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Lauren Gilmore
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3 Event details: Date: 19 November 2015 (Thursday) Time: 9:15am 6pm Venue: S221, Hong Kong Convention and Exhibition Centre, Wanchai

4 Time 8:30am 9:15am 9:15am 9:25am 9:25am 9:40am 9:40am 10:05am 10:05am 10:25am 10:25am 10:45am 10:45am 11:05am 11:05am 11:25am 11:25am 12:10pm 12:10pm 12:30pm Topic Registration Welcome Address Mr. Joseph Phi, Chairman, / President, LF Logistics Management Ltd. Opening Address Guest of Honor Mr. Gregory So, GBS, JP, Secretary for Commerce and Economic Development, The Government of the Hong Kong Special Administrative Region Keynote Presentation The Omni-channel Business Paradigm The increasing variety of sales channels, products and consumer demands, and the complicity of global logistics have brought new challenges to omni-channel retailing. In this session, the speaker will share how to execute omni-channel retailing in the ever changing business world. Ms. Dee Dee Tsamoutalis, Senior Director, Accessories Sourcing, Development, and Quality, Asia Pacific and Middle East Supply Chain, Under Armour Plenary Presentation (1) Rise of Global E-commerce New Business Model in the Tornado Digital is changing the way brands and marketers communicate with consumers making it difficult to keep up with trends. What's hot today can be cold tomorrow. New business models are changing the online B2B & B2C game in profound ways. In this session, the speaker will share topics such as B2B e-commerce personalisation, big data and other important digital trends that will impact brands and marketers in the coming decades. Mr. Rick Ng, Head of Sales, Alibaba.com Hong Kong Ltd. Plenary Presentation (2) Critical Factors for Successful E-commerce Supply Chain China s e-commerce boom is giving rise to massive change in distribution networks, presenting challenges and opportunities to online retailers including Yihaodian. In this session, the speaker will cover how e-tailers can utilise supply chain efficiency as a key competitive differentiator, and how to deliver a comprehensive plan in embedding all the key drivers in e-commerce. Mr. Chris Guo, Former Vice President, Yihaodian Networking Coffee Break & Solutions Showcase Plenary Presentation (3) E-commerce One-stop Logistics Services and Last Mile Fulfilment Chinese e-commerce market is during its booming period. Competition in this industry becomes extremely fierce, and the logistic capacity is the focal point in this battle. The speaker will discuss the strategy to fill the gap between the demands in the last mile fulfillment and the industry s capacity limit. Mr. Ivan Chan, Vice President, e-commerce Services North Asia, DHL ecommerce (Hong Kong) Ltd. Panel Discussion Optimising Omni-channel Strategy: Insights from Industry Leaders Omni-channel has been a buzzword thrown around the retail industry. Changing customer demands is acting as catalysts for collaboration between business unit leaders across the organisational silos and driving entire enterprises to implement omni-channel initiatives. In this panel, discussions will focus on the definition of omnichannel; the industry-wide shift towards omni-channel; and the strategies taken to improve the customer experience. Mr. John Parkes, Executive Director, Global Business Development & Head of Hong Kong, LF Logistics (Hong Kong) Ltd Keynote and plenary speakers from morning presentations Plenary Presentation (4) Digital Barcode in the Omni-channel World E-commerce has evolved to the new phase of O2O ( online to offline ), in which consumers can scan the barcodes offline, obtain and finish their transactions online, and receive or pick up their purchases offline. This session will share with you how the barcode connects online and offline channels and with the GS1 global standards, brands and e-tailers can enhance consumer confidence, by providing trusted authentic product data via the Internet and mobile apps. Ms. Anna Lin, JP, Chief Executive, 12:30m 2:00pm Lunch Break

Gregory So, GBS, JP, Secretary for Commerce and Economic Development, The Government of the Hong Kong Special Administrative Region Keynote Presentation The Omni-channel Business Paradigm The

