WDM & Next Generation Optical Networking 2016 Live Showcase European Advanced Networking Test Center 2015-11-09
About the European Advanced Networking Test Center Manufacturer Testing and Certification Network Design, PoC Testing and Audits for Service Providers Acceptance Tests and Audits for Enterprises and Governments State of the art testing expertise focusing on innovative telecom technologies Emulating fully realistic scenarios representative for today s production networks EANTC is 100% independent and vendor-neutral Highest quality standards EANTC Customer Groups
Vendor Interoperability Test Events Recent Participants: Alcatel-Lucent, ADVA, Aviat, Brocade, Ceragon, Ciena, Cisco, Calnex, ECI Telecom, Ericsson, Extreme, Hitachi, Huawei, Ixia, Juniper, Metaswitch, Microsemi, MRV, NEC, Orckit, Pica8, Procera, QualiSystems, RAD, Spirent, Telco Systems, Tellabs, ZTE, EANTC regularly invites vendors to join our Test Events: Since 2003: MPLS SDN World Congress Since 2005: Carrier Ethernet World Congress Since 2008: Carrier Ethernet APAC Since 2013: SDN & OpenFlow World Congress Since 2015: WDM & Next Generation Optical Networking
Industry Differentiation EANTC has a decade of experience organizing sustainable, content-rich interoperability events We are used to coordinating and aligning preferences of leading vendors to facilitate true multi-vendor interoperability showcases The EANTC team masters latest technologies of the telecom industry at par with vendor experts We create vendor-neutral technical marketing white papers with unique information EANTC can organize turn-key live showcases, hosting pre-stage activities at our lab and including all logistics/ shipping/ installation
Showcase Review 2015 200+ white paper distributed on site plus soft copy available online Test result presentation on first conference day to combined audience High number of visitors and individual tours at EANTC booth
June 27-July 1, 2016 WDM & Next Generation Optical Networking 2016 Showcase will target the conference audience: 1,000+ professionals from the entire optical networking ecosystem 150+ expert speakers 50+ exhibitors 115 different service provider companies Co-located with Optical Data Centre Interconnect
EANTC Marketing Activities At the Conference Organization of guided tours with live demonstrations, attracting delegates to the showcase Vendors can set up own meetings at showcase area to demonstrate their equipment Publication of a detailed white paper containing positive results by name, negative results anonymously Prominently placed booth featuring participants logos and marketing collateral Press release, social media
EANTC Marketing Activities Post-Conference Post-conference newsletter and marketing blasts to delegates and non-attendees Optional results webinar overall coverage or for individual vendors Optional EANTC showcase video including interviews, live demo footage Additionally, participating vendors can orchestrate their own marketing activities around the showcase
Tentative Schedule Preparation Period Vendor Registration Deadline White Paper Editing March 2016 April 2016 May 13 2016 June 6-10 2016 June 13-17 2016 June 28-July 1 2016 Testplan Discussions and Feedback Hot Staging Public Showcase
Vendor/ EANTC Role Assignment EANTC Propose test areas Create/ Edit/ Final decision test plan Organize conference calls Vendor Proposes additional test areas Contribute to test plan Attend and contribute to conference calls Receive devices for hot staging Ship devices to hot staging Organize the hot staging and showcase Author white paper Send engineers to support hot staging and showcase Review white paper, propose changes Ship devices to the conference hotel from Berlin Install and tear-down in Berlin and the conference hotel
Engineering Benefits All tests are based on a previously agreed, detailed test plan and configuration guide edited by EANTC Vendors can use in-depth test results under NDA to fix issues found during the test Increased product reputation for taking part in an EANTC demo Recognized independent, third party validation of your solution Long-life content: Test results as deal breakers to win customers
Proposed Test Areas Proposed technical areas (single-vendor and/ or interoperability): Alien Wavelength OTUk Grey interfaces interconnection, focusing on OTU4 (100G) ODUk interconnection ODUflex OTN Interconnect 400G Demonstration Packet and Optical Integration WDM PON Multi-vendor orchestration tools (NETCONF) Transport SDN Proposed use cases: YANG use in transport networks
Thank you for your interest! Hand in your test ideas and suggestions or join our mailing-list to receive all further updates at wdm2016-list@eantc.de EANTC AG Salzufer 14 D-10587 Berlin Germany Phone: +49.30.318 05 95-0 Fax: +49.30.318 05 95-10 www.eantc.de Follow us