Wooje Cho Ph.D. Candidate



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Wooje Cho Ph.D. Candidate 350 Wohlers Hall 1206 South Sixth Street, Champaign, IL 61820 wcho2@illinois.edu http://netfiles.uiuc.edu/wcho2/www/index.htm EDUCATION UNIVERSITY OF ILLINOIS AT URBANA-CHAMPAIGN, IL, USA, 2010 Ph.D. in Business Administration (anticipated) Major: Information Systems Minor: Strategy Advisor: Michael J. Shaw Dissertation Title: IT Portfolio Selection and IT Synergy (Proposal defended: Apr. 3 rd, 2009) Chapter 1: The Role of IT Synergy On IT Portfolio Selection Chapter 2: IT Project Portfolio Selection Chapter 3: Strategic IT Portfolio Management With Enhancement of IT Synergy CARNEGIE MELLON UNIVERSITY, PITTSBURGH, PA, USA, 2004 M.S. in Electronic Commerce, Tepper School of Business Scholarship from the Korean Government (CMU-KITA fellowship) SEOUL NATIONAL UNIVERSITY, SEOUL, KOREA, 2000 B.S. in Chemical Engineering Two-year tuition scholarship from Seoul National University RESEARCH INTERESTS IT Portfolio Management and Strategic IT Investments Information Security Information Systems Quality/Software Quality Quantitative/Analytical Methods TEACHING INTERESTS Introduction to MIS (based on my teaching experience) Database Systems/ Data mining (based on my teaching experience) IT Security/ IT Governance (based on my teaching experience) Systems Analysis and Design (based on my professional experience) Object Oriented Programming with Java (based on my professional experience) E-Commerce/ E-Business (based on my academic background at Carnegie Mellon University) REFEREED PUBLICATIONS 1. W. Cho and M. Shaw, Does IT Synergy Matter in IT Portfolio Selection? forthcoming in the Proceedings of International Conference on Information Systems (ICIS) 2009, Phoenix, AZ 2. W. Cho and M. Shaw, Balancing the Strategic Value and the Operational Value In IT Portfolio Selection, Proceedings of Americas Conference on Information Systems (AMCIS) 2009, San Francisco, CA 3. S. Chun, W. Cho, and J. Kim, The Burden of Proof in Fraudulent Transactions and Optimal Investment in Information Security, Proceedings of Americas Conference on Information Systems (AMCIS) 2009, San Francisco, CA 4. F. Lee, R. Subramanyam, M.S. Krishnan, and W. Cho Reexamining Software Project Success: The Perspectives of Developers and Users, Proceedings of International Conference on Information 1

Systems (ICIS) 2007, Montreal, Canada. 5. W. Cho, and M.J. Shaw, "IT Portfolio Optimization" Proceedings of Workshop on ebusiness (WEB) 2007, Montreal, Canada 6. W. Cho, and M. Xia, "Software Vendors Investment in Unobservable Attributes of Product Quality: An Economic Approach for Enterprise System Products," Proceedings of INFORMS Conference on Information Systems and Technology (CIST) 2006, Pittsburgh PA WORKING PAPERS 1. W. Cho and M. J. Shaw, The Impact of Synergy on IT Portfolio Selection, An earlier version of this paper is forthcoming in the proceedings of ICIS 2009, Phoenix, AZ (Track: IT Strategy and Leadership) This paper examines how firms can enhance synergy to optimize their IT portfolios. We begin by developing a framework for IT portfolio selection by identifying different types of IT synergy. Next, we examine the effect of different types of synergy on the IT portfolio selection by using this framework. The analysis in this paper establishes that firms with higher risk-tolerance levels are more likely to obtain superior IT portfolio options by enhancing IT synergy, whereas firms with lower risk-tolerance levels are less likely to benefit from enhancement of IT synergy. 2. S. Chun, W. Cho and J. Kim, The Burden of Proof in Electronic Commerce Security Breaches and the Optimal Security Investment of Firms, Submitted to Information Systems Research This study investigates the consequences of two alternative legal systems on e-commerce security in terms of the burden of proof. The paper analyzes corollaries of the two alternative e-commerce regulations by comparing the profits of e-commerce firms and their optimal levels of investment in security. We find, based on our analytical models, that in a market in which the efficiency of the security investment is high, a legal framework that imposes the burden of proof on the firm enables firms to achieve higher profits than a legal framework that places the onus on the customer in equilibrium. In addition, we find that, depending on the range in efficiency of security investments of a market, the e-commerce law that imposes the burden of proof on the firm can lead firms to be more profitable, even when the firms invest less in security in equilibrium, compared with firms under the law that imposes the burden of proof on the customer. 3. W. Cho, M. Xia, and R. Subramanyam, On the Credibility of Enterprise Software Quality Vendorspeak: An Analytical Framework, Will be Submitted to Information Systems Research very soon We develop an analytical framework to investigate whether vendors of enterprise systems have an incentive to invest for high quality software. Software quality is often unobservable at the stage of the purchase deal between a customer and a vendor. In this study, we investigate strategic behaviors of customers and software vendors, highlighting unique characteristics of the enterprise systems market. We consider two different market settings: a monopoly and a competitive market. Our study finds that, in the competitive market, an investment equilibrium exists even when customers are uninformed about quality. Thus, customers can trust the vendor s talk of high quality. Our proposition provides the conditions when the vendor has an incentive to invest for high quality software. However, in the monopoly market, our analysis finds that vendor s claim of high quality is not credible. 4. R. Subramanyam, W. Cho, and M.S. Krishnan, External Quality Dimensions in IT Outsourcing Provision: An Empirical Analysis of Service Components, Will be submitted to IEEE Transactions 2

