Conference Programme 13th Nordic Symposium in Tourism and Hospitality Research November 4-7, 2004



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Conference Programme 13th Nordic Symposium in Tourism and Hospitality Research November 4-7, 2004 Thursday November 4 15:30-17:00 Conference Registration Venue: Lobby, 1st Floor 17:00-17:30 Conference Opening: Henrik Halkier, Tourism Research Unit & Ole Prehn, Dean of the Faculty of the Humanities, Aalborg University Venue: Det Ny Kilden, 2nd Floor 17:30-18:15 Keynote lecture: Jens Friis (Programme Manager, World Tourism Organization Affiliate Members): Global Trends and Challenges in World Tourism. Venue: Det Ny Kilden, 2nd Floor 18:30 Departure from Hotel Hvide Hus to Nordjyllands Kunstmuseum 19-21:00 Reception at Nordjyllands Kunstmuseum (Museum of Modern and Contemporary Art) Friday November 5 9:05-9:50 Keynote lecture: Alison Morrison (Professor, Scottish Hotel School, University of Strathclyde, Scotland): Entrepreneurship in Tourism: moving from the generic to the particular. 9:50-10:15 Discussant: Anne Mette Hjalager (Advance/1, Science Park Aarhus) Venue: Det Ny Kilden, 2nd Floor 10:15-10:45 Coffee Break Venue: Upper Lobby, 2nd Floor 10:45-12:45 Parallel paper sessions 12:45-14:00 Lunch Venue: Sommersalen/Efterårssalen, 1st Floor 14:00-14:45 Keynote lecture: Roy Langer (Professor, Dept. of Communication, Journalism and Computer Science, Roskilde : Rethinking Place Marketing in Postmodernity Challenges and Opportunities 14:45-15:10 Discussant: Can-Seng Ooi (Copenhagen Business School) Venue: Det Ny Kilden, 2nd Floor 15:40-17:10 Parallel paper sessions 18:30 Bus departs from Hotel Hvide Hus to the Danish Christmas Luncheon on campus 19:00-22:00 Danish Christmas Luncheon Venue: Aalborg University, Kroghstraede 3 22:00 Bus departs from campus to Hotel Hvide Hus Saturday November 6 9:05-9:50 Keynote lecture: Greg Richards (Coordinator, Interarts Foundation, Barcelona): Globalising the Local? Selling Barcelona to the world. 9:50-10:15 Discussant: tba Venue: Det Ny Kilden, 2nd Floor 10:15-10:45 Coffee Break Venue Upper Lobby, 2nd Floor 10:45-12:45 Parallel paper sessions 12:45-14:00 Lunch Venue: Sommersalen/Efterårssalen, 1st Floor 14:00-15:00 Parallel paper sessions 15:00-15:30 Coffee Break Venue: Lobby, 1st Floor Tourism Research Unit

15:30-17:00 Workshops and other meetings 17:00-18:00 Nordic Academy for Tourism and Hospitality Research 19:00- Conference dinner Venue: Sommersalen/Efterårssalen, 1st Floor Sunday November 7: Excursion 9:00 Bus departs from Hotel Hvide Hus to Skagen 11:15-12:00 Guided tour of Skagen Art Museum 12:45 Lunch at Brøndums Hotel 14:00 Bus departs to Grenen (the northern tip of Jutland) 15:00 Departure from Grenen 17:00 Arrival at Aalborg Airport 17:30 Arrival at Hotel Hvide Hus Tourism Research Unit

Version 2 - revised October 29, 2004 PROGRAMME PARALLEL PAPER SESSIONS Session Tracks - Economic Perspectives on Tourism - Environmental Sustainability - Marketing - Organisation and Management - Policy - Sociocultural Sustainability

Friday 10:45 12:45 Dieter K. Müller (Department of Social and Economic Geography, Umeå VENUE: 15 th floor, room A Economic Perspectives on Tourism Chair: Petter Dybedal Tourism Development and Labor Market Changes: Evidence from Sweden Jörgen Elbe (Dalarna Arild Røkenes (Department of tourism and hospitality, Finmark Exporting Swedish Tourism Products Is the Price Level in Norwegian Restaurants Optimal in relation to Profit in the Inland and Tourist Market? Friday 15:40 17:10 Arne Rideng (Institute for Transport Economics) Economic Perspectives on Tourism Chair: Dieter K. Müller The Norwegian Foreign Visitor Survey Jan Vidar Haukeland (Institute of Transport Economics) Petter Dybedal (Institute of Transport Economics) Foreign Tourists Expenditures in Norway Collection and Interpretation of Visitor Survey Consumption Data some methodological problems

