumni manager for the Falk College. The students met with executives from the Toshiba Classic Professional Golf Association (PGA); the Santa Anita Racetrack; NASCAR; National Hockey League s LA Kings; National Basketball Association (NBA); Major League Soccer (MLS); Los Angeles Dodgers; intercollegiate athletics (UCLA and USC); FOX Sports; Mandalay Sports & Entertainment; ESPN; the Anschutz Events Group (AEG Worldwide); Rose Bowl; Los Angeles Coliseum; Staples Center; LA Live; and Nokia Theatre. Students toured Hollywood, the Hollywood Bowl, the Fox Studios lot, the Santa Monica Pier, Venice Beach, Hollywood Walk of Fame, Sports Museum of LA, Stub Hub Park, Olympic sport training complex, Dodger Stadium, UCLA Hall of Fame, Pauley Pavilion, John McKay Center, Writer s Guild Theatre, and the LA Kings practice facility (Toyota Center). Additionally, they attended a Los Angeles Clippers game and saw the NHL champion LA Kings play the Toronto Maple Leafs. The group also enjoyed an evening of comedy with the cast of The Goldbergs during an SU in LA-sponsored alumni event, where they met Syracuse University Chancellor Kent Syverud, and his wife, Dr. Ruth Chen. This year s group had the privilege of spending nearly two hours with NBA legend Bill Walton during his time as a presenter at the National Roth Conference. I m the luckiest guy on earth, never more so than in moments like this with special friends, Walton said. Students had the opportunity to ask questions, take photos and hear some of the many stories that make Walton a legend in the sports industry. This year, for the first time, students met with two Sport Management alumni who had recently secured their jobs in Los Angeles as a result of their participation in the first LA Immersion trip. Rayna Linowes 13 toured students through the UCLA campus and Andrew Arrospide 13 was one of the many speakers they heard at AEG. The students not only met with very prominent sports executives from numerous facets of the industry, but also Olympic athletes, NBA and NHL Hall of Famers, a Kentucky Derby jockey and Hollywood actors, said Michael Veley. It truly is a transformative experience and it is extremely gratifying to see students now land jobs in Los Angeles through the networking connections they have made on this trip. The trip accomplished the objective of meeting with as many sport entities and industry executives as feasible, including media, marketing agencies, athlete representation, professional teams, collegiate programs, sport venue facilities, etc., for the purposes of educating students and creating a greater awareness of the overall profession, while building the SU brand on the West Coast. David Berger, SPM 15, said, The trip provided unbelievable insight into the sport industry and most notably the importance of networking through establishing and maintaining good relationships. Students go down under on Australian Odyssey Falk College Endowed Professor of Sport Management Rick Burton took 12 Syracuse University students, including five Sport Management majors, to Australia from July 9-30, 2014 as part of a threecredit course titled SPM 400 Australian Sport Industry. It was the fourth annual trip for the course. The group visited Melbourne, Sydney, Cairns (the Great Barrier Reef) and Surfer s Paradise (the Gold Coast), taking in professional football and rugby, as well as snorkeling, scuba diving and surfing. Burton, who previously worked in Australia, said the purpose of the trip is to expose American students to a different country s sport, history and culture and has broadened the trip so it includes more than just sporting events or participatory sports. The students stay in each city about five days and along with classroom work, they mix in cultural studies, with trips to the rainforest and time with aboriginal elders. Burton, who teaches the Sports, Media and Society class, said, This trip really gives our students a chance to see a different sports culture that is every bit as vibrant as the one they are familiar with in the U.S. They know they live in a global economy so it s valuable for them to get embedded in a different culture and see unique variables and templates. It can change the way they think. Australians are such avid fans and it s great that Syracuse SPM students get this international exposure. I love this class and certainly love Australia. SPMNews 24 Summer 2014

NEWS AND EVENTS SPM professor teaches 1,000 students in online class Rick Burton had never taught an online class before. But the David B. Falk Endowed Professor of Sport Management didn t hesitate to accept the challenge of teaching a massive open online course (MOOC) to a group of nearly 1,000 students from around the world last fall. With the help of the Information Technology and Services (ITS) department, Burton organized the course, The Subject is Sports, and shared his knowledge of the sports business with participants of all ages and backgrounds from 24 different nations through a series of video lessons, live chats, and forum discussions. It was a bit of an exploratory journey for all of us, Burton said. I was thrilled and honored. MOOCs are free online classes that anyone with Internet access can take to learn about a SU Video Production Unit specific topic, usually without earning credits and they re catching on in higher education globally and on the SU campus. The Subject is Sports featured six online sessions which explored professional sports teams and leagues, sport marketing and sponsorship, sport venues, women in sport, ethical issues and the future of organized and recreational sports. It s a little bit of an interactive experience for someone to get a taste of what s going on at Syracuse University, says Michael Morrison, director of Online Learning Services (OLS), the ITS unit responsible for supporting teaching with technology at the University. Pablo Mayo Cerqueir, SU News Certificate of Advanced Studies approved The Department of Sport Management and the Department of Higher Education (School of Education) at Syracuse University have received approval from the New York State Education Department to offer a Certificate of Advanced Studies (CAS) in Intercollegiate Athletic Advising and Support. The CAS will enhance the preparation of future and current higher education professionals (advisors, higher education/student affairs administrators, clinicians, and coaches) by providing a rigorous focused area of academic inquiry related to research, practice, and policy perspectives associated with intercollegiate athletics and student-athlete development. The purpose of the certificate program is to provide formal recognition of graduate study in the specialized area of higher education and intercollegiate athletics to students already enrolled in programs that prepare higher education/ student affairs professionals to work in diverse higher education institutional types and functional areas; and to provide a focused area of study for those interested in understanding the research, policies, and