Sustaining profitable growth Business focus and update



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Sustaining profitable growth Business focus and update Scott McGregor President and Chief Executive Officer Philips Semiconductors Financial Analysts Day 2004

What we mean by sustaining profitable growth Semiconductors 2

Sustaining profitable growth Focus on the Connected Consumer 2004 Progress report Sustaining growth: key strategic initiatives Nexperia Capital efficient manufacturing Technology leadership Market outlook Summary Semiconductors 3

Major changes in the consumer market place Multiple functions per device Cell phone + camera + FM radio TV + internet browser Audio broadcast + MP3 Semiconductors 4

Major changes in the consumer market place From stand alone to interconnected devices Wireless LAN NFC, Bluetooth Semiconductors 5

Major changes in the consumer market place From broadcast to webcast Internet enabled devices Semiconductors 6

This leads to the Connected Consumer The end-user and the applications he / she wants to use for entertainment, communication and information access and processing only experiencing the benefits of technology without the hassle Semiconductors 7

Our vision A world where everyone can always connect to information, entertainment and services We make solutions for the Connected Consumer that are Designed around you, Easy to experience and Advanced We deliver on our recently launched Philips brand promise sense and simplicity Semiconductors 8

Connected Consumer is now Semiconductors 9

The Connected Consumer in market terms Communication Consumer Automotive Computing Identification Mobile handsets TV & STB Car Infotainment Displays Chip cards LAN/PAN Home AV Car Networking Handheld Memory cards Traditional Portable CE PC RFID telecom Games PC Peripherals Other ID Home gateway Semiconductors 10

Connected Consumer segment outgrows total semiconductors market Market growth by segment CAGR 2003-2007 (%), US$ based 20% 18% 16% 14% 12% 10% 8% 6% 4% 2% 0% Auto Comms Comp Cons ID Other TOTAL Connected Consumer 10.0% 15.9% 10.0% 9.8% 17.8% 11.2% Other applications 11.6% 5.6% 8.4% 5.2% 5.2% 7.3% Total Market 11.4% 11.9% 9.8% 8.6% 17.8% 5.2% 10.0% Semiconductors Source: PS Market Intelligence 11

Philips Semiconductors A leading Connected Consumer company Top-10 supplier with revenues of around 5.2 B in 2003 (incl. MDS) Focus on semiconductor solutions for Connected Consumer applications 36,000 employees More than 6000 engineers of which more than 1200 are software engineers Global organization, sales force delivering to 60 countries, and 20 manufacturing sites Semiconductors 12

We serve the fastest growing segments in Connected Consumer Market growth by segment CAGR 2003-2007 (%), US$ based 30% 25% 20% 15% 10% 5% 0% -5% -10% Auto Comms Comp Cons ID Other TOTAL Conn. Cons. - served 10.0% 24.8% 9.4% 11.7% 17.1% 14.9% Conn. Cons. - not served -5.4% 10.3% 7.9% 28.1% 8.2% Other applications 11.6% 5.6% 8.4% 5.2% 5.2% 7.3% Total Market 11.4% 11.9% 9.8% 8.6% 17.8% 5.2% 10.0% Semiconductors Source: PS Market Intelligence 13

Strong customer base Communication Consumer Automotive Computing Identification Vtech Distributors and EMS Semiconductors 14

Communications 1 out of 7 GSM phones contains a Philips baseband chip 1 out of 3 3G phones contains a Philips RF chip Customers such as TCL & Alcatel Mobile Phones have chosen Nexperia EDGE System Solutions NFC to be integrated in mobile handsets of Nokia and Samsung Digital cordless #1 Speaker systems #1 Display modules #2 Semiconductors Sources: Gartner, Display search, PS Market Intelligence 15

