MBA IB Syllabus. Semester II

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1 MBA IB Syllabus Semester II SMI 2201 Accounting for Managerial Decision C SMI 2202 Financial Management C SMI 2203 International Economics C SMI 2204 International Business Environment C SMI 2205 International Marketing C SMI 2206 E. Business C SMI 2207 Export Import Procedures & Documentation SMI 2208 Management Science C 3 100

2 SMI 2201 ACCOUNTING FOR MANAGERIAL DECISIONS Objectives: The objective of this course is to make students aware about the accounting concepts, tools and techniques for managerial decisions. Module: I Introduction to Management Accounting similarities and dissimilarities among Financial accounting, Cost Accounting and Management Accounting Role and responsibilities of Management accountant objectives and determinants of responsibility centers cost center profit center cost unit. Module: II Budget and Budgetary Control types and functions of budgets essentials of budgeting conventional budgeting zero based budgeting performance budgeting preparation of budgets cash budget production budget sales budget. Module: III Standard Costing and Variance analyses need for types and uses of variances calculation of variances material cost variances labour cost variances overhead variances standard costing vs. budgetary control. Module: IV Marginal Costing nature, scope, assumptions, advantages and limitations assumptions and practical applications. Cost Volume Profit analysis- Break-even analysis Decision regarding sales mix, make or buy decision and discontinuation of a product line. Marginal Costing vs. Absorption Costing. Module: V Financial statement analyses horizontal and vertical analyses value chain analysis tools and techniques of analyses - ratio analysis cash flow analysis. Reporting to Management - objectives of reporting reporting at different levels of management types of reports modes of reporting. 1. Bhattacharya S K and Dearden J. Accounting for Management: Text and Cases 2. Hingorani N. L. and Ramanathan A R. Management Accounting 3. Manmohan & Goel S. N: Principles of Management accounting 4. B K Bhar. Cost Accounting Methods and Problems 5. S P Gupta. Management accounting 6. Gupta R. L: Analyses of Financial Statements 7. S P Jain & K L Narang. Cost Accounting 8. Charles T Horngren and others. Cost Accounting a Managerial Emphasis 9. Khan M Y & Jain P K. Management Accounting 10. Pandey I. M: Management Accounting 11. Weisch Glenn A & others: Budgeting, Profit planning and Control.

3 SMI 2202 FINANCIAL MANAGEMENT Objectives The purpose of this course is to acquaint the students with the broad framework of financial decision making in a business unit. Module I: Aims and objectives of Financial Management; Financial Analysis and control. Module II Cost-Volume-Profit Analysis, Operating and financial Leverage. Module III: Time Value of Money; Investment and Capital Structure Decision; Instruments of Long Term Finance; cost of Different Sources of Raising capital; Weighted Average cost of capital. Module IV: Methods of capital budgeting, Optimum Capital Structure; Valuation and rates of Return. Module V: Short-term Financing Investments; Management of Working Capital cash Receivables and Inventory management, Internal Financing and Dividend Policy. 1. Archer, Stephen H. etc. Financial Management, New York, John Wiley, Bhalla, V.K. Fiknancial management and Policy 2 nd ed., New Delhi, Anmol, Brealely, Richard A and myers Stewart, C. Principles of Corporate Finanace 5 th ed., New Delhi, McGraw Hill, Hampton John financial Decision making, Englewood cliffs, New Jersey, Prentice hall, Inc Van Home James C. Financial Management and Policy, 10 th ed., New Delhi, Prentice hall of India Winger, Bernard and Mohan, Nancy Principles of Financial Management New York, Macmillan Publishing Company, 1991 The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.

4 Objective SMI 2203 INTERNATIONAL ECONOMICS The objective of this course is to acquaint students with the theoretical framework of international trade policy and trade promotion measures, especially with reference to India. Module I: International Trade: Theories of foreign trade absolute and comparative advantage theories; Modern theory of trade Hecksher-Ohlin theory; Terms of trade; Theory of international trade in services; Balance of payments and adjustment mechanism. Module II: Commercial Policy Instruments: Tariffs, quotas, anti dumping/countervailing duties; Technical standards; Exchange controls and other non-tariff measures. Module III: Trends in World Trade: Direction and composition of world trade - India s Foreign Trade and Policy: Direction and composition of India s foreign trade; Export Import policy; Export promotion and institutional set up; Deemed exports; Rupee convertibility; Indian joint ventures abroad; Project and consultancy exports. Module IV: Instruments of Export Promotion: Export assistance and promotion measures; EPCG scheme; Import facilities; Duty exemption schemes; Duty drawback; Tax concessions; Marketing assistance Role of export houses, trading houses and state trading organisations; EPZs and SEZs Module V: Foreign Investment Policy: Policy and framework for FDI in India; Policy on foreign collaborations and counter trade arrangements; Indian joint ventures abroad; Project and consultancy exports. : Committee on Export strategy; Ministry of Commerce, Govt. of India. Economic survey Ministry of Finance, Govt. of India, various issues Gupta R.K. Anti-dumping and Countervailing Measures, Sage Publications, New Delhi Import and Export Policy Ministry of Commerce, Govt. of India, various issues Nabhi s Exporters Manual and Documentation, Nabhi publication, New Delhi Report of Working Group on Export Houses: Ministry of Commerce, Govt. of India. Sodersten B.O. International Economics, MacMillan, London Varsshney R.L. and B. Bhattacharya International Marketing Management, Sultan Chand & Sons, New Delhi Verma M.L. International Trade Commonwealth Publishers, Delhi. World Development Report World bank Washington.D.C.