best practices in advising and supporting student-athlete development in and out of the collegiate environment. Dr. Terry MacDonald, an instructor in Sport Management and Child and Family Studies in the Falk College, will coordinate the certificate program. WNBA s Richie named University Lecture Series guest The David B. Falk College and its Department of Sport Management, in cooperation with University Lectures, will host Laurel Richie, president of the Women s National Basketball Association (WNBA), on March 18, 2015, in Hendricks Chapel as part of the University Lectures 2014-2015 schedule. University Lectures is a cross-disciplinary lecture series that brings individuals of exceptional accomplishment such as Richie to campus. Richie is among seven distinguished guests who will share their experiences and perspectives with the Syracuse University and Central New York communities this fall and next spring. Richie s talk is titled The WNBA: Showing the World What s Possible. She has more than three decades of experience in consumer marketing, corporate branding, public relations and corporate management, with a long track record of developing award-winning campaigns that transform brands and drive business results. She is a recipient of Ebony magazine s Outstanding Women in Marketing and Communications and named to its Power 100 List. Most recently, Black Enterprise named her one of the Most Influential African Americans in Sports. SPMNews 25 Summer 2014

NEWS AND EVENTS SPM guest speakers 2013-14 Renee Mack Baumgartner, senior associate athletics director, Syracuse University Patricia Betron, senior vice president, ESPN Chris Caldwell, Team Epic Sarah Costello, community relations, Syracuse Crunch Marc Donabella, director of marketing, Syracuse University Athletics Peter Dropick, vice president of events, UFC Stacey Eder, volunteer coordinator, Special Olympics Jen Falco, assistant marketing manager, Syracuse University Athletics David B. Falk, founder and CEO, F.A.M.E. Daryl Gross, director of athletics, Syracuse University Bill Hofheimer, communications director, ESPN Marc Honan, Buffalo Bills Kyle Hutchinson, manager of season ticket retention, New York Yankees Gary Jacobus, head of business development, Aramark Kerri Jennings, marketing coordinator, Syracuse University Athletics Tim Langley, director of consumer products, NFL Chris Lencheski, former president, Front Row Marketing Joe Leva, manager of inside sales, New York Yankees Floyd Little, special assistant to the director, Syracuse University Athletics Jeffrey Linowes, founder/principal, The Ad Solution Seth Markman, senior coordinating producer, NFL Studio Production, ESPN Breanna McConaughey, marketing coordinator, Syracuse University Athletics Tim McGhee, founder and principal, MSP Sports Charlee Newman, promoter, Monster Jam Dave Oja, race director, Syracuse Festival of Races Laurie Orlando, senior vice president, ESPN Gil Pagovich, vice president, Maxx Sports James Paterson, senior associate, Anzarut & Holm, Australia Scott Pitoniak, author and journalist Joe Rosen, attorney, Brown & Rosen LLC; president of baseball and media, Orpheus Sports & Entertainment. Jim Sarosy, vice president, Syracuse Crunch Hockey Club Renee Mack Baumgartner, senior associate athletics director for Syracuse University Athletics, spoke to the Sport Venue and Event Management graduate class. Peter Dropick, of Ultimate Fighting Championships, with SPM 199. Seth Markman, senior coordinating producer for NFL Studio Production at ESPN. Football Hall of Famer and former SU star Floyd Little with SPM 225. SU football coach Scott Shafer hosted SPM 225 students in the football wing of Manley Field House. Scott Shafer, head football coach, Syracuse University Jason Smorol, general manager, Syracuse Chiefs Lynn Steenberg, president, Sports PT Brandon Steiner, founder and chairman, Steiner Sports Marketing Michael Thompson, senior associate athletics director, Ole Miss John Wildhack, executive vice president of programming and production, ESPN Jeff Wright, executive director, Move Along Inc. Via Skype Ann Cody, director of policy and global outreach, BlazeSports Matt Gelb, Phillies beat writer, Philadelphia Inquirer Amy Lawicki, director of development, National Wheelchair Basketball Association Harry Pavlidis, director of data analysis, Baseball Prospectus Eno Sarris, freelance writer, FanGraphs At Sport Management Club Roosevelt Bouie, former SU basketball player; operations director, BouieBasketball Kim Brown, assistant director for alumni programs, Syracuse University Mark Geddis, managing partner, Super Fan Sports Fundraising Shawn Green, former Major League Baseball player, Los Angeles Dodgers and New York Mets Alex Kline, founder, owner, and event organizer, Mary Kline Classic Max Levitt, founder and executive director, Leveling the Playing Field Jeff Rubin, CEO, Sidearm Sports Cedric Solice, operations manager, Syracuse University women s basketball team Michael Voutsinas, general manager, Auburn Doubledays At Women in Sports and Events (WISE) Club Shannon Feeney Andre, assistant director of campus and employer relations, Syracuse University Rachel Eldridge, senior analyst, ESPN Steve Rutkowski, research manager and recruiter, ESPN The best efforts were made to list all guest speakers who so generously spent their time with our students. In the event any guest speaker was missed, please email mchetney@syr.edu so we may supplement this list online. SPMNews 26 Summer 2014

ADVISORY BOARD Meet the SPM advisory board members Chair Chair Emeritus Brandon Steiner is the founder and chairman of Steiner Sports Marketing, the largest company of its kind in America. He s considered a sports marketing guru who is a regular on ESPN Radio 1050 on Sunday mornings, along with his co-hosting duties on Yankees-Steiner: Memories of the Game, which is prominently featured on the YES Network. David B. Falk is the founder of FAME and has long been recognized as one of the industry s leading figures and most talented innovators. He has represented the top players in NBA history and has negotiated record-breaking contracts for his clients. A generous gift from Rhonda S. Falk 74 and David B. Falk 72 in 2011 established the Falk College of Sport and Human Dynamics. Ronald C. Bernard has over 35 years experience in the entertainment, sports and media industries in both senior operating and financial capacities. He is currently a managing director at Alvarez & Marsal specializing in the media/sports industries. Russ Brandon is president and chief executive officer with the Buffalo Bills. Six days into his new job, he played a vital role in selecting former SU coach Doug Marrone as the Bills 16 th head coach. Prior to earning the title of president, he had previously served for two years as the team s CEO, and has been with the organization for 18 years. Howard Dolgon is president and CEO of the Syracuse Crunch. A founding member of Alan Taylor Communications, Inc., the leading independent sports public relations agency in the country, Dolgon