Friday 10:45 12:45 Erika Andersson Cederholm and Johan Hultman (Dept. of Service Management, Lund VENUE: Vivaldi, 1 st floor Environmental Sustainability Chair: tbc Perceptions and Images of Environmental Change in the Tourist Industry a narrative perspective Rosemarie Ankre (ETOUR, Blekinge Institute of Technology and mid Sweden Susanne Jensen (Aalborg Eva Holmberg-Anttila (Swedish School of Economics and Business Administration) Planning for Tourism in Coastal Areas. A study of Luleå archipelago, Sweden Are Tourists Aware of Tourism Ecolabels? Results from a study in the county of Storstøm in Denmark En perifer turistdestinations utmaningar studieexempel Åland Friday 15:40 17:10 Mario Ascencao (Haaga Institute Polytechnic) Pernille Kernel (Aalborg Environmental Sustainability Chair: Susanne Jensen Small Firm Marketing Practice: findings from restaurants located at the fortress of Suomenlinna Tourism Enterprises on a Journey towards Sustainability Stefan Gössling (Institutionen för Service Management) Eco-efficiency as an Integrated Environmental-economic Indicator to Assess Tourism Sustainability

VENUE: Vivaldi, 1st floor Saturday 10:45-12:45 Sandra Wall (ETOUR, Mid Sweden Environmental Sustainability Chair: Erika Cederholm Protected Areas as Tourist Attractions Stefan Gössling (Institutionen för Service Management) Henrik D. Rasmussen and Anders Sørensen (Leisure Management Unit, Storstrøm Business School) Saturday 14:00 15:30 Can-Seng Ooi (Copenhagen Business School) Kjell Olsen (Finnmarksløpet AS) Ecotourism in Scandinavia: Proposal for a Research Agenda No Room for Leisure? Reflections on Leisure Education and research in Denmark Sociocultural Sustainability Chair: Anders Sørensen Orientalist Tourism Image in Denmark Working Holiday? Voluntary workers motivation and experiences during the longest sled-dog race in Europe

VENUE: DET NY KILDEN Friday 10:45 12:45 Lena Mossberg (Göteborg Anne Marit Waade Malin Zillinger (ETOUR, Mid Sweden University/Umeå Friday 15:40 17:10 Kai Victor Hansen (The Norwegian School of Hotel Management & Stavanger Ann Hartl (CRT) and Malene Gram (Aalborg Svein Larsen (University of Bergen) MARKETING Chair: Peter Björk The Factory Experience and Marketing Mediatization of the Tourist Experience The Influence of Guidebooks on Tourist Travel - A study of guidebooks on Sweden and their impact on German travellers MARKETING Chair: Peter Kvistgaard Main Factors for Customers Choice of Restaurants Holiday Pictures, Picturing Holidays Tourists Risk Experiences as a Function of "the War on Terror"

VENUE: DET NY KILDEN Saturday 10:45-12:45 René Nel (Central University of Technology Free State, South Africa) Marianne Nilson (Mid Sweden University and Stockholm Christine Lundberg (TOUREC - School of Economics and Commercial Law Gothenburg and Malin Sundström (Borås University College) Saturday 14:00 15:30 Henrik Halkier and Anette Therkelsen (Aalborg Szilvia Gyimothy (Campus Helsingborg/Lund Anja Tuohino (University of Joensuu, Savonlinna Institute for Regional Development) MARKETING Chair: Anette Therkelsen The role of Image in Destination Marketing: A case study of Bloemfontein, South Africa Gotland s Image Reflections of Sun and Culture A Shopping Destination: Customers and Employees Perspectives MARKETING Chair: Ann Hartl Umbrella Place Branding Rethinking a Transregional Maritime Destination: the Marketing of Norra Öresund The Image of Finland in the Seven main Market Areas

Friday 10:45 12:45 Einar Marnburg (Norwegian School of Hotel Management) VENUE: P2, ground floor Organisation and Management Chair: Peter Kvistgaard Expected Moral Ordeals in Tourism: Students tell their frightening worst-case stories Åse Helene Bakkevig Dagsland (Høgskolen in Stavanger, Norsk hotellhøgskole) Torvald Øgaard and Svein Larsen (Norwegian School of Hotel Management) Anna Gudmundson (European Tourism Research Institute) Becoming a Member of the Organization some theoretical perspectives on the socialization of young workforce to the hospitality industry Fronting the Ban: Customer aggression and emotional costs of hospitality employees at the introduction of the smoking ban in Norway A Study of Job Characteristics amongst Employees in Seasonal Tourism Businesses in a Swedish Ski-resort Friday 15:40 17:10 Christine Hope (Norwegian School of Management) Organisation and Management Chair: Per Åke Nilsson A Multiple Stakeholder Approach to Measuring Strategic Performance in Winter Sports Destinations Peter Björk (Swedish School of Economics and Business Administration, Hanken) Jan Frick (Stavanger University College) Betydelsen av engagemang en studie av faktorer som underlättar samarbete mellan turistföretag Regional Development with Local Foundation and a Transfer of Industrial Development Knowledge to Tourism