on Software Engineering soon In this paper, we investigate drivers of customer satisfaction in IT outsourcing services. Using data collected on 185 outsourcing agreements from a leading global vendor of IT services, we analyze the effect of several quality drivers across different levels of overall satisfaction. We use the Quality-Function-Deployment framework to generate service supply implications for IT service providers. We found that delivery within the estimated cost is the key driver that makes non-satisfied customers satisfied. However, the key driver that makes satisfied customers highly satisfied is the vendor s adherence of service level agreement. WORK-IN-PROGRESS 1. W. Cho, H. D. Kwon and M. J. Shaw, The Impact of Asymmetric Synergy on IT Portfolio Selection under Uncertainty, Status: model development; Target: Management Science 2. W. Cho, M. J. Shaw, and H. Chen, Balancing the Strategic Value and the Operational Value In IT Portfolio Selection, Status: manuscript ready; Target: Management Science 3. W. Cho and M. J. Shaw, IT Project Portfolio Selection: A Framework for IT Synergy Measurement, Status: manuscript ready; Target: IEEE Transactions on Engineering Management 4. W. Cho, R. Subramanyam, and J. Kim, Do Organization Characteristics Affect its Desired Enterprise System Attributes? : An Empirical Analysis of Software Quality Attribute Requests Status: completed data collection 5. R. Subramanyam, F. Lee, M.S. Krishnan, and W. Cho Reexamining Software Project Success: The Perspectives of Developers and Users, Status: data analysis CONFERENCE PRESENTATIONS 1. W. Cho and M. Shaw, Does IT Synergy Matter in IT Portfolio Selection? the 30 th International Conference on Information Systems (ICIS) 2009, Phoenix, AZ 2. R. Subramanyam, W. Cho and M.S. Krishnan, Quality Dimensions in IT Outsourcing Provision: An Empirical Analysis of Service Components, INFORMS Annual Meeting 2009, San Diego, CA 3. W. Cho and M. Shaw, Balancing the Strategic Value and the Operational Value In IT Portfolio Selection, the 15 th Americas Conference on Information Systems (AMCIS) 2009, San Francisco, CA 4. S. Chun, W. Cho, and J. Kim, The Burden of Proof in Fraudulent Transactions and Optimal Investment in Information Security, the 15 th Americas Conference on Information Systems (AMCIS) 2009, San Francisco, CA 5. W. Cho, and M.J. Shaw, "IT Portfolio Optimization" the 6 th Workshop on ebusiness (WEB) 2007, Montreal, Canada 6. F. Lee, R. Subramanyam, M.S. Krishnan, and W. Cho Reexamining Software Project Success: The Perspectives of Developers and Users, the 28 th International Conference on Information Systems (ICIS) 2007, Montreal, Canada. 7. W. Cho, and M. Xia, "Software Vendors Investment in Unobservable Attributes of Product Quality: An Economic Approach for Enterprise System Products," INFORMS Conference on Information Systems and Technology (CIST) 2006, Pittsburgh PA 8. W. Cho, and M.J. Shaw, "Optimizing IT Investment Decisions through an IT Portfolio Selection Model" INFORMS Midwest Regional Conference 2007, Northwestern University, Evanston IL TEACHING EXPERIENCE Instructor (with full responsibility) IT for Networked Organizations (Introduction to MIS): Summer 2009 My own course design: typical contents of Intro to MIS courses plus basic web design contents 3