has spent more than 25 years in the public relations/marketing field. He is a visiting professor at the S.I. Newhouse School of Public Communications of Syracuse University. Julie Foudy is a former captain of the U.S. women s national soccer team. She is currently an analyst and reporter for ABC/ESPN, founded the Julie Foudy Sports Leadership Academy, and served as president of the Women s Sports Foundation from 2000-2002. She was inducted into the US National Soccer Hall of Fame in 2007. Shawn Garrity is founder and CEO of Circle, an allencompassing production agency. The SU graduate has made a mark in the entertainment industry, creating integrated marketing and event properties with such companies as ESPN, NBC, CBS College Sports and Gatorade. Mark Geddis is president and CEO of Geddis Holdings and managing partner of Super Fan Sports Fundraising. Prior to that, he was the founder and CEO of Collegiate Images and was also director of marketing communications for the Florida Marlins. Ed Goren, a 47-time Emmy Award winner, was the vice chairman of FOX Sports Media Group. He was inducted into the Broadcasting & Cable Hall of Fame in 2011. Goren graduated from SU in 1966 and is currently the president of Goren Media Group, an entertainment consulting company. Daryl Gross is in his ninth year leading the Athletics Department at Syracuse University. He is credited with successfully leading SU into the Atlantic Coast Conference. SU earned its best finish in school history in the 2013 NACDA Learfield Directors Cup. As the lone BCS University in the state of New York, Gross continues to brand Syracuse University Athletics as New York s College Team. Pamela Hollander is vice president of integrated marketing communications at Allstate, where she leads the corporation s Sponsorship Marketing, Promotions, Consumer Public Relations and Social Media Center of Excellence. She joined Allstate in 2000 and has been in the marketing communications and public relations industry for 25 years. Cliff Kaplan is chairman of Equity Sports Partner, a boutique sports marketing and media company based in New York City, and launched in 2013. Previous to founding ESP, Kaplan served as president and CEO of Van Wagner Sports and Entertainment. The SU graduate has held senior level management positions across leagues, networks, and sports marketing companies. David Kleinhandler is the founder and chairman of ArxSocial and has been an entrepreneur and investor for over 20 years. His successful track record with many businesses is an asset to ArxSocials s business model and market strategy. He is an SU graduate. SPMNews 27 Summer 2014

ADVISORY BOARD Christopher Lencheski is a 20-year veteran of sports and entertainment marketing. Most recently, he was president of Comcast- Spectacor subsidiary Front Row Marketing and Analytics. He has built successful media and entertainment agencies from the ground up, generating sustainable global portfolio growth. David Levy, an SU graduate, is president of Turner Broadcasting System, Inc. (TBS, Inc.), a position he was elevated to in the summer of 2013. In this new role, Levy added oversight of Turner s domestic entertainment, kids and young adults networks and business portfolios to his current leadership of the company s advertising sales, affiliate sales and sports units. Patti Kleinman-Fallick is director of broadcast operations at the MLB Network. The Syracuse University graduate was part of the original team of employees of MLB Network s recordsetting launch in 2009. She oversees the daily integration of MLB Network programming, promotions, and commercial. She has won seven Emmy Awards. Ian McFate is a 2008 SU Sport Management graduate who is now a club manager with Aramark Sports & Entertainment at Citizens Bank Park, home of the Philadelphia Phillies. He oversees the club level operation for food, beverage, hospitality, and special events at the park. He previously worked at Citi Field in Queens, and for the sales departments with the Phillies, Brooklyn Cyclones, and New York Yankees. Sandy Montag is senior corporate vice president/ managing director of clients at IMG Sports and Entertainment, representing several professional athletes, coaches and broadcasters. He joined the company in 1985. Julie Nemeroff is a 2008 graduate of Syracuse University and a member of the first SPM graduating class. She began her career at the NBA as a marketing assistant and was promoted to senior hospitality coordinator of Global Marketing Partnerships last year. She previously worked for Major League Soccer. Laurie Orlando is senior vice president for talent strategy, planning and development at ESPN. The Syracuse University graduate oversees ESPN s Talent Office and relationships with the on-air personalities who represent the ESPN brand across all multimedia platforms. She is active in SU s chapter of Women in Sports and Events (WISE). Ben C. Sutton, Jr. is chairman and president of IMG College, which manages multi-media rights for more than 100 colleges and collegiate athletic conferences, including corporate sponsorships, radio and television programs, publishing, Internet, national advertising and signage sales, and lifestyle and event marketing platforms. Sutton spent 18 years as chairman and CEO for ISP Sports. Kathrine Switzer is president of AtAlanta Sports Promotions, and has long been one of running s most iconic figures. The SU graduate is an Emmyaward winning TV commentator, author, and motivational speaker. She recently launched 261 Fearless, a movement to empower women through running. Mike Tirico has handled a variety of assignments for ESPN, ESPN Radio and ABC Sports since 1991, establishing himself as one of the most recognizable faces in the industry. In 1987, he was the first recipient of the Bob Costas Scholarship, given to a broadcast journalism student at Syracuse University. John Wildhack is executive vice president of programming and production for ESPN. The SU graduate oversees all of ESPN s production efforts, as well as programming acquisitions, rights holder relationship management, and scheduling. He joined ESPN in 1980. Michael Wohl is president of Pinnacle Housing Group. He focuses on the development of quality, affordable housing in South Florida. The SU graduate heads Pinnacle s disposition efforts throughout the state. Support Sport Management From experiential field trips and special campus guest lectures to immersion programs and scholarships, there are many opportunities to support students in the Department of Sport Management. There are also naming opportunities available in the new Falk Complex for classrooms, offices, conference rooms, etc. If you would like to learn more about these and other opportunities to support our program, please contact David Salanger, Falk College assistant dean of advancement and external affairs, at 315-443-8989 or dasalang@syr.edu. SPMNews 28 Summer 2014