Consumer Nexperia home in Philips Ambilight TV and DVD recorder combination Samsung selects our SACD solution Nexperia selected by BenQ, Changhong, Skyworth, Argus Electronics, Syber and Xingqiu for DVD recording Leading ISVs and integrators into Nexperia Home partner program UHAPI gains momentum TV #1 Consumer DVD recorders #2 Digital audio #2 Semiconductors Source: PS Market Intelligence 16

Automotive Two thirds of all new cars have a Philips chip inside Of the cars produced in 2003 1 out of 3 worldwide includes Philips car radio chipsets 4 out of 5 in Europe include Philips CAN network devices 1 out of 2 in Europe includes Philips RF Access & Immobilization Car networking #1 Car radio #1 Car access & Immobilization #1 Semiconductors Sources: Gartner, Strategy analytics, PS market intelligence 17

Computing We have 40% market share in Display Drivers Philips is lead partner to Intel for PCI Express solutions We are gaining market share in drivers for LCD panels PC video add-on cards #1 CRT monitor drivers #2 Semiconductors Source: PS Market Intelligence 18

Identification Philips and Visa showcase potential of contactless payment and connectivity Cities worldwide now basing public transport infrastructures on MIFARE, e.g. 70 cities in China MIFARE has an estimated market share of 75 to 80% 1 Billion RF tags have been shipped worldwide By 2009, half of all handsets will have NFC built into them RF identification #1 Smart Card ICs #3 Semiconductors Source: Gartner, IMS research, ABI research, PS Market Intelligence 19

Focus of sales is on Connected Consumer Percentage of sales per segment 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% Auto Comms Comp Cons ID Other TOTAL Connected Consumer 5% 37% 13% 26% 6% 0% 86% Other applications 9% 2% 0% 2% 0% 1% 14% Total sales 14% 39% 13% 28% 6% 1% 100% Semiconductors Source: Philips 20

Balanced sales by market segment Excluding MDS Sales 2003 Sales 2004 10% 17% 8% 16% 13% 13% 29% 31% 27% 36% Source: Philips based on H1 2003 sales Source: Philips based on H1 2004 sales Automotive Communication Consumer Computing Industrial Semiconductors 21

Balanced sales by region Excluding MDS Sales 2003 Sales 2004 22% 32% 27% 27% 11% 32% 14% 35% Source: Philips based on H1 2003 sales Source: Philips based on H1 2004 sales Europe N. America Greater China Rest of Asia Semiconductors 22

Sustaining profitable growth Focus on the Connected Consumer 2004 Progress report Sustaining growth: Key strategic initiatives Nexperia Capital efficient manufacturing Technology leadership Market outlook Summary Semiconductors 23

Focus Reduced R&D spending R&D - Semiconductors (excluding MDS) R&D as % of Sales 30% 25% 20% 15% 10% 5% 0% Act. 2001 Act. 2002 Act. 2003 E 2004 Target 2005 Semiconductors 24

Focus Reduced SG&A costs SG&A - Semiconductors (excluding MDS) SG&A as % of Sales 14% 12% 10% 8% 0% Act. 2001 Act. 2002 Act. 2003 E 2004 Target 2005 Semiconductors 25

Process improvements Reduced IT spending IT Spending - Semiconductors (excluding MDS) M Euro. 450 400 350 300 250 200 150 100 50 0 Act. 2001 Act. 2002 Act. 2003 E 2004 Target 2005 Semiconductors 26

Process improvement Customer intimacy update Increase business from key customers currently from 64% to 70% of sales by end-2005 Partner with leading customers, content and service providers Enhance quality of Key Account Management Improve Customer Loyalty Index & Vendor Rating Deployment of Customer Business Plan for top customers Semiconductors 27

Sustaining profitable growth Focus on the Connected Consumer 2004 Progress report Sustaining growth: Key strategic initiatives Nexperia Capital efficient manufacturing Technology leadership Market outlook Summary Semiconductors 28