5 SMI 2204 INTERNATIONAL BUSINESS ENVIRONMENT Objectives The primary objective of this course is to enable the student to understand and scan the business environment. He is to be equipped with an understanding of the existing and emerging domestic and global trends so as to be in a position to analyse opportunities and take decisions in the context of the globalisation of the world economy. Module I: Theoretical framework of business environment: Systems approach to business Nature and types of business environment internal, external, micro and macro environment Environmental scanning and Monitoring. Module II: International Economic Environment: Environment of International business and its significance International Trading environment: international economic institutions and agreements Cross national co-operation and agreements Regional Blocks Economic integration International Operations Management: international production and global sourcing. Module III: Global Competitiveness and Globalisation: Competitive advantage of nations Globalisation: meaning and dimensions impact on developing countries Role of MNCs Globalisation of Indian business Globalisation with social responsibility Environmental issues International economic gap and the New International Economic Order. Module IV: Economic Environment of business in India: Economic System Nature of the Indian Economy Characteristics India as an emerging market Industrial Policy of the Govt: Regulation & Licensing Role of Public sector Policy with respect to monopolies and restrictive trade practices Competition Law. Module V: Government policy towards Foreign Capital and Foreign Collaborations: Recent world trade and foreign investment trends India s foreign trade and Balance of Payments position Export promotion and EXIM policy Adhikary,M: Economic Environment of Business, Sultan Chand & Sons, New Delhi. 2. Sengupta, N.K. : Government and Business in India, Vikas Publications, New Delhi. 3. Cherunilam, Francis: Business Environment,Himalaya Publishing House, New Delhi. 4. Bhalla, V.K. and S. Shivaramu: International Business Environment and Business, Anmol, New Delhi. 5. Adhikary, M: Global Business Management, Macmillan, New Delhi. 6. Cherunilam, Francis: International Business, Prentice-Hall of India, New Delhi. 7. Govt.of India: Economic Survey 8. World Bank: World Development Report 9. UNCTAD: World Investment Report. The list of cases and specific references including recent articles and reports will be announced in the class at the time of launching of the course.

6 SMI 2205 INTERNATIONAL MARKETING Objective The objective of this course is to expose the participants to the application of marketing principles to the international marketing environments and to the different foreign market entry and operating strategies. Module I: Introduction to International Business; - why go international? - Special problems/features of international marketing vis-à-vis domestic marketing;- stages and internationalisation international marketing orientations. Trade in services. Module II: Market analysis and selection - market entry and operating strategies-exporting licensing; contract manufacturing; foreign assembly; foreign production; joint ventures; production in free areas; third country location; countertrade; strategic alliance. Module III: International market segmentation and market coverage strategies differentiated marketing; undifferentiated marketing; concentrated marketing; niche marketing -product strategies; international marketing and PLC; pricing strategies. Module IV: Promotion strategies - distribution strategies - international marketing organisation; export department; subsidiary; foreign branches/offices global organisation. Module V: Seminar on foreign market/product export and cases Cateora, Philip : International Marketing (Richard D Irwin) Keegan, J. Warram : Global Marketing Management (Prentice Hall of India) Sak Onkvisit and John J.Shaw: International Marketing (Prentice Hall of India) Kripalani V.H. : International Marketing (Prentice Hall of India) J.P. Jeannet and Hennessey : Global Marketing Strategies Majaro, Simon : International Marketing (George Atten & Unwin) Jain S.C. : International Marketing Management (CBS Publishers and Distributors) Ministry of Commerce,GOI: Latest Export-Import Policy.

