Analytics for the People

We Need To Reimagine Analytics We need to get analytics out of the tools and into the conversation

TIBCO Analytics: Fast Answers for Everyone Analytics should be a thing that you do, not a place that you go

The Business Intelligence Market Challenge Every information worker could benefit from better insight The BI market is big and is a top CIO focus, according to Gartner Yet only a fraction use business intelligence tools 30% 25% 20% 15% 10% 5% 0% BI Adoption Rate 2007 2009 2011 2012 2013 % Info Workers Source: BI Scorecard, 2014 7 Copyright 2000-2015 TIBCO Software Inc.

Copyright 2000-2015 TIBCO Software Inc. Why do Only a Fraction of Info Workers Use BI? In spite of the advances in ease of use and lowered costs, most business people will never use a business intelligence tool They do not have the skill, inclination or time to use a BI tool as analytics is not a sufficiently significant part of their workday to justify this investment [The survey] shows [BI] success rates have remained flat since the survey was first conducted in 2006 (based on 513 respondents). 8

The BI Industry Needs a Paradigm Shift To make BI pervasive, we can no longer focus exclusively on the needs of the data professionals Analytics must become part of the applications and the collaborative platforms business people use every day Current BI Industry Focus The Forgotten 75% 9

TIBCO Analytics Mission is to Address the 100% Mission: Fast Answers for Everyone Get everyone answers to their business questions fast, when, where and how they need it Addressing the 100%

Copyright 2000-2015 TIBCO Software Inc. Requirements to Address the 100% Everyone wants answers, fast The focus needs to shift to thinking about big answers first and big data second the value is in the answers, not the data. They want answers in context of their business process or application Analytics will become deeply, but invisibly embedded everywhere. They want their answers available from anywhere Tipping Point: 50% of organizations will consider Cloud BI in 2014. Sources: Top 10 2015 Technology Trends; A New Era of Analytics 11

Copyright 2000-2015 TIBCO Software Inc. How TIBCO Analytics is Addressing the 100% Everyone wants answers, fast Analytic Workspaces. Targeted at the 25%. Intelligently automate and personalize analytics to get answers faster. They want answers in context of their business process or application Analytic Fabric. Targeted at the 75%. Allows orgs to weave analytics into the context of apps & collaborative platforms. They want their answers available from anywhere Cloud First. Analytic Workspaces and Fabric delivered in the Cloud and consumed on any device. 12

Analytic Workspaces Feature highlights Personalization Recommendations Predictions Analytic Workspaces are work environments tailored to each person s specific analytic use case, aware of their role and analytic history, getting them the answers they seek more swiftly 13 Copyright 2000-2015 TIBCO Software Inc.

Analytic Fabric Feature highlights API framework Distribution service Collaboration service The Analytic Fabric is a service that allows organizations to easily weave analytics into all their applications and collaborative platforms, instantly giving staff ready-made answers to their questions 14 Copyright 2000-2015 TIBCO Software Inc.

APIs APIs Copyright 2000-2015 TIBCO Software Inc. Search, Sharing etc. Vision: The TIBCO Analytics Cloud Hyper-personalized and hyper-automated analytic environments Analytic Workspaces For Data Professionals Reporting Dashboarding Data Discovery Predictive Analytic Fabric Analytics connectivity layer Business Applications Communication & Collaboration Platforms Search, Share For Business Professionals 15

Big Data Fast Answers, Part of the TIBCO Fast Data Platform

Copyright 2000-2015 TIBCO Software Inc. The Promise of Analytics The promise of better and faster data-driven decision making has pushed Analytics to the top of executive agendas: Data-driven orgs are 5% more productive and 6% more profitable 1 45% of organizations achieve quantifiable benefits within six months 2 1. Strength in Numbers: How Does Data-Driven Decision making Affect Firm Performance? MIT Center for Digital Business, 2011 2. IDC and Computerworld 2013 Business Analytics Survey, June 2013

Modern Analytics Platform Dashboards, Data Discovery, Visualization and Advanced Analytics Managed Reporting for Applications and Organizations Discovers trends and anomalies for unexpected questions Addresses known questions in context & with precise format