Saturday 10:45-12:45 Trude Furunes (Stavanger University College) VENUE: P2, ground floor Organisation and Management Chair: Jan Vidar Haukeland Towards an Age-mixed Hospitality Workforce? Industry responses to global aging Pavlos Stavrakakis (Oxford Brooks University Business School) Carina Antonia Gauthier (Stavanger University College) Hsinyi Chen (Hotel and Restaurant Management in University of Missouri- Colombia) Trends and Developments in the Hospitality Industry: Exploring managerial perceptions and organizational actions Strategic Change Management in the Hotel Industry The Loci of Hotel Directors perceived Contextual and Operational Uncertainty in Change Processes Cross-Training in the Hotel Saturday 14:00 15:30 Inger Marie von der Lippe (Norsk Reiselivsmuseum) Organisation and Management Chair: Einar Marnburg The Development of the Norwegian Museum of Tourism Per Åke Nilsson (Center for regional og turismeforskning, Bornholm) Cruise Tourism in the Baltic and Bothnian Sea

VENUE: P4, ground floor Friday 10:45 12:45 Michael Hall (Department of Tourism, University of Otago) Rein Jüriado (Stockholm University/Baltic and East European Graduate School) Friday 15:40 17:10 Jørgen Ole Bærenholdt (Dept. of Geography and International Development Studies, Roskilde Elisabeth Brandin (Dept. of Geography and Tourism, Karlstad Heli Müristaja (Pärnu College, University of Tartu) Policy Chair: Henrik Halkier Multi-scaled Tourism Governance: Implications for the Analysis of Tourism Policy Public-private Partnerships in Tourism Product Development: evidence from the Baltic countries Policy Chair: Bo Svensson Networks and Flows in Tourism in Nordic Atlantic Societies An Area of International Interest for Outdoor Recreation as Social Equity of Commercialism: the case of canoe tourism in Dalsland-Nordmarken Competitive Advantage of Tourism Destination in the Context of Changing Conditions

VENUE: P4, ground floor Saturday 10:45-12:45 Sara Nordin and Bo Svensson (ETOUR, Mid Sweden Jørgen Ole Bærenholdt (Department of Geography and International Development Studies, Roskilde Anne-Mette Hjalager (Advance/1, Science Park Aarhus) Jennifer Broedenhann and Steven Butts (Land, Food and Leisure, University of Plymouth) Saturday 14:00 15:30 Linda Lundmark and Roger Marjavaara (Department of Social and Economic Geography, Umeå Mia Vepsäläinen and Kati Pitkänen (University of Joensuu, Savonlinna institute for regional dev.) Mervi Hiltunen (Finnish University Network for Tourism Studies) Policy Chair: Michael Hall The Importance of Governance and Social Capital in Innovative Tourism Milieus Mobile Networks and Place Making in Cultural Tourism Globalisation of the Evil? Combatment of crime in the restaurant sector Public Sector Intervention as the Enabler of Rural Tourism Policy Chair: Jørgen Ole Bærenholdt Second Home Tourism in Swedish Mountain Municipalities Importance of Lake Landscape to Second Housing in Finland The socio-cultural origins of the lake images of contemporary second home owners Second Housing Tourism in Finland Perspective of Mobility

Friday 10:45 12:45 Bosse Boden and Lennart Rosenberg (ETOUR, Sweden) VENUE: P5, ground floor Sociocultural Sustainability Chair: Petri Hottola Commercial Tourism and Local Community Development Øystein Jensen (Norwegian School of Hotel Management, Stavanger Adriana Budeanu (IIIEE, Lund Sustainable Tourism Planning in Destinations and the Role of Social and Institutional Relationships Sustainable Consumption and Tourism Products Friday 15:40 17:10 Anders Sørensen (independent researcher) Sociocultural Sustainability Chair: Can-Seng Ooi Rethinking Tourism as Ritual : Backpackers and rites of passage in contemporary society Petri Hottola (FUNTS - The Finnish University Network for Tourism Studies) Elisabeth Brandin (Dept. of Geography and Tourism, Karlstad Culture Confusion and Control Management in Tourism Tourism Activities Producing Swedish-Norwegian Border: exploring asymmetries of resource use in relation to sustainability

VENUE: P5, ground floor Saturday 10:45 12:45 Peter Björk (Swedish School of Economics and Business Administration, Hanken) Malene Gram (Aalborg Göran Andersson (Tourism Studies, Södertörns högskola) Anne Holma (Department of Marketing and Corporate Geography) Saturday 14:00 15:30 Tommy Andersson (School of Economics at Göteborg Irma Tikkanen (University of Kuopio, Department of Business and Management) Mia Larson (Department of Business Administration) Marketing Chair: Lena Mossberg Mervärdestjänsternas uppbyggnad vad ger webbresetjänster ett upplevt mervärde? Communicating with the Family in Cyberspace the case of funparks Professional Meetings in International Competition Working paper/case Studies of the Meeting Industry in Stockholm Triadic Business Relationships The Changing Role of Intermediaries in the Business Travel Industry Marketing Chair: Øystein Jensen Ressource Dependency, Revenues, and Costs of a Festival Music Festival Tourism in Finland Managing Festival Stakeholders