Services and Rates Guide 2015
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1 Services and Rates Guide 2015 Publication for pet businesses
2 The printed magazine EspeciesPRO is a free-distribution informative journal aimed at Spanish pet businesses and other professionals linked to the sector (companies, distributors, institutions, etc). Technical features Distribution Free Size 280 x 395 mm Circulation 6,000 copies Frequency Monthly Control Monthly edition Specialised shops and hairdressers 5,100 Other (manufacturers, distributors, associations, partners,...) 900 TOTAL 6,000 Geographical distribution Andalusia 14 % Aragon 4 % Cantabria 1 % Castilla-La Mancha 3 % Castile-Leon 5 % Catalonia 24 % Ceuta 0 % C. of Madrid 12 % R. C. of Navarra 2 % Valencian C. 12 % Extremadura 2 % Galicia 5 % Balearic Islands 2 % Canary Islands 4 % La Rioja 1 % Melilla 0 % Basque Country 3 % P. of Asturias 3 % Region of Murcia 3 % overall total 100 % Cover topics and closing dates 2015 The closing date is the last day to safely complete the reservation of advertising space. that day on, reservations can only be done when the layout allows it. Subcultures, get closer to your client 16 January 2015 Your store, your best product 13 February 2015 The antiparasitics shelf. Range extension and depth 13 March 2015 Hairdressing. Before and after 14 April 2015 Summer, sell the fun 14 May 2015 Online world 15 June 2015 Fishkeeping, high tech 14 July 2015 Iberzoo, see it for yourself 14 September 2015 Prepare your Christmas campaign 14 October 2015 Last food trends 13 November 2015
3 Monographs The credibility of EspeciesPRO at your service Advertising units and services Back page FISHKEEPING: see special conditions Inside cover We offer a wide catalogue of monographs to reinforce the positioning of any product with support from the EspeciesPRO brand. We also produce EspeciesPRO monographs on demand and we take care of every aspect: from author management to distribution. 1/4 horizontal (bottom) on cover 1,260 (280 x 100 mm) 1,825 (280 x 395 mm) 1,730 (280 x 395 mm) Franqueo concertado nº 50/133 monográficos NÚMERO ESPECIAL - FECHA Two page spread Full page 2,270 (560 x 395 mm) 1,595 (280 x 395 mm) Marketing para el comercio especializado Mid page unit 1/2 page 1/4 page Printed copies Quantity/title 24 pages 32 pages 40 pages 500 1,925 e 2,475 e 2,800 e 1,000 2,075 e 2,725 e 3,100 e 2,000 2,450 e 3,150 e 3,625 e Shipping Digital rights Budget according to copies and destination 24 pages 32 pages 40 pages 1,650 e 1,900 e 2,150 e Prices valid only for Spanish. Please contact us for other languages. 1,225 (200 x 284 mm) Shared 1/4 page 1/4 page 455 (133 x mm) 1,225 (260 x 180 mm) (140 x 395 mm) Highlighted Press Release (140 x 180 mm) 1/4 horizontal 640 (260 x 84 mm) 200 words: twice as much text as a standard release. Up to two graphic elements. Coloured background. Maximum number of highlighted press releases per page: 2.
4 Special advertising units Column 830 (80 x 372 mm) Gatefold cover Sampling Full sheet (4 pages) Column Mini Units Mini Units 60 (check options) 2,540 (550 x 395 mm) (Check special conditions) 2,750 (280 x 395 mm x 395 mm x 395 mm) Insert Belly band Envelope A4 Addressing sheet A6 Addressing leaflet 450 (check conditions) 1,340 (check conditions) 2,460 (585 x 70 mm) 3,550 (290 x 300 mm) 950 (check conditions) motions Promotions newsletter Display poster See Data Sheet 995 Release prizes Cover Full page ½ page ¼ page Release prizes Includes printing and distribution of 5,000 units and standard layout. Finish in the especiespro paper and size.
5 The webpage Fast and high quality impacts An optimal place to achieve repeated impacts of your brand and transmit information immediately. Advertising units Advertising units and services Size Price Leaderboard Top right banner Leaderboard Top right banner 985 x 90 px 725 x 90 px 280 e/month 220 e/month Mid Page Unit 300 x 250 px 180 e/month Banner between cover news (additional section + 25 e) 680 x 80 px 120 e/month Banner between section news 680 x 80 px 90 e/month Mid Page Unit Menu banner 300 x 100 px 100 e/month Banner between cover news Prices valid with a 12-month subscription. Check special conditions for campaigns combined with the printed edition of EspeciesPRO. Menu banner Banner between section news Sponsored sections: maximum visibility Reinforce your brand positioning by sponsoring quality contents. Dissemination of the sponsorship in all EspeciesPRO media (digital edition, s and printed edition) will give you maximum visibility.
6 Digital edition In your target s The fortnightly EspeciesPRO digital edition enables you to add messages to your public s with no risk of rejection. RELEASES DOWNLOADABLE DATASHEETS PROMOTIONS NEWSLETTER DIGITAL MAGAZINE FEATURES SPONSORED SECTIONS INTERVIEWS Centro Empresarial El Trovador, planta 8, oficina I Plaza Antonio Beltrán Martínez, Zaragoza (Spain) Phone: Fax: [email protected] MEDI15_2015
In Spain, 56,030 titles were published in 2014, that is, 0.7% less than in the previous year
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