ALUMNI To our SPM alumni, I ve been working to update our records, connecting with alumni we haven t heard from in years. Thank you for keeping your information with us current so we ensure you receive mailings and emails that keep you connected to Sport Management, and allow us to assist you in your careers. Your email addresses are especially important so we don t lose touch. LinkedIn is a great way to keep informed, so please connect with me (www.linkedin.com/in/kateveley) and at SUFalkCollegeAlumni. Your photos are wonderful keep them coming! And we congratulate those of you who have gotten engaged, married, promoted, found that first job, or recently graduated. As a group, you are diverse completing a PhD., finishing law or business school, working at any number of.com agencies, employed in every conceivable sport from horse racing and bull riding to ultimate fighting and golf. You are agents, account executives, producers, reporters, on-air personalities, sales associates, personal trainers, event managers, copywriters, social media specialists, and entrepreneurs. And you ve created an SPM contingent at ESPN (and other sports entities), Team Epic, and Octagon. Each and every one of you, regardless of where you ve landed, has made us proud! You ve stayed in touch and allowed us to share in your successes, and you ve carved a path for our undergraduates as you mentor, offer advice, and share job opportunities. From all over the country, we hear about your successes and how you are paying it forward in many different ways. We look forward to the successes and milestones yet to come. NAME EMPLOYER TITLE If you are not receiving emails, are missing from the list that follows, see an inaccuracy, or have a first you d like to share, please email me at koveley@syr.edu. Please include your personal (not syr.edu) email address and current mailing address, phone number, employer, and title. To keep up to date on all SPM news and events, visit falk.syr. edu/sportmanagement. Be sure to follow Sport Management on Twitter @SUSportMgmt, and like us on Facebook at SU Falk College Department of Sport Management. Also, Lauren Smith, 08 wanted to share this tip with SPM alums: Career Services at SU helps alumni forever on tips for interviews, resumes, graduate school applications, etc. Contact them at 315-443-3616 or careers@syr.edu or visit careerservices.syr.edu. Keep in touch! Kate Veley, Falk College Events and Alumni Manager Alumni firsts Michael Ross, 07 Natalie Fowler, 12 Eric Brest, 13 Andrew Arrospide, 13 and Rayna Linowes, 13 Brett Greenfield, 14 First professional scout (Atlanta Falcons) First wildland firefighter (U.S. Forest Service) First NBA Championship ring (San Antonio Spurs) First to walk the red carpet at the Grammy Awards First SPM student to be solely featured in Sports Business Journal (May 5, 2014) NAME EMPLOYER TITLE Class of 2008 Stephanie Bissett The Wheeler School Teacher/Coach Austin Blumstein New York Mets Ticket Services Representative Emmanuel Fernandez ACE Job Developer Lauren Fischer Milburn School District Fifth grade teacher Jackie (Friedman) Stanmyre Community Psychiatric Institute Mental Health and Addictions Counselor Brian Goodman Deluxe Corporation Social Media Specialist Alana Hager-Johnson ecollective Project Manager - Sports and Entertainment Jonathan Hight Carat Assistant Media Buyer Amy (Hobbs) Lawicki National Wheelchair Basketball Association Development Director Nicole (Imbrogno) Bucholtz Ian McFate Duquesne University Aramark Sports and Entertainment at Citizens Bank Park Director of Athletic Marketing and Promotions Club Manager Casey Miller IO Media Project Manager - Sports and Entertainment Julie Nemeroff NBA Senior Coordinator, Global Partnerships Brad Peetoom Lhoist North America Lab Assistant Jeff Petrino Turner Sports Digital Marketing and Promotions Manager Michael Ross Atlanta Falcons Professional Scout Steve Shur Hon. Faustino J. Fernandez-Vina, Associate Justice, Supreme Court, NJ Law clerk Rayna Linowes and Andrew Arrospide, 2013 Ryan Boepple, 2013 Zach Lazare, 2012 SPMNews 29 Summer 2014

ALUMNI NAME EMPLOYER TITLE NAME EMPLOYER TITLE Jake Silverman University of Pennsylvania Director - Football Operations Lauren Smith Harvard University Human Resources Coordinator Alex Suskind Self employed Freelance writer Matt Van Pelt Ellis Medicine Manager, Social Media and Digital Marketing Heather Widell Llorens Law Group Attorney, Civil Defense Robert Wynn Northfield Consulting Group Business Manager Class of 2009 Emily Arrighi ESPN Graphic Systems Controller Isabella Babienco MediaCom Digital Media Planner Daniel Bain Charlotte Hornets Manager, Arena and Event Operations Brian Belsky The Bozzuto Group Sales and Marketing Associate Samantha Berschler UBER Recruiter Jason Blanchette Lindsey Campbell University of Massachusetts Texas Christian University Director of Sales, Athletic Department Athletics Graduate Assistant Tom Flynn Momentum Worldwide Account Executive John Galvin Kraft Sports Group Ticketing Matt Gay Cleveland Indians Group Sales Account Executive Saurab Guha Wells Fargo - US Assistant Vice President Corporate Banking Kelly Harrington JWT Account Manager John-Christopher Higgins Iona College Assistant Sports Information Director Hideto Ide Xebio Product Marketing Division Evan Intrater InterviewJet Co-founder Ryan Jody Turner/Sports Illustrated Digital Advertising Sales Shawn Jordan Manager Back on the Beach Cafe Michael Juhas CPXI Director of Account Management Richie Lampasi Mile High Sport Radio producer/staff writer Gary Langlais Walker and DiMarco PC Associate Attorney Dan Lehane Chrysler Group, LLC Area Sales Manager Patrick Kermond Burnham Boat Slings Jeffrey Lipschutz Partners Group Legal Counsel Nick Martin Relativity Sports, LLC Director of Business Development Martin Meltzer DLA Piper Case Assistant Thornton Mountford Propcorn Creator John Orsenigo Mt. Kisco Athletic Club Membership Consultant Brett Payne Maritz Project/program coordinator Matthew Perry Physource Solutions Director of Marketing and Sales Lori Robinson Louisiana St. University PhD - Higher Education - administration Jorden (Rosen) Mueller Law Attorney Maljovec Marc Rutchik Digital Trends.com Manager, East Coast Sales Tiffany Selig Selig Enterprises Co., Chiefs Operations Officer Inc. Adam Sternbach Strategies for Wealth Agency Control Officer Greg Szklany Assistant Director of University of Pittsburgh Media Relations Delante Thomas Cleveland Municipal Law Clerk and Mediator Court Evan Vandenabeele HRP Account Manager Jason Yakubovich MJJ Brilliant Class of 2010 Alexander Abramo Zipcar University Account Manager Andrew Abramson Octagon - LA Basketball Division Coordinator/Director of Basketball Analytics Mark Alken Stats, LLC Reporter Michael Bassewitz Paragon Marketing Group Account Coordinator - Gatorade Tom Brewster Babson College Graduate Student John Choi ESPN Statistics Associate Andrew Cohn Advantage International Account Manager Chrissy Cronin Boston Celtics Senior Group Sales Account Executive Edwin Dei Concise Media Design Event Technician Lena Dubensky Syracuse Crunch Hockey Director of Corporate Club Partnerships Erik Elken WKEF-TV/WRGT-TV Sports Director Trevor Ferris Towers Watson Pension Benefits Analyst Eileen Finn University of New Hampshire Assistant Women s Lacrosse Coach Will Flohr Assembly Supervisor, Integrated Communications Gregory Frias United States Tennis Association National Jr. Tennis League Coordinator 2014 NYC SPM reunion Alvaro Voelker, 2013 Angie Sagnelli, 2011 SPMNews 30 Summer 2014