Nexperia Making the Connected Consumer happen Nexperia enables Endless combinations of functions Fast time-to-market Living room prices Nexperia Home for Connected Home / Digital Home applications including Digital television, home entertainment hubs Media servers, DVD recorders PVRs, wireless displays and media adapters Nexperia Mobile for mobile multimedia handsets, wireless PDAs and other portable wireless devices Semiconductors 29

The Nexperia journey 1999-2000 Launch of design methodology concept 2001 Technology Demonstrations 2002 Customer Endorsements 2003 Nexperia based systems in the market 2004 Launch Ecosystem Semiconductors 30

Nexperia sales CAGR 2002 to 2005 26.4 % Mobile Home Sales in M 1100 1000 900 800 700 600 500 400 300 200 100 0 2002 2003 E 2004 E 2005 Semiconductors Source: PS market Intelligence 31

Sustaining profitable growth Focus on the Connected Consumer 2004 Progress report Sustaining growth: Key strategic initiatives Nexperia Capital efficient manufacturing Technology leadership Market outlook Summary Semiconductors 32

Capital efficient manufacturing Turning theory into practice R&D and pilot fab in Crolles2-Alliance Start of own (JV) fab delayed 4-5 years until enough wafer load TSMC 2 nd sourcing available New JV for 300mm will be needed by 2007 / 2008 (Market conditions will dictate the exact timing) Model (2003) Load forecast (2004) Volume 5-6 years 800 600 JV(12)-2 3rd parties Crolles2 TSMC JV Fab 400 Crolles 2 200 Demand 0 Embryonic Growth Mature Time 2003 2004 2005 2006 2007 2008 2009 Semiconductors 33

Capacity utilization and outsourcing level In-house capacity Outsourced capacity Outsourced capacity SSMC + Crolles II Capacity Utilization 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% Act. 2001 Act. 2002 Act. 2003 Q1 2004 Q2 2004 E Q3 2004 E Q4 2004 FYE 2004 Semiconductors 34

Capital expenditure & depreciation Excl. Crolles & MDS, incl. SSMC from 2004 onwards Including Restructuring 1200 1000 M 800 600 400 200 0 Act 2001 Act 2002 Act 2003 E 2004 E 2005 Net Capex Depreciation Capex SSMC Depreciation SSMC Semiconductors 35

Sustaining profitable growth Focus on the Connected Consumer 2004 Progress report Sustaining growth: Key strategic initiatives Nexperia Capital efficient manufacturing Technology leadership Market outlook Summary Semiconductors 36

Crolles2: most advanced CMOS technology Delivering leading-edge processes at an affordable price CMOS12 products shipping in volume CMOS090 Achieved right-first-time 90nm silicon Production in June 2004 CMOS065 Successful test wafers in 65nm 45nm process in development with IMEC Semiconductors 37

Sustaining profitable growth Focus on the Connected Consumer 2004 Progress report Sustaining growth: Key strategic initiatives Nexperia Capital efficient manufacturing Technology leadership Market outlook Summary Semiconductors 38

Current semiconductors market condition Recent forecasts Our latest expectation for 2004 is + 26% market growth in US$ We expect single digit industry growth in 2005 Semiconductors 39

Inventories PD Semiconductors (excl MDS) 20% 18% 16% 14% 12% E 10% 8% 6% 4% 2% 0% January February March April May June July August September October November December Inventory % RR Sales 2002 Inventory % RR Sales 2003 Inventory % RR Sales 2004 Semiconductors 40

Sustaining profitable growth Focus on the Connected Consumer 2004 Progress report Sustaining growth: Key strategic initiatives Nexperia Capital efficient manufacturing Technology leadership Market outlook Summary Semiconductors 41

Summary Our focus on the Connected Consumer market gives us the opportunity to outgrow the industry Key strategic initiatives underpin our Connected Consumer focus We partner with the industry leading customers Nexperia technology gives us a competitive advantage Our capital efficient manufacturing strategy increases financial predictability Continued focus on improving business processes pays off Semiconductors 42