5 3:30pm 4:30pm 2:00pm 3:15pm Time Track 1 Track 2 Track 3 Track 4 Track 5 Food Service Innovations Achieving Supply Chain Excellence with Innovations Omni-channel in Action The Fast Track to Customer-centric Experience Driving Business Growth by Enhancing Consumer Journey (This track will be conducted in Cantonese) Mr. Jack Yuen, Industry & Solutions Marketing Manager, Mr. Albert Fung, COO, Mr. Ken Lam, Head of Marketing & Industry Engagement, Ms. Heidi Ho, Principal Consultant, Mr. Dominic Tong, Head of Membership & Customer Services, Building Trustworthy Brand with Food Traceability Mr. Eric Soffer, Metro Food Sourcing Asia Pacific Case Sharing: RFID Implementation in Jewellery Retail Supply Chain Mr. Patrick Tsang, Deputy General Manager of Group Executive Office & Head of the Management Information System, Chow Tai Fook Jewellery Group Building a Demand Driven Omni-channel Retail Network & Supply Chain Ms. Amy Leung, Executive Director, Pricerite Living Services Mr. Inaki Amate, Managing Director - Fjord Greater China, Accenture Co., Ltd. Consumer Insight for SME Mr. Dominic Tong, Head of Membership & Customer Services, From the Origin to the Consumer s Hand Mr. Ivan Wong, Deputy General Manager, DCH Logistics Co., Ltd. Mr. Anson Poon, Supply Chain Consultant, Building Consumer Trust and Boosting Brand Value with Innovative Techniques Mr. Gary Powles, Operations Director, Infotoo International Ltd. Omni-channel Retailing: Experience the Impact of RFID Mr. William Toney, Head of Global RFID Market Development - Retail Branding and Information Solutions (RBIS), Avery Dennison Re-orienting the Business Process Model for Customer-centric Success Mr. Henry Soo, DataDevelop Consumer Insight Survey Findings Ms. Winnie Yeung, Cimigo 3:15pm 3:30pm Networking Coffee Break & Solutions Showcase Collaborating for Food Traceability to Enhance Consumer Safety Ms. Gail Chan, Head of Logistics and Quality Assurance, Maxim s Caterers Ltd. INSPIRATION, MOTIVATION, INNOVATION A Revolutionary Last Mile Journey Mr. Christian Secci, Co-founder - Managing Director, House of Parcels The Need for Speed in Retail Digital Enterprise Transformation Mr. Raymond Ng, Vice President, Vertical Solutions, NTT Com Asia Business Process Optimisation Mr. Carlos Lam, Sales Director, Castel Hong Kong Ltd. Last Mile Fulfilment Is Not the Final Step! It Is the Starting Point of Sales Mr. Kenneth Lee, Sales Manager, Kar Kar Redemption Centre Enhancing Food Safety Supply Chain Automation Mr. Thomas Mak, Director of Business Development and Supply Chain, Cafe Deco Group Smarter City and Business Innovation Sharing cum Introduction to Best Smart HK Award 2016 Mr. Albert Au Yeung, Chief Technology Officer, Axon Labs Ltd. Mr. Shylesh Karuvath, Co-founder and CEO, Cenique Infotainment Group Ltd. Enhance Searchability Through Web Product Standard GTIN+ Mr. Ken Lam, Head of Marketing & Industry Engagement, Measuring Your Customer Satisfaction Excellence Ms. Heidi Ho, Principal Consultant, Panel Discussion - Interacting with Your Customer in Digital Era Panelists: Mr. Sherman Wong, Director, Original Taste Workshop Ltd. Mr. Joseph Ho, Zenith Cosmetics Trading Co., Ltd. Mr. William Chan, Business Development Director, Chan Yin Kee Co., Ltd. 4:30pm 4:45pm 4:45pm 5:15pm 5:15pm 6:00pm Break ECR Golden Circle Awards Presentation Ceremony Grand Lucky Draw, Networking Cocktail and Closing of Summit

Albert Fung, COO, Mr. Ken Lam, Head of Marketing & Industry Engagement, Ms. Heidi Ho, Principal Consultant, Mr.

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