ALUMNI NAME EMPLOYER TITLE NAME EMPLOYER TITLE Stacie Gerstel Inside Sports & Marketing Manager Entertainment Group Jason Gorsky Solomon Page Technical Recruiter Technology Partners Matthew Grodd Kane International Business Development Steve Guzinski Lifestyle Medical Center Trainer Brad Kallet CBS Radio Web Producer for CBSNewyork.com Cooper Lemon 8 by 8 Magazine Marketing Director Joshua Levy William Morris Endeavor Agent Trainee and Assistant Entertainment Josh Lewis Anomaly/ACE Marketing Manager Brandon Mahaffy IDS Sports, Golf Division Project Manager David McIsaac Junior Tennis Event Manager Champions Center Nicole Merritt AMP Agency Account Executive Joseph Meyer Prasco Park/Prasco Field and Event Operations Labs Alyson Miksitz Zurich NA Associate Underwriter Calvin Morrissey true(x) media Account Executive Ashley Neiman Genesco Sports Enterprises Account Manager, MillerCoors Andrew Park Doman Group Client Relations Associate Joey Persoff USC School of Law Graduate Student Jonathan Piken Prudential Financial Project Management Associate Erick Posser Guggenheim Partners, Associate LLC Jonathan Prinsell Hamilton Tiger-Cats (CFL) Manager, Ticket Operations and Data Management Matt Reynolds Boston Celtics Video Assistant Ashley Shilo Boston University Department of Athletics Assistant Director, Athletic Communications Zach Siegal-Eisman The Recording Academy Crafts Award Coordinator (The Grammys) Chris Sotiropulos Oakland Raiders Ticket Operations Ashley Spicer Midtown Athletic Clubs Director of Teams Sam Staton Northern California Golf Association Assistant Director of Membership Kevin Stone Boston Bruins Season Ticket Account Executive Gordie Taylor Clear Channels Media + Entertainment Director of Media Integration Spencer Weinman YieldMo Director of Business Development Peter Weintraub Fitness Retriever Owner/Personal Trainer Samuel Wood Puck Agency, LLC Executive Assistant to the President Tyler Young Salesforce ExactTarget Marketing Cloud Senior Sales Enablement Specialist CLASS OF 2011 David Anthony SU Law School Graduate student Adriel Aponte Robert Half International Technical Recruiter Adam Baldassarre Brendan Barca Andrew Bennett C-Suite Quarterly (CSQ) Magazine John Hancock Life Insurance Company Phoenix Coyotes Hockey Club Strategic Partnerships and Business Development Sales Administrator - Retirement Plan Services New Business Development Account Executive Matthew Bernstein DHA Capital Associate Basil Bourque Suffolk University Law School Student Rachel Bubier Houston Astros Coordinator, Community Relations and Foundations Alyssa Burkgren University of California, Berkeley Revenue Assistant, Athletic Department Arielle Burks Tulane Athletics Program Coordinator: football, swimming and diving Zachary Chernes Havas Worldwide Digital Account Executive, Johnnie Walker Katie Ciurzynski Fusion Specialities, Inc. Senior Account Coordinator, Athletic Accounts Jordan Cooper Blippar, LLC Account Executive Zachary Cravitz Florida Panthers Marketing Coordinator, Club Red Devin DePoint CaterTrax Solutions Consultant Andrew Diamond The TOPPS Company Sports Editor Shantel Fair Special Olympics - Southern California Coordinator, LA and San Gabriel Valley and Volunteer Services Devon Heinen USA Lacrosse Feature Writer Thuong Hoang McGladrey Accounting Assurance Associate Firm Julian Hucal SU Graduate School Graduate Student Matthew Kramer University of Denver Ticket Sales Manager Michael Kravec Sprint Center Manager, Event Services Elana Kuflik Teachers College, Graduate Student Columbia University Marie Letterii New York Lizards Director of Youth Lacrosse and Public Relations Brad Peetoom, 2008 Danielle Berman, 2013 Greg Frias, 2010 SPMNews 31 Summer 2014

ALUMNI NAME EMPLOYER TITLE NAME EMPLOYER TITLE Max Levitt Leveling the Playing Founder/Executive Field Alex Lewin Turner Broadcasting Account Service Representative Daniel Magnante Feigco Entertainment Coordinator Brian Meyer Octagon Senior Account Executive - Consulting Samuel Meyerkopf Euroleagueadventures. Editor com Wilson Pak Elite Tournaments Assistant Director of Operations Matthew Paul Salmanson Capital (Campus Hill Management) Acquisitions Analyst Ashley Robbins Tsongas Center at UMASS Lowell Associate Director of Communications - Men s basketball Saralynn Ruhland Buffalo Sabres Account Services Representative Angie Sagnelli Morgan Salvan Garden Protein International Rubenstein Communications NYC Field Marketing Manager Sports, Arts and Culture department Aneesh Saxena ESPN Production Assistant Brian Sharkey ESPN Account Services Representative Jonathan Stahler Upside Media Group, LLC Counsel and NBPA Certified Agent Hali Stark MLB.com (MLB Social Media Producer Advanced Media) Jamie Stein CAA - LA Assistant to Nick Khan, lead agent, sports broadcasting Sarah Tepper New Museum of Special Event Manager Contemporary Art Akeem Thomas ESPN Account Services Representative Zachary Werner Astra Zeneca Pharmaceutical Sales Specialist Brett Woltz FanDuel Customer Support Agent Zachary Yeremian C-4 Analytics Account Manager Chelsey Zuckerman Katz Media Group Sales Assistant - CBS/ Entercom Radio Division CLASS OF 2012 Antwon Bailey Fitness Evolution Fitness Manager Olivia Cheng Paragon Sports, NYC Social Media and Events Manager Jonathan Coe ACC Public Relations and Communications Intern Matthew Cohen SONY - Octagon Account Executive Danielle Czysz Breeders Cup Marketing Assistant to CMO Margaret D Agostino Professional Bull Riders, Digital Content Coordinator Inc. Bryan Davidson SU Law School Graduate Student Jennifer Edwards Joseph Fanelli Natalie Fowler Kroenke Sports & Entertainment Physiotherapy Associates AmeriCorps/U.S. Forest Service Partnership Services Coordinator Head trainer/nasm Certified Personal Trainer Team Leader - Wildland firefighting Doug Glosser Duquesne University Graduate Student Kevin Hall CBS-3 (KYW-TV) and CW Sales Department - Traffic (WPSG-TV) Assistant Eric Handler Madison Square Garden Coordinator, Individual Ticket Sales Sam Hochberg New York Yankees Account Executive - Senior Ticket Sales and Service Sarah Holden Brown University Assistant Women s Lacrosse Coach Zuri Irvin FOX Sports Net Assignment Desk Assistant Jordan Josephs SERVC Account Executive Caitlin Kalinowski ESPN Wide World of Event Services Assistant Sports William King Cleveland Indians Inside Sales Representative Alison Langevin Virginia Eagle Brand Activation Manager Distributing Zachary Lazare Madison Square Garden Manager, Account Activation Marc Lomasky Duke Law School Graduate Student Alyssa Marks NBA Associate Coordinator, Team Marketing and Business Operations Garrett McLaughlin Buffalo State Football Assistant Football Coach Andrew Naylor Newark Pilots of Perfect General Manager Game Collegiate Baseball League Ben Norowski Relevant Sports Group Sales Representative Justin Odell Team Epic Coordinator Anthony Prisco University of Alabama at Birmingham Athletics Assistant Media Relations Director Katherine Punda Boston Celtics Strategic Marketing Coordinator Jennifer Reilly Cream of the Crop Events and Logistics Program Manager Jon Stahler, 2011 Jordan Rosen Maljovec, 2009 Katie Rudy, SVEM 2013 SPMNews 32 Summer 2014

