OpenScape UC Application Fast. Easy. Affordable. Open. OpenScape UC Application Highly open and flexible unified communications and collaboration solution that integrates with all your existing applications OpenScape UC Application is a highly open unified communications and collaboration (UCC) solution for enterprises that need an extremely flexible solution that can integrate into diverse IT and telephony environments, and existing Microsoft or IBM applications. Additionally, for enterprises seeking the transformational process efficiencies of communications embedded business processes (CEBP), this is the application that integrates seamlessly with other business applications and social media tools. OpenScape UC Application accelerates the pace of business by connecting people with people without friction or delay, allowing office workers, mobile workers and teleworkers to collaborate and share information seamlessly across boundaries of time and distance. It helps people be more in control of how, when and with whom they communicate, at any time during the day, whether they are physically located in one place or moving from office to home or traveling out of town. Its rich presence, mobility, and audio, web, and video conferencing capabilities reduce communication costs, real estate costs and travel expenses. Plus the seamless integration into your current infrastructure means you can maximize and extend the value of your current in-place investments. OpenScape UC Application is modular and role-based, which offers a range of user-centric deployment options, with a seamless upgrade path within the portfolio depending on the requirements of your enterprise. From the single-user Personal edition to the Enterprise edition, OpenScape UC Application gives businesses of every size and type the flexibility they need. Personal edition This is an intuitive, entry-level soft client, ideal for self-managed individual contributors who are mostly office-based and occasionally mobile, and are highly dependent on an efficient and quick way to communicate with their contacts. The Personal edition does not require the OpenScape UC Application server, making it easy and cost-effective to deploy, and can be used on any SIP PBX. It gives users soft phone functionality and very basic UCC features such as call management and screening capabilities, call journal, click-to-call to groupware and directory access, local call recording, ad-hoc audio and multi-party video conferencing with Continuous Presence video views. Siemens Enterprise Communications www.siemens-enterprise.com 1 1
OpenScape UC Application helps enterprises to: Manage costs for communications, business travel, and real estate Enhance employee collaboration and productivity Respond faster to customers and market dynamics Improve overall business execution, process and communications efficiency Leverage in-place telephony, IT, and application investments Enterprise edition The Enterprise edition offers a comprehensive and sophisticated set of unified communications and collaboration capabilities and is available in three offerings. Each offering provides incremental value and productivity gains, with a flexible licensing structure which makes upgrading from one to another, simple and cost effective. Essential is designed for individuals who need to stay connected and have access to all messages while away from the office and from any media. Professional is for individuals who are highly mobile and need to be highly responsive. These users need to have control over all their communications and be able to have access to the right people quickly in order to achieve first contact resolution. Team is for highly collaborative and mobile individuals who need to be accessible at all times. These users typically work in a distributed organization, in multiple time-zones and/or within multiple teams. Timeliness and speed is a critical factor in their communications. This offering is also ideal for administrators as they are often the ones to facilitate team productivity of executives and other groups, and timely output is also critical. The Enterprise edition offers multiple client and access options including a desktop client, a web client, and a mobile client that enables employees to use their mobile device to access Open- Scape UC Application features while traveling, or alternatively users can use the speech-enabled Voice Portal when they don t have access to their PC or mobile device. 2
Key Capabilities of OpenScape UC Application Multi-media Collaboration OpenScape UC Application s audio, web and video conferencing enhance collaboration and team productivity while minimizing expensive 3rd-party conferencing services and travel costs. With just a few clicks, users can initiate planned or spontaneous voice, web, or video conferencing sessions. By using Presence information, employees can instantly see whether a colleague is available, allowing spontaneous, easily initiated conferencing sessions. This provides employees with a convenient way to instantly collaborate in realtime, reaching the most available people, to facilitate faster action and decision-making. OpenScape Audio Conferencing Scheduled and ad-hoc audio conferences enable easy and quick collaboration with a single click from within the OpenScape client. In addition, users can set up conferences in advance for specific work teams, making it easier and faster for experts within teams to be reached. With two clicks the conference can be launched, outcalling all participants at their preferred device, based on their availability, eliminating singleperson dependencies within the organization. For example, a utility company can reach afterhours teams, or incident teams to address an emergency situation that requires immediate collaboration and attention. OpenScape Web Collaboration Built-in web conferencing reduces over spending on business travel and third party web conferencing services, while enabling employees, partners and customers to share more ideas and information, to benefit from the collective wisdom of everyone. OpenScape Web Collaboration is a cost effective and efficient way to deliver meetings with up to 1000 session participants, including webinars, training sessions, project meetings, sales meetings, product demonstrations, and remote support to customers and end-users. From the OpenScape UC Application client or from the groupware client such as Microsoft Outlook or IBM Lotus Notes, users can schedule combined audio and web conference sessions in one single step. Audio calls or conferences can easily be elevated to a web conferencing session with one click. Once the OpenScape Web Collaboration client is launched, users have oneclick access to any of its features such as desktop or application sharing, document uploading, co-browsing, white-boarding, URL push, IM chat, and video chat. Full motion multi-party H.264 desktop video chat capabilities are built into the solution for a more personalized and natural collaboration experience. All that is required is a desktop video camera and video codec. 3
