CRM starter for the Chemical Industry Industry-specific fixed-price package
CRM starter for the Chemical Industry Description & Scope Best-Practices process model for the chemical industry based on SAP CRM Optimized collaboration between marketing, key account management and field sales for comprehensive customer care 360 view upon customers and their relationship network (e.g. customers, dealers, universities, laboratories, key opinion leaders) Reduced implementation effort and project duration by 25 40% Additional Services (not incl.) CRM strategy workshops, change management, etc. Interfaces to SAP and non-sap systems Go-Live Preparation, Go-Live Support Rollout, data migration, CRM trainings, Application management On-Site Support Deliverables Project preparation Scope assessment based on checklist Single CRM system implementation and configuration according package description Stand-alone or integrated with SAP ERP Sample data records Prerequisites Separate licensing of SAP CRM Provision of 3rd party hardware and software according to checklists SAP CRM basis installation made by the customer 100% remote access deliverability Price Focus Industry Regional Availability References Contact 18 96 TEUR (depending on selected packages) Chemical Industry Worldwide Mrs. Denise Bückle +49/89/89 085-181 denise.bueckle@ maihiro.com 08.10.2012, # 2
CRM starter for the Chemical Industry - Packages A Basic package (only in combination with packages 1-5) Master and Organisational Data Price 8.000 EUR Packages (optional; can be combined individually) Price 1 2 3 4 5 6 360 Customer Management Lead and Opportunity Management Visit Planning and Reporting Customer Service Key Account Management Marketing & Event Management 18.000 EUR 10.000 EUR 17.000 EUR 15.000 EUR 12.000 EUR 16.000 EUR 08.10.2012, # 3
SAP CRM Rapid Deployment Edition Licence-Model maihiro enables your company to benefit from industry-specific preset CRM starter packages at a reasonable, calculable licence basis starting from 17,50 per user/month. Option 1: Leasing (Prices in Euro per User/Month) N of Users 1 Year 2 Years* 3 Years** 1-100 50,00 46,00 42,50 101-200 37,50 33,50 30,00 201-500 34,00 30,00 26,50 501-1000 30,00 26,00 22,50 1001 + 25,00 21,00 17,50 Option 2: Purchase (Prices in Euro) Price New User type: SAP CRM rapid-deployment edition user (required ***) 600,00 SAP CRM rapid deployment edition 400,00 Standard Enterprise Support %22 Licences for option 1 and option 2 are to be purchased directly at SAP. * 8% multi year discount / ** 15% multi year discount *** SAP Professional or Ltd Users can be used in lieu of this new user if already licensed 08.10.2012, # 4
CRM starter for the Chemical Industry Best Practice Processes at a Glance CRM starter for the Chemical Industry includes the following business processes and functions: 360 Customer Management Lead & Opportunity Management Visit Planning and Reporting Customer Service Key Account Management Marketing&Event Management Management of customers, prospects and contact persons 360 view on customers and contact persons incl. their relationships to e.g. dealers, laboratories, key opinion leaders Assignment of marketing attributes (e.g. applications, potential) Contact history (e.g. visits, participation in events) Creation and maintenance of leads (e.g. contacts of fairs) and opportunities (1 opportunity / project type) Maintain details as e.g. sales volume, status, pipeline phase Assignment of products to opportunities Add competitor information Easy pipeline performance management Creation and monitoring of tasks and appointments Capturing and monitoring of given samples and advertising material Visit report to capture the results of a customer appointment Activation of standard reports (e.g. my open activities) Partner identification or quick creation Inquiry capturing Complaint capturing E-Mail response creation 1 E-Mail form including pdf attachment E-Mail inbox Integration of IC WebClient Management of key accounts Display of account hierarchy and relationships Maintenance of listings to key accounts Contact history (e.g. visits, activities) KAM Reports on all customer interactions 1 marketing plan with 2 campaigns Individual target group creation with segment builder 10 business partner attributes for individual segmentation 1 monthly recurring campaign sending email newsletter Planning of 1 event 08.10.2012, # 5
Thank you for your attention! People Processes Technologies maihiro The essence of CRM 08.10.2012, # 6
Imprint Germany maihiro GmbH Osterfeldstr. 86 85737 Ismaning near Munich T +49. 89. 89 085-0 F +49. 89. 89 085-100 Geschäftsstelle Hamburg Ruhrstr. 11A 22761 Hamburg T +49. 40. 85 399 29-0 F +49. 40. 85 399 29-10 welcome@maihiro.com www.maihiro.com Austria maihiro GmbH Tech Gate Vienna Donau-City-Str. 1 1220 Vienna T +43. 1. 269 89 17-0 F +43. 1. 269 89 17-599 welcome@maihiro.com www.maihiro.com maihiro GmbH. All rights reserved. All the content of this document is the intellectual property of maihiro GmbH. This content may only be used and the intellectual property rights to the content may only be transferred with the written permission of maihiro GmbH. The content of this publication is made available by maihiro GmbH. It is non-binding, is intended for information purposes only and may be altered without prior notice. maihiro GmbH accepts no liability and offer no guarantee in relation to errors or omissions in this document. There shall be no further liability arising from the information contained in this publication. 08.10.2012, # 8