ALUMNI NAME EMPLOYER TITLE NAME EMPLOYER TITLE Jeffrey Reuben NHL Digital Video Coordinator, Programming and Production Department Brandon Rollins Sports International Regional Marketing Director Brett Ruff Buffalo Sabres Hockey Operations Assistant Jamal Salmon ESPN Senior Research Analyst Michael Schenker Insignia Sports & Entertainment Partnership Marketing and sales Joseph Scrofani SU - College of Law Graduate Student Alexander Shimrat Pro Specialties Group Assistant Sales Manager Rudolph Sohl SU - College of Law Graduate Student Michael Tischler Liacouras Center Event Manager (Temple University) Christopher Valente Red Flag Rescue Event Coordinator Clayton Wilburn Tennessee Titans Customer Service Account Executive CLASS OF 2013 Jesse Abrams pslive Experiential Marketing Coordinator George Alexander Nicols School Boys Basketball Assistant Coach Drew Altavilla PPL Center (Home to Operations Manager Lehigh Valley Phantoms) Andrew Arrospide AEG Worldwide Sales Analyst Partnerships Sidonie Becton Macy s Flagship Store Assistant Manager Erica Belanger Cohn and Wolfe Assistant Account Executive, Rolls-Royce, Valvoline Jacob Berkowitz Global Spectrum - Cross Event Manager Insurance Center Danielle Berman The Brewer Group Director of Global Affairs Ryan Boepple MLB Advanced Media Production Assistant Michael Botwinick Brooklyn Law School Graduate Student Eric Brest San Antonio Spurs Basketball Operations Assistant Rebecca Bruce National Hockey League Partnership Marketing - Account Executive Shuntrece Byrd Point 3 basketball Sales Coordinator Monica Byron South Florida Global Account Leader Marketing Melissa Carlson Memphis Grizzlies Account Executive Marley Ciferri LeMoyne College Graduate Student Benjamin Cohen DKC Assistant Account Executive Daniel Cohen WREX-TV Weekend Sports Anchor/ Reporter Maxwell Cohen Tampa Bay Rays Intern - Corporate Partnerships Sarah Costello Tiger Woods Foundation Coordinator of Events PJ Davidson New York Yankees Group Sales Account Executive Derek Faske Krossover Sports Analyst Jim Geant New York Road Runners Business Development and Strategic Partnerships Coordinator Stephen Geisenheimer DSAN Corporation Office Assistant Charma Harris PGA Tour: WGU Cadillac Championship Tournament Services Coordinator Eric Higger Van Wagner Production Coordinator Maureen Higgins Compass Rose Events Event Coordinator Jonathan Jacobino Relevant Sports Account Executive Chris Jenkins Drexel University Business Development Associate Kim Min Jung New Mexico Ph.D program Jameson Kearney MLB Advanced Media Client Services Coordinator, Digital Sponsorship Elizabeth Kwasnowski New Jersey Devils Fan Experience Representative Michael Lecce Radegen Sports Client Marketing Management Michael Lennon New York City FC Account Executive Rayna Linowes UCLA Marketing Assistant Amanda McLean UConn Graduate Student Iain McWhirter Team Epic Coordinator Joshua Millan Kick TV Intern with Will McDonough Dylan Nelson Universal Attractions Agent Agency Josh Nightingale Upside Media Group, Manager of Player Analytics LLC Taylor Noel Pioneer Investments Corporate Communications Assistant Alexandre Pache Seattle Sports Commission Business Development Manager Elizabeth Pannucci University of Akron Graduate Student Jonathan Plaut Batting Leadoff Featured Blogger Laura Porth Tulsa Sports Commission Soccer and Lacrosse Events Coordinator Katie Rudy University of Virginia Assistant Director Marketing and Promotions Carlos Ruiz II MLB.com Marketing Producer Matt Samost, 2013 Stacie Gerstel, 2010, and Meg Mankowski, 2014 Peter Weintraub, 2010 SPMNews 33 Summer 2014

ALUMNI NAME EMPLOYER TITLE NAME EMPLOYER TITLE Nicole Salzman LeadDog Marketing Account Coordinator Matthew Samost Tampa Bay Lightning Business Strategy and Analytics Department Andrew Silberman New York Mets Seasonal Corporate Sales Assistant Chad Spodek City Lumber Inc. Financial Account Manager Robert Stabenau Team Epic SRI Department Alvaro Voelker Jr. Octagon Account Executive, Soccer/ Hispanic, ESPN College Gameday Logan Wallace 360 degree Football Intern Academy Clayton Wilburn Tennessee Titans Season Ticket Services Ellie Youle Huang, Yuxuan Metropolitan Golf Association University Sports Tech in Shanghai Intern Championships Department Assistant Manager Sports Marketing CLASS OF 2014 Richard Ackah All American Bowl Selection Tour - Marketing Matthew Andre Bolles Tennis featuring Assistant Director of Tennis Brian Gottfried and JTCC Matthew Ashe IMG Prospect new client leads Allie Ayres Cercone Brown Account Coordinator Company Stephen Bailey Syracuse Media Group SU Football Beat Writer Chari Bayanker The Topps Company Associate App Producer Curtis Baylor Baseball Information Minor League Scorekeeper Solutions Brian Blewis Impact Sports Intern Peter Corasaniti Newhouse Graduate Graduate Assistant School/SU Athletics Andrew DiDonato Starpower Intern Anthony Dragona Met Life Stadium Stadium Operations Intern Paige Feldman Madison Square Garden Sales Representative - MSG Sports Brett Greenfield IMG College - UConn Account Executive Sport Marketing Kylee Haggerty Tough Mudder LLC Seasonal Operations Coordinator Robert Kelley Dover Motorsports - Dover International Speedway Event Experience Specialist Mari Lee Ultimate Fighting Championship (UFC) Event Development Coordinator Meg Mankowski Inside SEG/CAA Sports Executive Assistant Thomas Matschiner Horizon Media Account Executive, Scout Sports and Entertainment Stephen Rathbun Eastern Mountain Sports Assistant Product Manager - Softgoods Brandon Rosenblum League Apps Inside Sales Specialist Andrew Sagarin Tempe Diablo Stadium Stadium Manager s Assistant Zach Schotz Project Canvas Court Founder Ian Solomon Octagon Account Trainee, Inside Sales Jennifer Steverson The Midas Exchange Assistant Media Negotiator Tyler Wasserman Doman Group Client Services Associate Jack Wentzell Red Sox Team Store Sales Associate John Wilson Play Rugby USA Inc. Sponsorship Outreach Coordinator Eric Brest 13 enjoys NBA title run in first year with Spurs Eric Brest, SPM 13, always knew he wanted to work in an NBA team s front office. So he was thrilled to land a job as a basketball operations quality assurance assistant for the San Antonio Spurs in August 2013. Never did he imagine that in his first full year on the job, the team would win the NBA championship. But that s exactly what happened when San Antonio beat the Miami Heat in June 2014 for the title. It s been my lifelong dream, Brest said. It s pretty crazy to think that this is my first year in the league. It s been fantastic. Brest, 