Mobile users with iphone, ipad, ipod Touch, or any smartphone device can easily participate in a web conferencing session from anywhere via the OpenScape Web Collaboration Mobile Client. client. OpenScape Desktop Videoconferencing also interoperates with room solutions and desktop video phones from leading manufacturers. OpenScape Web Collaboration includes online support and remote control tools for administration, maintenance and desktop sharing on remote pc/servers, making it an excellent tool for facilitating faster problem resolution and improving customer service. OpenScape Web Collaboration is easy and inexpensive to install with no client installation and less than one hour to install the server by practically anyone, and is available as an option with OpenScape UC Application, or as a freestanding web collaboration solution. OpenScape Desktop Videoconferencing OpenScape Desktop Videoconferencing is an embedded software-based, multi-party enterprise videoconferencing feature available with OpenScape UC Application Personal and Enterprise desktop clients. OpenScape s videoconferencing provides Continuous Presence video views with active speaker indication, so that all participants in the video call can be seen on screen at the same time. Any user with a standard desktop video camera or webcam can easily initiate or join video conferences right from their OpenScape desktop 4
OpenScape Fusion To help customers quickly and cost-effectively integrate OpenScape UC Application with other applications, we offer OpenScape Fusion integration solutions, ranging from pre-built fixed-price application plug-ins and integration services delivered by our Professional Services and Solutions (PSS) resources, to our open developer program and software developer toolkits, for customized integrations. Integrations can be delivered by our PSS team, a Siemens Enterprise Communications certified developer partner, or your own in-house IT staff Rich Presence Presence technology enables users to view the availability and status of individual colleagues or teams. OpenScape UC Application offers a rich aggregated presence view across multiple channels such as voice, instant messaging (IM), video, and by location. It provides users with presence status information about a contact s availability, before they communicate, enabling them to choose the best method and time to communicate effectively on the first attempt. Users manage their own presence status and availability, and decide for whom they are available, at what times, under which circumstances, and over which media and device of choice. Presence-based real-time communications ensure that every user stays connected and productive regardless of where they are or what device they are using. Mobility OpenScape UC Application ensures that highly mobile employees stay connected and productive at the least possible cost. One Number Service for example, allows users to publish only one number, and be reached on the lowest cost network, anywhere, anytime, and on the device of their choice. Users set their preferred device (e.g. office phone, home phone, mobile phone, laptop) and OpenScape UC Application will forward all calls to that device. For additional convenience, their preferred device can automatically change based on their Presence status. For example, a full-time teleworker may set their preferred device to be their home phone whenever their presence status is set to Available. The OpenScape Mobile Client provides additional convenience, flexibility and efficiency for highly mobile workers who wish to use their mobile device to access and manage OpenScape UC Application while away from their PC. Mobile Client users can benefit from presence awareness of key contacts, quick access to conferences, setting their Presence status and preferred device, among many other OpenScape UC Application features. The Mobile Client runs on the most popular operating systems including those from Blackberry, Symbian, Nokia, HP, Windows, and Apple. Device Handover reduces mobile network costs, by enabling users to easily handover an existing call from their mobile phone to their office phone when arriving at their desk while on a call. The DTMF and speech-enabled Voice Portal provides access to OpenScape UC Application features from any phone, while away from the desk, and allows users to retrieve and process email and voice messages from a single unified voice mailbox. The speech portal supports Natural Language Understanding (NLU) which enables you to talk to the system as you would talk to another human being without having to follow or wait for prompts. Communications Embedded Business Processes OpenScape UC Application is built on the Services Oriented Architecture (SOA) as its framework, which means it s extremely open and flexible. This openness enables it to easily connect and integrate with virtually any other application in your existing communications infrastructure. This results in protection of your in-place technology investments, increased employee productivity, and more streamlined workflows and business processes. For example, OpenScape UC Application can be integrated with Microsoft Outlook making unified communications accessible from within the Outlook client. With this integration, users can access, initiate, and receive their communications directly from within their Outlook client. They can set their presence status and preferred device, schedule a conference, check voicemail, or send an IM. This adds simplicity and value to the user s experience, especially for employees who use their Outlook client as their primary place for doing business. Another example is the integration with Salesforce.com to drive sales efficiencies. Context-specific presence information for key subject matter experts is displayed within the application and within the context of the workflow, allowing a project manager or sales person to reach out to a client, team member, or product specialist, with a single click for IM chat consulting, or to bring them into an impromptu conference call. This makes each interaction more productive and more profitable. Communications embedded business processes or CEBP eliminates the need to search directories or toggle between applications, making communications to the right people at the right time only a click away, saving time, and enabling employees to execute business more quickly and efficiently. 5