Evaluation: Overall Course Quality (4.5/5.0); Overall Teaching Effectiveness (4.3/5.0) IT for Networked Organizations (Introduction to MIS): Spring 2010 Teaching Assistant Web Programming: Spring 2005 2006 Database Management: Fall 2006 2008 IT Governance, Information Trust, and Risk Management: Spring 2005 2008 Information Systems Development and Management: Fall 2009 Guest Speaker Electronic Commerce (MBA): Spring 2007 Systems Analysis and Design: Fall 2008 HONORS AND AWARDS Doctoral Consortium, Americas Conference on Information Systems, 2009 Big Ten Information Systems Symposium, Purdue University, 2007 UIUC Fellowship, 2004, 2005, 2007, 2008 UIUC Graduate School Travel Fund, 2006, 2009 CMU-KITA Fellowship ($30,000), 2004 LG Global Challengers (winner in the competition), 1999 Award in the Physics Olympiad held by Seoul Metropolitan Office of Education, 1993 PRIOR INDUSTRY EXPERIENCE SAMSUNG SDS CO., SEOUL, KOREA, 2000 2003 Software engineer in enterprise software development team Team leader of an enterprise software development team, 2002 Hewlett-Packard software lab. in UK for partnership with Samsung, 2001 ACADEMIC SERVICE Ad-hoc Journal Referee Decision Support Systems, Information Systems Research, Journal of Management Systems, European Journal of Information Systems, International Journal of Electronic Commerce Conference Proceedings Referee The Hawaii International Conference on System Sciences (HICSS), Americas Conference on Information Systems (AMCIS), Workshop on e-business (WeB) REFERENCES Michael J. Shaw (advisor) Leonard C. and Mary Lou Hoeft Chair of Information Systems and Professor of Business Administration mjshaw@illinois.edu (217) 333-5159 Ramanath Subramanyam Assistant Professor of Information Systems, Business Administration rsubrama@illinois.edu (217) 244-7087 4

Joseph T. Mahoney Investors in Business Education Professor of Business Administration josephm@illinois.edu (217) 244-8257 H. Dharma Kwon Assistant Professor of Process Management and Management Science, Business Administration dhkwon@illinois.edu (217) 333-3522 SELECTED GRADUATE COURSEWORK Course Title Instructor Subject School Major: Information Systems Found of IS/IT Research Shaw, M. BA UIUC IS Doctoral Seminar Shaw, M. BA UIUC Minor: Strategy Found of Strategy Research Seth, A. BA UIUC Strategy Content Research Mahoney, J. BA UIUC Current Strategy Research Hoetker, G. BA UIUC Strategy Process Research Hoetker, G. BA UIUC Corporate and Competitive Str. Research Miller, D. BA UIUC Advanced Topics in Organization Theory Broschak, J. P. BA UIUC Competitive Strategy and New Economy Williams, J. R. BA CMU Research-Method 1: Economic Analysis and Simulation Game Theory Nelson, C ECON UIUC General Microeconomic Theory Rajan, U. ECON CMU Systems Modeling & Simulation Engelbrecht-Wiggans, BA UIUC Operation Research Trick, M. BA CMU Research-Method 2: Empirical Analysis Applied Econometrics Koenker, R ECON UIUC Econometric Analysis Bera, A ECON UIUC Survey of Research Methods in Bus. Adm. Monroe, K. BA UIUC Multivar Anlys in Psych and Ed Klein, A STAT UIUC Applied Data Analysis Boatwright, P. BA CMU Statistics and Probability Stepanov, A. STAT UIUC General Topics in Business Administration Classics in Business Administration Seth, A. BA UIUC Graduate Level IT Courses IT Governance Shaw, M. UIUC Trustworthy Computing Shaw, M. UIUC ecommerce Management Mukhopadhyay, T. CMU Internet Marketing Montgomery, A. L. CMU Mining Data for Decision Making Trick, M. CMU Communications and Networking Kesden, G. CMU Electronic Negotiation Sandholm, T. CMU Electronic Payment Systems Shamos, M. CMU Database Management Szczypula, J. CMU ecommerce Law Shamos, M. CMU 5

HCI in ecommerce Myers, B. CMU Mobile Commerce Sadeh, N. M. CMU ecommerce Technology Shamos, M. CMU Internet Security Lindner, M. CMU Web-based Information Architectures Carbonell, J. CMU Last Update: Jan. 14 th, 2010 6