22, minored in international business and spent his last three years at Syracuse University working for SU assistant men s basketball coach Mike Hopkins. He worked on special projects for Hopkins, including gathering of advanced scouting reports and providing analysis of advanced statistics for the Syracuse players. He created a recruiting database and Eric Brest 13 with the 2014 NBA Championship Trophy. helped with Hopkins basketball academy. That s not his only sport industry experience, as Brest interned for the Austin Toros, a team in the NBA Developmental League, and volunteered with Basketball Without Borders, where he traveled to Senegal to work with current and former NBA players. For me, it s been a long time coming, Brest said. It s still a little surreal. I get to walk around with a Spurs logo on my chest. Brest s main duty with the Spurs is to coordinate the team s scouts and oversee the team s database on players. He also coordinates players pre-draft workout schedules. Brest said his Syracuse University education paved the way to his career in the sport industry. The SPM program puts students in situations to succeed, he said. I remember our first assignment for Professor Veley was to cold-call someone in the sports industry and conduct an interview. Above all else, it is the Senior Capstone that sets the program apart. To be required to find a real-world opportunity while still being a college student is exactly the type of practice students need to prepare for the next step. The Post-Standard s Mike Waters contributed to this report. SPMNews 34 Summer 2014

ALUMNI PROFILE Meet Andrew Arrospide, SPM 13, sales analyst, AEG Los Angeles Meet Jake Berkowitz, SPM 13, event manager, Cross Insurance Center Meet Nicole Bucholtz, SPM 08, director of athletic marketing and promotions, Duquesne University Andrew Arrospide began working at the Anschutz Entertainment Group (AEG) in January 2014 as a partnership sales analyst in the Global Partnerships Department. His main duties are to complete brand audits, prospect potential partners, create sponsorship proposals, assist in activating and managing partner accounts, plus coordinate administrative duties and manage relationships with customers. I ve been fortunate enough to be part of a few meetings with prospective partners, he said. Being exposed to those meetings has taught me a lot about the amount of work that goes into each sales pitch. Arrospide was part of Sport Management s Los Angeles Immersion in 2011, which he said provided him valuable networking experience and professional contacts in the sport industry. I was lucky enough to be a part of the first LA Immersion trip, during my sophomore year at Syracuse. It was a great decision for me, as it became a part of my story to prospective employers during my search for a capstone. The advice we were given by the many executives on the trip will go a long way in helping me to grow my career, he said. Arrospide said his senior Capstone experience with AEG prepared him for his current role with the company. There s nothing greater than having real work experience under your belt going into the job hunt, he noted. Completing a capstone, and having experience enables you to hit the ground running once you re accepted into your first job. Arrospide says working in Los Angeles also has its perks, since Hollywood is not far away. Yes, when working in this industry, you re fortunate enough to meet celebrities, he said. In 10 years, I see myself being successful, hopefully leading and growing a team of younger executives. I hope to have gained a strong knowledge of the industry. I see myself being hungry for continued success, he said. Arrospide has some advice for current Sport Management students: Network and develop strong relationships with people in the industry. You must intern, volunteer, work hard, and work smart. Jake Berkowitz 13 is an event manager at the Cross Insurance Center in Bangor, Maine. The center, which opened in the Fall of 2013, is a Global Spectrum-managed venue and home to the University of Maine basketball teams. Berkowitz is responsible for planning, coordinating, and implementing all aspects of an event at the multi-purpose facility, which features an arena and a convention center under one roof. With college and high school basketball games, concerts, Broadway-type shows, expositions, trade shows, and more, every day and every event provides a new challenge. Berkowitz said his professional success, up to this point, can be directly traced back to his four years in the Sport Management program at Syracuse University. He stressed the importance of networking, from the first day he arrived at SU until graduation day and said he gained as much experience as possible, following the advice of professors and advisors in the Sport Management Department. Although, sometimes hearing the same thing over and over again could get frustrating, I made sure to listen to their advice and take advantage of the opportunities that were made available to me, Berkowitz said. Networking and experience led him to the Cross Insurance Center. During his time at Syracuse, Jake worked at the Carrier Dome in event operations, in the Athletic Department, and volunteered for the SU football team. Working with the SPM Club Charity Auction was a valuable learning experience and sparked my interest in event management, he said. Having a vital role in the 2010 and 2011 auctions, as the inventory committee chair, I learned what it takes to put on an event from start to finish. That firsthand experience has helped me out tremendously in my current event manager role. Sports has been a passion of mine forever, he continued. This goal became more realistic with my Senior Capstone, when I was the event management intern at the Wells Fargo Center in Philadelphia. That internship opened all sorts of possibilities. Nicole (Imbrogno) Bucholtz 08 is the director of marketing and promotions for Duquesne University s Department of Athletics in Pittsburgh, PA. Bucholtz, a member of Sport Management s inaugural class, graduated with experiences in various facets of the sport industry from minor league baseball (Daytona Cubs) and collegiate media relations, to professional baseball ticket sales (Pittsburgh Pirates) and professional football events (Tampa Bay Buccaneers) all which gave her the tools to succeed in collegiate athletic marketing. She began her career at Embry-Riddle Aeronautical University and then became a marketing and promotions assistant at the University of Memphis, where she worked on marketing, planning new ballpark grand openings, hosting NCAA and conference tournaments, and working ESPN s Midnight Madness events. Bucholtz started at Duquesne as the assistant director of marketing and promotions in 2011 and has worked her way to director in less than three years. She oversees all 16 of Duquesne s Division I athletic programs. When asked, What exactly do you do? she replies, I like to describe my job as the choreographer of everything on the court or field besides the game itself. I m a DJ, the pep band and spirit squad liaison. I oversee the student section, work with the video board crew, activate sponsorships, and write public announcer scripts. Literally, the only thing my staff and I don t have a hand in on game day is actually dribbling the ball or throwing a pass. I loved my experience at SU and brag about my alma mater all the time, Bucholtz said. That s how I want alumni from Duquesne to feel when they graduate. I am so fortunate for all of the mentors that have helped shape me personally and professionally. She invites all future and current Sport Management students to contact her with questions or for career advice via email at imbrognon@duq.edu or @NicoleBucholtz on Twitter. SPMNews 35 Summer 2014

