The Value of Certified for Microsoft Dynamics (CfMD)
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1 The Value of Certified for Microsoft Dynamics (CfMD) For Partners Who Develop IP (ISVs, NSIs) Kati Gyulai, Christian Lindberg
2 What is Certified for Microsoft Dynamics? The highest Microsoft accreditation for partner solutions Platform Test
3 Why Did Microsoft Develop the CfMD Program? Microsoft set the bar high by developing the Certified for Microsoft Dynamics accreditation. It sets a small group of solutions apart from thousands of other solutions. The long-term goal is to offer certified solutions for all major verticals in all regions.
4 Benefits of CfMD Offer the proof your customers need. Designed for the customer s unique business and industry needs. Tested and seamlessly integrated with Microsoft Dynamics. Used and recommended by other companies.
5 You ve always been committed to quality. Now you can prove it. Win more business by offering tested, and recommended solutions. Recruit the best reselling partners that trust your company and can drive results. Build confidence in your solution by meeting Microsoft s highest standards.
6 Benefits of Certification for Partners Sales growth after certification +28% * On average, ISV solutions for Microsoft Dynamics NAV have experienced an 28% increase in sales per month after certification compared to before. Source: Microsoft s BITool
7 How Another Partner Grew after CfMD
8 Benefits of Certification for Partners CfMD Logo Press Release Template Inspire confidence in your solution with the CfMD logo on your marketing materials Announce your success to partners and customers
9 Benefits of Certification for Partners Business Solutions Catalog Customizable Flyer
10 Benefits of Certification for Partners Dynamics Solution Finder Solution Finder Map Customer-facing Priority ranking Partner-facing Visibility in CfMD filter tions-map.aspx
11 Benefits of Certification for Partners Priority in Marketing Campaigns Your Story Published Ask your Microsoft contact about marketing support e/isvsolutions
12 Benefits of Certification for Partners Free Demos Priority at Conferences Free DemoMate licenses until supply lasts Some past examples: presentations, blasts, priority registration
13 Benefits of Certification for Partners Find Reselling Partners Share CfMD with your Resellers Partner-to-Partner Connections e/marketing/campaigns/advertising/ms DCertifiedppcon Authorized Resellers for CfMD e/isvsolutions/resourcetools/isvresell ers
14 Overview of the CfMD Requirements Software Test References Service Plan Partner Status Microsoft Dynamics AX 2009 Microsoft Dynamics CRM 4.0 Microsoft Dynamics GP 10.0 Microsoft Dynamics NAV 2009 Microsoft Dynamics SL customer evidences Microsoft Dynamics Service Plan Microsoft Services Partner Advantage for ISVs Gold Certified Partner Status 14
15 Sure Step will replace it in 2 phases Software Test References Sure Step Microsoft Dynamics AX 2009 Microsoft Dynamics CRM 4.0 Microsoft Dynamics GP 10.0 Microsoft Dynamics NAV 2009 Microsoft Dynamics SL customer evidences Optional (Dec. 1, Jun 30, 2010) Required (Starting July 1 st, 2010) Partner Status Gold Certified Partner Status 15
16 Time Investment and Costs From registration to final results: on average 37 days. Certification Fee (covered by Software Test Fee) US$ 3,500 for ERP US$ 2,800 for CRM Pre-Certification package: consider for a guarantee to pass the software test US$ 4,400 for ERP US$ 3,800 for CRM
17 Requirement #1: Software Test Time investment: read testing guidelines, submit software, 15 days after submission. Testing on the latest versions Microsoft Dynamics CRM 4.0 Microsoft Dynamics AX 2009 Microsoft Dynamics NAV 2009 SP1* Microsoft Dynamics GP 10.0 Microsoft Dynamics SL 7.0 *Has to be on the Role Tailored Client
18 Requirement #2: Ten Customer Evidences You can gather 10 evidences from at least 6 installations. Time investment: Wide range from 5 minutes to months
19 Requirement #3: Gold Certified status Professional customer support Highest level of expertise with Microsoft technologies Closest working relationship with Microsoft
20 Microsoft Partner Network (MPN) and CfMD MPN (Partners) Activity CfMD (Solutions) Gold Certified Partner Gold Cert. Partner Additional 7 customer refs. Certified Solution Earn MBS Competency Certified Partner ISV Competency Associate 3 customer refs. Pass the ISV Solution Test Tested Solution List Solution in Solution Profiler Submit 2 customer refs. Listed Solution Develop a Solution Registered Partner Register as partner in MSPP
21 When you are done 21
22 Next steps.interested? For full information about the process and the requirements: Please with questions at any time.
23 2008 Microsoft Corporation. All rights reserved. Microsoft, Microsoft Dynamics, the Microsoft Dynamics logo, and [list other trademarks] are trademarks of the Microsoft group of companies. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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