Nokia Siemens Networks Channel Partner Program Together we can achieve more
Index Contents Page Introduction 3 Our partners and their customers 4 Our promise to you 4 How do you benefit? 5 What do we expect from you? 8 Finding the right partner level for your business 9 Why partner with Nokia Siemens Networks? 10 2 Index
Together we can achieve more As a sales partner of Nokia Siemens Networks, you bring unique insight into the needs of your customers, as well as valuable local knowledge and expertise. As one of the world s leading telecommunications companies, we provide you with a comprehensive solution portfolio and our extensive support. By combining our collective strengths, we can create real value for your customers and deliver sustained growth for your business. The Nokia Siemens Networks Channel Partner Program is a framework of sales, marketing, training, and other support activities that are designed to give you a competitive advantage in today s challenging marketplace. Together we can take advantage of new market opportunities and deliver strong mutual growth and profitability. Just like the different sections of an orchestra, we work in harmony with our partners to produce the best possible results. Together we can achieve more. Our strong relationship with Nokia Siemens Networks makes us very hard to compete against. Customers want just one point of contact, but with big company back up and with Nokia Siemens Networks behind us we can give them just that. Román García, business development manager, Omnilogic Introduction 3
Our partners and their customers We choose to partner with carefully selected companies. Our focus is not on the number of partners we have, but instead on achieving profitable market share for both parties. Our natural partners are independent telecom companies and IT integrators that are present in one or more geographical markets have experience and capabilities within the following market segments: utilities (including water, power, oil and gas) mining public sector (including border control) transport industries requiring carrier-grade equipment provide total solutions using our products as their key building blocks, backed by local expertise and support We understand our customers needs and work with them to develop the right solutions. Being local and able to support our clients face-to-face at all times is very important. Nokia Siemens Networks reputation for reliable products is an asset. Nokia Siemens Networks stands shoulder-to-shoulder with us so that we can offer our clients detailed technical support. Walid Gamali, CEO, WWW.NETWORKS Our promise to you The success of a partnership is determined by the strength of the relationship. We are committed to building successful business together, based on the following principles: A relationship of equals Clear and open communication based on mutual trust Agreed business objectives and financial targets Fast response times and comprehensive support, including a dedicated local contact person Nokia Siemens Networks is a strong and trustworthy company. When they say they will support you with an issue, they stand by their commitment. There are very few vendors who take ownership like that. Román García, business development manager, Omnilogic 4 Our partners and their customers / Our promise to you
How do you benefit? Access to a comprehensive product portfolio As a sales partner you get access to an extensive and competitive product portfolio. This allows you to build solutions for virtually any transmission network challenge, from access to aggregation and core networks using copper, optical fiber, or wireless connectivity. The portfolio is frequently updated to reflect the latest technological advancements. Our products offer carrier-class performance and reliability to meet the needs of your customers. Nokia Siemens Networks products are all about reliability. It s the knowledge that they will last for decades; that they will continue to work as you expect and that you won t have to replace them after just a few years; and that during all that time Nokia Siemens Networks will always provide the necessary support. This is the long-term strength that customers love to hear about when designing their networks, and the reassurance they need for building their businesses. Robert Green, CEO, Commtel Find out more about our Broadband Connectivity Solutions and related Operations and Business Software product portfolio on our web page: www.nokiasiemensnetworks/ channelpartnerprogram How do you benefit? 5
Professional sales support As a partner you will have access to our sales support resources. Our highly qualified professionals have a deep understanding of Nokia Siemens Networks products and they can provide sales argumentation and technical insights specific to the market segments you are serving. We also provide access to demonstration and trial equipment. Online tools and e-commerce We have a state-of-the-art extranet portal, giving you access to a wide range of sales support materials to answer customer queries quickly and accurately. Our detailed technical materials help you build tailored solutions that address the challenges of your customers and drive sales for your business. In addition, you can benefit from our convenient e-commerce interface and easy-to-use configuration tools. Marketing support By partnering with us you can leverage the power of our brand in your own marketing communications. We will provide you with extensive marketing support, including: Use of the trusted Nokia Siemens Networks brand in your marketing materials, such as business cards, e-mails, web pages and presentations Training and access to Nokia Siemens Networks branding guidelines to help you make a lasting impression Access to marketing materials, such as customer presentations, cases studies and testimonials Invites to exclusive Nokia Siemens Networks events for partners and a regular newsletter with in-depth articles Assistance with your local marketing activities and events We organized a workshop for government and enterprise customers in Greece. Nokia Siemens Networks made a key contribution to the success of the event by supporting us with presentations, demonstration equipment, posters, catalogs and so forth. Nikos Pyriochos, sales manager, Raycap Being associated with Nokia Siemens Networks strong brand has enabled Commtel to create and grow the business in our region for mutual benefit. Shriprakash R. Pandey, chairman and managing director of Commtel 6 How do you benefit?