ALUMNI PROFILE Meet Andrew Diamond, SPM 11, sports editor, The Topps Company Meet Stacie Gerstel, SPM 10, marketing manager, InsideSEG Meet Rayna Linowes, SPM 13, marketing assistant, UCLA Athletics Andrew Diamond 11 is a Sports Editor for The Topps Company in New York City. His day-to-day responsibilities range from brand marketing and social media management to baseball card design/content orchestration. Diamond, who started working at Topps in 2013, works on a four-person marketing team for the Bowman Baseball brand, a Topps-owned brand that produces baseball cards every year with a heavy emphasis on top MLB prospects and rookies. Prior to his current role with Topps, Diamond worked in brand marketing/hospitality with Octagon, in Media Sales with FOX Sports Network, and in video production with MLB.com. While in those roles, he longed for a job that would utilize his vast knowledge of baseball players and statistics, while also incorporating his passion for new product ideas and marketing initiatives. He has been on the job for about 10 months, and says he continues to gain valuable experience in social media, brand marketing, and licensing. He manages a twitter handle (@BowmanCards), which conducts weekly contests/giveaways, and promotes the Bowman Baseball brand. He plays a role in selecting which players make it into each product, while also assisting the licensing team with autograph signings and scouting new talent. After a year at FOX Sports, he realized that media sales wasn t for him, and pondered how he could transition into something that he loved. He remembered his freshman year at SU, when he decided to get involved with Synercuse, the SPM Club s Charity Auction, and Syracuse-Steiner Collectibles. It gave me confidence, and most importantly an open mind, Diamond said. He said he then realized that he didn t have to do things conventionally and opted to reboot his young career by starting over in a new field and new environment. He left FOX Sports to take a part-time job in video production at MLB.com, while also coaching his high school baseball team. Andrew loved baseball, and wanted to pursue a career that incorporated his vast knowledge of the game. After spending eight months at MLB.com, he landed at Topps. Managing and allocating more than 400 tournament badges by six-digit serial number to the 2014 PGA Masters may sound like a daunting task, but after four years it is par for the course in event management for SPM alum Stacie Gerstel 10, who is a marketing manager for InsideSEG, a CAA Sports Company. When our staff on-site at the Masters yells out the six-digit serial numbers to ensure they are allocated to the proper guests, who start arriving at 6 a.m., we call it Badge Bingo, Gerstel said. When working 18-hour days, I ve learned you have to make some of the more mundane tasks a little more fun. Pairing her SPM major with a marketing minor, Gerstel completed her Senior Capstone at Inside Sports & Entertainment Group in the Spring of 2010, where she spent much of her time under the tutelage of InsideSEG partner Jim Zissler 01, ultimately parlaying her Capstone experience into a full-time role upon graduation. InsideSEG creates and sells customized experience packages to the most in-demand sports and entertainment events worldwide. Gerstel s day-to-day tasks are dependent on which major sports and entertainment events are taking place at the time, largely focusing on inventory management, building and managing client programs, and shipping logistics. My favorite part of working for InsideSEG is traveling to the major events and managing it from start to finish, she said. It allows me to see every aspect of what goes into producing these client programs and gives me the responsibility to meet and exceed clients expectations. I experienced my first trip to the Masters during my Capstone, and it taught me so much in a short amount of time. This on-site exposure gave me the confidence to manage these events. Gerstel credits her education at SU, specifically the guidance of the SPM faculty, to allowing her to accomplish so much in her career. Traveling to different countries through the Olympic Odyssey program gave her a window into being on-site for events, which she has continued at InsideSEG. After graduating from Syracuse University in 2013, Rayna Linowes decided to start her career in sport management 3,000 miles from campus, accepting a position with UCLA Athletics in January 2014. As a marketing assistant on the Los Angeles campus, she develops and executes marketing efforts for UCLA baseball, track and field, golf, cross country, and men s and women s soccer, as well as assists with UCLA football year-round. She manages all UCLA athletics community relations and outreach. Learning from and collaborating with some of the top collegiate marketing personnel in the nation has been a highlight for me, Linowes said. I built a complete marketing plan for UCLA baseball and exceeded all attendance and promotional goals for the season. Linowes traveled to Los Angeles during Spring Break 2011 as part of the Sport Management LA Immersion trip. She said the connections she made on that trip allowed her to feel more comfortable when applying for the UCLA job. We toured the UCLA campus and met with Bill Bennett, who works in UCLA s Sports Information department. This past fall, I came across the job posting on the UCLA website, and immediately thought to contact Mr. Bennett, as well as the director of SU in LA, to inquire about the opportunity, Linowes said. Linowes said her SPM classes and extracurricular activities prepared her for a career in the sport industry. My experience as an intern at the Baseball Hall of Fame, together with SU Athletics, helped me understand that the success of the sports industry is directly tied to creating an enjoyable experience for the fans, she said. Linowes recenty stepped out of her athletic shoes and into heels to attend the 2014 Grammy Awards with fellow SPM alum Andrew Arrospide. (See photo on Page 29.) She said she has also met Reggie Miller and Luke Wilson. Syracuse University changed my life in countless ways, Linowes said. Despite its size, the university offers its students immediate access to incredible opportunities. SPMNews 36 Summer 2014