7 SMI 2206 E-BUSINESS Objective The objective of the course is to acquaint the students with E-Business in competing International markets. Module - I Introduction to E-Commerce and E- Business : Definition competing in the digital economy - Forces Fueling E-commerce E- Business Models - Environment of E- Business, Economics and social impact of E- Business opportunities and Challenges. Module - II Industry framework types Structure and organization of E-Business, Communications - Internet Service Providers Internet access providers Internet Vs. Online Services, WWW: Concepts Technology Applications and services offered in the Internet. EDI, EFT, Electronic Payment Systems. Industry applications like on line banking and other business applications. Electronic Payment Technology Digital Cash Electronic check On-line Credit Card; Electronic Commerce and Banking; Changing dynamics in the banking Industry Home banking Implementation approaches Open Vs. Closed models Management issues in online banking Module - III Electronic Commerce and Retailing changing retail Industry Dynamics Online retailing management challenges Electronic Commerce and online publishing: Online publishing Strategies Approaches Advertising and online publishing - Digital copyrights and Electronic publishing Intranets. Supply chain management Managing retail supply chains Supply chain application Supply chain Integration and coordination. Software Intranets and customer asset Management - Customer asset management basic and coordination, role of IT CRM - online sales force online customer service and support Technology and Marketing Strategy: Intranets and manufacturing Integrated logistics, - agile manufacturing, Internet Marketing Module IV Emerging Business requirements Manufacturing Information Systems Intranet based manufacturing logistics Management; Intranets and Corporate Finance: Financial Systems Financial Intranets Software modules in Financial Information System Transaction Accounting Inventory Accounting Payment Management Treasury and Cash management Human Resource Management systems Operations and manufacturing, size structure of Financial Software markets The Corporate Digital Library Intelligent Agents. Module V Salient features of web programming Multimedia Technologies Concepts of Network programming languages Servers Security aspects of server including proxy servers and firewalls RDBMS concepts - Cyber laws in different countries Mobile Commerce Revenue models E- Business Models - Optimization 1. Cady, G H and Part McGreger, The Internet, BPB Pub. Delhi, Carpenter Phil e Brands, HBS Press, Boston, Keen, Peter and Mark McDonald The e-process Edge, Delhi, Tata McGraw-Hill, Mann, Catherine, L Global Electronic Commerce, Institute for International Economics, Washington, DC Oberoi, Sundeep e-security and You, Delhi, Tata McGraw-Hill, Rich, Jason R. Starting an E-Commerce Business, IDG Books, Delhi, Samantha Shurety, E-business with Net Commerce Addison Wesley, Singapore, 2001

8 SMI 2207 EXPORT IMPORT PROCEDURES AND DOCUMENTATION Objective The objective of this course is to give a clear understanding of the foreign trade policies, regulations and the procedures of export/import operations. Module I Exim Policy; Categories of exporters; Foreign Trade (Development & Regulation) Act; pre-shipment inspection and quality control. Module II Export promotion organisations and schemes. Module III Procedural requirements to become an exporter; processing of export order; export documentation, customs formalities. Module IV Payment terms, Inco-terms, financing of foreign trade; risk insurance. Module V Realising payments for exports; import policies and procedures Govt. of India Poras Ram Nabhi s Global Business Press Shiva Ramu : Export-Import Policy : Export-what, where & how : Export-Import policy and procedures : Pepsi Handbook of Indian Exports : Export Management

9 SMI 2208 MANAGEMENT SCIENCE Objectives The Objectives of this course is to develop an understanding of basic management science techniques and their role in managerial decision-making. Module 1 Management science basic concepts process and role in decision making. Decision theory, decision tree. Game theory. Module 2 Linear programming, - graphical and simplex method, sensitivity analysis. Integer programming branch and bound algorithm. Module 3 Assignment and transportation models. Markov chain model Module 4 Queuing theory, techniques, single server models. Sequencing Module 5 Simulation technique Monte Carlo technique. Network modeling PERT and CPM. 1. Budnik, Frank S., Dennis Mcleavey, Richard Mojena principles of Operations research, 2 nd ed. Richard Irwin, Illinois-All India traveler bookseller, New Delhi, Gould F J etc. Introduction to management Science Englewood cliffs, New Jersey, Prentice hall Inc., Mathur, K and Solow, D, Management Science Englewood Cliffs, New jersey Prentice hall Inc., Narag A S Linear Programming and Decision Making New Delhi, Sultan Chand, Sharma, J.K. Operations Research: Theory and Applications, New Delhi Macmillian India Ltd., Taha, H.A. Operations Research An Introduction, New York, Mc-Millan, Theirout, R J and Klekamp, R C Decision Making Through Operatins Research, New York, John Wiley 1989 The list of cases and specific references including recent articles will be announced in the class at the time of launching of the course.

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