The Value of Enterprise-Grade Unified Communications What makes OpenScape UC Application enterprise-grade? We ve identified four key attributes that are a must for enterprise-grade solutions. Secure: OpenScape UC Application includes a number of security features making it a highly secure UCC solution. For example, the Secure Real-time Transport Protocol (SRTP) and Session Description Protocol Security Descriptions (SDES) are used to provide encryption and confidentiality, message authentication, and replay protection; IP communications are secured using IP Security (IPSec) protocols; using cryptography, the TSL protocol ensures that no third party eavesdropping, faking or tampering with any information occur between endpoints or over the Internet; and lastly, the extensible Access Control Markup Language (XACML) provides authorization and policy enforcement. Comprehensive: OpenScape UC Application offers the richest, most intuitive, most comprehensive set of presence-enabled communications and collaboration capabilities in the industry. It can be accessed using various client options including a desktop client, a web client, a mobile client and a speechenabled voice portal. It includes all essential communications capabilities such as audio, web, and video conferencing, IM, presence, One Number Service, a web-based auto-attendant and an intuitive graphical IVR application builder for custom speech applications, plus, a full range of mobility features to keep business moving forward and communications costs low, regardless of where employees are working. Scalable: OpenScape UC Application supports deployments of all sizes, both low end and high end deployments up to 15,000 users. It is available in modular, role-based packages, offering a range of user-centric deployment options with a seamless upgrade path within the portfolio depending on enterprise needs. It can be deployed as a Customer Premises Equipment (CPE) solution or as a hosted solution for service providers to offer it as a Software as a Service (SAAS). Reliable: OpenScape UC Application has been designed for high availability and reliability with its carrier-grade hardware redundancy and specialized software to deliver superior availability for mission critical real-time communications. OpenScape UC soft clients and the desktop video conferencing audio-stream follow the OpenScape audio standard using our unique AudioPresence technology enabling users to hear and be heard in crystal clear sound, minimizing echo, jitter, and any other bothersome noises to provide a truly immersive voice experience. 6
Who can benefit from OpenScape UC Application? Any company wanting to be more competitive, more responsive to customers, and wanting to reduce communications costs is a candidate for OpenScape UC Application. It s ideal for companies who have decentralized teams and decision makers dispersed in geographical locations that collaborate regularly on strategic, revenue impacting or time critical processes. Many of our customers come from a wide array of industries including Financial Services, Pharmaceutical, Healthcare, HiTech, Manufacturing, and Public Sector/Government. Why OpenScape UC Application Makes Sense It s Fast Intuitive user interfaces make communications effortless and fast. Scheduling and launching multi-media collaboration sessions, or placing a call or IM chat to an available colleague, takes just a single click and from the client of your choice, enabling communications to the right person to happen quickly and efficiently, giving you that extra advantage to keep your business moving forward. It s Easy We ve made it easy for your users to learn and use OpenScape UC Application. Whether they use the OpenScape client or their preferred groupware or application client, all their communications and collaboration needs can happen at their fingertips. No need to search directories for the right person, or trying to figure out the best place to reach them. OpenScape UC Application s rich presence and one number service will find them for you, making communications and collaboration that much easier. It s Affordable Technology comes from all places. OpenScape UC Application fully supports your existing legacy PBX and application investments and offers business-focused affordable paths to full transformation when your business is ready. OpenScape UC Application supports VMware virtualization, enabling it to be installed with other OpenScape applications on a single server. This reduces your hardware costs, installation costs, and management costs, making unified communications and collaboration more affordable. OpenScape UC Application is available in attractively priced packages which include a comprehensive set of voice, unified communications and collaboration, unified messaging, web conferencing, multi-party desktop video conferencing and contact center functionality. These packages have very simple per-user pricing, making it easy and affordable for companies who need a complete voice and UCC solution. It s Open OpenScape UC Application is an extremely open and flexible solution built on the Services Oriented Architecture (SOA) as its framework. This openness enables it to operate with multiple IT infrastructures and allows it to easily connect and integrate with virtually any other part of your existing communications infrastructure. Results include protection of your technology investments, IT cost reductions, and a more productive, simpler experience for your users. Contact Us For questions about OpenScape UC Application, please contact us at: www.siemens-enterprise.com 2011 Siemens Enterprise Communications GmbH & Co. KG. Status (07/2011) Siemens Enterprise Communications GmbH & Co. KG is a Trademark Licensee of Siemens AG. 7