Comprehensive training We provide training in the following key areas: Value propositions and sales argumentation for our product portfolio Operations and maintenance training Deep dive sessions giving in-depth insights into our technologies and future trends Training is available in many formats to make it easier for you to benefit from our expertise. These include instructor-led classroom sessions, as well as webbased courses and information-sharing sessions. Technical support Our technical support helps you provide the best after-sales service to your customers. Nokia Siemens Networks offers: Professional fault report management and problem resolution within agreed response times Direct access to technical expertise and knowledge via a dedicated helpdesk The latest software enhancements and updates The people at Nokia Siemens Networks are very professional and competent, and they did everything to ensure the training was a success. Diego von Zehmen, sales executive, Areal How do you benefit? 7
What do we expect from you? As a Nokia Siemens Networks sales partner, you will receive many substantial benefits that deliver a competitive edge to your business. In return, we expect you to: use our products as cornerstones of the solutions that you build proactively seek new opportunities and own the overall business relationship with your customers share your business plans and sales forecasts with us develop the competence of your employees to sell and support Nokia Siemens Networks products effectively offer professional services to your customers, backed by 1st line after-sales support In addition, we expect partners to complete our certification process before sales can begin. The Channel Partner Program certificate is a quality stamp that protects the best interests of Nokia Siemens Networks, partners, and customers alike. After certification, you may use Nokia Siemens Networks branded logos to show customers that you have full access to our product portfolio and expertise. 8 What do we expect from you?
Finding the right partner level for your business The Nokia Siemens Networks Channel Partner Program has two levels Sales Partner and Premium Partner. The partner level you may join is determined by your market presence, level of expertise and sales potential: Sales Partner Sales Partners benefit from sales and technical training, access to our highly successful product portfolio, as well as extensive sales, technical and marketing support. Premium Partner Joining as a Premium Partner means you can significantly increase your expertise in Nokia Siemens Networks products and work with us to create innovative solutions that give you a competitive advantage in the market. In addition to the Sales Partner benefits, you also receive preferential commercial conditions for equipment and training, as well as executive-level information sharing. To become a Nokia Siemens Networks channel partner, simply fill in the online form and together we can discuss the right partner level for you: www.nokiasiemensnetworks.com/channelpartnerprogram Finding the right partner level for your business 9
Why partner with Nokia Siemens Networks? The Nokia Siemens Networks Channel Partner Program recognizes your expertise, rewards your performance in the marketplace, and delivers tools and resources to help drive your growth and profitability. Benefits summary: An extensive and competitive product portfolio that offers carrier-class performance and reliability to meet the needs of your customers A dedicated commercial contact assigned to you, as well as direct access to Nokia Siemens Networks sales support resources A state-of-the-art extranet portal for materials download, featuring a convenient e-commerce interface and access to easy-to-use configuration tools Marketing support to help you leverage the strength of the Nokia Siemens Networks brand in your own marketing communications Training and technical support to help you provide the best service for your customers 10 Why partner with Nokia Siemens Networks?
About Nokia Siemens Networks With 60,000 people in more than 150 countries, Nokia Siemens Networks is one of the world s largest telecommunications infrastructure companies. Our proposition to our customers lies in our end-toend and innovative portfolio of products, services and solutions that not only enable the design, deployment, maintenance and management of networks, but also help our customers reduce their carbon footprint, minimize churn and simultaneously realize new business opportunities. Apply to join the Nokia Siemens Networks Channel Partner Program Visit www.nokiasiemensnetworks.com/ channelpartnerprogram to get started
Join the Nokia Siemens Networks Channel Partner Program today Visit www.nokiasiemensnetworks.com/ channelpartnerprogram to get started Nokia Siemens Networks Corporation, Karaportti 3, FI-02610 ESPOO, Finland www.nokiasiemensnetworks.com Copyright 2008 Nokia Siemens Networks. All rights reserved. Product code: D501-00228-B-200805-1-EN Other company and product names mentioned herein may be trademarks or trade names of their respective owners. Products and solutions herein are subject to change without notice. http://www.nokiasiemensnetworks.com