Self-Marketing Skills



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RESSOURCES HUMAINES SERVICE DE FORMATION DU PERSONNEL EPFL PL RH-F Téléphone : +41 21 693 34 30 Bâtiment BI Fax : +41 21 341 31 58 Station 7 CH-1015 Lausanne Site web : http://sfp.epfl.ch Self-Marketing Skills indispensable to boost your career For most of us self-marketing is a difficult thing to do. While realizing how important it is in order to become visible to others and to be taken seriously by them, many of us have reservations against self-selling or are not clear about how to do it in a coherent way. The goal of this workshop is to provide the participants with a solid foundation for a confident and convincing appearance. We will discuss the first impression we leave, discover sparking moments as basis for self-confidence, realize how we can influence the perception by others and practice giving and receiving feedback.

OBJECTIVES > You identify your personal sales points and practice your self-presentation skills in various situations. > You develop a more confident style of communicative interaction. > You learn to give and receive detailed feedback enabling you to increase your reputation as a valuable source of advice. > You learn an easy and applicable model for handling day-today as well as difficult social interactions. PARTICIPANTS > The program addresses female PhD students, postdocs and other young scientists working in the ETH-Domain. METHODS > Very interactive two-day seminar using a wide variety of learning methods like group, pair and individual exercises, plenary discussions, role plays assisted by theoretical input on the relevant topics.

PROGRAMME > Self-awareness: Using one s biography as a source for the identification of individualized selling points > Self-presentation: Getting the opportunity to test one s self-staging abilities on others and to receive detailed feedback > Social interaction: Shaping one s communicative interactions with others actively > Tools: techniques for the construction of convincing arguments PRACTICAL INFORMATION Dates Duration Timetable See on http://sfp.epfl.ch 2 days 9 a.m. to 5 p.m. As part of the course, lunches are offered. Place EPFL, Pavillon A, room PAC 07 Certificate A certificate will be delivered to participants who have attended the whole training.

TRAINER Dr. Monika Clausen Professional background: > Plant Scientist at the Salk Institute in San Diego/PhD > Postdoctoral Fellow at the University Zurich and the ETH Zurich > Head Hunter for academic professional/bachelor in Business Administration > Head of Human Resource Shared Service Department/Leadership Training > Self-employed offering coaching, consulting and trainings Actual work for academic institutions and individuals: > Development and execution workshops focusing on the development of transferable skills like competence profiling, application training, reflection on career aspects, leadership and self-marketing. > Supporting mentoring groups on specific demands like successful arrangement of mentor mentee relationships, inputs for peer mentoring groups on various topics. > Coaching and guiding individuals on question on e.g. career decisions, application strategies and personal issues.

RESSOURCES HUMAINES SERVICE DE FORMATION DU PERSONNEL EPFL PL RH-F Téléphone : +41 21 693 34 30 Bâtiment BI Fax : +41 21 341 31 58 Station 7 CH-1015 Lausanne Site web : http://sfp.epfl.ch Enrolment Slip Self-Marketing Skills indispensable to boost your career November 13 and 14, 2014 Mrs Mr Surname First name Position Professional address EPFL - Station SCIPER N o Prof. phone Mobile phone Prof. email Name of manager Signature of manager By your signature, you engage to release your collaborator for the whole duration of the course. Date and signature Send it to: EPFL - PL - RH-F, Service de Formation du Personnel Station 7, 1015 Lausanne - Fax 021 341 31 58